Chapter 1699 Panda Bear Phase 2 Is Online

"Panda Bear" quickly became popular at an unbelievable speed all over the world, and became the most concerned cartoon character in the world. People who like it like it very much. The rest of the people are very disgusted, and more Is confused.

The vast majority of people do not accept this kind of strange cartoon image design. In their opinion, pandas should take the cute route, why should they take such an ugly route.

However, these GIF expressions are really too brainwashed. After only a few days, people around the world were completely brainwashed by this ugly and cute image.

Because it's so funny.

Li Mu struck while the iron was hot. Five days after the launch of the new version of YY, under the eager anticipation and anticipation of users all over the world, he launched the second issue of panda bear GIF emoticons.

The panda bears in this issue are more free and easy to play.

Panda Bear "throws" a small yellow dog to a staff member with his back to the camera.

The emoji is accompanied by: "The other party doesn't want to talk to you and threw a dog at you."

Li Mu invited Du Wei over, let her wear a beautiful princess dress, and let the panda bears exaggeratedly circle around her.

The emoji is captioned: "You are so beautiful!"

With his back to the camera, Panda Bear suddenly turned around and swayed two red pennants swaying obliquely, with the words "Happy New Year's Day" in Chinese and "happynewyear" in English on the other.

Panda Bear covered his ears and shook his huge head exaggeratedly: "I don't listen!"

Panda Bear took a few steps back in horror, stretched out a hand to block in front of him: "Don't come here!"

Panda Bear squatted on the ground and stroked the silly little dog's head: "You have to be good!"

Panda Bear grabbed the little dog's mouth and wrote: "Okay, stop talking!"

Panda Bear scratched his head with one hand, a series of question marks above his head: "It's really strange..."

Panda Bear tried to get his huge body into a trash can, with the text: "I want to hide!"

Panda Bear spread his hands: "I can't help it either!"

The panda bear in the second issue is even more cheap than the first issue, especially "the other party doesn't want to talk to you and lost a dog to you", touching the dog's head "you have to be good", scratching the dog's mouth "don't say anymore", Simply the best way to make jokes between friends.

When the second phase of emoji was launched, 80% of users downloaded the data of the second phase of the emoji package as soon as they received the pop-up prompt, and then the second phase of emoji was immediately played crazy.

Not only are users going crazy, but even the media are going crazy.

Nowadays, no one has a good chat on the Internet. Basically, a few words need to be accompanied by an emoji. Everyone is immersed in this new way of expression and communication and cannot extricate themselves. It seems that GIF emoji has become a new kind of expression. Internet culture wave.

Li Mu's ability to set off a trend in the world just by relying on dozens of moving pictures has shocked and admired by the media, and has made many companies and brand operators envious and jealous.

There are many companies with cartoon images, and many use cartoon images to promote them. Among them, Disney is the most powerful. However, even Disney does not have the ability to build momentum like a tsunami. The success of Panda Bear is fast and the scope of success is limited The breadth and depth of brainwashing are beyond the reach of even Disney.

Li Mu knew very well that Kumamon was extremely destructive. In the era when it was born, the Internet was already highly developed, and there were too many cartoon characters on the Internet. There are old popular cartoon characters such as Ahri and Tusky in China, and Hollywood is even more popular. Countless, Japan has so many that they don't even know how many popular cartoon characters they have.

As a simple cartoon image, Kumamon has no story background, no animation background, and can fight in so many cartoon images. This strength is almost equivalent to clearing customs from hell mode.

Not only has it swept the world in a short period of time, it even brought in billions of dollars in revenue to Kumamoto Prefecture in Japan every year, which is simply a beast of gold.

Putting such a strong player who started in 2015 and has been invincible all over the world for several years now,

It not only beat the invincible hand all over the world, but even abused the invincible hand all over the world.

Therefore, the panda bear, which is modeled on Kumamon, has swept the world almost at the fastest speed.

In the last life, the fortune of Kumamon was not so fast.

In order to promote its own promotion, Kumamoto Prefecture has taken great care in the copyright operation of Kumamon. They first opened the copyright application of Kumamon in Japan for free. As long as it is a company in Japan, it can apply for the image of Kumamon for free. In this way, The image of Kumamon quickly went out of Kumamoto Prefecture, and even went global through Made in Japan.

Immediately afterwards, Kumamoto Prefecture opened the authorization application for overseas companies, but there are many requirements for overseas authorization applications. For example, the design must be reviewed and approved by Kumamoto Prefecture and cannot be used directly. At this stage, Kumamoto Prefecture has authorized a batch of overseas companies. The more famous world-class brand cooperation has further laid the foundation of Kumamon's "global Internet celebrity";

Later, Kumamoto Prefecture fully opened the application of overseas enterprises, but the application of these enterprises is not free. Kumamoto Prefecture will charge a certain amount of royalties. .

And now, the promotion resources in the hands of Li Mu are something that Japan's Kumamoto Prefecture dare not dream of, so in just a few days, the influence that Kumamoto Prefecture has been able to deliver for several years has been realized.

The second phase of the panda bear emoji made the panda bear further popular all over the world, and also attracted the attention of countless companies.

For a while, I applied to Muye Technology. There are countless companies that want to cooperate with Panda Bear copyright, and the application emails are constantly sent like snowflakes.

According to the feedback from the marketing department, as of three days after the launch of the second phase of Panda Bear, a total of more than 5,000 companies around the world have sent cooperation applications to Muye Technology. They all hope to obtain the image copyright of Panda Bear and use it in on its own products.

After referring to the copyright operation methods of Kumamon Bear in his previous life, Li Mu thought over and over again and formulated the first edition of the detailed rules for commercial cooperation of the image of the panda bear.

Article 1. Panda Bear currently does not charge any copyright fees. Any company can apply for copyright use to Muye Technology, but it must indicate the method of use, scope of use, and number of uses (number of exposures) in the application. It can only be used after review and written authorization;

Article 2: No company may apply to use the image of panda bear for pure peripheral production, such as dolls, commemorative coins, promotional posters, etc., and must use it in conjunction with its own products;

Article 3: The higher the world ranking of the applicant company, the easier it is to obtain approval;

Article 4: When any enterprise uses the copyright of the panda bear, it must publicize the panda bear's Chinese name or the English name PandaBear in the location where the panda bear image is used, and the panda bear's Chinese name or the English name PandaBear.

Article 5: If an enterprise violates the use regulations, Muye Technology has the right to immediately stop the authorization and collect copyright fees according to the violation.

Li Mu's idea is also to authorize for free and increase global exposure. After all, Muye Technology has excellent cash flow and its valuation has already exceeded 100 billion US dollars. It does not need Panda Bear's copyright income at all.

However, although it is a free license, it is impossible for everyone to use it casually. Maybe it will get condoms or other products that cannot be used on the table tomorrow.

Therefore, if you want to use it, you must apply for it, and at the same time inform the purpose of the use. After the approval of Muye Technology, the other party can use it.

In addition, the reason why the other party is not allowed to produce pure peripheral products is because Li Mu wants to take peripheral products such as dolls in his own hands. This is not to make money, but to ensure workmanship and quality. Otherwise, if other companies have the right to produce dolls , it is likely to flood the market with a batch of inferior dolls immediately, in that case, it will damage the image of the panda bear.

Another thing is, whoever has the largest company and the most common ones will give priority. For example, Coca-Cola has a big brand and high output. If Coca-Cola promises to print panda bears on Coke bottles or cans, a total of 10 billion bottles (cans) will be printed worldwide. , then you can immediately authorize him;

Another example is Air China, because the Air China brand is also very big, and the planes fly all over the world and have a high degree of display, so if Air China applies for a few panda bear planes and prints the image of the panda bear on their planes, then they will also immediately. authorized;

As soon as the rules were announced, McDonald's and Coca-Cola came to them.

Since there were too many merchants applying for use, the heads of McDonald's and Coca-Cola's Asia-Pacific region called Li Ziwei directly, and couldn't wait to express their desire to cooperate with Makino Technology on the copyright of cartoon images again, and expressed their willingness to offer high prices.

Li Mu had a very in-depth cooperation with Coca-Cola and McDonald's in the cartoon image of Plants vs. Zombies before, and had a high recognition of their cooperation attitude and corporate strength, so he immediately said to Li Ziwei: "Tell Coca-Cola, if they Promise that more than half of my production lines around the world will cover the image of panda bears this year, then I will authorize them as soon as possible, making them the first company in the world to obtain genuine authorization."

After speaking, Li Mu instructed: "You have to explain to them clearly that the concept of production lines around the world is that any Coca-Cola production line must contribute more than half of its production capacity, even if it is a production line in a corner of Africa, it must use more than half of its production capacity. Our products are covered with our panda bear image.”

Although Coca-Cola is a leading company in the beverage industry, their life has not been so comfortable. The pressure of the Pepsi system has made them very uncomfortable. In order to ensure their leading position, they have at least a Billion-dollar publicity costs.

If they can be the first to get the copyright of the panda bear and the first to produce a drink with a panda bear pattern, then they can stand out from all competitors.

Don't look at the image of a little panda bear, if Coca-Cola gets it first, its publicity effect may be even stronger than the advertising of 100 million US dollars!

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