Chapter 1078 Let the Food Street Turn a Corner at Worst

The snack market near Thrill Hotel.

The construction here is still in full swing, but it is almost in the final stage.

The original large-scale farmers' market has been changed beyond recognition. Although the construction has not yet been completed, the general style of cyberpunk can already be seen.

A large number of neon lights composed of contrasting warm and cold colors cover the exterior walls, and in order to match these lights, the exterior of the entire building has also undergone some minor adjustments: in line with the original deconstruction, some new structures that look strong in style have been built .

All kinds of billboards also exude light, giving people a feeling of feasting and feasting. These billboards are intricate and make the best use of the space above.

In the interior of the snack market, this cyberpunk style is extended to every detail.

Although due to the original building structure, the buildings here cannot be exactly the same as the scenes in "A Better Tomorrow", but inside the snack market, Liang Qingfan tried his best to restore several shops in "A Better Tomorrow", including The scene when the hero and heroine eat together.

It is precisely because the production team of "A Better Tomorrow" referenced a lot of cyberpunk styles during production, which allowed Liang Qingfan to directly learn from the elements in the movie, which greatly reduced his workload.

The great success of "A Better Tomorrow" has also made the idea of ​​this "cyberpunk food street" more confident.

However, for Liang Qingfan, there is still a very serious problem that needs to be solved urgently, that is the atmosphere of cyberpunk snack street.

In the movie, there are a small part of real scenes + pure special effects, so there is a lot of room for free play.

And some details are difficult to reproduce in reality.

In order to improve this problem as much as possible and further enhance the immersion of Cyberpunk Snack Street, Liang Qingfan also thought of many ways.

The first is to customize props, like movie sets, to make a lot of decorations.

For example, the nearby lighting is all street lamps with strong sci-fi sense, which are specially customized; there is also a high-tech sports car model parked on the roadside at the entrance for customers to take pictures; The location is used as a store, and different stores sell simulated gun models, medicine models or mechanical prosthetic models, which further enhances the immersion of the entire scene.

The second is to add some arrangements that can better enhance the atmosphere, such as fog effects.

Cyberpunk generally chooses day and night or dark and rainy weather. This is because the neon light effects of all kinds of feasting and feasting can be displayed perfectly at night, and the wet road on a rainy night will reflect the neon lights, and the dark sky hints at the crimes that are happening at any time in this high-tech city. Cooperating with the mist in the air to smudge the lights of various colors, the whole atmosphere can be perfectly set off.

If it's a sunny day and you can see all the scenes, the cyberpunk feel will definitely be weakened.

The weather here in Jingzhou is normal, and there are not too many foggy and rainy days, so the conditions to perfectly achieve the effect of cyberpunk are relatively harsh.

It is also impossible for Liang Qingfan to change the weather and climate in Jingzhou. If he had the ability, he would not be just an architect and would have gone to work in the Meteorological Bureau long ago.

If you want to achieve the best effect, you must use a huge shell to cover the entire cyberpunk snack street, and make a fake exterior scene inside, including the dark sky and the tall buildings with neon lights in the distance, but the plan The cost is too huge, and it is not necessary at this stage.

After all, the Cyberpunk Snack Street has not yet officially opened, so it’s hard to say whether tourists will accept it or not.

When this snack market really becomes popular, it will not be too late to consider additional investment.

What Liang Qingfan thought of was a relatively compromise method: arranging a large number of nozzles in and around the snack market to make sprays. These nozzles will be slightly covered and hidden by the surrounding buildings, but the surrounding environment will be in a state of turmoil. A slightly wet feeling.

Corresponding lights will also be arranged around these sprays to further blur the spray visually, presenting a hazy feeling.

In this way, at least at night, tourists can see a more authentic cyberpunk.

As for the daytime, the effect may be better when it is cloudy, and if it is sunny, just let it go.

Just like many scenic spots, they are only good-looking during a specific time period, so there are peak seasons and off-seasons. It's not impossible to play in the off-season. Although the experience is not as perfect as in the peak season, there are few people and not crowded.

For the snack market, it is definitely the best time to come at night, but if you come at noon or afternoon, there are not so many people, and some popular stalls can be eaten without queuing, which is also a good choice.

So far, the snack market has entered the finishing work, and it is expected to be officially opened in about one month.

Zhang Yahui has selected the first batch of outstanding stall owners who have settled in the snack market. These stall owners are good at different snacks. Zhang Yahui encourages them to read more cyberpunk-themed content and try to make some similar ones. food.

Even simple meat skewers and hamburgers should be as distinctive as possible. While trying to ensure delicious food, try to diversify as much as possible, so that they can stand out from the crowd.

Of course, even if Zhang Yahui doesn't say anything, these stall owners will definitely try their best to improve the taste, launch new products, and try their best to attract customers.

After all, there is fierce competition between stall owners and stall owners.

These stall owners are all from the original city, where they are the best food stalls on the entire street, but after coming here, they have to start from scratch, competing with those equally excellent stall owners, I am afraid if they are self-sufficient It will be eliminated soon.

For this reason, Bao Xu has also formulated a series of rules to guide healthy competition among stall owners. When the snack market officially opens, these rules formulated by Bao Xu with game thinking will definitely play a very important role.

At this time, Bao Xu and Zhang Yahui were wearing hard hats and inspecting the scene.

Since the construction of the snack market started, Bao Xu has been running here every three days, much more frequently than Tengda Games.

His hard work paid off, and everyone at Tenda Games thought he was performing an important task.

Obviously, in the next best employee selection, Bao Xu should no longer be sent abroad for the reason of "being a tour guide and accompanying others to travel because he has nothing to do".

But this obviously has a side effect.

Bao Xu's positive actions greatly mobilized Zhang Yahui's enthusiasm for work.

Zhang Yahui did not expect that Bao Xu, as an employee of the game department, would be so concerned about the snack market. This kind of behavior of helping brothers regardless of profit or loss made him feel the warmth of the Tengda family.

Seeing that the buddies who came to help are so serious and responsible, he, the real person in charge, must be more concerned!

The two were chatting when Liang Qingfan who had left to make a phone call just now came back.

"Two, there is good news!"

"We have money, we can buy shops!"

Bao Xu and Zhang Yahui were stunned for a moment, but didn't react immediately: "Shop? What kind of shop?"

Liang Qingfan said: "From here to the shops on the street of Jingpai Hotel!"

The two suddenly realized: "Oh? That's great!"

Because this matter is a little far away, Bao Xu and Zhang Yahui have been paying attention to the internal affairs of the snack market, and almost forgot about this matter.

Liang Qingfan had put forward this idea when selecting the location of the snack market and finalizing the details of the cyberpunk style: it is about one or two kilometers away from the snack market to the Horror Hostel. If all the shops are bought or rented, after a little renovation, it can be transformed from a single cyberpunk scenic spot into a cyberpunk snack street.

A whole street can be built in a similar style.

Of course, this project is relatively large and cannot be completed overnight.

At present, the main part of the snack market is about to be renovated, but the shops on this street are still in the negotiating stage. Originally, the long-term lease contract starting from ten years was negotiated, but only a small number of shops have signed the contract so far. .

On the one hand, work needs to be prioritized. Things on the side of the snack market are obviously more important. As for the shops along the street, they are basically the same for buying early and late. We must wait for the snack market to get on the right track before slowly transforming this street. street.

On the other hand, it is because the bosses of each store have different attitudes towards the specific rent issue, and a lot of energy was involved in the negotiation process, which was also a little unpleasant.

This area was originally located near the old industrial area. In fact, there are not many young people anymore. The houses and shops are basically old houses, so whether it is buying or renting, according to the surrounding market prices, they are not very high.

The conditions given by Zhang Yahui and the others are to sign a ten-year long-term lease contract with these shops based on an increase of 50% of the existing rent.

It stands to reason that this condition is already very favorable.

These shops were originally very remote, and they only did some small businesses before, with very low profits. The monthly rent for a store of 50 or 60 square meters is less than 2,000 yuan. Zhang Yahui also understands the difficulty of these shops, and took the initiative to raise the price to around 3,000 yuan, which is quite sincere.

Some shop owners felt very satisfied, so they immediately made a decision and signed a contract, allowing Zhang Yahui and the others to modify the shop at will.

Once the long-term contract is signed, they don't have to worry about renting out the shop.

But there are also some shop owners who are not satisfied with this price, and even secretly ventilate in private, wanting a higher price.

Because they could see that the Palpitation Hotel had already been established, and there was a huge passenger flow from all over the country. Tengda started construction at the original farmer's market, obviously busy with a new project.

Now they want to rent all the shops on the whole street for ten years. This must be a big move!

Thinking that Tenda is so rich, these people feel that it is not enough to just increase the rent by 50%.

After all, this long-term contract is to be signed for ten years. Who can say what will happen ten years later? What if the money earned by this shop has increased by five or ten times in one year? Can't increase the rent, isn't it a loss?

Therefore, these people either hope to increase the rental price a little bit, or they hope to sign a short-term lease, such as only two or three years, so that they can think about rent increases in the future.

Liang Qingfan and Zhang Yahui were definitely not happy.

Because in their view, the development of this place depends on Mr. Pei. If Mr. Pei hadn't invested huge sums of money to build the Jingpai Hotel and the snack market, the rent on this street would not only not rise, but would even decline with the gradual loss of people.

The rent has increased by 50%, which is enough sincerity. If other companies want to rent, these shop owners may have agreed without saying a word.

But just because they think that Tengda is rich and can make money, so the lion opened his mouth, which is really unreasonable.

What's more, it is still unknown whether this street can make money.

If the snack market is not established, and there is no traffic in this food street, but they signed a ten-year long contract at a very high price, wouldn't that be a big loss?

Boss Pei trusts so much and entrusts such an important project to the three of them, but in the end it turned out like this, this responsibility cannot be taken.

Therefore, the two sides have come to a stalemate like this. Except for a few open-minded shop owners who have signed long-term contracts, other shops are still waiting to see.

Liang Qingfan said: "It just so happens that Mr. Pei gave a sum of money, I think this matter can almost have a result."

"For these shops, we give them three options: either, sign a long-term lease at the current price for ten years; or, we buy their shops at a price that is 50% premium to the market price; if both of them If you don’t accept it, let’s just let the food street pass by.”

"If you want to take advantage of us, there is no way!"

Although the cyberpunk food street is called a food street, it is much longer than most food streets.

The distance of one or two kilometers cannot be reached by one road. From one end to the other end, there are at least six or seven large and small intersections.

If a certain shop doesn't cooperate, Liang Qingfan can consider going to the side to buy, and then use some means to get tourists to avoid this shop.

For example, make a road map to guide tourists to follow a specific route; or make unified signboards and guide signs for Tenda's own stores.

The shops that have signed the contract are planned and furnished by Tengda in a unified way, and the decoration style is clear at a glance. It is very difficult for other shops to learn even if they want to.

What's more, tourists are naturally disgusted with the "fake shops" that rub off on the popularity. As long as Tengda tells them that a certain shop is not a shop on the snack street, most tourists will not go there.

It is not so easy for these shops to take advantage of Tenda.

Therefore, most stores that do not cooperate with Tenda will not get anything in the end.

Even if they do business themselves, the stall owners on Tengda's side are all elites from all over the country. Why should these original bosses fight?

Liang Qingfan must let all shop owners know clearly: Tengda will never be blackmailed, don't make a mistake.

Otherwise, if you come to Pengci today to increase the rent, and the day after tomorrow he will make trouble and change the contract, wouldn't it be endless?

As for buying and renting, it seems that the price fluctuations are the same, but in fact there is a big difference.

As a second-tier city, the rent-to-sale ratio of most shops in Jingzhou is about 1:300, which means that a shop with a monthly rent of 2,000 will cost 600,000 to buy.

If you spend 600,000 yuan to buy a shop, you need to collect 300 months' rent, which means it will take nearly 30 years to pay back the cost.

And the same premium of 50%, the monthly rent only increased from 2,000 to 3,000, but the total price of the shop increased from 600,000 to 900,000.

The numbers seem to make a huge difference.

It doesn’t hurt to get an extra 1,000 per month if the rent goes up, while the price of the store rises, but you can get an extra 300,000 at one time. The higher the total price of the store, the more money you get.

With this large sum of money, you can immediately invest or manage money, and the temptation is much greater.

Most of the shop owners on this street don't have much money. For them, the temptation of hundreds of thousands is still great.

What's more, the shops in this area have always been extremely difficult to sell. You can find people to do business if you rent it, but if you sell it, almost no one is willing to spend hundreds of thousands of dollars to buy it.

If you give up this opportunity to sell it off, you probably won't have the chance to sell it at such a high price again in the future.

Of course, there are also risks in selling. If the value of the store increases by more than 50% in ten years, it will be sold at a loss. On the contrary, for those long-term leased shops, the shops will still be in their own hands after ten years, and they can still get the rent, which is much more cost-effective.

But not everyone can resist the huge temptation of immediate benefits, not to mention that no one can predict how much these shops will increase in the future.

Now Liang Qingfan is in a showdown with these shop owners, either sell it or rent it long-term, there is no third way. If individual shop owners want to play tricks, Liang Qingfan would rather spend more money to make a corner in the food street than let them have a sip of soup!