Chapter 1070 Everyone Is Giving Tengda Face!

Compared with established shopping malls such as Huanyu Paradise Street and Broad World, Jinsheng Plaza is relatively young, having just opened in 2011 last year.

Pei Qian still remembered that when he first came to Yuanda Tiandi, the opposite Jinsheng Plaza was still in the final stage of renovation.

However, it has been a year since its opening, and Jinsheng Plaza is still not particularly well-known in Jingzhou, and its turnover is hard to compare with Yuanda Tiandi.

Although it is only one street away, the flow of people going to Yuanda Tiandi is obviously much larger than that of Jinsheng Plaza.

The reasons here are more complicated.

One of the reasons is that one of the few subway lines in Jingzhou directly leads to the underground of Yuanda Tiandi, but customers want to take the subway to Jinsheng Plaza, but they need to come out of Yuanda Tiandi or from another Get off at the station and walk for ten minutes.

In addition, Yuanda Tiandi has been open for a long time after all, and there are many big brands in it. Many customers nearby have formed a habit.

Most people struggle to visit one shopping mall, and don't have so much energy to visit two.

Coupled with the fact that the location of the GPL league is located in Yuanda Tiandi, the passenger flow of Yuanda Tiandi constitutes a crushing situation for Jinsheng Plaza.

Of course, after the start of the GPL, due to the reception of tourists from all over the country, Yuanda Tiandi could not fully accommodate so many tourists, and the restaurants inside were often full, so a group of people came to Jinsheng Plaza to improve the reputation here. traffic.

But in general, it is still the nature of eating meat and drinking soup.

Jinsheng Plaza is a shopping center that tends to be "young, fashionable and creative", which is also reflected in the architectural style.

The structure of the building is like a square with a corner recessed, and the recessed position is facing the intersection, echoing the vast world on the opposite side.

In the recessed position, the entrance to the square is below, and there is a huge semicircular area above, which makes the style of the whole building both angular and round, very modern.

The outside of this round platform is covered with huge glass curtain walls, extending to the other two exterior walls of the building, which looks like a whole huge window, extremely magnificent.

Pei Qian couldn't help frowning slightly, because he remembered that when he came last time, this place was completely covered, and it seemed that it was not open to the public.

This was the first time he had seen the real face of this place.

Liang Qingfan explained: "I asked, this place originally planned to adopt a large-scale glass curtain wall design to attract people's attention as much as possible. But because it is the most difficult part of the entire building, and the owner of Jinsheng Plaza is very concerned about the previous The effect is not satisfactory, so one year after the opening of Jinsheng Plaza, this place has been continuously repaired, and the entire area has been closed and no customers are received.”

"But now it's all done!"

"I liked this place very much when I saw it, so I talked to the owner of Jinsheng Plaza."

"As soon as he heard that Tenda was going to open the first large-scale experience store here, he was very welcome and fully supported! Not only did he sign a long-term contract at a 40% discount on the original rent, but he also promised that we would be able to waive the rent for half a year."

"Of course, this area alone is not enough. The area of ​​this semi-circular area is only more than 2,000 square meters. Even if the area where there were no shops settled due to construction separation before, the total of several floors is only about 5,000 square meters. Obviously not in line with your previous request."

"So, I asked the shopping mall if it is possible to even out the shops around this area as much as possible, as much as possible, the more the better."

"So the shopping mall tried its best to collect about 2,000 square meters for us. These areas range from the first floor to the top floor, but they are basically near the escalators in this area."

"The total is 7,000 square meters. Although there is still a big gap from your previous highest goal of 10,000 square meters, I think that this is the core business district after all. It is difficult to squeeze out such a large space, and 7,000 square meters is actually not enough. It's long enough to take it."

"Because this area was under construction before, there are not many shops. After friendly negotiations, the shops that have already settled in have also been changed to vacant locations a little farther away. Of course, the shopping mall finally came forward to give some compensation. The location changed It’s bigger, but the rent hasn’t gone up.”

Pei Qian was dizzy.

"Wait a minute, you just said that the rent will be 40% off, the rent will be waived for half a year, and you also drove away the surrounding shops?"

"Honestly, is this shopping mall owned by Shenhua Real Estate? Or does Mr. Li have a stake in it?"

This kind of generous treatment made Pei Qian involuntarily think of the unbearable past he had experienced in Shenhua Haojing.

Liang Qingfan was stunned for a moment, then shook his head: "No, Mr. Pei, why do you think so?"

Tian Mo was also very puzzled: "This condition is too generous! The rent is 40% off. If it is calculated on a five-year or ten-year basis, how much money is this?"

Liang Qingfan smiled: "Is the 40% discount a lot?"

"To be honest, if I didn't like this place very much, especially the glass curtain wall, I would definitely have to hunt him for another two days to bargain!"

"Jinsheng Plaza knows very well that Tengda brought him not only rent, but also a huge flow of people!"

"The opposite Yuanda Tiandi hosts the GPL league. GOG players from all over the country come to watch the game and spend money there. How much traffic is this?"

"However, the subway entrance is on the side of Yuanda Tiandi, and the overall quality of restaurants and shops in Yuanda Tiandi is higher than that of Jinsheng Plaza, so most of the passenger traffic is intercepted by Yuanda Tiandi. Those who really come to Jinsheng Plaza Few people."

"For Jinsheng Plaza, a huge sum of money has been invested to build this building, but it can't attract customers, thanks?"

"But if our Tengda experience store opens here, the situation will be completely different!"

"Through the glass curtain wall, you can clearly see the whole picture of the Tenda experience store on the side of the road, or even in the shops on the outer side of Yuanda Tiandi!"

"And those who came to watch the GPL league, will they stop by and take a look?"

"Without the Tenda experience store, the distance between this street is like Tianyuan, but with the Tenda experience store, the distance between this street is nothing more than a two-minute walk. The difference is huge!"

"Just like the retail store of Pineapple Mobile, you can get extremely favorable rent in any shopping mall in any city, and no mall dares to increase the rent at will, because the retail store of Pineapple Mobile can attract a large number of shoppers. It can increase the sales of shopping malls by an average of 10%.”

"Is a higher rent important, or an extra 10% of sales? This is a multiple-choice question that even elementary school students can't make mistakes."

"Although Tenda may not be able to reach this level in other cities, in Jingzhou, especially on the edge of the GPL site of Yuanda Tiandi, and it is the first large-scale experience store, it still has this bargaining power."

"Moreover, the reason why other shops are so cooperative is because they also know that Tenda's entry will bring them good traffic. If we end up choosing another place because of their refusal, they will instead The gain outweighs the loss."

"That's why these shops are willing to vacate space for us, so that even if the location of the new location is worse, but with the traffic we bring and the compensation from the mall, it will be profitable!"

"Besides, the owner of the shopping mall also decided to invest money to build an overpass here, from the entrance of Yuanda Tiandi to the entrance of Jinsheng Plaza! This overpass will be a transparent air passage with escalators, no matter the wind or rain , the customers on the opposite side can come here smoothly!"

After listening to Liang Qingfan's explanation, Tian Mo was shocked.

He knew that Tengda had a great influence in Jingzhou before, but he didn't expect it to be so big.

Not only did the shopping mall welcome with hands raised, the green light was given, and even the shops inside were willing to cooperate!

In such a shopping mall located in the city center, there is a space of 7,000 square meters squeezed out!

This kind of thing can't be done with money alone.

Tian Mo couldn't help looking at Mr. Pei with admiration, even worship.

Mr. Pei's personality is very approachable, so after getting along for a long time, there will always be a natural sense of intimacy. But one outrageous deed after another reminded Tian Mo all the time that Mr. Pei only seemed easy-going, but in fact he was a real boss.

Taking the current situation as an example, Tian Mo was beyond shock, but Mr. Pei remained expressionless, showing no surprise at all.

Ordinarily, isn't President Pei also here for the first time? You must have known nothing about these things before, right?

But still with a calm face.

Obviously, similar situations have happened many times, and Mr. Pei has long been used to it.

Tian Mo couldn't help feeling secretly that he had seen too little of the world!

You have to learn from Boss Pei, if you don't change your face when Mount Tai collapses in front of you.

As for Zhuang Dong, he obviously didn't fully understand what Liang Qingfan was talking about, he just felt awesome.

If there is a barrage at this time, he should follow Tian Mo to brush 666 without thinking.

However, Pei Qian was shocked by Liang Qingfan's words at this time, and temporarily fell into a state of sluggishness.

The rent is 40% off, half a year's rent is waived, and the entire mall, including shops, has spontaneously vacated space, including areas that were not open before, and a large number of stores with a total area of ​​more than 7,000 square meters and spanning several floors!

Not only that, but the mall owner has to pay out of his own pocket to build a transparent overpass!

This is undoubtedly a lot of bad news for Pei Qian!

Not only did it save a lot of rent, but also because of the site selection, this huge glass curtain wall and the overpass that will be repaired in the future will continuously attract customers from the opposite Yuanda Tiandi!

Thinking about it this way, this experience store might as well be in Yuanda Tiandi!

There are still so many people, but in Yuanda Tiandi, the rent will definitely be much higher, and it will definitely not be able to collect 7,000 square meters.

How can it be like now, the flow of people, the area, and the money, none of them are avoided, and they are all occupied!

Doesn't this make it difficult for salesmen to dissuade customers? !

Pei Qian looked at Tian Mo meaningfully, which means that Liang Qingfan's site selection is not easy for me, and I can only rely on you.

Tian Mo immediately nodded understandingly: "President Pei, don't worry, I will definitely do a good job in the experience store, and I will never let down such a good location!"

Pei Qian: "..."

He contemplated for a long time, but in the end he had nothing to say, he could only look at Liang Qingfan and said, "Okay, let's go inside and have a look."