Chapter 1116 The Humanistic Connotation of the Snack Bazaar!
After exchanging pleasantries, Rui Yuchen introduced: "This is Zhang Yahui, the person in charge of the snack market. Next, let him show you around and introduce the situation of the snack market."
He lowered his voice slightly: "Also, he was originally a stall owner who sold roasted cold noodles, so we can dig deeper into this!"
Rui Yuchen obviously didn't intend to steal the limelight, and left all such showings to Zhang Yahui.
After hearing Rui Yuchen's introduction, Zhang Lixian's eyes shone brightly.
Originally a food stall owner?
Then there are too many things to dig out behind this!
How did an ordinary food stall owner become the person in charge of the food market?
Seeing that Zhang Yahui is so young, it is certainly impossible to rely on self-struggle. So, is there another story about "Mr. Pei knows people with his eyes" that can be told?
Thinking that there are so many wonderful contents to be discovered, as a journalist, she felt her blood boiled up.
"Then let's hurry up and start!"
Zhang Yahui didn't expect a reporter from the TV station to come to interview at all, so he was not very prepared.
But at the critical moment, how can you lose the chain?
After all, what he represents now is not himself, but the image of Tenda Group.
If you can't stand up at this time, what qualifications do you have to be the word "responsible person", and how can you be worthy of Mr. Pei's trust in yourself?
What's more, he is familiar with the situation of the whole snack market, and as for his own experience, he doesn't need to think about it, just open his mouth.
Thinking of this, Zhang Yahui nodded: "No problem, let's chat while shopping."
Zhang Yahui led Zhang Lixian and the camera brother to tour according to the best route.
After all, Zhang Lixian is a professional reporter. Although she has never been to a snack market before, she asked a few very important questions as soon as she opened her mouth.
Because as soon as she came in, she noticed that this snack market was completely different from other snack streets!
As a provincial capital, Jingzhou certainly has a snack street.
However, the snack street in Jingzhou is not much different from the snack street in other cities, and there is no obvious advantage.
Zhang Lixian has also reported the content of the local snack street in Jingzhou many times, but every time she feels a headache because there is no special tipping point in the content.
But after she came to the snack market, she noticed that the decoration style, the overall atmosphere, the price of snacks, the planning of tour routes, interactive games and other aspects are all obviously different from the traditional snack street!
Therefore, she started from these aspects, introduced and tried the food at the booth, and asked Zhang Yahui questions.
And Zhang Yahui answered her questions one by one.
"The decoration style of the snack market is cyberpunk, and the direct source of this style is a movie that was once screened by Feihuang Studio, "A Better Tomorrow."
"We mainly consider two points when designing: the first is that it can be linked with the movie, so that everyone can experience the immersive movie scene while tasting the food; the second is to make a difference in style, and at the same time, the competition The Bobpunk style is more in line with the spiritual core of the snack market.”
"Moreover, the design of this snack market is entirely dependent on an enthusiastic friend of Tenda's game department. He used the game design concept to arrange a lot of interactive content for the snack market, including regularly refreshed half-price stalls, stamped punch cards, etc., These have greatly enhanced the interactivity of the entire snack market.”
"Here, I want to give him a special thanks!"
"As for why the prices of these snacks are so low... In fact, this is a special request from Mr. Pei, and the price has been reduced to the current level after a large amount of subsidies."
"Opening fee? No, no, no, it will always be this price in the future."
"This pricing, on the one hand, is to allow everyone to enjoy the food without any burden, so that they will no longer miss the food because they think it is expensive. On the other hand, it is also because profit is not the first goal of the food market."
"The mission of the Food Bazaar is to respond to the call for the transformation of old industrial areas and to showcase the snack culture from all over the country. It is not purely commercial..."
Zhang Yahui talked eloquently in front of the camera and answered fluently.
Zhang Lixian couldn't help nodding her head frequently.
Well said!
Obviously, Zhang Yahui, as the person in charge of the snack bazaar, has a deep understanding of the snack bazaar project, accurate positioning, and very easy-to-understand explanations.
Then, next, you have to ask some more critical questions to sublimate the theme.
"I heard that you were also a food stall owner before, how did you become the person in charge of the food market?"
Zhang Yahui let out a sigh of relief and told his own experience.
Because of poor family conditions, he dropped out of high school to set up a stall with his parents.
Fortunately, he has a flexible mind and likes to study on his own. The roasted cold noodles he made are well-known in the local area.
Later, the cold noodle girl held a food stall food competition, and Zhang Yahui's grilled cold noodles won unanimous praise from the judges and was hired as a food consultant.
After that, Mr. Pei promoted him to be the person in charge of the snack market, and this is how the current scene happened.
Speaking of this, Zhang Yahui said with emotion: "Speaking of which, I am really very grateful to Mr. Pei!"
"As an ordinary food stall owner, I feel very honored to be promoted as the person in charge of the food market to take charge of such a big project."
"However, this is only one aspect of it."
"The more important point is that the snack market allows us stall owners to feel the warmth of home and a special kind of humanistic care!"
"A small street stall is a means of earning a living for the stall owner. On a larger scale, the street stall economy and small store economy can also increase jobs. It is a smoke and fire, and it is the taste of ordinary people's life."
"But to be honest, there are too many difficulties to set up a stall!"
"As a stall owner, setting up a street stall means getting up early and working late at night, and it's precarious. You have to start preparing before dawn in the early morning, and you can't go back until late at night."
"Many stall owners occupy the roads, the quality of snacks varies, dishonest transactions, littering and other phenomena make many people also have prejudices against food stalls."
"It's like the previous street interview: Most people support food stalls and night markets, but only if they can't be downstairs from their own homes."
"So, even though my income from setting up a stall before was acceptable, I have always had a very contradictory mentality, that is, I lack a sense of identity with what I am doing."
"Is what I do a meaningful thing? Can I have other pursuits besides making money? Will I continue to set up stalls like this in the next ten or twenty years? "
"It leaves me feeling lost and confused at times."
"The snack market not only provides a more secure life for all our stall owners, but also shows us a more orderly, healthy and civilized way of setting up stalls!"
"Here, we don't have to worry about the risks of life, we don't have to worry about screening raw materials, and we don't have to worry about being misunderstood. We just need to make good snacks and satisfy customers' tastes."
"We can feel respected and alive, feel that the future is optimistic and full of hope, and see that food stalls will not disappear, but will be integrated into modern urban life in a more advanced and civilized way and become part of the urban food culture.”
"I think this is the idea Mr. Pei wants to convey through the snack market!"
Ever since he came to the snack market, Zhang Yahui has been thinking about the meaning of Mr. Pei's move.
In the process of preparation, and in the communication with other stall owners, these ideas gradually sprouted.
Obviously, Mr. Pei didn't open the snack market to make money.
As Rui Yuchen analyzed, this may be to build a huge catering empire, so that the snack market, cold noodle girls and the documentary "Street Stalls" will create a snack catering brand.
But Zhang Yahui firmly believes that in addition to commercial purposes, there must be a humanistic factor in it.
And this humanistic factor is to preserve and display the excellent snack culture, correctly regulate and guide street stall snacks, so that they can survive smoothly, develop and grow, and finally integrate into people's lives, so that this kind of fireworks can be It has been burning in the big city that is getting colder and colder.
In the face of the interview, Zhang Yahui expressed his feelings, and shared the bitterness and bitterness and many emotions of being a stall owner for so many years.
Zhang Lixian's eyes lit up when she heard it.
Look, look! Well said!
There are not only very down-to-earth and resonant life experiences, but also in-depth economic and humanistic analysis after being elevated!
I have to sigh with emotion, three hundred and sixty lines, every line will be the number one scholar.
It's amazing that an ordinary stall owner can speak so well.
Of course, it is not ruled out that after entering the platform of Tengda, I have been influenced by my ears and eyes, and my vision has been improved.
In short, this interview with the snack market is perfect!
Firstly, the unique layout and decoration style attract people's attention and attract high attention; then taste the cheap food and introduce the cause and effect of the birth of the snack market; finally raise the level of thought and talk about the more macro aspects such as street stall economy, urban planning, catering culture, etc. .
On the way back, Zhang Yahui passed by a stall that baked cold noodles, and specially baked one for himself, which Zhang Lixian was full of praise for.
After walking around, I went back to the entrance.
Zhang Yahui brought a stack of notebooks for punching cards from the grocery store and gave them to Zhang Lixian, the photographer and other TV colleagues as gifts.
"Thank you so much!"
"Every time I come for an interview, I take things, I feel embarrassed..."
"Anyway, thank you for accepting our interview!"
After Zhang Lixian confirmed with the photographer that all the material had been recorded, she reluctantly left.
Although there are still many delicious snacks tempting her, but those can be eaten next time.
Anyway, they are all in Jingzhou, so they can come here anytime.
Now we must edit this news as soon as possible!
Zhang Lixian has a premonition that this news will definitely arouse enthusiastic responses like the previous report on Moyu Takeaway and Mr. Li's interview column!
After sending Zhang Lixian and the camera brother away, Zhang Yahui let out a sigh of relief.
"Huh, luckily I didn't embarrass Mr. Pei!"
I have something to go out today, only two chapters left