Chapter 1290 Find a Suitable Entry Point

Meng Chang's first feeling is that the sense of reality is stronger!

It seems to be really immersive and travel to another real world.

Of course, there is still a disadvantage, that is, this resolution.

At present, the resolution of VR glasses is still relatively worrying. Even if Doubt VR glasses have achieved 4K, there is still a graininess.

"Animal Island" uses a special cartoon style, which makes up for the lack of resolution to a certain extent, but "Real Estate Agent Simulator" is a realistic style, so there is no way.

Technical problems cannot be solved in the short term.

Therefore, the field of VR is actually very special. People who like it are very enthusiastic, and people who don't like it will think it is a complete scam and useless.

Those players who are dizzy in 3D, cannot accept the rasterization effect of VR glasses, and have high requirements for various operations and details are not the audience of current VR games, and they cannot feel the fun of VR games at all.

But apart from these people, there are some players who can tolerate these shortcomings. They enjoy the sense of immersion and substitution brought by VR games. These players are the main consumers of the VR game market.

What Meng Chang played was not the final full version of the game, so the connection of some cutscenes was still a bit blunt, basically the modes of black screen, loading, and jumping.

Cai Jiadong explained: "We specially made some cutscenes, but they have not been updated to this DEMO."

"Actually, it's nothing special. It's just a satellite lens. After going out, the lens first pulls up over the city, moves to the area where the destination is, and then descends quickly. After adding a blur effect, it arrives at the door of the destination."

"On the one hand, it makes the transition more natural, and on the other hand, it allows players to be more familiar with the layout of the entire city and know where their house is probably located."

Meng Chang nodded, he could probably make up for this feeling.

This is not a particularly critical link, and it is not a big problem to experience it or not.

Meng Chang is already inside an intermediary store.

The basic operation mode of the game obviously follows the standard operation mode of "Animal Island". There are different movement modes such as push joystick movement and teleportation, and the interaction logic with props and items in the scene is also touched with fingers. , grab.

Meng Chang also heard that President Pei had previously established a complete set of operating specifications for VR games through "Animal Island". "Real Estate Agency Simulator" obviously followed this set of specifications, saving trouble.

Meng Chang looked around. The space of this store is not large and the structure is quite simple. There is only an office area similar to the front desk, a coffee table and two single sofa consultation areas, in addition to some simple furnishings.

"So the player is actually the boss of this small intermediary company?" Meng Chang asked.

Cai Jiadong nodded: "Yes, in fact, at the beginning we also considered whether to let players start as ordinary employees of an intermediary store, and wait until the middle of the game to open their own stores."

"But the plan was rejected after repeated discussions."

"On the one hand, it is because being an ordinary employee in a store may inevitably lead to a lot of interactions with other colleagues, which are not necessary content, and the input is not proportional to the output; on the other hand, it may also cause players to be impatient. ."

"Such unnecessary content should be skipped and players can directly experience the core fun of this gameplay."

"So the protagonist is directly set as the owner of a small intermediary store. Of course, the conditions are relatively simple, and players need to save a little bit of money, unlock the new decoration of the store, and rent a new and more spacious store."

"The player's residence and store are two independent systems, and players can focus on their own preferences."

Meng Chang understood that, in fact, "Real Estate Agent Simulator" obviously did not completely simulate real estate agents in real life, but made some artistic beautification and processing.

This is also normal, after all, there are always trade-offs in the gameplay, and the content that does not need to be displayed has to be discarded.

Just like many other simulation games, only the most essential parts are selected for simulation, and those irrelevant content are naturally omitted.

The main difference between the game "Real Estate Agency Simulator" and reality is that the protagonist is a small agency owner who has the final say and can freely decide the company's development direction and development strategy.

There is a computer above the front desk, and there is a high chair, which is just right to stand and look at the computer.

This is obviously to take care of players who experience the game standing up.

The computer is a touch screen, and you can open the files and programs on it by clicking directly.

The basic gameplay is to check the listings through a computer program, accept the entrustment, match the house and the tenant, go to the house for on-the-spot inspection, understand the situation, wait for the tenant to come to the tenant and introduce it to the tenant, and get a commission after success.

On the Internet, you can only simply see the information such as the age of the house and the floor plan of the house. At the same time, you can receive several commissions, and you can conduct preliminary screening on the computer, and then go to the field for inspection.

There is no limit to the number of field visits, but after all, the player's goal is to complete high-level commissions as soon as possible to upgrade the level, so it doesn't make much sense to be entangled in these low-level houses, and it still needs to be carefully screened and screened.

After the on-site inspection, it is the normal process of meeting with the tenant and answering the tenant's questions.

Meng Chang briefly experienced it for about an hour, and then took off the VR glasses.

"To be honest, I don't quite understand the fun of this game."

Meng Chang's speech was also more subtle, and he didn't directly say that the game was boring.

Cai Jiadong smiled: "Normally, similar business simulation games are quite challenging for players. Some players may be particularly fun, while others can't feel the fun."

"You are not a player of simulation management games, and you may feel weaker in this regard."

"And the simulation business game itself is a relatively slow type. It is difficult to get started in the early stage, but once you feel the fun, you can play for a long time."

"The fun of the game varies from person to person, and many times it cannot be forced."

Meng Chang felt a little melancholy: "But if I can't feel the fun, how can I make a publicity plan..."

Cai Jiadong: "Oh, that's right. It's okay, you can experience more experiences, feel the feelings, and maybe you will suddenly have inspiration."

"It really doesn't work, you can also ask some serious business simulation game lovers and learn from them."

As a designer, Cai Jiadong also understands, of course, but his perspective is the designer's perspective after all, and there is still some gap with the player's perspective. I am afraid that Meng Chang still cannot understand it.

So it's better to find a player to discuss it, to experience the fun from the player's perspective, and to understand it better.

Meng Chang nodded: "Okay, I understand."

He doesn't know players who like business simulation games, but he knows Qiao Laoshi.

If you really can't do it, just ask Qiao Laoshi. Anyway, as a professional player, Qiao Laoshi can get most of the fun of the game.

And he doesn't need to really feel this kind of fun, as long as he understands it is enough.

...

In the afternoon, Meng Chang returned to his workstation and began to think about the publicity plan.

He didn't go to Qiao Laoshi for the first time, mainly because he wanted to use his own strength to come up with a prototype first, and he couldn't be influenced too much by Qiao Laoshi's concept, which led to the deviation of the plan.

In other words, Qiao Laoshi's side either didn't use it, or it was directly used as the finishing touch, and Qiao Laoshi's statement could not affect Meng Chang's original plan.

"Before I just summed up the basic process of Pei's propaganda method 'Yang-Yang-Yang', but I'm not very proficient in mastering this process."

"A careful analysis, in fact, the key lies in this step in the middle."

"The last step of Yang is easy to handle, because Tenda's products are inherently excellent, as long as the product gets the due evaluation; the first step of Yang is also relatively easy to handle, as long as it is reserved to give a relative A good publicity can start.”

"The key lies in the 'suppression' in the middle, how to not cause real trouble to consumers, but also not cause actual harm to the product under the premise of causing controversy, so as to leave room for reversal later, this is the key of the key. ."

"So, in fact, you might as well start from this."

"What can be known is that when President Pei used Pei's propaganda method, the step of 'suppression' was very restrained and just right. There must be a very long period of thinking and careful preparation behind it."

"How to suppress it?"

"Keep using my bad name?"

"Not very good, my bad reputation is a little useless..."

Meng Chang found that his bad reputation was really easy to use when President Pei used it for the first time, but not every time after that.

Mainly because after several successful publicity programs, many people's impression of Meng Chang has changed to a certain extent.

Although it is still annoying, this hate is not enough to have any fatal effect on the product itself.

So it's not that his bad reputation is completely useless, it's just that it's not very useful, which is very sad.

"Or take advantage of someone else's bad reputation?"

"Does it have a bad reputation in the field of intermediaries? The home group?"

"Not very good. President Pei doesn't seem to like this company very much."

Meng Chang originally thought that he could rub off on the bad reputation of the Zhujia Group, but then he thought it was inappropriate. The philosophy of the Zhujia Group had an essential conflict with Mr. Pei. water.

Besides, the ultimate goal of Pei's propaganda method is to achieve the best propaganda effect through such disputes and misunderstandings. It's easy to accidentally wash out the cooperation with the Zhujia Group. Isn't that a big problem.

Meng Chang just gave up after thinking about it, and turned to think of other ways.

"In fact, you don't need to use the bad reputation of the home group, you just need to use everyone's prejudice against the real estate agency industry."

"Well... this is a good entry point, but how to combine it skillfully with the game itself needs to be carefully considered."

Meng Chang tried his best to substitute himself into President Pei, considering how to design a publicity plan if it was President Pei, while experiencing the details of the game and savoring it carefully.