Chapter 767 Mobile Phone Industry Layout
As soon as the meeting ended, all the executives in the mall left in a hurry.
There is not much time left until 718, and the things decided in the meeting just now must be implemented as soon as possible.
When they left, Shen Qian looked at Li Dongdao worriedly: "If there is a large loss this time, do you think it will shorten the cycle?"
The month-long promotional battle became more terrifying the more I thought about it.
Especially after Yuanfang made various preferential terms, the monthly sales may exceed 10 billion.
Even with a 5% loss ratio, the mall will lose more than 500 million yuan.
In addition, it is not only the mall that is losing money, the express fee is exempted, and the logistics side will also suffer losses.
The wages of the employees are not free, and there are other expenses, freight, and the loss may be beyond everyone's imagination.
Li Dong lightly rubbed his temples and said, "No, just one month, I don't believe I can't beat them!
Don't think too much, the total share of e-commerce did not reach 40 billion last year.
In the first and second quarters of this year, the total market share was only about 20 billion.
I really don't believe it. We can sell tens of billions of things in a month. If this is true, it is also our opportunity. Between gains and losses, who can tell. "
Shen Qian asked after hearing the words: "Are you really so optimistic about the e-commerce market?"
If he is not optimistic, Li Dong will not spend such a high price to compete.
For any enterprise, losing hundreds of millions of dollars is a big deal, and losses will not be done on their own initiative.
Only Yuanfang, knowing that this would be the case, Li Dong still chose to persevere, which shows that he is full of confidence in the future of e-commerce.
Li Dong nodded and said: "Yes, I am full of confidence in e-commerce. This market is huge, and it will only get bigger and bigger in the future. Even the physical market may be affected."
Shen Qian was a little uncertain: "You really think so?"
Today's e-commerce market occupies almost negligible share of the entire market, and it is hard for Shen Qian to imagine such a day.
Li Dong smiled lightly: "Maybe, who can say for sure in the future. But I'm optimistic, and there's also what I told you before. How are you preparing?"
"What……"
Shen Qian just wanted to ask something, but she quickly responded: "You mean Opal Mobile Communications?"
"Um."
Shen Qian didn't reply in a hurry, but asked with a puzzled look on her face: "Why did you buy Opal's shares? Are we also going to enter the field of small home appliances?"
"I don't think so." Li Dong smiled and said, "I want to make a mobile phone."
"puff!"
Shen Qian was almost stunned, and it took her a while to say nothing: "Why do you make mobile phones? Besides, even if you make mobile phones, what's the use of buying Opal shares, and they don't make mobile phones."
"Who said, Oppo has been involved in the mobile phone industry since the end of last year. However, due to technical problems, they have not launched their mobile phones yet."
"But……"
Shen Qian is still puzzled, there are many manufacturers of mobile phones nowadays.
Let's not talk about why Li Dong wants to do it. The key point is that even if he wants to do it, he doesn't need to choose Opal, right?
It's really hard for Li Dong to explain this matter. In fact, he doesn't have to make a mobile phone, he just wants to control a mobile phone manufacturer to complete the industrial chain.
Nowadays, Yuanfang Mall, PP, Weibo, and distribution platforms are all online gadgets, and mobile phones are the real end products.
Without a mobile phone, everything else can be said to be rootless.
Moreover, the era of smart phones is getting closer and closer, so of course Li Dong also wants to get a share.
When smartphones first emerged, the four big players of China Cool Alliance were the mainstream, but it’s better not to make any decisions about these four companies.
People are not weaker than him now, so it's useless for him to make up his mind.
Of course, Li Dong is not interested in playing their ideas. Let alone investing too much, in a few years, the four big players will still be strong.
In the later period, it was the three companies, Xiaomi and Xiaomi, that really rose at an explosive speed.
Yes, there is no such concept and no company, so Li Dong naturally has no way to intervene.
And vivo belongs to Backgammon, and the Backgammon Group is not weak, and Li Dong also has no chance to intervene.
After counting and counting, the only one with a chance is oppo.
Now even the first mobile phone is not online, and almost no one in the outside world cares about this small business.
Although he came from Backgammon, Li Dong knows that the founder of Backgammon does not hold much shares in Opal, and the current Opal has little to do with Backgammon.
In addition, the boss of Opal wanted to enter the mobile phone industry last year, and invested a lot in it, but the mobile phone has not been launched yet, and now there are difficulties in funding.
The right time and place are here, Li Dong certainly doesn't want to let go of this opportunity.
He is actually not very interested in making mobile phones, but being able to control a well-known mobile phone manufacturer will be of great help to the future.
Li Dong is not interested in running it himself, so he just continues to leave it to the original team.
From time to time, I come up with some ideas to speed up the development of Opal, which should not have much impact, and in this way, my entire mall system will be complete.
Of course, the most important thing in the end is money.
Now Opal Communications is not well-known. Its LCD TV business also ended in losses, and small appliances and mp3s are also in the stage of making money and not making money.
Chairman Chen Yongping is now concentrating on making mobile phones, but the funds are insufficient. The first mobile phone will be launched in no time.
At this time, Li Dong entered, and the timing was just right.
Not to mention spending a lot of money, it is also easy to obtain a controlling stake.
The founder of Backgammon doesn't value Opal too much, and the other party is now retreating behind the scenes, so he doesn't care much about it.
And Chen Yongping himself is almost desperate now, and he doesn't care whether he holds a controlling stake or not, as long as the management right is in his hands.
This is also the helplessness of many companies. The founder and head are not the largest shareholders.
But everyone is used to this. As long as the company is still operating in their hands, it means there is still a chance to make a comeback. That's why everyone is so keen on financing and listing.
These thoughts disappeared in a flash, Li Dong didn't bother with them, and asked: "Have you been in contact with the other party?"
"without."
Li Dong has black lines on his face, didn't I let you get in touch with the other party a long time ago?
Seeing this, Shen Qian laughed and said, "I've been in Pingchuan, how do I get in touch with the other party? But I sent someone to go to Guancheng, and now we've connected. However, according to the news there, the other party can sell part of the equity. It might be a bit difficult.”
No one wants to give up the controlling stake until the time of despair.
At this time, although Opal lacked funds, it was not yet at a dead end, and it was not so easy to want to hold a shareholding.
In addition, the other party has a very close relationship with the BBK Group after all, even if it is really desperate, the other party is more willing to return to BBK.
Of course, whether Backgammon is willing to accept this oil bottle is another matter, and Opal is indeed a oil bottle now.
Li Dongwen thought for a while and said: "Continue to talk about it. If there is no way to hold shares, then you can also buy shares. Of course, my idea is to hold shares. At this time, the value of the other party's company is not high, and the valuation should be less than 1 billion. ..."
Before he finished speaking, Shen Qian shook her head and said, "Don't talk about 1 billion, I don't think 500 million is worth it. In fact, there are a lot of companies similar to Opal in Guancheng. I don't understand why you choose Value them?
If you really want to make a mobile phone, it is better to just buy a company than to do it this way.
Are you playing backgammon idea?
If this is the case, I think it is better to give up. BBK is the leading brand in Guangdong Province, and the local government will not let us control the other party.
And we don't have the strength to control each other now, it's too difficult. "
Shen Qian's guess is also in line with the speculation of outsiders.
At this time, holding Opal, I am afraid that others will think that Li Dong wants to get in touch with BBK from the side.
Although there is no overlap in the business scope of Yuanfang and BBK, if BBK is used as a downstream industry layout, it seems to be okay. Of course, there are still many unreasonable things in it. group.
Li Dong did not explain this, in fact he has nothing to explain.
As Shen Qian said, there are a lot of companies like Guancheng and Opal now, why Li Dong wants to control Opal by any means is hard to explain.
If Li Dong himself knows how to use mobile phones, then it is the same as what Shen Qian said, just find any company.
If he doesn't understand the key point, then of course he has to find a successful person to do it.
He himself does not participate in the operation of Opal. Li Dong thinks that the future changes should not be too big, and the brand will still be on the road to rise.
You can't let the ready-made ones go and start your own business with difficulty. If you really want to do that, Li Dong is not willing.
Li Dong didn't say anything if he didn't understand. After Shen Qian asked, Li Dong exploded with machismo: "Don't worry about this, just listen to me anyway. Keep talking, no matter whether the other party's valuation is 500 million or 1 billion, It is worth spending three to five billion holdings."
Three to five billion seems a lot now, but when the other party gets up, this amount of money is not enough for someone to stick between their teeth.
Shen Qian rolled her eyes, she didn't bother to ask at this time, and said listlessly: "I see, let me remind you, don't waste money if you have it.
The land is a one-time sale. You have spent all the money now, and I will see how you expand in the future. "
This time, the mall lost a part, the logistics lost part, and a data center had to be built, and then Li Dong wanted to acquire Opal.
Coupled with the expansion of Beijing and Tianjin, as well as the expansion of Shanghai and Henan provinces prepared by Li Dong, the money for selling land is definitely not enough.
With so many places costing money, it is not a problem for Li Dong to talk about three to five billion yuan now, and Shen Qian doesn't know where his confidence comes from.
Li Dong smiled and said: "Isn't it just money, it's okay, you will have money when the time comes."
"I hope so."
Shen Qian didn't want to hit him too much, so she hesitated for a moment before saying: "When will Qin Yuhan come back?"
"Ahem... Well, it should be tomorrow."
"Come back tomorrow?" Shen Qian frowned and said, "Then...then will she go to the provincial committee compound?"
It's really hard for Li Dong to answer this question. He lives in the provincial party committee compound. Since Qin Yuhan is back, he must be coming, so he must let her come.
But if he really went to the provincial party committee compound, Shen Qian would also have a headache.
Li Dong hesitated for a moment and said, "I won't go back to the Provincial Party Committee compound for a few days, I will live in Jinhu Garden for a while."
Shen Qian's complexion kept changing, and she said after a long time: "Whatever you want, I'll go first. Besides, there are activities in the mall these days, and I'm busy too, so don't bother me if you have nothing to do."
After leaving these words, Shen Qian went straight out of the conference room.
Li Dong didn't stop her, rubbed his head and sighed: "Damn it, it's not easy to enjoy the blessings of Qi people!"
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