Seven Hundred and Sixtieth Chapters Ready to Fight

As soon as Li Dong finished speaking, there was a main line below: "Mr. Li, after all, Taobao didn't end in person. I think our current response should be enough."

As soon as the words came out, many people nodded in agreement.

Taobao just established a logistics alliance, and there is no such thing as yet.

By the time Cainiao Logistics is established, Yuanfang Logistics will be a few blocks away from the other party.

But not everyone is so careless. After he finished speaking, someone immediately retorted: "This is not a trivial matter!"

"In the past, Yuanfang Mall was weaker than Taobao. The only advantage was probably our self-built logistics system. Because Mr. Li has invested heavily in this, we can have an advantage.

But if we really want to compare, we don't have any advantages in other aspects.

Now Taobao has to build its own logistics system, and our only advantage is lost.

At this time, we should take advantage of the fact that the opponent has just started, and we must immediately counterattack and respond. Otherwise, if this continues, I am afraid that Yuanfang will never be able to catch up with the opponent. "

At this time, Liu Hong also nodded and said: "That's true. In addition to logistics, I hope the group can give support to the mall. The most important thing at present is that we need a large-scale data center to support the operation and acceleration of PP and the mall. .

The small data centers we invested in before were originally built for tens of millions of users.

Now the scale of the mall and pp is increasing, and Weibo will be launched in the future, so a large-scale data center is very important and can provide us with greater competitiveness. "

When Liu Hong said that, five or six executives immediately strongly supported him.

Compared with self-operated logistics, they pay more attention to the competitiveness of the mall itself.

In today's Yuanfang Mall, the bandwidth network barely supports several platforms, and it does not have an advantage compared with other malls.

And with the continuous increase of users, the small data center built by Yuanfang has been overwhelmed.

Now that Taobao has begun to exert its strength again, many people feel that it cannot be delayed any longer. Once a serious freeze occurs one day, all the foundations laid by Yuanfang will be over.

Seeing everyone's discussion, Li Dong pressed his hands and said in a deep voice: "Two questions, first, where to build it? Second, how much will it cost?"

Hearing what he said, everyone in Liu Hong didn't understand that Li Dong agreed.

Everyone was overjoyed, and Liu Hong hurriedly said, "Jiangbei is fine, but Pingchuan is not suitable.

The site selection requirements for the data center are very strict. First of all, the geographical location must be good to avoid natural disasters and environmental hazards. It is best to have free external air cooling conditions...

In addition, energy supply, electricity or power is one of the main components of the operating cost of data center facilities.

There are also transportation and communication infrastructure issues, like fiber optic backbones and distances to data centers..."

Liu Hong said a lot, but Li Dong didn't really understand.

It doesn't matter if you don't understand, as long as someone understands.

After he finished speaking, Li Dong said, "According to your request, which one do you think is more suitable?"

"Phoenix City!"

"Fengcheng..."

"Yes, Fengcheng is located in the Pingchuan economic circle, and it is also the domestic energy capital, and the climate is also very suitable. In recent years, Fengcheng has been reforming, and has always wanted to introduce a number of high-tech enterprises to settle in. The favorable conditions are very favorable, and the distance from Pingchuan is not far away far, and..."

Li Dong interrupted: "But Fengcheng is located near the Huaihe River, will this have a bad impact on the data center?"

Liu Hong explained: "It is impossible to say that there is no impact, but the impact is not large. The main thing to prevent is the flood problem. In fact, there has been no flood in Fengcheng for many years. In addition, the flood control facilities in Jiangbei in recent years The construction is not bad, I think this impact can be ignored."

Li Dong took a deep look at him. If he remembered correctly, Liu Hong's hometown was in Fengcheng.

Seeing Li Dong like this, Liu Hong felt a little guilty.

But he wasn't talking nonsense. Fengcheng is actually quite suitable. If the flood problem is ignored, in Jiangbei, as the capital of energy, it will be of great help to the data center.

Coupled with the policies given by Fengcheng, Yuanfang can save a lot of expenses.

Don't ask him why he knows that Fengcheng has policies, the people in Fengcheng have come to him not once or twice.

Fengcheng has already helped them think about the problems they can think of.

Yuanfang Mall has grown so big that it should be a matter of course to invest in the construction of a data center.

As an enterprise in Jiangbei, local governments are even more concerned about these issues than Li Dong.

Moreover, the introduction of a remote data center is not just a data center, but also others.

Yuanfang Group has been mainly developing Pingchuan in the past two years. Who doesn't want to get a share of the pie. Once it drives Yuanfang supermarkets, logistics, and real estate to enter Fengcheng, it will be a real great achievement.

Li Dong didn't say much about this, and continued to ask: "How much investment do you need?"

"Around 500 million."

"so much?"

Li Dong frowned and said, "Is 500 million too much?"

Liu Hong explained: "500 million is really not a lot. Since we want to build it, we must build it bigger. At present, Yuanfang Mall and PP users have exceeded 50 million, and it may reach hundreds of millions in the next year or two.

The construction and use of data centers is a long-term process. When it is officially put into use, our user base may exceed 100 million. "

Li Dong rubbed his temples, looked at Shen Qian and said, "President Shen, what do you think?"

Shen Qian nodded and said: "I agree with Manager Liu's suggestion on this point. The other 500 million investment is actually not too big. According to my idea, it should be built bigger.

Hundreds of millions of users are not our ultimate goal. Since the goal is to catch up with Taobao and Tencent, we should make good preparations in the early stage. "

Li Dong rolled his eyes and said that's what he said, isn't money the key?

Both Shen Qian and Liu Hong said so, and more than half of the supervisors agreed. Li Dong thought for a while and said: "You will submit the plan to the group later, and the group will send people to investigate. The data center must be built, but whether to choose or not Fengcheng, we'll talk about this after the investigation is over."

Although Liu Hong felt a little regretful, he didn't say anything more.

It's okay to make a suggestion, but if you go on, your selfishness will become a bit heavy.

And now that he has mentioned Fengcheng, the group will definitely take Fengcheng as a key inspection target in the future. As long as Fengcheng puts more effort, it will not be a big problem to stay in the distance.

The matter of the data center was actually not what Li Dong expected, and he didn't expect to talk about it while talking.

The extra budget of 500 million was suddenly added, and Li Dong was a little helpless.

But this thing is definitely necessary. As a latecomer, Li Dong knows how important a smooth web browsing is.

If Yuanfang Mall often freezes, cannot log in, and logs down several times, most of the users may be lost.

Taking advantage of the fact that it is not urgent, the data center is planned to be built in advance, and when the era of smart phones arrives, the own data center can also be put into use.

Without discussing this topic again, Li Dong continued: "Apart from the data center, is there any place that needs the support of the group?"

Liu Hong glanced at Shen Qian, Shen Qian pondered for a moment and said: "In addition, we hope to relax the standards and allow some small and medium-sized enterprises and individual merchants to settle in the mall."

Now Yuanfang Mall has introduced some large enterprises and institutions.

Although in name Yuanfang Mall says that individuals and small businesses are allowed to enter, in fact the review standards are extremely strict, and so far there are not many enterprises and individual merchants who can actually enter Yuanfang Mall.

When Shen Qian said this, Liu Hong also said: "Mr. Li, I agree with this point. Our product volume is still too small. Compared with Taobao, we are far inferior.

If you want to attract more users to use the mall, these foundations must be the best. "

Li Dong glanced at everyone, and said calmly: "The relaxation of standards means that a large number of shoddy products will enter the distant place, which is different from what I expected.

As you can see from Taobao, although there are many merchants, there are a lot of counterfeit and shoddy products. "

"Mr. Li, I actually think you have filtered this out. Don't the buyers know that these are fakes?

But the commodity is cheap enough, this is the biggest gimmick.

In China, this situation is very normal. Everyone knows that the real product is good, but the price is expensive.

Just like our mall, we purchase directly from major companies, and the products are naturally genuine.

But our products are more expensive than other malls year-on-year.

You must know that we are directly supplied by the manufacturer, and there are a few procedures missing in the middle. As a result, the product is still more expensive than others, which is abnormal in the eyes of others.

I'm not supporting fake products, but Chinese people's consumption habits are like this, they don't pay attention to brands, they don't care about authenticity and fakes, as long as they can be used, they can be cheap..."

When Liu Hong said this, he suddenly couldn't continue.

Li Dong looked at him sharply, making him tremble a little.

After a long time, Li Dong said coldly: "Other people do this, but it doesn't mean that Li Dong will do the same! I am not a saint, I don't care whether others use fake products, but I created the distance by myself, I hope that one day it will not be destroyed by others." cast aside!

Fake and shoddy products are not allowed in Yuanfang Supermarket, and the same is true for Yuanfang Mall!

What should be yours is yours, and what should not be yours, don't even think about using these methods.

I want to catch up with Taobao, but it doesn't mean I have to do whatever it takes.

Users are not fools either. Sooner or later they will realize the difference between the product and the price.

Once we let it go, there will be a second time after the first time. If we want to correct it in the future, we may have to pay ten times and a hundred times the price.

Instead of this, it is better to cut off your thoughts at the source.

The review standards are still the same, don’t think about relaxing the standards, let merchants settle in at will, I don’t need it, do you understand? "

Liu Hong was sweating profusely, and so were the others.

As soon as Li Dong finished speaking, everyone quickly responded: "Understood."

And Shen Qian, who was the first to propose, sighed slightly, nodded and said: "I understand, I will ensure good quality, and will not make up for the number."

Seeing that everyone understood what he meant, Li Dong slightly eased up and said: "This is the best. In addition, I said to prevent those unqualified small merchants from entering, but it does not mean rejecting qualified merchants and individuals from entering. These two points are not in conflict. , you have to understand.

Also, continue to contact major well-known brands and enterprises to enter distant places, and the conditions can be relaxed.

Dangdang, a website that sells books, allows so many well-known brands to settle in. Could it be that Yuanfang can't match them?

All in all, we either don't do it, or we do high-quality authentic products.

Also, isn’t Taobao trying to suppress us?

Find an opportunity, arrange for someone to complain about them, and let the major media expose it.

Other platforms dare not expose it because everyone is similar. What are we afraid of?

It's best if things get worse, a large-scale rectification will come, and our chance will come.

It is the right way to use this kind of upright method. Even if they can resist, their reputation will not weaken. Do you understand what I mean? "

"clear!"

Seeing that morale was gradually improving, Li Dong was relieved.

The establishment of Cainiao on Taobao this time actually has a big impact on everyone.

As juniors, everyone has always regarded Taobao as the goal of struggle.

In the past, Taobao didn't target Yuanfang, and everyone thought they were quite powerful. When the other party suddenly showed strength this time, everyone felt guilty subconsciously.

Li Dong was afraid that if these guys couldn't handle it, it would be a big shame.

Taobao just issued an announcement, and didn't even plan to set up logistics, so it's cowardly, how can we fight in the future?

Morale was lifted, and everyone's thinking gradually became clearer.

After Li Dong finished speaking, the person in charge of the operation department said: "Mr. Li, is there any expansion in the promotion of 718? After all, with the support of Taobao this time, other companies are no weaker than us in terms of logistics. Although it is said that the industry is the lowest, but everyone joins forces to squeeze us and adjust the prices of some commodities separately, we may suffer losses."

Other e-commerce companies would definitely not dare to cut prices on the entire platform, and would lose a lot of money.

It is absolutely no problem to reduce the price of some commodities.

Each company reduces the price of some products. With so many platforms, Yuanfang can only reduce the price of all of them.

Once this happens, Yuanfang Mall will definitely lose money this time.

It used to be a slogan to say that losing money, and Li Dong and the others didn't think that other people would join forces to fight against the enemy.

But this time there was such a signal, Taobao's participation!

With Taobao co-centering, all parties must have secretly reached an agreement, otherwise the current situation would not have occurred.

Excluding Yuanfang, other platforms have received varying degrees of support, and Taobao must be conditional.

Li Dong had thought about this question just now. He asked Liu Hongmei how much money he had left, and he was prepared to lose money.

After the people in the operation department finished asking, Li Dong said: "Then the price of the entire platform will be reduced! If you lose money, you will lose money. I am ready for this. In addition, I will fight for a one-yuan flash kill and free express delivery!"

Taobao supports them in express delivery, so can they still not need money?

Companies like SF Express are not run by themselves, and they always cost money.

We are different. Apart from the basic operating costs, we do not need to spend extra money on the logistics side. How can they fight with us! "

When everyone heard this, they felt a little complicated.

It seems that Li Dong is determined to suppress other platforms. The key is that the more promotional activities they do, the more likely they will lose money.

In the end, it is very likely that there will be an explosion in sales, but there will be a large loss in the distance. rw