Chapter 443: Shanzhai Machine

"Lao Liang, you were stupid just now. People clearly wanted to buy it. You said that, you won't make money if you have money. Look, if you keep going like this, you won't be able to pay the rent. Come on, 3,800 yuan, tsk tsk, I made a fortune today."

The guy put the 3,800 yuan back into Lao Liang's hands, and said enviously, "I see, or else you usually do this business of assembling mobile phones, what do you think?"

"No, the business of assembling mobile phones is illegal."

"What kind of law is it against? One is not stealing and the other is not robbing. What kind of illegality is this? Besides, look, how many people in our street don't do some rubbing?"

"Forget it, do you really think there are so many grievances? It's fine if he doesn't come back and return it."

While this assembled phone looks the same as a range of branded phones, that's just the look. After the real experience, you will find that the difference is actually quite big. For example, some functions, although the assembled mobile phone can also have such functions, but the experience effect is very general, take this screen display as an example, it is really a little fuzzy, and the sound is not very good. At the same time, the signal cannot be compared with the brand machine, and the texture is far worse.

Of course, if it is exactly the same as the brand mobile phone, it is impossible to buy it for a few hundred yuan.

Even if it is a parallel mobile phone, there is no such price.

After all, the parallel mobile phone is not a fake mobile phone, nor is it a counterfeit product. It is exactly the same as the real phone, and it is also produced by a regular manufacturer, but no tax is paid.

"That's true."

The guy next to him sighed.

He also knows the problems of assembling mobile phones. Usually, they just play with them, and at most they make it for some of his friends. But if you really want to sell it, you won't make much money at all. This is not to say that the assembled mobile phone is not profitable. In fact, it is profitable, but the key is to sell it.

Not everyone is like that person who bought five copies directly.

Usually they put such mobile phones on the booth, and they don't even ask.

At first glance, that guy looks like a rich second generation, this kind of business is hard to come by.

...

"Come on, come and see."

On the way back to the company, Chen Yu distributed the purchased mobile phone to Wu Kai and Zhou Yifei.

"What's so beautiful, although the appearance is the same as the brand machine, but the inside is very different."

Wu Kai played for a while, then put the phone aside.

"Hehe, if it's the same as the brand machine, how can it be sold to you so cheaply."

Chen Yu didn't take it seriously, and said with a smile: "If we also make such a mobile phone, what do you think?"

"No way?"

Wu Kai was incomparably surprised: "Chen Yu, what are you thinking, you're going to be caught in the pot for making such a phone."

"What are you thinking, won't we change the way? For example, let's change the appearance... It's not the same as those brand mobile phones, won't it be a problem?"

"this……"

Wu Kai had some ideas that could not keep up with Chen Yu. After a while, he said, "That quality is too bad."

"It's worse, but it's still usable."

"It can be used, but users will definitely not buy it when the quality is so poor."

"Then sell it cheap."

"I don't want a cheap phone either. Let alone 800 yuan, I don't want a mobile phone that costs 700 yuan or 600 yuan."

"Then I'll sell it for 500 yuan."

"500 yuan?"

Wu Kai shook his head subconsciously, but he suddenly thought about it and hesitated.

500 yuan.

There seems to be no 500 yuan mobile phone on the market.

If you really launch a 500 yuan mobile phone, maybe some users really like it.

"Yifei, what do you think?"

Chen Yu asked about Zhou Yifei.

"Chen Yu, you mean, let's grab the market first and then talk about it?"

Zhou Yifei had not spoken before, she had been thinking about what Chen Yu meant by coming to Huaqiangbei today.

Until now, Zhou Yifei was a little bit clearer.

"Yes, just to seize the market."

Chen Yu nodded and said.

In 2003, the domestic mobile phone market was still in the era of great development. Although various mobile phone brands emerged, the price of mobile phones was generally relatively expensive. The general price is also more than 1000 yuan, which is relatively low-end. Better, at least 1,500 yuan, or even more than 2,000 yuan.

Speaking of which, the average salary of Chinese people is only a little over 1,000.

It is really reluctant to spend a month's salary to buy a mobile phone that is not particularly high-end.

This is also down to the fact that there are still many people in China who do not have mobile phones.

At least for those who are not in business, they have no intention of buying a mobile phone.

Even if they want to buy it, when they think of such a price, many people do not consider buying it for the time being.

In other words, in fact, the entire mobile phone market is still very large, and the major mobile phone brands have not explored it at all.

And how to dig, the most effective way is to reduce the price.

1000 can't afford it, how about 800?

800 is reluctant, how about 700, 600, or even 500?

Don't say you're not excited.

If prices do drop this far, the market will explode.

"Chen Yu, we have nothing to earn for 500 yuan."

"It's worth making money."

Chen Yu said: "Look, with the workmanship of assembling this mobile phone and the parts inside, how much do you think it will cost?"

"A little over 300."

"The boss assembles it by hand for a little more than 300. What about our mass production?"

"let me see……"

After all, Chen Yu said, Wu Kai made crazy calculations in his mind.

"276 yuan."

"No, 247 yuan."

"Chen Yu, if you want me to do it, I can reduce the cost to 247 yuan."

"I'll go, it's accurate to the single digits, awesome."

Giving a thumbs up to Wu Kai, Chen Yu said.

"This is mainly because I come into contact with this category every day. I know how much each part costs."

"Well, if you add taxes, it is estimated that our cost should be around 280 yuan."

"We still have more than 200 profit per phone."

Chen Yu calculated this account for everyone.

"Although only 200 yuan per mobile phone is not much, but if you measure it, it will be terrifying."

"Think about how many people there are in our country, with a population of more than one billion, not to mention selling more than one billion units. If we could sell 100 million units a year, how much would that be?"

"More than 20 billion."

I don't know, I was really stunned by such a terrifying profit.

In fact, in fact, a series of well-known brand mobile phones in the previous life, each of them is not very profitable.

Take Xiaomi as an example, at that time their profit from a mobile phone was only 100 yuan.

But even if it is 100 yuan, more than 100 million units are sold every year, which is a profit of more than 10 billion yuan.

Moreover, this is just the profit of mobile phone hardware.

Through the software, through the system, through a series of other ecological environments, it will contribute a large amount of income.

"Chen Yu, if this is the case, how can we compete with major mobile phone brands?"

"Competition, there is no competition at all. We are differentiated competition, and we are not on the same road as their price point. Although there seems to be competition, in fact, there is no relationship between Mao."

For the major mobile phone brands, Chen Yu didn't feel anything at all.

Compared with the brand, the technology, the quality, the high-end, of course, it can't compare with you.

But compared to the low-end, the price, and the price/performance ratio, it will kill you in minutes.

The high-end can't beat you for the time being, but am I worse than you at the low-end?

"Chen Yu, I feel that quality is always a problem. If we cut prices like this, the quality may not be comparable to that of major mobile phone brands."

"Of course, you are a user, do you think something that costs 500 yuan is easier to use than something that costs 1,000 yuan?"

Where can you find cheap stuff?

When users buy something, they already have a scale in their hearts.

"Don't engage in quality, and don't engage in technology, high-tech with these brand owners... We will first seize the market at the beginning. After we have sufficient funds, we will turn to play high-tech with them."

"At that time, as long as the funds are sufficient, we will have the confidence to fight with them."

That's right, this is how Chen Yu is going to enter the mobile phone.

Although such a play is simple and rude.

But in those days, countless copycats relied on this simple and rude style of play.

All right.

Chen Yu admitted that what he wanted to do was actually similar to the series of copycat machines in his previous life.

But whether it is a copycat or not, grabbing the market and grabbing users is the last word.

There are countless mobile phone manufacturers in the past life, but they started with cottage machines.

However, it is not the same as those cottage machines in the previous life.

A series of copycat machines in the previous life were produced by small workshops, but what Chen Yu wanted to do was to produce large-scale company groups.

right.

If the group company is engaged in a large-scale copycat machine, I will ask you if you are afraid.

He wants to hit a new height in the market of copycat machines.

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