Chapter 458: When Did It Become so Easy to Make a Mobile Phone?
"Old Liu, you guys are amazing, you have come up with a new mobile phone so quickly."
"Mr. Yang, there is no technical content, so I made you laugh."
"Hey, I can't say that. You guys can pull out a new production line at a speed. I'm a little nervous."
"How can I compare with your golden certificate, I just want to be able to sell tens of thousands of units."
Jinzheng CEO Yang Minggui and Jinli CEO Liu Lirong met.
Both of them came from Xiaobawang back then, one founded Jinzheng, and the other founded Jinli.
Although the two have not been able to compare with Bird for the time being, with the experience accumulated in Xiaobawang, they also quickly stood on the heels of the domestic mobile phone market.
Just when they were preparing to develop steadily, an ultra-low-end mobile phone called Tianyu mobile phone was born.
His low price of 499 suddenly attracted the attention of the market.
Naturally, for the two big men who have been in the domestic mobile phone field for many years, how can they make Tianyu mobile phone better.
When the decision was made first, they immediately entered the ultra-low-end mobile phone market.
"Old Liu, that Tianyu mobile phone must be kicked out."
"Well, this guy is too disruptive to the market."
"Lao Xu on the waveguide side talked to me."
"How to say?"
"What time do they say to get together and chat with Yu mobile phone."
"It's brave."
Liu Lirong naturally knew that this so-called gathering was not an ordinary gathering.
How can the domestic mobile phone market allow guys with no qualifications to enter the market?
Of course, if you want to enter the arena, just enter the arena, and show some respect for some of their old predecessors. Before making a mobile phone, you should bow down to the pier first, and everyone will see it in the future. Is it necessary to become an enemy? Well, if you don't worship, don't worship, and you come to make trouble. If they can let Tianyu mobile phone go, how can they hang around in the rivers and lakes?
A few days later, a group of mobile phone giants in China got together once.
Everyone chatted happily and reached a consensus - hunting Tianyu.
Yes.
The theme of the whole party is just this one.
According to their plan, after half a month of the ultra-low-end mobile phones of various mobile phone brands entering the market, they will greatly reduce the price. From the original ex-factory price of about 499 yuan, it has been directly reduced to 400... Although they know that, they will also lose profits. But it doesn't matter, as long as the Tianyu mobile phone is destroyed, they can naturally start the whole market again.
this is very simple.
If everyone is tacit in the market, if you add a little price, I will add a little price, and the price of mobile phones will naturally go up.
But if there is a shit stick, it will affect everyone's interests.
In fact, before that, whether it was Bird, Gionee or Jinzheng, they all followed such unspoken rules.
Do you really think that a mobile phone will cost more than a thousand dollars?
how can that be.
With the current mobile phone technology, they can completely reduce the price of mobile phones, but they are not willing to reduce it.
The reason why they didn't drop was for their own benefit.
Even if it is going to drop, it cannot drop so much all at once, it must drop little by little.
Even, the waveguide Xu Lihua said, in fact, there is no need to drop.
If the drop will inevitably affect the profit of the mobile phone, it is better to keep the price within a certain space by improving the performance of the mobile phone.
But now Tianyu mobile phone suddenly destroyed the tacit understanding they had maintained before.
No wonder they can kill Tianyu mobile phone.
However, just when these major mobile phone manufacturers were planning to hunt Tianyu mobile phones, the sales data of several new ultra-low-end mobile phones were sent back to the headquarters of various manufacturers.
"100,000 units?"
"How is it possible that only 100,000 units were sold in a week?"
This side of the waveguide is a little weird.
But even more incredible are Gionee, Jinzheng, Panda, Lenovo... these are some of them.
They thought that entering the ultra-low-end mobile phone market by degrading their brand identity would inevitably cause a sensation in the market.
But who knows, the feedback from the market is so low-end.
Bird sells 100,000 units a week, which is a barely acceptable figure, at least it shouldn't lose money.
But Gionee, Jinzheng, Panda... These, they only sell tens of thousands of units a week.
There are even several mobile phone brands that only sell a few thousand units a week.
Originally the price is so low, selling so low is entirely to gain profits by taking volume.
But now only a few thousand and tens of thousands of units are sold, and they can't even recover the cost of the production line.
"This is impossible."
Bird Xu Lihua shook his head incomparably: "How are other mobile phone brands selling?"
"Worse than us."
Zhu Zhaojiang was also embarrassed.
It was his idea to enter the ultra-low-end mobile phone market, but unexpectedly, he lost a big battle.
"What about the data on Tianyu's side?"
"The data over there is not disclosed, we don't know for the time being. But..."
"But what?"
"According to the front-line marketing specialist, recently, their Tianyu mobile phone is selling better than before."
"No, it's impossible..."
Xu Lihua shook his head.
He never wanted to believe it.
"Is there a prototype of Tianyu mobile phone?"
"Mr. Xu, this is the latest version of Tianyu mobile phone."
"new?"
Xu Lihua was taken aback and took the Tianyu mobile phone handed over by Zhu Zhaojiang: "Isn't this the same as the previous version?"
"This, there really isn't much difference."
Xu Lihua operated it casually and found that it was no different from the previous Tianyu mobile phone.
This made him even more incredible.
Could it be that their waveguides are not as good as Tianyu?
Although in order to enter the low-end market, their workmanship and quality are not very good. But no matter what, it is better than Tianyu, and the brand is stronger than Tianyu. They can buy a brand like Bird for more than 400 yuan. Are they willing to buy an unknown Tianyu mobile phone?
"We're going downtown."
With questions, Xu Lihua and Zhu Zhaojiang personally went to various mobile phone supermarkets in the city center.
[I'm looking up, above the moon...]
If it turns out that "Above the Moon" is only used as the ringtone of Tianyu's mobile phone.
But now, in just one week, the moon is instantly engulfed in flames.
Whether you enter a mobile phone supermarket or in a busy street, you can hear this song.
Of course, after Xu Lihua and Zhu Zhaojiang personally investigated, they also discovered the difference in Tianyu mobile phones.
Yes, in fact, there are some differences between the latest Tianyu mobile phone and the old version.
For example, speakers.
Well, to put it simply, the latest version of Tianyu mobile phone is equipped with a big speaker.
But it was precisely because they discovered the difference here that the more the two of them exploded in mentality.
"Could it be that the reason why Tianyu mobile phones are so popular is because of this song "On the Moon"?"
"Or, is it because of this loud speaker?"
"It's not scientific..."
"When did it become so easy to make a cell phone?"
The two were a little confused.
They really don't understand how a big speaker suddenly stimulated Tianyu's mobile phone sales.
At the same time, the two feel that their intelligence has been insulted.
They have to go back and be quiet.
They have to think carefully about where the problem is.
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