Chapter 50 CCTV Advertising Section

"I'm Lao Chen from the advertising department. I heard that you plan to advertise products on our station throughout the year?" the middle-aged man asked straight to the point.

Fan Wubing suddenly became a little nervous, thinking that CCTV also had such a poor time! I was just planning to invest hundreds of thousands a year to advertise, but I didn't expect that it could be regarded as the treatment of the king of bids. No, it should be said that it is better than Biao Wang, Biao Wang was robbed, and I was robbed!

"Yeah, we are planning on this. This is our product." Fan Heng didn't like to play tricks on people, so he took out the sample machine he brought and let Lao Chen know.

"Recorder, there seems to be a policy restriction on this thing—" Sure enough, Lao Chen felt a little dizzy when he saw the prototype.

Sony had contacted them before, but it was a pity that there was a policy on it, so they had to let it go, but he didn't expect that domestic companies would start to do this now.

"It's not a tape recorder, it only has a playback function and an attached radio function." During this period of time, under the instruction of the factory party committee, Fan Heng focused on tracking the progress of the "Thunder" single player, so he was quite familiar with the functions of the sample machine and was very skilled. Made a demonstration for Lao Chen.

Lao Chen's interest was immediately raised, "You really have a way, if this is the case, you can still do it! Have you applied for a patent or something?"

"I've already applied." Fan Wubing replied beside him, thinking that if he didn't apply, he might either be stolen by Little Japan, or be stolen by the sticks. There can't be any delay in this matter.

Without the recording function, the single player will not encounter too many restrictions. Anyway, there are very few tapes on the market now, and even if there are, they are all high-end image representatives. Severe restrictions, this is also a reason for Fan Wubing to dare to take risks. lei

As for whether everyone will get some tapes called "decadent music" or "spiritual dregs" from the black market to experience for themselves after they are tired of listening to genuine audio-visual publishing house tapes. Fan Wubing doesn't care about this anymore.

After that, the two sides discussed in detail the method of advertising, the frequency and time of broadcasting, as well as the amount and method of payment. Fortunately, CCTV's appetite is not very big at this time, and it also wants to make this advertisement as much as possible, so after two hours. All the problems have been properly resolved, and finally Lao Chen came up with a draft, which can be officially put into operation after the approval of the above.

"I heard that your station is preparing for the Spring Festival Gala, and it is also going to be broadcast live on New Year's Eve. Can we discuss something?" After talking about the commercial. Fan Wubing interrupted suddenly.

"Huh? How do you know? Few people know about this.

"Old Chen couldn't help being stunned for a moment, thinking that although Huang Yihe was indeed holding such a party, no one knew about it, that is, he had contacted dozens of more famous actors, and he was messing around there, even the formal venue None, just borrowed a large warehouse for layout.

The rehearsals of the actors are also spared time. It's very simple, it's not so much a party for the people of the whole country to watch, it's more like a gala event within CCTV.

"It's just hearsay." Fan Wubing said with a slight smile, "I heard that the budget for the show is relatively tight, but it will be broadcast live on New Year's Eve. I'm afraid the effect will be affected. This is a live broadcast in front of a billion people across the country."

"Well, that's true." Old Chen nodded. "The conditions are a bit worse, but the atmosphere is good. Many actors that everyone likes have come. Although the environment is not satisfactory, the most important thing is the atmosphere."

Fan Wubing waved his hand and said, "I mean, we are going to do some sponsorship and support CCTV to make the show better. After all, this is the first time that the Spring Festival Gala will be broadcast live in front of the people of the whole country. Rely on coping?"

"Are you planning to sponsor? This is a good thing! How much can you sponsor? If the program is completed, I have to thank you on behalf of the people of the whole country!" When Old Chen heard Fan Wubing said that he could sponsor, his interest suddenly became very high. Hastily asked.

"Tens of thousands of dollars can still be taken out, but we also have to go to the rehearsal site to estimate how much money can be used to solve the problem. It is not good to have less, and it is not good to waste it!" Fan Wubing did not To be precise, he just responded vaguely.

It's not that he can't afford the money, let alone tens of thousands, hundreds of thousands or millions can be spent, but there is no need for that! With today's conditions, even if you give him one million sponsorship fees, they won't be able to spend any ideas. What Fan Wubing wanted was to be able to go over and have a look, and give them a quick fix so as not to leave too many regrets.

After all, this is the first Spring Festival Gala, and I have to mention it whenever there are any retrospective activities in the future. If the picture effect is really bad, I am really a little ashamed to shoot.

For Fan Wubing's request, Lao Chen immediately said that there is no problem. In fact, when he heard Fan Wubing said that he could sponsor tens of thousands of yuan, he was a little overjoyed. According to the current price, how could a party cost Got so much money? The added props and equipment can be kept and used!

"You are welcome to come and have a look at the scene, and we also hope to get your criticisms and corrections—" Old Chen said happily, "But it's time for dinner, so you can go to the cafeteria with me to eat something. , the food here is not bad.”

"Uh, forget that." Fan Heng said, "We just booked a room in Donglaishun, how about going to eat mutton together? There are no outsiders, just one of our leaders came together."

"Uh, Dong Laishun! How can you be so embarrassing?" Old Chen said he was embarrassed, but his mind had already flown to Dong Laishun's boiled mutton. Seeing the way his Adam's apple was sliding up and down, it was obviously difficult to refuse Fan Heng's proposal. "Hundreds of years of integrity, Donglaishun, halal first-class crown of the capital." Donglaishun is an old restaurant in Beijing. It was well-known in Beijing in the 1930s and 1940s. It has a long-standing reputation for its hot-boiled mutton. It has always been a place for Chinese and foreign celebrities to entertain guests.

Donglaishun's knives are exquisite, and the sliced ​​meat is as thin as paper, as thin as a spoon, as neat as a line, and as beautiful as a flower. It is translucent when placed on the plate, and the pattern on the plate can be seen. The copper hot pots used for mutton shabu-shabu are all specially made. The pots are tall, with large charcoal chambers and strong firepower. The soup in the pot can always keep boiling without dripping, so that the mutton slices are cooked immediately when they are put into the soup. The bowls and plates used are all blue and white fine porcelain specially made from Jingdezhen, all of which are as exquisite as handicrafts.

Even Fan Wubing couldn't help swallowing his saliva when he thought of Donglaishun's boiled mutton, and said eagerly, "Then what are you waiting for? Hurry up—there's nowhere to go—"