Chapter 605: Joint Stock with Quanjude
/sript> On the one hand, there is the responsibility for the Quanjude brand in the heart, and on the other hand, a large amount of political achievements, Deputy Mayor Liu is in a dilemma. If under his leadership, the joint venture is successful and Quanjude Company becomes the leader in the Asian catering industry, then the benefits to him will be huge!
He is now the deputy mayor. Although there is no possibility of stepping down as the mayor, he can be further transferred to other provinces to become the mayor, or half a step further to become the deputy secretary of the city committee. No matter what, after success, His progress is inevitable!
Official ape, who doesn't want to be promoted? Every official ape, especially one who has become a leader, has a blueprint in his heart and his own political ambitions.
But it's not that easy to get promoted. The country's economic situation has become very good, and at this time, he is a hero of economic theory, without economic achievements, and the possibility of being promoted is very small. But as long as he has made a significant contribution to the economy, promotion is 100% certain!
For officials who like money, Feng Yu has no good impressions, but for officials who like fame and achievements, Feng Yu maintains a normal heart. If officials don't like political achievements, and they are used to sitting in the office and reading newspapers, they are more annoying than those who are corrupt and capable!
After discussing with Fu Guangzheng, Feng Yu decided to use his political achievements to seduce Vice Mayor Liu, making him unable to refuse.
"Mayor Liu, we want Quanjude to go abroad and go to the world, so that Huaxia's catering industry can make money from foreigners. This can be done immediately after the joint venture." Fu Guangzheng continued.
"But there are too many joint-stock companies and so many restaurants. Quanjude has changed from a restaurant with only a few stores to a restaurant with dozens of stores. Not to mention, there are not enough roast duck masters." Deputy Mayor Liu said hesitantly.
Feng Yu said with a smile: "Mayor Liu. It seems that Bianyifang is also a municipal enterprise, right? There are also many roast duck masters there. If they go to Quanjude for training, they will be able to become masters in less than a month. There are other roast duck chefs in Beijing. Roast duck restaurant. We can poach roast duck masters from those restaurants, as long as we let them cook our Quanjude roast duck, won’t that be enough?”
"How can that be done! Quanjude's roast duck is totally different from other restaurants!" Deputy Mayor Liu insisted.
"Liu City~Major. People in some places like to eat sweet, and people in some places like to eat spicy. You always use one flavor. It is not so easy to thoroughly promote Quanjude Roast Duck. Even if there are some differences in taste, then What else? As long as it’s still delicious and the customers are still satisfied, isn’t that all right?”
"But in this way, will customers think that we, Quanjude, are fooling them?"
"Absolutely not!"
The shop of Quanjude Company in the previous life,
Some people also said that the taste of roast duck in other regions is different from that of Quanjude in Beijing. But it still can't stop other people from enjoying it, just like when Sichuan cuisine comes to Jiangsu and Zhejiang, the spicy taste should be reduced.
No matter how delicious Chinese food is, when it comes to the United States, the taste must change, otherwise there will be no market. The same is true of the Chinese restaurant that Fu Guang is buying in New York. He told Feng Yu that the restaurant is not a real Chinese restaurant at all, but it is in New York. But very popular.
Although Deputy Mayor Liu was very hesitant, he was reluctant to give up because of his political achievements. I can't stop it cruelly.
After reporting the situation to the mayor, when the mayor asked him, he used Feng Yu and Fu Guangzheng's words to refute, and mentioned the various benefits of the joint venture.
Finally, at the meeting, this proposal was approved, provided that the leader of Quanjude after the joint stock partnership must be someone from the city!
Originally, the city wanted to continue to let that "mature and prudent" person be the chairman and general manager, but Feng Yu refused immediately.
Or just serve as chairman. Either only serve as the general manager, and both powers are in his hands. Absolutely impossible!
Feng Yu's idea is to push Jiang Xianjun to the top. In his previous life, Jiang Xianjun managed Quanjude very well. The brand management is also very good.
Moreover, Jiang Xianjun is open-minded, and he also proposed the idea of franchising. Feng Yu is quite at ease about Jiang Xianjun's ability. Jiang Junxian also has a good reputation in the company, and he won't give people the feeling of being too superior.
Fu Guangzheng also meant the same thing. He had talked with Jiang Xianjun and that old guy, and he also thought that that old guy was too conservative in his thinking. If both the chairman and the general manager were given to that person, it would seriously delay the development of Quanjude Company. leg.
What's more, in this joint venture, Jiang Xianjun also made a lot of contributions, and Feng Yu is going to reward him with some shares. Temporarily let the chairman go, but the position of general manager must belong to Jiang Xianjun.
Seeing Feng Yu's firm attitude, Deputy Mayor Liu talked to Jiang Xianjun. Jiang Xianjun is still a cadre of a state-owned enterprise in the establishment, why did he fall to Feng Yu and the others?
After learning that Feng Yu was going to push him to be the general manager, and said that if he resigned as a state-owned enterprise cadre and went to sea, he could get some equity rewards like other managers, Jiang Xianjun also felt that Feng Yu was indeed a trustworthy person, and It is not in vain that he tried his best to persuade the leaders to facilitate this matter.
He also expressed his thoughts, saying that even if he is still a member of the Communist Party and a native of the capital after he goes to sea, he will not forget the training of him in the capital, and he will definitely maintain and manage the Quanjude brand well.
Moreover, he expressed some new ideas, which proved that he is more suitable to be in charge of Quanjude than the old leader!
...
Vice Mayor Liu~ has two other catering companies. Those two companies originally thought that they and Quanjude would not be able to form a joint stock partnership, but they didn't expect Quanjude to come to them on their own initiative.
Quanjude’s requirements are not excessive at all. After the joint venture, Quanjude Group is headquartered in Beijing, and the first chairman is appointed by Quanjude. Others enjoy corresponding powers and assume corresponding responsibilities and obligations according to the proportion of everyone’s equity.
And it is very clear that they have introduced funds from Xiangjiang, which can promote Quanjude faster. The two companies agreed without hesitation. Anyway, they can still be vice presidents and have the right to speak. After the partnership, they will earn more than before.
Under the circumstances that everyone has the same goal, the joint stock business went very smoothly.
In the end, the four companies joined forces to form Quanjude Group. The Beijing Municipal Government, Sichuan Municipal Government, Feng Yu, Fu Guangzheng, several big bosses from Jiangsu and Zhejiang, and several big bosses from Sichuan and Sichuan, together with Jiang Xianjun, became members of the shareholders' meeting. Shareholder representatives, Feng Yu, Fu Guangzheng, Jiang Xianjun and other seven people are directors of the board of directors. The old man promoted by the Beijing Municipal Government, who was the former chairman of Quanjude Company, became the first chairman of Quanjude Group. Jiang Xianjun was appointed for the general manager.
The Quanjude Group after the joint venture has a total market value of 1.72 billion RMB, the capital city government holds 16.3% of the shares, Feng Yu holds 15.8% of the shares, and Fu Guangzheng holds 10% of the shares , the Sichuan Municipal Government holds 8.2% of the shares... Jiang Xianjun was awarded 0.8% of the shares, and all hotel managers were awarded 0.05% of the shares. Feng Yu became the largest natural person shareholder, and the Beijing Municipal Government was the first shareholder.
Any two shareholders combined cannot control the shares, and the Beijing Municipal Government is also relieved. They believe that with their background of the Beijing Municipal Government, Quanjude will never be completely privatized!
At this point, the Quanjude Group has officially started to operate. One month later, all the restaurants under the Quanjude Group will start to serve Quanjude Roast Duck, and the special dishes of some restaurants will also start to communicate. A huge restaurant group is gradually rising... (unfinished to be continued.)
ps: The third update, thanks to u_robin, Cenqingbuchenqing, Little Mongolia 110039, Madame Kaiga, lihaipo and other book friends for their monthly tickets. There is more to add later, and today is five.