Chapter 189 Old Feng Makes a Fortune
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During the daytime of the New Year's Eve, Feng Yu returned to the farm, accompanied by a large car from Fengyu Logistics, which was full of New Year's goods.
After unloading the car, Feng Yu gave the driver a big red envelope of 50 yuan, and the driver went home happily for the New Year. Feng Xingtai was worried, this prodigal child, how much would it cost to buy things for so many years?
However, knowing that there is still a heart from his daughter and son-in-law, Feng Xingtai immediately became much happier. He also said that it was inconvenient for Feng Danying to be pregnant. daughter.
There are fewer people celebrating Chinese New Year this year, but the traditions of the Feng family remain the same. Eight meat dishes, two vegetarian dishes, all finished in one hour. But this year's dumplings have become vegetarian stuffing with leeks and eggs. The pure meat ones are too greasy to eat. I haven't had any meat in my family this year!
When Feng Yu was reborn, although the family conditions were not too bad, it was quite difficult to eat meat once. Many times, even if you have money, you can't buy meat. Although the farmers don't pay much attention to meat tickets and buy them directly, but there are very few butchers in summer.
It's much better now. The Tianpeng Pig Farm sells a batch of live pigs every month, not only supplying the farm and the surrounding counties, but also making a name for itself in the city. It is now the largest pork supplier in Bingcheng.
People say that the pork from Tianpeng Pig Farm has a good taste, the meat is fresh and tender, and it is guaranteed to be fresh. There is absolutely no disease or dead pork. I don’t know when people in Bingcheng started to ask when buying pork in the vegetable market: Is it pork from the Tianpeng Pig Farm?
Unknowingly, after more than a year of development, the brand of Tianpeng pig has slowly spread throughout the ice city. Some counties and cities in the north also have pork dealers who come to buy it, and it is said that it is used to feed the leaders.
Feng Xingtai was very proud that his own pork could be served on the leader's table, and he completely forgot that he strongly opposed Feng Yu's purchase of this pig farm, and even opposed Feng Yu's random expansion of the scale and random use of modern equipment.
New Year's Day. Under the leadership of Professor Su, people from the provincial TV station came to do an exclusive interview with Tianpeng Pig Farm. The whole one-and-a-half-hour program was recorded in Tianpeng Pig Farm for more than an hour. What people talk about the most is not the modern breeding equipment of the Tianpeng Pig Farm, but the couplets pasted with tiles on both sides of the gate of the Tianpeng Pig Farm. Pigs want to be fat and people want to be popular, which has become a mantra of many Longjiang people.
As a professor of Agricultural University, Professor Su naturally has some relationship. He made this modern pig farm plan, and no one cared about it at the beginning. Even the other experts in the school thought that he was talking on paper and trying to gain fame.
To put it bluntly, the reason why other professors did not support him was because he needed too much investment. How much is the scientific research fund of the school for a year, especially the agricultural and animal husbandry, which is much less than the industrial one.
Professor Su wants to build a modern pig farm, which will cost at least one million yuan. They usually only apply for a project for a project, and most of the time they can't use ten thousand yuan.
Why does Professor Su occupy more than a hundred other people's funds for one topic? so much money. Don't say that the school doesn't have one, even if it does, it's impossible to allocate it to Professor Su, so the other professors are going against the sky?
Fortunately, Feng Yu took the initiative to come to the door at this time. Because of the pellet feed, he found Professor Su, an expert professor in pig raising, and learned that Professor Su was also studying the topic of modern pig farms, but it was stranded because of funding problems.
The two hit it off,
Feng Yu is planning to build such a pig farm, although the initial investment is high. But once the brand is in operation, with the help of advertising, the price of pork will definitely be higher than the average price.
Originally, Feng Yu was worried that the pork would not be sold, so he planned to import a sausage production line immediately. The extra pork is used to make ham sausage.
But I didn't expect that people's ability to consume pork is so strong now. With the ability of Tianpeng Pig Farm to slaughter tens of thousands of pigs a year, it can be sold almost as well in the surrounding areas of Bingcheng and Linxing.
It was useless for Feng Yu to bother to sell it too much. With the opening of the pig feed market, the sales in the province opened up. At present, the sales volume of pig feed has surpassed that of Taihua brand selected oil. Moreover, the profit also exceeds that of soybean oil, which makes Feng Xingtai very happy.
At the beginning, a large amount of pig feed was backlogged in the warehouse, and Feng Xingtai was so worried that he pulled his hair every day, but he didn't expect that after a few months, pig feed would become the flagship product of Taihua Factory. I haven't even done a TV commercial, and it's actually selling better than the Taihua brand selected oil that was published in newspapers and on TV.
Feng Yu thinks all of this is normal. Compared with simply feeding corn and wheat, pellet feed saves feed and saves money. Moreover, the growth of pigs is not slow at all, and even faster.
What's more, Taihua Company started to implement the credit purchase plan, that is, the feed will be used for you first, and you will pay for the feed after the pigs are slaughtered. Those who couldn't afford it or didn't plan to buy feed saw the opportunity and tried to buy it on credit one after another, which is equivalent to an interest-free loan.
It is through this sales model that the market for pig feed is quickly opened up, and the territory is rapidly expanded to occupy the market. According to the investigation of Taihua Company, currently Taihua pig feed has occupied 80% of the pellet feed market in Longjiang, 60% of the market in Lin Province, and 20% of the market in Liao Province.
There is also a factory in Liao Province that specializes in the production of pig feed, which is still state-owned and earlier than the Taihua factory. Unfortunately, they do not allow purchases on credit. Wu Zhigang and the others patted their chests and promised that as long as this credit purchase model continues, they are confident that they will double the share of Liao Province this year, and continue to firmly control the markets of Longjiang and Lin Provinces.
Feng Yu has even made a big move to buy on credit. If he can't occupy the market in the three northeastern provinces, then he will be too disappointed with Wu Zhigang and others. Don't ask them to become sales geniuses one by one, but they can't be fools either.
As the sales of pig feed get better and better, it means that there are more and more people raising pigs everywhere. Although the consumption capacity of pork is also improving, the pork in the Tianpeng pig farm will definitely be affected.
Feng Yu is confident that he will continue to occupy the market in Bingcheng, but other places will be impacted by local pigs. With Tianpeng Pig Farm on the Longjiang News, Feng Yu can imagine that officials from all over Longjiang will try their best to start the pig farm project. There is no way. At this time, many officials are so capable of imitating and following the trend. , regardless of market purchasing power.
But it doesn’t matter, the brand of Tianpeng Pig will become more and more stable. Even if sales are blocked, the ham sausage project can still be launched later. At present, the supply of ham sausage is still in short supply.
It is even possible to create a pork chain sales brand, called Tianpeng Fresh Meat. As long as it can occupy the market in the three northeastern provinces, it will bring continuous profits in the future. It is not impossible to make the company go public in the future!
This year, Lao Feng made a fortune! (To be continued.)