Chapter 1658 Will God Help Him Again?
As time enters the last day of October.
October 31, Saturday.
Li Dong held a brief board meeting and briefly talked about the issue of share transfer.
This time, Yuanfang Holdings will spin off some valuable industries and hand them over to Li Dong's private fund company for operation.
These include 200 million shares of Teng Xun shares and nearly 20 million shares of Weibo shares.
The reason for using nearly 20 million shares is because the total share capital of Weibo is only 400 million shares. In order not to reach the announcement line of 5%, Li Dong slightly reduced the proportion.
The announcement system is common in the stock markets of various countries, including the placard system.
On Teng Xun's side, the total share capital is as high as 6 billion shares, so there is no such trouble.
In addition to the stocks of these two companies, Li Dong also transferred 20% of Longhua's shares and 15% of Dongxing's shares to private fund companies.
Longhua's shares have actually been mortgaged by Li Dong to pay Dongxing's 3 billion investment.
However, the mortgage does not mean that the shares are gone. These shares still belong to Yuanfang Holding Group.
In addition to these, Li Dong originally wanted to transfer the equity of some production companies controlled by Yuanfang Mall and Yuanfang Investment Company.
However, considering that these industries are related to Yuanfang Group and are relatively large, in the end Li Dong did not make any further arrangements at this time.
However, even these industries are worth a lot.
Today, Teng Xun's share price has risen slowly and has reached a range around HK$90.
200 million shares of Teng Xun shares are worth more than 16 billion yuan.
Weibo stock closed at $88 on the day of listing, and now two months have passed, and the current stock price has remained at around $95.
20 million shares, the value also reached 1.9 billion US dollars, nearly 13 billion yuan.
As for Longhua’s stock, Li Dong holds 2 billion shares. At present, Longhua’s stock price has been around 8.5 Hong Kong dollars. Converting these 2 billion shares into RMB, the value is as high as 15 billion yuan.
15% of Dongxing’s shares,
Although it is not listed, the outside world feels that Dongxing Group has a lot of room for appreciation in the future.
Adding the first three together, the book wealth has already reached 44 billion yuan.
The value of Dongxing is not counted. Li Dong's private fund has to bear the 3 billion debts mortgaged by Longhua. Even if the 15% shares of Dongxing are not counted, the wealth value controlled by the private investment fund exceeds 40 billion.
A fund company with more than 40 billion assets is probably beyond everyone's imagination in China.
As for the mysterious Victoria Harbor Fund, how much wealth it has mastered is still unknown.
The investment business of tycoons is very wide and complicated.
As a private fund, there is no need to disclose any data to the public, so the wealth of many tycoons cannot be seen from the surface.
Of course, Li Dong and others are exceptions.
As newly rising tycoons, their wealth is relatively transparent.
Even if it is now transferred to a private fund company, everyone can see it through some changes.
However, with the passage of time, various equity changes, and private funds reinvesting, in the later stage, the outside world will no longer know these specific data.
The wealth of more than 40 billion yuan is not much for Li Dong's total wealth, and it is actually not much for Yuanfang.
What Yuanfang lacks is cash, and there is no shortage of these book wealth.
The market value of Teng Xun and Weibo is now as high as hundreds of billions, approaching the trillion mark, and such a small cut will not have much impact on the distance.
...
With the board of directors over, the next thing to do is the handover and change procedures.
Of course, Li Dong didn't need to worry about these things.
Li Dong also heaved a sigh of relief when the board meeting was over.
Anyway, the small treasury was full again.
Before, he was almost penniless.
The remaining money from last time was all used to buy shares in Longfor. In Longfor Real Estate, Li Dong still holds 100 million shares, which is Li Dong's only private inventory.
And this time, Longfor's shares will also be merged into the fund company by Li Dong and operated together.
Thinking of Longfor's shares, Li Dong naturally thought of Longfor Real Estate.
Originally, these real estate companies were planning to go public around August.
But at that time, Longhua had just been listed, and both Longfor and Evergrande chose to wait.
It's going to be November now, and Longhu was listed in the market in the past few days before it was announced to the public. Li Dong is very busy these days, but he forgot to ask about it.
Thinking of this, Li Dong picked up his cell phone and called Wu Yajun.
As soon as the phone was connected, Li Dong smiled and said, "Sister Wu, congratulations!"
Wu Yajun on the opposite side smiled and said: "I thought you had forgotten about your sister and me, but you are busy recently, so I won't bother with you.
Anyway, you still remember that Longhu is going to be listed..."
Li Dong was a little embarrassed. He knew it was these few days, but he really forgot the exact date.
Wu Yajun didn't think much about it, and simply mentioned that on Monday, that is, November 2, Longfor's new shares will be listed.
At present, the preparatory work is all over.
The issue price was set at 7 Hong Kong dollars, and 1 billion shares were sold globally, bringing the total share capital to 5 billion shares.
Li Dong spent 500 million before taking over 100 million shares of Longfor. According to this issue price, he can only make a small profit.
But if Longhu can also rise sharply, it will not be a small profit.
Wu Yajun is not as ambitious as Li Dong on this point. When Li Dong mentioned his psychological expectations, Wu Yajun smiled and said: "My requirements are not that high. It is enough to reach Longhua's current stock price."
Reaching Longhua's stock price does not mean that the two companies have equal market capitalization.
The total share capital of Longhua is as high as 10 billion shares, while Longhu only owns half of the other party's shares, which means that the market value is half of the other party's.
Hearing this, Li Dong couldn't help laughing and said, "Why is Sister Wu so timid now? The gap between Longhu and Longhua was not that big before, so it can't be that bad, right?"
Wu Yajun sighed softly: "It was not big before, but now it is getting bigger and bigger.
These days, everyone is saying that this era is the era of your young people.
I didn't think so before, but now I think about it.
Let's just talk about Longhua, who was not as strong as Longhu in the past few years, but Xu Shengzhe has been courageous and courageous enough in the past few years, and he has continued to make all kinds of big money.
During the period of the financial crisis, land enclosures across the country took over some of Yurun's industries.
Afterwards, in order to go public, it was another staking, and various commercial real estate investments...
Calculated, in the next few years, Longhua will invest more than 100 billion yuan.
Although Longhu wanted to do this kind of big money, but when I thought about it, he still focused on stability and didn't dare to do it.
Regardless of whether Longhua can make it or not, Xu Shengzhe has the courage and means, and now it is inevitable to widen the gap with Longhu. "
Xu Shengzhe is indeed courageous, and other real estate companies are not timid, but their handwriting is indeed not as good as Xu Shengzhe.
This guy was almost desperate and mortgaged everything in Longhua to the future.
Once there is a downturn in the real estate market in the future, other companies will be fine, and it will not be too difficult to carry it through.
As for Long Hua, once he encounters such a crisis, his hope of sustaining it is much lower.
However, Xu Shengzhe is bold enough to starve the cowardly to death. Once the real estate market exceeds expectations in a few years, Longhua's income will also be the largest.
Wu Yajun sighed, Li Dong also smiled and said: "Second Xu is indeed a little courageous, but he is more gambler than me, so it may not be a good thing.
No matter what, I still hope that Longhu will have a good result, and I will also make a fortune here. "
"If you can come, the hope of getting good grades is even greater..."
Wu Yajun laughed, but Li Dong said helplessly: "I'm afraid I'm going to have to make it through, these days, there are a lot of things, and Sister Wu also knows about me.
Now, there is chaos in the distance. If I don't come to the company for a day at this time, there may be troubles. "
Wu Yajun also understood his situation at this time, otherwise Li Dong should have been invited to participate in the bell-ringing ceremony.
Just said that, although there is expectation, but it is more likely that Li Dong will not come.
Now being rejected, Wu Yajun is not angry, and said with a smile: "Then I will be busy with your business, my sister also has a headache now, so I can't help you much.
But when the listing is over, Longfor will be in good shape, and I will help you build momentum. "
"Then I would like to thank Sister Wu for your help in advance."
"..."
The two chatted and laughed for a while before Li Dong hung up the phone.
...
Time soon entered November.
On November 1st, because it was the weekend, the stock market was closed, and the war in the financial market eased a bit, and no new news continued to break out.
At this time, Yuanfang didn't seem to care too much about the stock market, and continued to promote the Double Eleven Shopping Festival according to the established plan.
And ten days before Double Eleven, Yuanfang Wanka once again added a batch of exclusive loan and consumer loan user quotas.
The customers who originally opened the account have increased the temporary quota.
This point, Li Dong is also a veteran.
Online shopping, shopping with money that is not your own, everyone can be more open.
Of course, in the end, you should chop your hands and you have to chop your hands. After all, you have to pay back the money you borrow.
In addition, Weibo, including other online industries of Yuanfang, has also opened a mall entrance to provide customers with all conveniences.
On the mobile side, Yuanfang made actions on WeChat.
After opening the function of WeChat Moments, I took the opportunity to start official promotion activities in Moments, including flash sales of various products, pre-ordering...
The Wanka software has also continued to increase the amount of red envelopes.
Discount coupons, full discount coupons, including cash red envelopes, have also begun to be distributed on a large scale.
Some discounts are profit margins given by manufacturers.
However, some discounts are subsidized and distributed by the distant place itself.
This time, Li Dong is ready, not ready to make a profit.
No matter how many billions he makes on Double Eleven, he doesn't plan to make a profit, and he doesn't plan to make a profit as much as the subsidy he earns.
The profit level of the online shopping mall is actually not low, relatively speaking, it is much higher than that of offline stores, and reaching 10% is only an average level.
According to Li Dong's 100 billion, if he usually sells 100 billion, he can earn 10 billion.
But this time, Li Dong is not going to make money, as long as he can maintain costs and operating expenses.
Some of these profits are used to subsidize users, and some are subsidized to logistics.
Double Eleven is also a test for Yuanfang Logistics.
The combination of price wars, quality wars, and logistics wars is the foundation of the e-commerce war.
Otherwise, no matter how low the price is, no matter how good the quality is, the logistics will not keep up, and the delivery will take ten days and a half months.
As a result, it will be criticized instead.
For Double Eleven, Yuanfang has entered the final stage of various preparations.
At the same time, Ali has also continued to increase investment and publicity efforts, and has no intention of giving up.
Although, their ally at this time, the Dashang Group, can no longer fully support them as before.
But under Niu Gang's insistence, Dashang still reluctantly agreed to give Ali the greatest support during the Double Eleven days.
Su Lin also didn't intend to change his mind.
...
Double Eleven, it's hot outside.
Even in some rural areas, some old people can still be heard talking about it.
This is also a convenience for Yuanfang to take advantage of its strong offline strength, and even organize propaganda teams all over the country.
Local offline stores organize a team to go to towns and villages to promote Double Eleven.
In fact, even if local people place orders online, the biggest possibility is that local offline stores will deliver the goods in the end.
In this way, offline performance is weakened.
But Yuanfang came out in order to perform an unsurpassable miracle, so he didn't care about it at this time.
Even Chen Lang, chairman of Yuanfang Retail, repeated several times at the high-level meeting that he must cooperate with the online publicity and promotion, as well as the later delivery service!
Although this performance is not included in the retail group, as a member of Yuanfang, it can defeat the opponent online, which is also very beneficial to the future development of the retail group.
Moreover, Chen Lang also knew that Li Dong had always intended to integrate online and offline.
It was integrated once before, but because of running-in problems, Yuanfang E-commerce was finally split out again.
This time, if the cooperation is good, the electronic mall is likely to be integrated into Yuanfang Retail in the later stage.
Once integrated, the strength of Yuanfang Retail Group will grow again.
Considering the future and Li Dong's emphasis on this e-commerce war, Chen Lang naturally would not set up obstacles.
For a while, it seemed that all parts of China were preparing for an online shopping festival.
Consumers are gearing up, and there are still ten days before the promotion day, and many people's shopping carts are already full of items.
Some people who were planning to buy things in the near future, unless they have to buy now, otherwise they all started to stock up and plan to wait until that day to buy.
Nowadays, when many people meet each other, the words of greeting have also become "What do you buy on Double Eleven? How much do you buy?"
Dongxing Entertainment makes use of star resources, and its artists are also assigned tasks to help promote far away.
Whether it's a concert, a variety show, or a concert or program, it must be mandatory to promote the Faraway Shopping Festival.
Although celebrities don't have much influence in the eyes of Li Dong and the others, to many star fans, that's all they have.
What they want to buy and what they want to promote can easily be recognized by the public.
The main artists like Yang Si even opened their own online stores, promoted them on Weibo and various programs, and let their fans participate in shopping on Double Eleven. Not for making money, those who participate in shopping can also get their free autograph.
Even for several artists who are planning to hold concerts next, the tickets are no longer sold offline, but booked through Yuanfang Mall, and the sales will start on Double Eleven.
For a time, all the people are paying attention to Double Eleven.
Now, it seems that this day was originally a holiday.
Some old people, watching the young people booing vigorously, some old people couldn't help but feel that this is no different from the New Year.
The term "Singles' Day" has also begun to spread on the Internet.
Of course, the shopping has not started yet, otherwise the next thing to talk about will be more about the "Hand Chop Festival".
In China, or the whole world, ordinary people actually have a herd mentality.
When everyone is doing it, if you don’t do it, then you seem to be behind the times.
Now, the whole people are discussing Double Eleven, even if they don’t know or understand, at this time, they will subconsciously understand and get in touch.
What's more, Yuanfang is very confident, QQ, PP, WeChat, Weibo, Wanka...
These things are used by everyone every day.
And the advertisements of the promotional festival are everywhere.
In these respects, Ali has been left behind by some distance.
Ali did not have such a large resource available. Compared with Yuanfang, they fell into a disadvantage from the very beginning.
...
Feeling this scene, Ma Yun, who was far away in Lin'an, was a little helpless.
During the heavy snowfall in 2008, he said "a crime other than war".
Now, he still wants to say this sentence!
It’s not that Ali is indisputable, nor is it that Ali is really far behind in e-commerce.
But compared to capital, the violence of throwing money, and various other resource support, Ali is much worse than Yuanfang.
Huge offline system, abundant cash flow, IT industry with the world's largest audience, and a long preparation work in advance...
Compared with Yuan Fang, Ali seems very stingy.
Ali, who claims to create a global shopping festival, let alone the global market, is suppressed by the distant place and has no sense of existence in China.
At this moment, the time has just entered November.
In November, it's not winter yet.
But Ma Yun, who was standing by the office window, wrapped his clothes subconsciously, and murmured: "This winter, it's a bit cold!"
And he was right, this winter seems to be a bit unusual.
It's only November, and there are signs of snow in Lin'an in the south.
Looking at the gloomy sky, Ma Yun also had a shadow in his heart.
Once the Double Eleven period changes and Ali's logistics fails to stand the test, then Ali's logistics system may collapse.
Compared with Yuanfang Logistics, which has experienced many times, even in 2008 when it was snowing heavily, Ali's newly established logistics system is very fragile.
"Will God help him again?"
Ma Yun seemed to be crying and laughing. Ali, who was already at a disadvantage, would be even weaker once faced with rainy or snowy weather.
It's only November!
Lin'an, there are signs of snow, how scary!