Chapter 636: Activating SMEs

Mr. Ma's eyesight is very good.

Universal Department Store's promotion this time is far more than just selling products that day.

Not how many orders were sold that day.

In addition to his promotion on the day, the registration volume of Universal Department Store is skyrocketing for the next period of time.

The first thing to show is the online store of Universal Department Store.

In the past, many online stores of Universal Department Store were promoted, but after this promotion, countless people realized the charm of online shopping.

It turns out that you can also make money by opening an online store.

It turns out that opening a store online is not that troublesome.

This made those friends who originally wanted to do business, suddenly very excited.

In particular, there is another advantage of online stores, that is, there is no need to rent a storefront.

Even if you want to rent a warehouse, the cost is not much.

As a result, this also makes more people who want to do business start to try to sell things online.

Even those who want to open a brick-and-mortar store, they plan to learn online first and gain some experience.

Of course, there are more if you want to earn some pocket money part-time.

It turned out that there were only about 100,000 online stores, but in this promotion, it quickly increased to 200,000.

And it's still breaking out.

Then, with the influx of online shop owners, a series of consumers also tried online shopping for the first time.

In fact, these consumers have known for a long time that they can buy things online, but they have not experienced it before.

One reason for not experiencing it is fear of insecurity, and another reason is that such concepts in my mind are not enough.

But this promotion has made the concept of online trading popular in their minds.

Through this promotion, they have a clearer understanding of what online shopping is.

at the same time,

Through this promotion, they also found that the same products sold online are dozens of cheaper than in reality.

Even if it didn't make everyone accept online shopping all of a sudden.

However, under the stimulation of both price and safety, a series of users have also joined the online shopping army.

Especially in this one, in order to let more people place their first order.

Universal Department Store also subsidizes new users.

Every time you place an order for the first time, you will receive a red envelope of 10 yuan directly.

Originally, the things on the Internet were not expensive, some were only a dozen yuan, and some 10 yuan red envelopes...

You'll find that buying a piece of clothing can be done for just a few bucks, and that includes postage.

Of course, it is impossible to send such red envelopes all the time, he only targets new users.

As for the next step, it is a normal purchase.

But with this kind of red envelope stimulation, it also allows users to have a very perfect online shopping experience.

This makes them understand that online shopping is so simple.

It turns out that online shopping is so cheap.

One to two, the first time is already there, will the second time be far behind?

...

"Mr. Chen, this is the increase in the number of registered users in the past few days."

Huang Zheng handed the completed form to Chen Yu to check.

This time around, Universal Department Store is a big win.

During this period of time, even if the clothing category promotion ended, the transaction volume and transaction orders remained at a high level.

As for the reason, there is only one.

That's the influx of new customers.

"I predict that at our current growth rate, the transaction volume of our Universal Department Store can exceed 5 billion this year."

There are two e-commerce platforms of Huanyu Technology.

One is B2C's Huanyu Mall.

One is Universal Department Store.

At present, the largest transaction volume is Universal Department Store, which was previously estimated to be 6 billion.

Normally, this number is achievable.

However, the growth of b2c is average, far less terrifying than that of c2c's Universal Department Store.

Previously, Huang Zheng's sales volume for Universal Department Store was 3 billion for the whole year.

This is already a very high number.

However, this promotion made him understand that he far underestimated the explosive growth of the c2c model.

"Um."

Chen Yu nodded: "Keep going."

In 2004, the transaction volume of Huanyu Mall and Huanyu Department Store exceeded 10 billion, and Chen Yu was quite satisfied.

You know, Ali in the previous life only achieved sales of 8 billion in 2005.

However, it is now obvious that Universal Technology is more powerful than Ali in the previous life.

After all, Chen Yu spread out the payment channels ahead of time.

In addition, he also built a more successful B2C platform Huanyu Mall in advance.

As for the current growth rate of Universal Mall is not as good as that of Universal Department Store, that's okay.

That's how the market is.

In a specific market will show a specific law.

In the early days of e-commerce, c2c is undoubtedly more suitable for the market.

But after the e-commerce matures, it is the world of b2c.

Both can develop simultaneously.

Of course, now Chen Yu's focus is c2c.

"By the way, Mr. Chen, the leaders in Hangcheng want to see you."

"This is not going, you go."

"I want to go, but the problem is that the leaders don't want to see me, they want to see you."

Huang Zheng said in a low voice, "The biggest one."

"Oh."

After saying this, Chen Yu nodded.

If it was an ordinary leader, where would Chen Yu have time to chat with them?

But the biggest one is different.

And, unlike before.

In the past, this kind of meeting usually came to Huanyu Technology for inspection.

But this time, the superiors named Chen Yu to the Hangzhou city government office.

Although there are some surprises, this kind of thing is not surprising.

Early in the morning, Chen Yu ate breakfast and went to Hangzhou City Government.

The appointment time with Chen Yu is 8:30 in the morning.

As a qualified businessman, Chen Yu will not be late.

In the city government office, two people arrived half an hour before Chen Yu.

As for the purpose, it is to wait for Chen Yu to arrive.

Why is it so important.

nothing else.

It is because of the clothing category promotion of Universal Department Store some time ago.

To be honest, at that time, although the top part of e-commerce felt very important, it was not particularly important.

But it is also an emerging industry, and they will also give some support.

They also looked into e-commerce before that.

Although they feel that e-commerce is the future trend, they feel that e-commerce is just about selling real products online.

Even if there is no online channel, things that should be sold in reality can still be sold.

However, after the promotion of clothing brands some time ago, the leaders of Hangzhou finally discovered the unusualness.

Not to mention anything else, just in terms of employment, the promotion of clothing category of Universal Department Store suddenly increased the number of people in Hangzhou by 3,000.

Not to mention, after their promotion this time, they keenly discovered that Universal Technology seems to have activated the vitality of their small and medium-sized enterprises at once.

According to the survey data, the orders of major garment processing factories in Hangzhou have been fully filled this year. But even so, there are still a large number of orders sent from all over the country.

Seeing this, the leader of Hangcheng finally couldn't sit still.