Chapter 803 There Is a Party for a Reason

"Mr. Feng, plan and perfect this program. It seems to be okay. Then how much do you plan to sponsor?" Director Jia talked about substantive issues.

"This show will start airing in the next year at the earliest, right? It will only be four months if it's full, and are you going to make it a daily show or a weekly show?"

"We don't have so much material for weekly broadcasts, daily broadcasts." There are so many things about the Olympics, and it is really not enough to choose interesting ones.

"Old rules, let's not talk about naming things. The studio must have our Fengfeng products and LOGO, and there must be oral advertisements in the program. The host's clothing should also have our Fengfeng LOGO. ..."

"Wait a minute, Mr. Feng, I don't remember that you have a clothing factory, and you Fengfeng brand doesn't produce clothes. Isn't that inappropriate?" Director Jia said dissatisfied.

"Should the cost of clothing be included in it? If you want to say it doesn't count, that's okay. Also, at the end of each program, there will be a quiz with prizes, all about the Olympics and Olympic athletes, and the prizes will be provided by me." , Encourage the participation of the whole people."

Jia Taichang's eyes lit up. This segment will definitely attract the ratings and get a lot of praise. It will also be of great benefit to the five CCTV programs.

"Give me the advertising time before and after the show."

"Wait a minute, Mr. Feng, the commercials before and after the show shouldn't be included in the show, right?"

"Why don't you count it? If you put someone else's advertisement in front of you and broadcast the program directly, won't the effect of our advertisement be compromised? In this regard, I think you should be able to adjust it." Feng Yu said with a smile.

"President Feng, you are asking too much."

"That's why I give a lot of money. In addition to providing prizes, I will give you 200,000 for title sponsorship. If you do 16 episodes, I will give you 3.2 million for title sponsorship."

"President Feng, why are you getting more and more stingy? You ask so much, why is the sponsorship fee so much less than that of "Happy Dictionary"?" Director Jia asked dissatisfied.

"Ah, the ratings, "Happy Dictionary" is now the number one variety show ratings, right? The ratings of this new program must not be high at the beginning. And the entire fifth program, although it is a star program, is still received in many regions. Can't you?"

"That's too little, no matter how much it costs 300,000."

"Okay, then 300,000, let's make a deal. Let's talk about other sponsorships later.

"Feng Yu immediately made a final decision, not giving Master Jia a chance to repent.

Master Jia: "..." This kid must be thinking that the price is higher than 300,000 yuan, so the asking price is too low! But these other sponsorships must not be missed.

"What else do you want to sponsor?"

"You always have to send reporters to the Olympic site to interview, right? Same, there must be a clear wind and rain logo on the clothes, and I will sponsor all the expenses incurred for the interview. Of course, I also need to have a sentence at the end of each report. The above interview , sponsored by Wind and Rain Electric."

"It's absolutely impossible!" Director Jia was going crazy, why did Feng Yu want to advertise everything? How can we add advertisements to Olympic program reports!

"Look at you, why are you in a hurry, if you can't do it, then I can't do it, then I will take a step back, there is a LOGO on the clothes." Feng Yu said slowly.

"That's not OK!"

"Then I'll take a step back. If you don't agree to this, then there's really no way to talk about it."

Director Jia's eyes were red, and he glared at Feng Yu: "This is CCTV, and it's broadcasting the Olympics, don't go too far!"

"This time the guarantee is not too much. I sponsored a lot of funds for our sports committee. You know this, right? Then some of my brands will appear next to those athletes. I have only one request. When interviewing athletes, they must be photographed. My products must be clear. Similar products can only have my brand.”

"What products have you sponsored?"

"There are not many. The medicines are provided by Bingcheng Pharmaceutical Group. If an athlete needs to use medicines, then a close-up should be given. , Coaches and so on will wear a hat. In addition to the word Huaxia, there will also be the word Fengyu on the hat. This must be clearly photographed. And every athlete will have an Aihua CD player. I want to show up. I also provided Songjiang brand cars, and Songjiang brand motorcycles after returning to China. Count slowly."

Taichang Jia opened his mouth wide. He never imagined that an interview could also make Feng Yu playful. But this doesn't seem to be illegal. But I haven't done that before.

"Mr. Feng, how many products have you sponsored?"

"There are not many. After the Olympics, we can have a celebration party." Feng Yu became more and more excited as he talked.

"Celebration party?"

"That's right, the Olympic athletes have returned triumphantly. Shouldn't we have a party to celebrate? The old rules, you host it, and I will solve the funding problem. The name is Fengyu-Olympic Celebration Party. During the party, we will also provide All kinds of prizes are given to Olympic athletes to ensure that the ratings will not be low, and the common people will like it."

There were too many parties in the previous life, as long as there was a reason, they could all be turned into a party. Although the cost of the party is not low, in fact, the TV station is absolutely not at a loss. And a good party is also of great benefit to the brand promotion of the title sponsor. The start of the race to the award-winning athletes at the party is definitely a good effect.

Although people's living conditions are getting better and better, cars are still a luxury among luxury goods, which is more enviable than houses. I dare not say that this effect will be a sensation, but it will be talked about for a long time. Huo Yingdong spent a lot of money on sponsorship, but how many people know about it? TV stations don't give him much publicity.

In his previous life, Feng Yu had a deep impression on Chen Guangbiao, who is known as the most virtuous person in China: Be a low-key person and do things high-key.

I believe that after such a publicity, it can stimulate the sales of Songjiang, Fengfeng, Aihua and other products, and maybe also bring in Lehaha, Taihua and other brands. Anyway, Feng Yu will not give the whole party Opportunities for other brands to show up.

Holding a party, this made Mr. Jia very excited. The influence brought by a large party will be very large, and when this party is held, many leaders will definitely be able to attend, which is definitely a good political achievement.

He is now the assistant to the minister. If he has done well in the past two years, it is possible to become the deputy minister, right? Originally, he only wanted to be the director of the station, but after becoming the director, he began to feel dissatisfied again.

And Feng Yu didn't say that at the party, he didn't need to spend money on the stage at all. It doesn't cost a penny to make a large-scale party, and the theme is still the Olympics. Who can say no to that?

"President Feng, let's study this in detail later, I think it should be feasible!"

...