Chapter 423 Aihua Learning Machine, Easy to Love Learning

Due to the cooperation agreement with AA, before the learning machine is launched on the market, AA's China channel is not open to Nintendo.

China has already allowed the import of game consoles. In order to enter the Chinese mainland market one day earlier, to prevent Sega from occupying the market first, Nintendo helped aa to manufacture a batch of learning machines in advance. The cassettes of the learning machine are completely manufactured by the Huaxia factory, mainly including idiom Solitaire, word explanation, English learning, etc.

So at the end of May, the Aihua brand learning machine will land in the mainland market ahead of schedule. The retail price Feng Yu set for the market is 3,288 yuan per set, and the wholesale price is 3,000 yuan. His production cost is actually only about 1,500 yuan. This is still a Nintendo OEM, and there are import duties and transportation costs. It is produced by a factory in the Mainland, maybe 1,000 yuan is enough.

Nintendo launched several game consoles of different grades, with prices ranging from more than 1,000 to more than 3,000, hoping to dominate the market in mainland China. Sega also launched several game consoles at different prices to fight against Nintendo.

They didn't pay attention to the Aihua brand learning machine and Xiaobawang's game console, thinking that with their fun games, more beautiful game consoles, and better quality, they would definitely occupy China's game market in a short time , just like they occupy the European and American markets.

Nintendo is okay, there is aa channel sharing, and those distributors also want to try it out to see if Nintendo's game consoles are easy to sell and whether they can make money. But it’s really just a try, and there are very few products that come in. Sega is even more tragic. No one is willing to buy their game consoles. The reason is that no one has heard of this brand. The price is still so expensive, so it must not be easy to sell!

The person in charge of Sega China heard these reasons. Almost didn't cry. We used to be the number one in the game market, and even now, we are still number two, right? What's wrong with our brand, it makes you say it's worthless, our products are selling well in Europe and America!

And this time. Sega and Nintendo have also discovered that the Chinese market is flooded with all kinds of low-priced game consoles. After they bought some research, they found that many of them used their patented technology, and even imitated their appearance, but they did not accept them. To the patent license fee!

These game console manufacturers stole their technology!

They began to complain, complained to the Chinese government, and asked to ban the sale of those products. and compensate them for their losses. Of course the government is targeting its own people, and what kind of patent is this, have you applied for it in Huaxia? Did you apply in Asia? But we Huaxia don't know.

Asia is different from Europe and the United States. There are some economic contracts there, which are shared by those countries, including these patented technology applications. Therefore, the patent protection in Europe and America is much better than in Asia, Asia. Especially in Southeast Asia, you have to apply for patents in many countries. For example, the patents of island countries are not applicable in China at this time.

When Sega and Nintendo were arguing with Huaxia, the advertisement for the Aihua brand learning machine was also officially broadcast on CCTV.

It's still the commercial actor hired for this learning machine, and it's Jin Wanjun, Huaxia's child star at this time. There is no one hotter than her. Even so, her endorsement fee is not high.

Feng Yu came up with the idea of ​​the advertisement. Jin Wanjun was at home, with a TV set on a table. At the same time, it is connected to the Aihua learning machine.

On the TV, some birds with English words printed on their bodies were flying. Jin Wanjun tapped the keyboard skillfully, and those birds fell down one after another as if they were hit by bullets.

A middle-aged woman came over and handed an apple to Jin Wanjun: "Honey, how do you say apple in English?"

"a-p-p--, app! so, as!" When saying that, Jin Wanjun made an o gesture.

At this time, the woman put her arm around Jin Wanjun, pointed to the Aihua learning machine next to her and said, "Since I bought this Aihua learning machine for my child, I don't have to worry about my child's learning anymore."

The camera locked on the Aihua learning machine on the table, and at the same time Jin Wanjun said loudly: "Aihua learning machine, easy to love learning!"

The screen turns into Aihua learning machine, and the following line is in Chinese: Aihua Electric, I love Huaxia!

...

"Husband, let's buy this Aihua learning machine for our children, okay? Look at our children's English performance, which is not as good as that of the old Zhang's next door!"

"It's fine, you can go to the mall tomorrow, and we can save our worries. Every time there is a parent-teacher meeting, I am told by the teacher that I can't hold my head up!"

...

"Mom, I want that Aihua Learning Machine."

"What do you want that for? You don't learn English."

"There are idioms on this, I want to learn idioms. Besides, this can also learn to type. Our teacher said that everyone will be able to type with a computer in the future!"

"Then you go and talk to Dad, and if Dad agrees, Mom will buy it for you."

...

"Dad, I'm going to Xiaoming's house. His family bought an Aihua learning machine. I'll go and study with him."

"Using that, can your academic performance really improve?"

"Anyway, it's better than nothing."

"Then you go. On weekends, let's go to the mall and buy one. You can learn it at home in the future."

...

"Hey, your dad bought you an Aihua learning machine? You study at home on weekends?"

"Shh~~~ This learning machine can be plugged into the cassette of the game console, I'm playing Contra at home!"

"What? Can this learning machine be used as a game machine?"

"No. My dad has never bought me a game console, but this time they took the initiative to buy it for me. My dad is on a business trip tonight, and my mother works night shift. You come to my house to play a game console?"

"Okay, I'll tell my mother to study at your house!"

...

The advertising effect of CCTV is incomparable, especially before it goes on the market, Feng Yu bought this advertisement in all the advertising time slots. In just three days, all dealers called Taihua Company to urge the goods.

The first batch of Aihua learning machines is only 10,000 units, and they can only get 300 to 500 units from one dealer. Judging from the current sales situation, this amount can be sold out in a week!

Wu Zhigang immediately contacted Fu Guangzheng. The Aihua learning machine was also imported into China through Xiangjiang Aihua Company, so the tax is low. And Xiangjiang Aihua is also trying to push the learning machine to Taiwan, Malaysia and other places.

Fortunately, aa's factory has been expanding in the past two years, and when Feng Yu said that he was going to launch a learning machine, they urgently bought two ready-made production lines, both of which are in the island country, and production can now start, not to mention the representative of Nintendo. work.

The second batch of 20,000 learning machines also entered the Chinese market soon, and other markets in Southeast Asia also began to have a little response.

This learning machine uses a 486 processor, which can do many things that can only be done on a microcomputer, but it only sells for six hundred dollars! Aihua's technology is really powerful, and it can make this kind of product. No wonder Aihua's Walkman is better than Sony's. It seems to be reasonable. The technical strength is here!

Liu Shenghao was not very optimistic about this learning machine at first, but Feng Yu insisted on making it, and even asked him to pay Nintendo for OEM production. But judging from the current sales situation, Mr. Feng is right. If this learning machine is made by others, how much profit they will miss.

Besides, he originally wanted to enter the microcomputer market one day, and now this learning machine can just test the technical strength of technicians!

Especially with the popularity of Aihua learning machines, the sales of Aihua Walkmans in Southeast Asia have also increased again. This is the benefit of the brand! As long as there is one successful product, other products will also be chosen by brand advocates!

Aihua learning machine, a success! (To be continued.)