Chapter 2017 Solicit Liu Yong
The development of any large enterprise in history is full of acquisitions and mergers. The same goes for industry leaders such as Microsoft and Coca-Cola.
Even Fengyu Electronics, Fengyu Electric, etc. have acquired many small companies and merged their high-quality assets.
In many cases, the world's No. 1 company took that position only after a merger. For example, the Polar Bear Mining Group, if it hadn't acquired the Lituo Group, how could it have its current position?
But blindly merging and expanding will also bring great hidden dangers. For example, WorldCom Group went bankrupt like this. The market value is close to 200 billion U.S. dollars. As a result, one step is wrong, and there is no one left, and finally disappears in the long river of history.
Therefore, the acquisition and expansion of enterprises must also choose the right time, the right industry, and do what they can. And there is one way, which is safer, and that is mergers.
A merger is a kind of ownership merger based on a contractual relationship, but it is generally a large company that merges a small company, and may not even retain the brand of the small company.
And if the two companies are about the same size, or if the difference in status is not particularly large, such a business merger is the most advantageous, but it is also the most difficult.
Because the status is not much different, who wants to be a subordinate relationship? Especially those corporate shareholders, they all want to control the power of the company, especially the right to operate and manage.
The reason why BHP failed to acquire Lituo Group at the beginning was because of lack of money, and the other was that it could not satisfy Lituo Group's management's demand for power.
But this conflict between Beidacang Group and Hope Group is relatively easy to resolve.
Feng Yu decided to talk to Liu Yonghao in person, hoping that Liu Yonghao would agree to the merger and turn the Hope Group into a subsidiary of Beidacang Group. There are many things that the two parties can merge and improve, and the scale and benefits will immediately increase.
But the difficulty here is that Liu Yonghao has the final say in the hope group, or the four brothers have the final say, but when it comes to the Beidacang Group, who will have the final say?
...
"Old Liu, I invite you here this time because I want to re-discuss the merger of Beidacang Group and Hope Group as a whole. Listen to me and finish the conditions before deciding whether to agree."
"I know that the Hope Group of your four brothers is doing very well. It is the leader of Chinese private agricultural and sideline products enterprises and is well-known all over the world."
"But have you ever thought that one day you will be able to take charge of the world's number one agricultural and sideline products company? And all of this is not a dream."
"I know Zhou Banghan talked to you before, and you broke up with him, but you must know who I am, and it's not the first time we have cooperated."
Liu Yonghao and his brothers are all shareholders of Minsheng Bank. Although they are only minority shareholders now, Liu Yonghao is still a director. And in the Guangcai business, Liu Yonghao was the main initiator, and Feng Yu was also exceptionally supportive at that time.
The Beidacang Group and the Hope Group also have a lot of cooperation in the production and sales of feed, not only these, but also in other industries. There is no conflict between the two parties, and the benefits after the merger are also visible.
"I would like to invite you to be the chairman of the North Dacang Group, and even serve as the CEO, or let your boss become the chairman and you to be the CEO, all of which are fine."
"Based on the scale of Beidacang Group and Hope Group, the market value of Beidacang Group is more than three times that of Hope Group, and the assets are about three times that of yours. If your assets are merged into Beidacang Group, I guarantee that there will be no less Count your pennies. You can propose how to calculate the specifics, and we will discuss it."
"And I hope that the management of the group will not move for the time being. When the time comes, I believe you will not be relentless, and you will not want to see your career destroyed by mediocrity."
"Even your four brothers can join the board of directors of the North Dacang Group, if you think it is necessary. Even if you want to train your daughter to become a successor, I have no objection to this.
"
"Zong Qingxian's daughter works in Lehaha, Jiang Wanmeng's son works in Fengfeng Electronics, Xu Lihua's son also works in Aihua Electronics, and even my foreign subsidiaries, I have no objection to the children of those shareholders wanting to take over the management rights , as long as you can prove that they have the ability to lead our company to a better development."
Feng Yu has never objected to succession. It is undeniable that children from rich families can receive better educational resources, especially the ability to experience and learn management experience from their elders, which cannot be learned in books.
Even more realistically, it is not that children from poor families cannot become talents, but the success rate is much lower than that of children from rich families. Even the crime rate is higher for children from poor families, but it's not reported much, because they don't get so much attention.
Feng Yu's condition made Liu Yonghao even more tempted. Is it possible for his daughter to take over?
"I also have some face abroad, and I can help in many ways. If the development of Beidacang Group needs my help, I will never refuse."
"I wonder if these conditions can impress you?"
Feng Yu looked at Liu Yonghao and hoped that Liu Yonghao would nod his head. Then the scale of Beidacang Group will expand a lot again, ranking second in the world, and not too far away from number one in the world.
"Feng Dong, I won't talk about other things. I believe what you said. But I remember that the controlling party of Beidacang Group is Longjiang State-owned Assets. Will they agree to the dilution of equity?"
"And I want to redistribute the equity. Our brother's Hope Group has been merged into the Beidacang Group. Under normal circumstances, it has about 25% of the equity. I require us to have so many voting rights."
He gave shares but not so many voting rights. If Feng Yu retires in the future, regardless of these, who will he turn to? Especially when it involves state assets, he finds it very troublesome.
"Old Liu, the minds of the higher-ups are very open now, and they are no longer so rigid. If you look at Bingcheng Machinery Manufacturing Group, Taihua Holdings is the controlling party, but is Bingcheng State-owned Assets dissatisfied?"
"You want the group to be merged into it, and they can earn more money with the same shares. Is there anything wrong with that? The goal of state-owned investment is also to make money, which is the same as our investment."
"If you agree to these conditions, then I will go to Longjiang State-owned Assets and tell you about the equity. I think I still have this face." There are positive examples of things that are beneficial to the development of enterprises before. Why can't they agree?
"Feng Dong, I'm going back to discuss this matter with my brothers. How about I give you a definitive answer tomorrow?"
"Okay, I'll wait for your good news."
...