Chapter 1298: The Most Expensive and the Cheapest

The Fengyu S1 mobile phone is currently the most expensive one launched by Fengyu mobile phone, and the price will reach 1499 US dollars. In the era when mobile phones are generally hundreds of dollars, it can be said to be second to none.

Of course, its function is also very powerful. When Xu Lihua displayed at the new product launch conference, exclamations came from the audience.

The functions of this mobile phone are much stronger than those of Blackberry, Nokia, Dopod, etc., and there are many top functions of ordinary mobile phones.

The screen has not only developed a 260,000 color screen, but also a touch screen, and the camera has been upgraded. When Xu Lihua showed those PS and other functions, it surprised many people.

They don't know yet that mobile phones can already do this at this time.

However, there are still many people who say that the price of this mobile phone is too high, but there is no way, this mobile phone uses all the latest technologies such as Fengyu Electronics, and the manufacturing cost is as high as one thousand dollars, the cost of the system software alone , which is higher than all other mobile phones, because only Fengyu and Aihua mobile phones use it.

But Xu Lihua said that in less than half a year, as the cost of the screen and other things decreases, the cost of the system software will decrease, and the price of the mobile phone will drop.

But Xu Lihua and the others also believed that this kind of mobile phone should take the high-end route, and the price should be kept above one thousand dollars. But now the most popular blackberry, the price is not so high ah.

After market research, they believe that the high-end mobile phone market is still relatively blank, and they want to occupy it first. Feng Yu didn't know if this would work, but he suggested that it is better to find a way to reduce the price of mobile phones as soon as possible. Mobile phones should still be products for ordinary families and become the most common electronic product in the future.

Xu Lihua said again at this time, didn't you say that mobile phones are going to develop in two directions? Are there two directions of multiple functions and high price and basic functions and low price?

Feng Yu was a little speechless, he didn't expect them to be more extreme than himself.

"Old Xu, look, the price of your mobile phone is even more expensive than a PC. Think about it, how much is a PC now? A notebook is only over a thousand dollars. You don't think consumers will Does it feel expensive?"

"So this S1 mobile phone is now mainly for developed countries. There are many rich people here. The price of the next model will be around 1,000 US dollars. By then, we should have a deeper impression of high-end mobile phones. When the hearts of the people are convinced, then it is a good opportunity for us to expand our market share in the smartphone field.”

Huh? Feng Yu thought about it carefully, and it turned out that this was the meaning, and it seemed to be a solution.

But there is one more problem,

That is to make others think that the profit of Fengyu mobile phone is particularly high at the beginning, otherwise how can the price be reduced so much later?

"This... seems to be okay. If you think it's feasible after research, then it's feasible. But in this way, I don't think we can make much money in the Huaxia market, right?"

"The retail price in the Chinese market is about 10,000, which is also profitable, and it is also aimed at the high-end market. This mobile phone can be regarded as an experimental product. People are now paying attention to the advantages of our products. With publicity, our plan is to start to become a mobile phone after three generations. smartphone mainstream."

According to the one-year plan, three generations later, that is, three years later. Feng Yu thought about it. After three years, it seems that smartphones have not yet replaced non-smartphones.

"But with this one phone, are you going to overtake Motorola?"

The sales volume of this mobile phone should not be too high, how can it surpass Motorola? After all, Motorola is the leader in the American market, and Nokia can't do it in the American market.

Xu Lihua smiled slightly: "President Feng, do you still remember that you told us that you want to manufacture the cheapest mobile phone? The development of this mobile phone is also progressing well, and it is expected to be launched by the end of the year."

Feng Yu raised his eyebrows: "Are you talking about a mobile phone with only basic functions? How much can the cost be controlled?"

"Forty-five dollars or so, we plan to sell it for fifty dollars!"

The price of fifty dollars is actually a bit more expensive than the Nokia magic phone in the previous life. In the future, this kind of cheap mobile phone will be very popular for a while. Not only in China, but also in many developed countries are also very popular.

The highest-selling mobile phone in the world is Nokia's 1110, with 250 million units, and it is said that it will never be surpassed.

Even if the profit of a mobile phone is only one dollar, there is still a profit of 250 million U.S. dollars.

"Will it be launched at the end of the year?"

"It's not a big problem. We are currently conducting the final material test. We plan to use this phone for three years."

"Can it only be used for three years?" Feng Yu remembered that Nokia's magic machine in the previous life was no problem for five or six years.

"Mr. Feng, this is not what you said. Is it best to control the service life of mobile phones to about three years? Otherwise, if consumers don't change to new mobile phones, our market will shrink. Our mobile phones have a three-year lifespan. If we stick to it, we can spend four years." Years should be fine."

Uh~~ Well, it also makes sense.

People who used 1110 in previous lives were generally students and elderly people. Later, there was an elderly machine with a larger keyboard and larger characters. This cheap machine for low-income people is more cost-effective for three years, and it takes an average of three days. One yuan in RMB is not necessarily expensive.

"If this phone is made, our Fengyu Phone will be remembered forever in the history of mobile phones. How many units do you think this phone will sell?"

"Ten million units a year is no problem, and it can be sold for three years."

Thirty million units?

Feng Yu glanced at Xu Lihua: "Dreams can be bigger."

"Bigger? Can it sell 50 million units?"

"We Huaxia alone can sell almost 50 million units!" Feng Yu said firmly.

"What? Huaxia alone can sell 50 million units?! What do you mean, the whole world can sell hundreds of millions of units?"

"More than that. If you think about it, the BP machine has disappeared now, and the mobile communication device that people use is the mobile phone. Think about the development speed of the BP machine at the beginning, and then think about the development speed of the mobile phone now? The price of the mobile phone is very high. Many people think it is expensive, but do you think those who do not have mobile phones envy those who have mobile phones? When a low-priced mobile phone appears, I believe that many migrant workers who work in the city will buy one to keep things at home time, you can find him."

"And the current students, do you think they want a mobile phone? The tuition is so expensive, it is not easy for ordinary families to support their children in school, and they can't afford any electronic products. But if this mobile phone only costs 400 yuan, then you say parents Will they be willing? There are also some elderly people who are reluctant to use mobile phones, they are reluctant, not because they don’t want to use them.”

"So this mobile phone will lead the trend of cheap mobile phones. Maybe there will be even cheaper mobile phones in two years, such as those that sell for less than 40 dollars. Therefore, we need to work hard on the cost of mobile phones. Some basic functions, There must be no problems, then we can become the overlord of the low-end mobile phone market!"

...

Book friend group, May 20, 98, 468, welcome to join the group (To be continued.)