Chapter 468
In the current online casual game market, there are only two platforms in the true sense, one is the famous Lianzhong, and the other is the winger who has not yet become a climate.
Lianzhong is now the leader of the casual game market in the world, and it is now a powerful empire. However, because of the single product line, this empire looks extremely powerful on the surface, but it is already in danger. Li Mu will not pick his fruit today. According to the historical pace, President Ma will also come to pick it next year. Once there is an opponent with a real ecological concept, the seemingly grand building of Lianzhong will be subverted in an instant.
As for the winger, there are only a few million users in total. Before Shanda bought it, it was a malnourished child. Now Li Mu, an Internet hooligan who does not play cards according to the routine, and destroys the dead when he makes a move, also needs to be online. For a casual game platform, it almost didn't need Li Mu's hands, and the bricks dropped when Lianzhong fell were enough to kill it.
At this time, Li Mu didn't know that he was actually facing three opponents, or strictly speaking, two and a half. In addition to Lianzhong and Winger, there was also the QQ game platform that had already developed more than half of them.
Tieba has been promoting "Happy Camp" late this month, and the attention of users is also very high. After all, Chen Wan, Simple Plan, and Du Wei will all appear on "Happy Camp" for the first time, and it will be May 10. At 8:00 in the morning, all the post bar promotions were replaced by a series of inexplicable advertisements.
"Rich and self-willed, you have never seen such a local tyrant!"
"Muye Technology's new May event, starting at 8 o'clock tonight, will give away three mobile phones every hour, a Motorola V70, a Samsung, and a Nokia!"
"The event will last for fifteen days, and 72 mobile phones will be delivered non-stop every day!"
When users see these inexplicable advertisements, they are frankly confused, because the advertisements are too strange. They only say that they want to do activities and send mobile phones, and they will send three units every hour, and one delivery for 15 days. But did you explain how to send it? There is not even a specific activity rule, how can we participate?
In one morning, the inexplicable activity of Muye Technology became a topic of heated discussion on the Internet.
No way, Li Mu's method is too simple and rude, nothing else is to throw money, and every penny is thrown loudly, when netizens know that Muye Technology will send 1080 mobile phones within 15 days, they are almost crazy , scratching my head trying to figure out how to send it.
However, everyone can't figure out what kind of activity Muye Technology is going to do, how to do it, how to send mobile phones, there is no way, all those who are interested in this advertising copy, start to wait for 8 o'clock in the evening Come, because no one knows if a link is suddenly given at 8 o'clock in the evening for everyone to click in to grab, in case the grab is late,
Just missed a great opportunity.
Li Mu learned this trick from Ali's boss Ma. In 2009, Boss Ma launched a 1-yuan spike activity on Taobao for the first time. The rules are very simple and rude. At each time period, several pieces of different values are released. , but each item is only sold for 1 yuan. Whoever grabs it is whoever gets it. Li Mu once mentioned it in an operation chat from Ali. This event directly pushed Taobao's traffic to an unprecedented peak. And the cost of investment is not high, it is to use the self-confidence of netizens, for example: a 5,000 yuan notebook is sold for one dollar, everyone has a chance to grab it, and as a result, there are enough people waiting in front of the computer to grab it. million.
This is the ingenuity of four or two thousand pounds, and the effect is amazing when used well.
A large number of sailors started activities, commented or participated in discussions on this topic everywhere, and then always said a few words: "rich and self-willed, this is really rich and self-willed..."
Judging from the popularity on the Internet, Li Mu predicts that the people who are waiting for Muye Technology to deliver their mobile phones at 8 o'clock tonight are estimated to be millions. As soon as 8 o'clock arrives, he will release the YY game platform and announce the YY people. The rules of the Landlord Contest, when millions of people grab a computer, everyone still thinks they can grab it. Now three mobile phones are given away for free every hour, and everyone will definitely think they can get it, and the process of getting it , it is much more comfortable than the instant killing that keeps your eyes on the time and keeps your hand on the F5, because all the prizes are determined during the game, and you can use the phone while you are playing. If you win, it doesn't matter if you don't, just keep playing, it's a fun and addicting game anyway.
The inexplicable new action of Muye Technology has not only attracted the attention of a large number of netizens, but also attracted the attention of a large number of companies in the industry. Many companies now regard Muye Technology as a benchmark for products and a textbook for operation, and pay attention to every move of Muye Technology every day. , Although I don't understand what Muye Technology is doing, everyone understands one truth: pay close attention, and you will definitely learn something from it.
Teng Xun's Ma was also very curious.
what the hell? Is it to do a lottery on YY?
He felt that Muye Technology must have recognized that his current financial situation was tight, so he began to compare himself with whoever was richer, because Muye Technology announced that YY would not accept any commercial promotion, and he had been forced to suspend all advertising cooperation and advertising revenue. Not only has it plummeted, but a certain amount of liquidated damages has also been generated. Now Muye Technology is not only making no money, but also pouring money into it. If you want to keep up with his rhythm, you are really powerless.
The whole network has begun to pay close attention to the new trends of Muye Technology. Before you know it, the words "rich and self-willed" have become popular in the circle of netizens, and the magic of these four words has also begun to show. The Internet is full of money The willful remarks are partly launched by the navy, and partly by netizens. In short, these four words became popular in less than a day.
No one knows what Muye Technology is doing, but everyone is paying close attention and waiting for the arrival of 8 o'clock in the evening.
...
At 7 o'clock in the evening, a large wave of promotion offensive was already ready to be launched in the trenches, only waiting for the charge horn to sound at 8 o'clock.
Makino Technology is all anxiously looking forward to it, including other departments, the news has now been lifted, and everyone is waiting to witness the emergence of the YY game hall.
This includes Chen Hui, who has just joined the company.
When he left Tengxun, Mr. Ma had not yet decided on a strategy for developing the QQ game hall, and the QQ game hall was highly confidential within Tengxun, so he did not know that his old club was also developing a game with the same orientation at this time. product, when he learned that his newly hired Makino Technology had developed the YY Game Hall, and saw the product introduction of the YY Game Hall, he mourned a minute's silence for the old club in his heart, because he could see that the YY Game Hall Once out, QQ will no longer have the power to parry.
However, Chen Hui quickly adjusted his mood. Now he is no longer an employee of Tengxun, but an employee of Muye Technology. The most important thing is that by the end of the month, Zhang Yao, who he has been thinking about, will He came to Muye Technology and joined the company. This is his biggest rush right now besides work. Therefore, the past tense of Tengxun does not have too many obstacles for him.
The administrative department ordered Pizza Hut pizza for the employees who worked overtime and waited to witness the historical moment. As a result, the huge order volume mobilized a number of Pizza Hut restaurants to jointly produce it. Li Mu looked at the hundreds of employees in front of him and said to Lin Qingya, "Find someone else. A competent subordinate, let him prepare a team for the company."
"Team?" Lin Qingya asked, "What are the specific requirements?"
Li Mudao: "Investigate the residence of the employees, select some relatively concentrated locations, and open a few employee buses to and from the company. In addition, I think our office area will not be able to sit for a long time, and the size of the team will still be in the future. It will continue to expand, and seize the time to find new office workplaces. It is best to choose a higher-end office building with convenient transportation. It would be better if you can get the whole floor or even two floors. The decoration will take some time, so this matter needs to be Get moving."
Lin Qingya nodded and said, "Our current office area can accommodate about 100 more people. If the support departments such as customer service and editing are moved out, there will be dozens of more vacant workstations. , it should be able to last for half a year, do you think we should look for it now, or wait a while?"
Li Mu said: "Look for it now. The company has such abundant cash flow and strong revenue capability. You have to find a way to spend a little bit outside. The office space must be selected and large, but don't go out of Zhongguancun."
In later generations, Internet companies such as Tengxun, NetEase, Sohu, Sina, and Baidu have their own buildings in Yanjing, and the areas are larger than each other. Li Mu also thinks that in the second half of the year or next year, the company's influence, capital, and tax payment will be affected. After they have all gone to the next level, communicate with the government and buy a piece of land to build a Muye Building, which is dedicated to the headquarters of Muye Technology. This is very feasible, and it can be directly handed over to Song Liang to undertake the construction, which can be regarded as a gift for him and Chen. The real estate development company jointly established by Ze and Song Liang took care of the work and served multiple purposes.
However, the cycle of buying land, building a building, decorating, and using it is estimated to be delayed until 2004 at the earliest. Therefore, before that, it is still necessary to rent a workplace outside. With the development of many companies, the workplace of the company is full of Distributed, such as Baidu, which is rooted in Yanjing. Before Baidu Building was opened, there were more than ten workplaces in Yanjing, large and small, and various departments were split and thrown into every corner of Yanjing. It is quite laborious to link up, so Li Mu would rather spend a little more money to rent out a large area of the workplace, and leave it idle when you can't use it.
Lin Qingya understood what Li Mu meant, and nodded immediately and said, "I will arrange for someone to scan the office building in Zhongguancun tomorrow."
Li Mu snorted, looked at the time, and said to himself, "There are still twenty minutes, it's almost time."
At this moment, far away in the Shenzhen market, Dean Cooper, who was sent by MIH to tide over the difficulties with Tengxun, habitually came to Mr. Ma's office. Mr. Ma saw him coming in, and hurriedly picked up his notebook and greeted him: "Dean, you came just in time. We can drink tea and wait to see what Muye Technology is doing."