Chapter 504
When the industry scoffed at YY123, Li Xingping became so angry overnight that he couldn't speak.
He found that Makino's YY123 completely copied his own ideas, but because of its strong design and development team, it was more than one grade higher than Hao123.
And the ecology of Muye Technology can always play a lot on any of its products.
For example: YY123 has also opened a one-click login for YY users. Li Xingping didn't understand at first. Wouldn't it be superfluous to open up user registration and login functions for a navigation website with the same tools? On the contrary, it will increase the user's behavioral cost, which is not as convenient as Hao123, but when he really opened YY, he discovered the awesomeness of YY123.
YY123 adds a custom column below the secondary navigation bar on the home page, where users can define their own favorites, and this favorites have the function of cloud recording.
User A logs in to YY and opens YY123 with one click, and then customizes the websites he frequently visits on the interface of YY123. Next time he switches to any computer, as long as he logs in to YY and opens YY123, these customized sections will be presented from the cloud immediately. The speed is very fast. After all, the link is a string of characters. The small data traffic can be ignored, and the small icon takes up very little space. Therefore, the user can log in from another computer, and the data can be synchronized from the cloud to the local page in an instant. process of showing.
It was this function that made Li Xingping panic.
Li Xingping is like a person who practiced on the ground to put film on the mobile phone at night. Under normal circumstances, he eats with superior craftsmanship and is not afraid of competitors. But one day, if the mobile phone manufacturer provides the mobile phone with a self-made film service, and the craftsmanship and material are better than their own. Fortunately, this can really kill.
Strong resource integration capabilities and product linkage capabilities have always been the core elements for Li Mu to ensure YY's competitiveness. He has carefully laid out so many product structures that are intertwined with each other. No one Li Xingping can resist.
Hao123 has a lot of traffic, but there are also many users of Makino Technology. YY is just a pop-up window in the lower right corner, which can bring hundreds of millions of traffic to YY. This pair is fighting alone and has no other products to rely on. Li Xingping In other words, it is a huge crisis that can be called the end of the world.
Li Mu personally thought of a slogan for YY123: The real Internet starts from here, and then asked YY to give users a pop-up window every day. When users see the ten words "real Internet access starts from here", the subconscious will be curious about what exactly It is the real Internet access, and it will even further produce psychological hints: Isn’t it true Internet access by yourself?
Driven by curiosity, the user clicks to enter, and YY123 will be opened immediately and the automatic login will be completed directly.
At this time, there is a warm reminder to know that users customize a navigation website of their own.
Is it high-tech? Not really high.
Does that work awesome? It's so fucking awesome.
Once YY123 is launched, it will bring users an excellent experience with its powerful custom functions and perfect cloud system. Even those users who are too lazy to go to the navigation website are happy to customize a navigation station of their own. , These days, there are countless products on the Internet, but there are very few products that can really give users autonomy. YY Space has a strong openness, allowing users to define a lot of content independently, so it is greatly appreciated by users. Now, YY123 still makes users excited.
Originally, Li Xingping's life was very comfortable. Hao123, while being looked down upon by many people, contributed hundreds of thousands of advertising revenue to him every month. Li Xingping was able to earn hundreds of thousands of dollars per month in this era, which made his life undergo earth-shaking changes. Relying on Hao123, he bought a big house in Yangcheng, bought a luxury car, and drove back to his hometown every three or five minutes. From the time of Hao123's birth to now, he has been in this comfortable situation, and there is no real competitor. He is like a fish who owns a lake by himself, relaxed and comfortable.
But now, an enemy who can be called a domestic Internet giant has appeared and has directly become his most direct competitor. Li Xing rated this as uneasy, for fear that Muye Technology would destroy himself like destroying QQ.
However, what Li Xingping could not have imagined was that Li Mu had long held his mentality and wanted to give him a three-dimensional attack from online to offline, from virtual to reality. There were only two paths in front of him. Either be acquired by Muye Technology, or wait to be killed by Muye Technology.
As early as when formulating the strategy of playing first and then buying, Li Mu decided that Muye Technology should put a large number of offline advertisements in the entire Guangdong Province, and completely surrounded Li Xingping with YY123 advertisements, giving him the greatest pressure and trying to make him in the shortest possible time. compromise within time.
So, on the second day of YY123's launch, which is the first day of the new week, Ding Jian, the commercial director, came to Li Mu and directly put forward his appeal: "Mr. Li, I think we YY need an advertising spokesperson."
Li Mu asked curiously, "A spokesperson? Why?"
Ding Jian said: "If there is a well-known spokesperson for offline promotion, the effect will be much better. Many brands are supported by a celebrity face. What's more, I think our online products actually need an image endorsement, such as YY Show. , YY Space, YY Games, etc."
Li Mu said, "Tell me your opinion, what kind of spokesperson is more suitable."
Ding Jian said: "It must be a well-known and young idol star, and women are the best, because most of our product design cartoon images, if there is a young and beautiful female star as the spokesperson, the effect should be much better."
Li Mu nodded. What Ding Jian said made sense. Whether it is online or offline advertising, the aggregation effect of celebrities is the highest. If YY-related products really want to find a spokesperson, the first thing that comes to Li Mu's mind is Du. Wei.
Du Wei's appearance is cute and sweet, and she is the most perfect image in the eyes of an otaku. She is pure and simple, without any blemishes. She is still a top student at the Conservatory of Music. She sings well and has good acting skills. She is very popular on the Internet. If you let her endorse YY The product should be the most suitable one.
So Li Mu asked Ding Jian, "What do you think of Du Wei?"
Ding Jian stood up from his chair and said excitedly, "Mr. Li, Du Wei is the perfect candidate in my mind!"
Li Mu smiled and said, "I will coordinate this matter and give you an answer as soon as possible."
Ding Jian said excitedly: "Then I will wait for your news with peace of mind. Now I have sent people to Guangdong Province, and I am discussing the details of offline advertising cooperation with some advertising companies. Advertisements can bloom all over Guangdong at any time."
Li Mu said with satisfaction: "I want this kind of momentum. Once offline advertising is spread throughout Guangdong Province, Li Xingping will feel the pressure of being beleaguered from all sides."
Ding Jian asked: "Then when should we communicate with Li Xingping about the acquisition?"
Li Mu said: "Don't worry first, all kinds of methods will keep him up, and when he is in a mess, he will directly take the entire Hao123 at a package price, without any fuss, and directly redirect the domain name of Hao123 to YY123 after taking it. The goal was achieved."
For Du Wei to endorse YY products, Li Mu is very optimistic, not only because of Du Wei's personal conditions, but also because Du Wei is Li Mu's single-handedly popular, and the endorsement of YY not only helps YY go further, but also YY Through her powerful Internet online delivery ability, she has helped her to further increase her popularity. For such good things, the current female stars in China will probably rush to do it or even pay for it. Li Mu is completely reluctant to give such a huge promotion resource to others. The only thing he can accept is Du Wei.
And Du Wei's brokerage contract is also signed in Muye Imaging, so in principle, Li Mu can ask her to endorse a series of YY-related products at any time, but Li Mu is like Du Wei's sister, and there is Du Fei, so he is the first What comes to mind is to ask Du Wei's wishes first, and if Du Wei is willing, he will discuss with Du Fei himself.
Du Wei has always regarded Li Mu as a talented big brother who takes good care of herself and admires Li Mu. When Li Mu told her about an endorsement, she said to Li Mu without thinking: "Brother Li Mu, I have no opinion. , you can arrange it."
Li Mu smiled and said, "Then I have to communicate with your sister. If she has no opinion, then we can prepare to sign the contract."
Du Wei said: "Brother Li Mu, my sister may be busy these two days. She has been dealing with matters in the United States, and she doesn't even have time to answer my phone. After she has finished dealing with the affairs at hand, she will return to China next week. "
Li Mu asked in surprise, "Your sister will be back next week?"
Du Wei said: "Yeah, didn't you and brother Chen Ze keep persuading her to come back and join the racing club? My parents also said that they are very grateful to you two. already."
Li Mu smiled and said, "That's fine, then I'll wait for her to come back and find a chance to talk to her face to face."
...
The fact that Muye Technology is doing a navigation website has not aroused the vigilance of people in the industry. No one realized that the core purpose of Li Mu's navigation website is to create a comprehensive Chinese portal website.
Xinlang is still developing the 2.0 version of UC non-stop, no one cares about what Muye Technology is doing now, only Chen Tong realizes something is wrong.
Chen Tong couldn't understand why Muye Technology should make a navigation website. Even if the navigation website is very promising, based on the situation of Muye Technology, they do not need web traffic.
The product with the highest number of daily active users of Muye Technology is YY. YY is a client-side product. The impact of web traffic on client-side products is not large, not to mention that the current number of active users of YY completely overwhelms the number of active users of the navigation website. Why go back and forth to make a less useful navigation site? As for YY's other product lines, YY is the core, and most of the traffic comes from YY. All the advantages of navigation websites are web traffic. Makino Technology is now a navigation station, does it want to make efforts on the web side? (To be continued.) To find this site, please search for "" or enter the URL: