Chapter 499
Baidu's biggest dream right now is to take over EasyTing.com, and then add new MP3 searches based on Baidu's search engine. However, if you can't take over EasyTing.com, it will be too time-consuming and laborious to build your own MP3 search engine. After all At present, most of the users who listen and download MP3 online are gathered on YiTing.com, and YiTing.com has done a very good job in meeting the vertical needs of users. As soon as users have the idea of listening to songs and downloading songs, they will open it directly. , will not click on Baidu at all.
Although later generations of Baidu have occupied most of the market share in the domestic search engine market, they have no chance at all in certain vertical fields, such as online shopping. When a user wants to buy a piece of clothing, he will subconsciously open Taobao and directly shop on Taobao. When searching for clothes, very few people will use Baidu to search. This is because Taobao has already penetrated into users in this aspect of online shopping, and Baidu is not competitive.
The same is true for music at the moment. Even if Baidu search launched its own MP3 search, because Li Mu started nearly a year earlier than himself, it was difficult for them to catch up. The only good solution was to integrate YiTing.com.
Tan Yaocheng's mission today is to find a way to convince Li Mu and use various conditions to lure Li Mu to sell the shares of EasyTing.com. However, he did not expect that Li Mu's nose is better than a dog's. Baidu just smelled the rise of the MP3 market. Industry analysis and competitive analysis have already been done.
Feeling helpless, Tan Yaocheng still had to grit his teeth and try to convince Li Mu: "You can only keep YiTing.com now, it's hard to get a chance to realize it quickly, but if you sell it to Baidu, it will take a very short time. You can cash out tens of millions or even over 100 million in cash, which is a real benefit."
Li Mu said: "Old Tan, where did you hear it, who told you that I can only support Yiting.com? To tell you the truth, I am not only not going to give up on Yiting.com, but I am also ready to take advantage of the current opportunity for the industry to rise. Do something big."
Having said that, Li Mu took out the prototype of Mango's MP3 player from his pocket, which he brought specially when he came to see Tan Yaocheng today.
Li Mu handed the Mango MP3 player to Tan Yaocheng and said, "Look at this."
Tan Yaocheng asked MangoMP3 in surprise, "Is this an MP3 player?"
Li Mu nodded.
Tan Yaocheng asked inexplicably, "Why are you showing me this?"
Li Mu smiled and said, "Look at the back."
Tan Yaocheng flipped through the Mango MP3 curiously and carefully looked at the line of words on the back. He almost didn't vomit blood on the spot.
"Yiting.com custom machine?"
Tan Yaocheng stared at Li Mu in astonishment: "You all started playing with hardware?!"
Li Mu smiled slightly: "No, no, no,
I just want to take advantage of the rise of the MP3 market and a good opportunity to increase the sales of MP3 players, so I can add some popularity to YiTing.com by the way.
Tan Yaocheng was horrified and couldn't help but say, "I really can't see through you. Shouldn't you be selling this MP3 yourself?"
Li Mu said noncommittally: "The influence of hardware is very strong."
Tan Yaocheng looked at the MP3 in his hand carefully, and said in surprise: "This player is very beautiful, much better than the ones on the market, Mango, what brand?"
Li Mu smiled slightly, and said indifferently, "Mine."
"What?" Tan Yaocheng's eyes were about to fall out: "Is this brand yours? What's the situation, you now have a hardware brand yourself?"
Li Mu didn't want to reveal his hardware layout, so he waved his hand and said, "This is all for YiTing.com. I have ordered 100,000 units of this machine from the foundry, and it will start next month. Sales, when the popularity of Yiting.com will rise to another level.”
Tan Yaocheng looked at Li Mu without any movement for a long time. After a long time, he sighed: "Brother, when are you going to be a search engine?"
Li Mu asked him, "What's wrong?"
Tan Yaocheng said with a sad face: "Apart from the search engine, you have not yet intervened, and you have already dabbled in almost all others. You must leave us a little way to survive!"
Li Mu said, "Don't worry, I have no interest in search engines."
Tan Yaocheng asked: "What about MP3? Are you really going to do this thankless thing with all your strength? You must also know that doing MP3 search, audition, and download is basically nothing to make money..."
Li Mu smiled and said, "I'm not short of money right now, and some projects don't require it to be profitable, so let's raise it first."
Tan Yaocheng was anxious and said, "We have cooperated for so long, why don't you give us a chance? MP3 is too important to us now. If you are not satisfied with my offer, we can talk about it in detail. You are satisfied."
Li Mu said: "Old Tan, it's really not appropriate to always refuse you, so let me make a suggestion, the MP3 customized by Yiting.com will arrive next month, and then we will customize the machine according to this batch of Yiting.com. I will re-estimate the price of Yiting.com, but I don’t want you to pay for it, you will replace it with me with Baidu’s shares.”
Tan Yaocheng hurriedly asked Li Mu: "If Baidu takes shares to replace all of your Yiting.com shares, would you like to?"
"Yes, one hundred are willing." Li Mu smiled and said, "As long as you give me a proposal that satisfies me, I will definitely not refuse."
Tan Yaocheng said immediately: "Then I will discuss with President Li at night and ask him to give you a replacement plan as soon as possible."
Li Mu said: "Don't worry, you can give me a plan after my customized MP3 is online."
Tan Yaocheng saw Li Mu's calculating look, so he nodded and asked Li Mu, "What channel are you going to use to sell these MP3 players? The most test of hardware sales should be the sales channel."
Li Mu saw Tan Yaocheng's doubts, nodded and said, "We found a new channel for sales."
Tan Yaocheng answered: "New channel? Is it competitive with those old brands with well-established channels?"
Li Mu smiled mysteriously: "Whether it can be successful or not, we can't be sure right now, we can only see the actual situation at that time."
Li Mu can probably guess a part of Baidu's current situation. With the increasing number of netizens and a deeper understanding of the Internet, search engines have become an indispensable part of most users' Internet access. Baidu's current The trend is definitely becoming more and more clear, but for them, it is clear and clear, but there is no breakthrough. If the MP3 business of EasyTing.com can be integrated now, it will greatly promote Baidu.
Originally, Li Mu was not going to sell Yiting.com shares too early. That's because he was thinking about selling to Baidu little by little and exchanging the shares for money, so it would take three years to cash out little by little, so that he could get his shares in his hands. In general, it can be sold at a good price, but if Baidu is willing to use its own shares to replace Yiting.com, why not do it.
The future of Yiting.com is like a child with congenital defects. Its development prospects are not comparable to those of Baidu. However, while Baidu is not so strong at the moment, while Baidu's demand for Yiting.com has even reached At the point of hunger, I replaced Yiting.com with a certain percentage of Baidu shares as soon as possible. Not only did I not need to worry about the future of Yiting.com, but I also became a Baidu shareholder. Waiting for Baidu to go public on Nasdaq in the future, this is another huge sum. wealth.
How many Baidu shares Yiting.com can replace, or how many shares Baidu is willing to use to replace Yiting.com, depends entirely on what kind of height Yiting.com can achieve in the next step. If the MangoMP3 customized by Yiting.com achieves great success If it succeeds, then the value of Yiting.com will be higher. Li Mu estimates that his 66.2% of Yiting.com shares will be replaced by at least 6.6% of Baidu's shares. Now Baidu's valuation is not very high. High, this replacement ratio can be said to be relatively realistic. If Baidu's demand for Yiting.com is more urgent, it is estimated that it will be willing to sacrifice more.
...
In a four-star hotel in Zhongguancun, Yanjing, Liu Xuebin, the former deputy director of Tengxun's QQ business department, had just finished meeting with Xin Lang for a whole day, and dragged his slightly tired body back to the hotel. Liu Xuebin began to give those in the group The former employees of Tengxun reported the progress of today's negotiation.
"The situation on Sina's side is that they have developed a 1.0 product, but because of the emergence of Makino Technology YY, they decided to re-develop a 2.0 version before launching, otherwise the 1.0 product would not be competitive in front of YY at all. , so after we came over, we directly merged with their original development team to develop a new version together.”
Everyone has basically guessed the situation that Sina.com is currently facing when doing instant messaging. It must have been influenced by YY, so they are preparing to form a large team for redevelopment. The question that everyone is concerned about now is what kind of treatment can they get, so They asked in the group.
Liu Xuebin said: "As for the issue of treatment, they are willing to give a coefficient of 1.3. Based on the stable bank turnover within half a year, what is the actual salary after tax, after joining Sina, you can get 1.3 times after tax. ."
As soon as this salary package was released, it immediately caused a sensation in the group.
It's not easy for everyone right now, let alone 1.3 times the previous one, even taking the previous 80% is very difficult, so this treatment has captured the hearts of a large number of people almost instantly. My heart has already flown to Yanjing.
Liu Xuebin added: "I also fought for a settlement allowance with Xin Lang. After everyone signs a contract, they can get a month's salary for the settlement allowance, which will be used for everyone's travel from Shenzhen to Yanjing and the cost of renting a house. "
This time the group has completely exploded. For many people, this is a transition from hell to heaven. A large number of people in the group are already too excited, and they are all asking when they will sign a contract with Sina Lang.
Some more rational people thought of Muye Technology and asked Liu Xuebin: "Mr. Liu, have you talked to Muye Technology? What kind of treatment can they give?"
Liu Xuebin said: "I made an appointment with them to meet tomorrow afternoon. Let's talk about it when the time comes."
At this time, Liu Xuebin was no longer ready to go to Muye Technology to talk, because he negotiated a very considerable signing fee with the senior management of Xinlang. As long as he signed Xinlang, he could get a signature fee of 300,000 yuan. , If you bring a team of more than 80 people to sign together, you can get 500,000 for the signing fee. (To be continued.) To find this site, please search for "" or enter the URL: