Chapter 1101 Give a Chance to Sue the Emperor
Originally, Letao only tacitly encouraged platform sellers to sell counterfeit goods, but did not actually participate in the sale of counterfeit goods, so Letao’s own policy risks are not very big.
In this way, if the government cracks down on counterfeiting in the future, if there is no evidence that Letao actively encourages the sale of counterfeit goods, Letao itself will not be greatly affected.
Because all the fake sellers are Letao sellers, according to the platform regulations, they have to bear all legal responsibilities for the products they sell. Letao, as an intermediary platform, only bears indirect supervision responsibility for the products on the platform, and does not bear the direct responsibility. Legal liability. Sellers with a large amount of money involved in selling fakes may be directly investigated for criminal rules, and Letao, at most, will be given a certain amount of administrative fines by the industry and commerce department as a warning, nothing more.
If you keep following this rhythm, the operation of Letao is immoral, but it is not easy to catch its braids, and the evidence chain is difficult to piece together. However, Boss Ma's heart is so thirsty that he was beaten by Li Mu After so long, he finally found a break point. Now all his thoughts are to hurry up and hurry up!
Therefore, in order to further accelerate the development of Letao, Boss Ma decided to take a further risk, let Letao secretly come forward, and promote the rapid growth of various indicators of the platform.
Taking the initiative to participate in the sale of counterfeit goods feels like walking on thin ice for some Letao veterans, but Boss Ma doesn't care about it. In order to avoid risks as much as possible, he has set up multiple firewalls for himself.
First of all, in order to conduct transit transactions between the factory and the seller, Boss Ma bought a shell from a trading company that has been registered for more than three years. The legal person of this company, Boss Ma, does not know himself, not only a legal person , the actual shareholders of this shell company are also mysterious people who have no clue.
At any level, Boss Ma and Letao's shareholders and members have nothing to do with this shell company, and the shell company itself does not require additional investment, but is only responsible for picking up goods from the factory and forwarding them to Letao through logistics. various sellers on .
Once the head of the shell company is found in the future, it doesn't matter, the shell company will give up directly. This company has no legal relationship with Letao, and the government has no way to trace the source.
In addition, in order to avoid the losses caused by the shell company's problems as much as possible, Boss Ma requires the shell company to enter and exit every account quickly. Call the factory directly in the shortest possible time. In this way, the shell company will always be an empty shell, and even if it is destroyed, it will not bring any additional losses.
Li Mu's remarks at the launching ceremony quickly reached the ears of Boss Ma, but he didn't take it seriously. Letao was suppressed by Li Mu several times and he stood up. Li Mu couldn't let him give up after several rounds of attacks. Finally, he was looking forward to a good opportunity for Letao to flourish. How could he be affected by Li Mu's few words?
Moreover, Boss Ma has a very clear judgment on the current policy situation. In his view, the government generally takes the attitude of giving space for new things to develop first, and then carrying out appropriate control when the time is ripe. Therefore, the government is taking control at this stage. The possibility of e-commerce is very small, and the possibility of controlling counterfeiting is also very small. Letao still has at least five years of development time.
And he didn't want to get rich by selling wigs. He just hoped that through this gray market, let Le Tao survive first, and at the same time accumulate enough users. In the future, when the time is right, he will make a transformation. With enough user base, the transformation will take place. The success rate is naturally much greater.
During this period, there are many Internet people who do things with such an unscrupulous and short-cut attitude, especially a large number of individual webmasters. The big will only be transformed again, and the previous content of the edge will be discarded, so that a large number of traffic and users can embark on a longer-term development path.
This online literature industry has gone through the PC era and the mobile Internet era. In the PC era, major pirated websites illegally stole paid content from genuine websites and opened them to users for free reading online, in order to make huge profits.
After accumulating enough traffic and users, there are quite a number of pirated websites, they pay to build a content team, and then they are transformed into genuine literature websites, and the previous black history has been completely deleted. became the original platform.
In the mobile Internet era, the development path of many pirated APPs is the same. First, it is shameless to make pirated APPs to attract installed capacity. When the entire pirated APP reaches a certain level and the policy pressure increases, it will change itself and start the so-called "genuine version". ".
Under normal circumstances, the progress of the policy is indeed as Boss Ma's perception. In order to encourage innovation and the development of new things, the government will not immediately control most of the new things, but first let them develop freely and allow them to fully develop. It fights itself in the market. After it develops to a certain level, the government will act as a mechanism for error correction to optimize this new thing, take its essence and remove its dross, leaving a healthy industrial model.
Whether it is pirated music, movies or fake and shoddy goods, the policy is gradually tightened according to the needs of the times, such as:
After 2015, the domestic copyright protection in the field of digital music and movies has reached almost complete purification. No music website or APP can arbitrarily provide all artists' song auditions and downloads, and no video website can casually provide various music sites. For online viewing of all kinds of film and television dramas and variety shows, everything must have a clear copyright authorization chain, so as to achieve absolute respect for the copyright owner.
The only pity is that Internet literature has not received the kind of high-level protection that digital music and digital film and television industries have received.
Boss Ma thought he had read the pulse of national policy, but what he never dreamed was that Li Mu had already raised a request for legislative regulation of e-commerce with the top management. After he mentioned it again vaguely, the government has really Getting ready to cleanse the e-commerce industry.
Minister Zhen of the Economic and Trade Commission called Li Mu that evening.
When the call came, Li Mu and Chen Wan had just finished eating and were watching TV while leaning against each other on the sofa. When they received his call, Li Mu was beaming for a moment.
"Hey, Minister Zhen!"
Li Mu's voice was full of happiness from the bottom of his heart, because he knew very well that when Minister Zhen called him at this time, there must be good news to convey to him, and the good news that he had been looking forward to.
As early as the last time he visited Li Mu's company, Minister Zhen had become a loudspeaker between the senior management and Li Mu. This time, the senior management decided to formulate management measures for e-commerce and purify the e-commerce environment, and he was also instructed to convey it to Li Mu.
Minister Zhen smiled and greeted Li Mu: "Little Li, long time no see!"
Li Mu hurriedly said: "Yes, Minister Zhen, long time no see, I will definitely visit you when I return to Yanjing."
Minister Zhen said with a smile: "Okay, welcome! Your trip to the United States this time has really brought glory to our country. The bosses are very recognized for your performance. Let me convey their affirmation to you, and I hope you can do it in the future. Make persistent efforts and continue to create new brilliance on the international stage."
Li Mu did not expect that the top management would recognize him so much, so he hurriedly said to Minister Zhen, "Mr. Zhen, thank you and all the leaders for your encouragement and affirmation. I will definitely redouble my efforts to create greater glories."
"That's good!" Minister Zhen sighed and said, "Xiao Li, there is one more thing. When we met last time, you said that you hoped that the government can conduct legislative management on the e-commerce industry. Let me tell you, now the country has decided to formulate a set of norms and management methods for the development of the e-commerce field. We also realize that some domestic e-commerce companies have begun to play the edge ball, so the leaders decided to hit hard, before the public announcement. , first conduct investigation and collection of evidence against these companies that violate the regulations in the industry, and when the management measures are announced, they will immediately knock down a few e-commerce companies that are making edge balls!"
As soon as Li Mu heard this, he immediately understood in his heart that the senior leaders wanted to escort Taobao.
Muye Technology has now shocked the world, and the next Huaxia Internet company that is most likely to continue to shock the world is probably Taobao, and its attitude towards Taobao and the e-commerce industry has already been explained very clearly, that is, it must be used. Tough laws and regulations thoroughly purify the e-commerce environment. Only in this way can it be conducive to the rapid and healthy development of the e-commerce field.
Now, Taobao and Taobao Logistics are developing in two lines, and the momentum is extremely strong. If the industry is completely purified, it will be a bigger driving force for Li Mu and Taobao.
Excited, Li Mu immediately said to Minister Zhen: "Minister Zhen, this news is of great significance to Taobao and to the development of e-commerce in our country. Thank you, thank you leaders for your attention and concern to e-commerce, Taobao will definitely be in the future. Lead by example and set up a perfect example for our e-commerce industry in China!"
"Okay, okay!" Minister Zhen said three times in a row, and said with a particularly hearty tone: "This matter will be settled within this year, so I'm calling, and there is one more thing that needs your assistance."
"Minister Zhen, please speak!"
Minister Zhen said: "No one knows our domestic e-commerce industry better than you. I think you must be very familiar with which companies have violated regulations in the business process. If possible, I hope you can anonymously submit one. The general introduction materials can also help us to understand the industry situation as soon as possible and avoid some detours."
Li Mu was stunned, thinking that this is not just giving himself the opportunity to sue the imperial court anonymously?