Chapter Five Hundred and Seventy Eight
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If the competition between Shanhui and Qiudu was benign, the province would be happy to see it, but when it became like this, the province had to take action to resolve it. The first and most important point is to help Qiudu restore his reputation!
The most direct and effective way to restore their reputation is to admit in a highly credible media that they used low-quality pork. At least this is much better than the rumors about human meat.
Central Taiwan is the one with the highest credibility in Huaxia and the most people have noticed, so the provincial leaders found a relationship and asked CCTV's "Focus Interview" column to do a program for them to clarify the rumors.
Unfortunately, Feng Yu happened to be at CCTV that day, talking to Deputy Director Jia about changing a commercial slot for Taihua ham sausage.
"Master Jia, do you want people from "Focus Interview" to interview the company that made Qiudu Ham Sausage?"
Deputy Director Jia nodded: "Did you hear that? We must do a program to prevent rumors from getting worse. It is said that rumors stop at the wise, but obviously, not every ordinary person can understand it. Our program has this obligation to clarify it.”
Feng Yu took the opportunity to say: "That's right, but this Qiudu company uses low-quality pork to make ham sausages. This is punishment! To put it simply, this is retribution!"
Deputy Director Jia glanced at Feng Yu: "It's not because your father's Taihua Agricultural and By-Products Company also sells ham sausages, so you are looking forward to the closure of Qiudu's company?" Feng Yu's real thoughts.
Feng Yu made a haughty expression: "I hope they will go bankrupt, but it should also be that after we competed legitimately, we robbed the market and closed down because they couldn't continue to operate. But they are self-defeating. , Who would have thought of it? No one in my father's company, my company, spread this rumor, and I was the first to come out to refute the rumor. You can ask about this."
Feng Yu refuted rumors for competitors? Deputy Director Jia hadn't expected this at all, and even found it a bit unbelievable!
Under normal circumstances, as long as Feng Yu's company prohibits spreading, he thinks it is a very personable company. Even helping to dispel rumors, is it Feng Yu's morality?
Is there such a quality in a businessman?
What Feng Yu said next proved Deputy Director Jia's point of view.
"Mr. Jia, I think the show should also focus on criticism. Qiudu used smoked meat to make ham sausages. Those smokes, to put it bluntly, are poisonous ~ gas. We should appeal to the industry and commerce, health and other departments , impose a heavy fine on Qiudu Company, as a warning to others!"
Deputy Director Jia was speechless, and said that Feng Yu was not so virtuous, and he was trying to turn around his competitor's reputation. It turned out that he wanted to hit his opponent on this point.
Feng Yu was right. It is true that Qiudu Company uses low-quality pork, but whether the ham sausage is edible or not depends on the inspection results.
If the inspection results prove that this batch of ham sausages added with low-quality pork does not meet the usage standards, then Qiudu Company should indeed be punished.
However, appealing to the industry and commerce, health and other departments to impose heavy penalties on Qiudu Company would be a catastrophe for Qiudu Company. At least no one will be willing to buy Qiudu’s ham sausage in the future.
Or even any autumn-branded food.
Originally, ham sausage was not cheap. It is easy to get sick after eating, who will buy Qiudu ham sausage in the future? Qiudu will also face penalties such as fines and suspension of business. Even if Qiudu survives, the market should be taken away by Taihua ham sausage. Qiu didn't have any chance to stand up!
"Isn't it appropriate for this kind of thing?" Deputy Director Jia said in an official tone.
"Master Jia, I heard that the budget for the Spring Festival Gala is still a bit tight. In order to let the national audience see a better show, I decided to donate another one million."
"Hey, thank you very much for Mr. Feng's generosity. I think that for this kind of company that doesn't care about food safety, we should name and criticize it and ask for a key investigation!" Deputy Director Jia also changed his tone in an instant.
But Feng Yu is still not satisfied, one million is enough for a year's prime-time advertisement on the local satellite TV, why only do this?
"Master Jia, in fact, dispelling rumors for Qiudu Company is not the point. The point should be to find out. How and where did the rumors spread?" Feng Yu hinted.
"Mr. Feng, you really didn't let people spread this rumor?" Deputy Director Jia asked again.
Feng Yu "..." Co-authored those words just now, you didn't believe it, you thought I did it?
There are many ways to crush your competitors. Even if it is the most stupid method, throwing money at a loss and promoting at a loss, it can drag the opponent down. Is this kind of method that can't be used on the table?
"I don't even bother to use this kind of method that can't be put on the table. Where did the rumor come from? It's actually easy to check. It's just that someone made a statement and stopped the investigation."
"Who?" Deputy Director Jia sat up straight, someone actually wanted to cover up the rumor-monger, could it be the same group? Exposure must be exposed!
Feng Yu suddenly asked: "Who came to you today, please help, let "Focus Interview" do a program?"
"Vice Governor Luo? Impossible, he is my classmate, I still know his character. Besides, it is an enterprise of their province. If he knows who it is, he will definitely want to catch him immediately. Bring justice to justice, why is he protecting the other party?" Deputy Director Jia shook his head, Feng Yu's statement was totally illogical.
"What if the party spreading the rumors is also a company in their province?" Feng Yu asked with a smile.
Deputy Director Jia's eyes widened. If Feng Yu really said so, it would be completely understandable.
"How do you know this?" Deputy Director Jia asked back.
"Competitors are enemies. If we want to make ham sausages, we must naturally do market research and understand our competitors. The number one ham sausage in our country is Qiudu brand, which has a market share of more than 60%. The second place is just right. It is also a new company in their province, called Shanhui, with a market share of about 10%. The rest of the market is divided up by other local brands.”
"No. 1, the negative news suddenly broke out, and the negative news that may make it unable to stand up, so who can benefit the most? Naturally, it is the brand with the second market share, the second coverage rate, and sufficient production capacity. Coincidentally, it is no secret that the distributors of the original Qiudu brand have turned to Danhui Company. Do you think these are all coincidences? You can ask people to go to Qiudu and Danhui Company to check separately It’s no secret that Qiudu Company sued Shanhui Company for spreading rumors.”
Vice-Director Jia frowned, he wouldn't believe it if it was all a coincidence. But for a provincial enterprise, the best way is to unite. How did it become like this?
And Deputy Director Jia also suddenly thought that if it is proved that Shanhui is behind the rumors, then Shanhui must also be punished. At this time, Taihua Ham Sausage starts advertising on CCTV, and it will definitely occupy the market in one fell swoop.
Deputy Director Jia looked at Feng Yu, and wanted us to help you defeat the two biggest competitors for a million dollars?
"Mr. Feng, I think the staff of CCTV's Spring Festival Gala are also working very hard, but there is no overtime subsidy for them in the station. Take a look?"
Feng Yu said happily: "How can we prevent everyone from getting overtime subsidies? In this way, I will donate another 500,000 yuan! It should be able to give a large bonus to all the staff in Taiwan. But I heard that There are still three sets of advertisements left, should I give one to Taihua Ham Sausage?"
"If there's any problem with this, then it's settled. Mr. Feng, wait for my good news!" (To be continued.)
ps: For the fourth update, 32,300 recommendation tickets plus an update. Thanks to xiangbizi, book friends 160410114716535, I am a good book reward, Ji Mi, Heishuiwan and other book friends for their rewards, thank you, there is another update ahead, don’t miss it