Extraordinary Genius

Chapter 484 Huaxia’s Own Pager

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When I first saw this ad, many people were confused. Pinshu (w W W . V o Dtw . c o M) Aihua pager? Aihua, isn't that the company that produces Walkmans? Oh, yes, it also produces VCDs.

But these two products are more or less related, at least they can be regarded as music electronics. But what about pagers? These are information electronics products, they are completely different fields!

But as Feng Yu predicted, Aihua's brand still has a lot of influence, especially in Huaxia. A lot of people are doing well at first. How effective is the pager produced by Aihua?

At first, everyone took a wait-and-see attitude, which Feng Yu also thought of. If it were him, a brand that produces walkmans, and pagers, he would be hesitant.

However, Feng Yu believes that based on the current pricing of Aihua pagers, it will definitely attract some users who try first. After all, Motorola’s is much cheaper, and the other two brands of pagers, NEC and Songxia, are island brands. Although the quality is good, the sales volume is very mediocre.

Although China's boycott of island country products has passed, it is an irreversible fact that island country products have been hit hard. Even many island country brands have begun to lose money in China.

Although the government of the island country protested against this, Huaxia responded. We have called on everyone to consume rationally, but we can't force others to buy products from your island country, right? If your quality is really good enough and the price is cheap, how can you not sell it?

The island government seriously suspects that this is a conspiracy led by the Chinese government to protect the development of domestic enterprises. Like South Korea, this seriously violates the agreement between the two countries.

But they couldn't find any evidence, so they could only suffer from this dumb loss. If they want to tear themselves apart from Huaxia, they are still reluctant to part with this huge market. Once it is fully developed, it will definitely bring huge profits to island companies. In particular, the economic crisis in the island country at this time has not yet passed, and the Great Depression in the past few years. It has just eased, and they urgently need the Chinese market.

If the agreement is really torn up, the United States, Europe, etc. will quickly sign various cooperation agreements with China to kick the island country out, and their losses will be even greater!

What else can I do? Hold your nose and admit it. In the future, the products sold to China can no longer be second-class products, but should be changed to the same second-class products as those in the island country. As for those inferior products. It can also be sold to other countries in Southeast Asia.

However, since the markets in other countries have not been developed, the cost of products provided to the Chinese market has increased a lot. leading to their declining profits. And with the continuous decline in sales, many of their companies can't stand it anymore!

Songxia is okay, there are TVs, VCRs and other products that make a lot of profits. NEC's products in China are only pagers. In the current market, Motorola's pagers account for more than 80% of the market share, and NEC and Songxia almost equally share the remaining 20%, and there are still some profits.

They still dare not withdraw from the Chinese market, like Sony. After exiting, it is too difficult to come in again. At least they can continue to promote the brand. With new products in the future, it may not be impossible to open the Chinese market.

But when they were thinking about how to increase sales and expand profits, the Aihua pager, known as the Chinese people's own pager, appeared. This gave them a heavy blow!

The price of the Aihua pager, the lowest price of their pager is also hundreds of dollars lower, and they really don't understand why this Aihua pager is so quickly distributed all over the country?

It is obviously a private company, but it has received such support from Huaxia. How does this make them play?

Now there are Aihua pagers in post offices, shopping malls, and even the counters of shops selling communication equipment!

...

In a shopping mall, a young man stood in front of the pager counter, looked at the pager in front of him,

Not sure which one to buy.

"Sir, do you want to buy a pager? Do you want a digital one? I recommend you to buy this domestically produced Aihua pager. It is advertised on CCTV, the quality is guaranteed, and the price is cheap. The money saved is enough to open it for one year. business!"

"Is this Aihua easy to use?"

"It must be easy to use. My brother bought this. If it doesn't work, can I let my brother buy it?" the salesperson continued.

"That's all right, get me one, and open the business for me."

...

And just one week later, Aihua pager was remembered by many people. Not sure if it's because of the ad, or because of the low price.

At this time, with Motorola's strong brand ability, it can still guarantee sales, while Songxia and NEC's pager sales began to decline!

Aihua's reputation has risen, and many people say that Aihua's pager has a more beautiful appearance design, and the button design is very innovative.

They also saw that Aihua competed with them in the market by relying on its strong advertising capabilities, strong sales channels and low prices.

They also want to lower the price, but can't do it at all. First of all, like Motorola, they need to purchase the Chinese character system patent for Chinese character pagers, and secondly, they are produced by factories in island countries, and they need to pay a lot of taxes to enter the Chinese market. But Motorola is different. Motorola has a factory in China, and their cost is much lower, and the tax is also lower.

Compared with Aihua pagers, if they fight a price war, they will have no advantage. Aihua not only has low labor cost, but it is also tax-free now. And with the increase in production, the cost will be further reduced. If there is a price war, NEC and Songxia will definitely suffer serious losses.

It's fine if the loss allows them to grab the market, but even if they sell at a lower price, the market can't grab it, and there is Motorola, a giant!

Motorola also took notice of the Aihua pager, but for the time being they weren't worried. Although the Aihua pager seems to be fiercely advertised, it still cannot shake the position of Motorola.

So what if the price is cheap, our Motorola brand adds a value of 1,000 RMB to a pager! If it weren't for the fear of the defendant's monopoly, Motorola could have fought a price war to squeeze other brands out and monopolize the big market in China!

...

Feng Yu hung up the phone, and after listening to the sales statistics compiled by Li Shiqiang, he was very dissatisfied. With the communication market already well developed and the demand increasing day by day, it took half a month to sell so much? Doesn't the ad work?

It seems that we still need to clear up the relationship and need some policy support. For example, let all postal outlets promote Aihua pagers, then it will definitely increase the sales to a level that he is satisfied with in a short period of time!

In a few months, with the installation of the production line and the commissioning of the new factory, the output of Aihua pagers will increase. If the sales have not opened by then, what is the talk of occupying the Chinese market? His goal is to become the leader in China's pager market! (To be continued.)

PS: The sixth update, if the collection reaches 16,000, it will be updated. The fourth child didn't get up until six in the morning, took a nap for a while, and continued to write hard in the afternoon. Today is six more, don't you give me some encouragement?

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