Chapter 307 Aihua's Position

"Guangzheng, I found out that a large amount of Fengyu Consulting's funds were suddenly transferred to the United States. What do you think Feng Yu wants to do? Do you want to develop the United States?" Fu Rongjin asked with a frown.

"Old Dou, there is nothing to worry about. Even if Feng Yu transfers all of Xiangjiang's funds away, he will never give up his business in the Mainland. Don't forget, he is from the Mainland. Besides, the finance in the Mainland is not as good as Xiangjiang, if Feng Yu wants to do finance, he will still come to Xiangjiang. My uncle told me yesterday that Barrister Wilson also went to the United States a few days ago."

"Wilson? So, what did Feng Yu invest in the United States?"

A lawyer should sign a contract. Fu Rongjin really wanted to know what kind of investment it was that needed to spend most of the funds from Fengyu Consulting, and the amount could be hundreds of millions of dollars.

"Old Dou, you should stop staring at others for consultation. Since Feng Yu didn't mention it this time, it means that the investor is not prepared to take us this time. The most important thing we should do now is to do a good job in the sales of Aihua Company. " Fu Guangzheng is very open about this, and he has identified a truth now, treat Feng Yu with sincerity, and Feng Yu will definitely treat him with sincerity!

"Well, for Xiangjiang, Lisboa, and Baodao, I'll make arrangements for you. The mainland is up to you." Fu Rongjin nodded. Xiangjiang Aihua's market is the entire Greater China region.

Fujia's sales channels are very sound, but in the mainland, they have not yet been established. Originally, Fu Rongjin wanted to find a large mainland sales company as an agent, but Fu Guangzheng refused.

Fu Guangzheng is very clear that Feng Yu already has a very mature sales channel for home appliances in the mainland. Of course, home appliances include tape recorders and walkmans, so there should be no problem, right?

Besides, Aihua itself is a sales company in the Greater China region, and its controlling shareholder is Feng Yu. How could Feng Yu refuse?

If it wasn't for the establishment of Xiangjiang Aihua Company with the Fu family first, Fu Guangzheng believed that Feng Yu would personally sell the products in the mainland.

Fu Guang is doing market research in the mainland, and Walkmans are now on sale in the mainland. The main brand is Sony. And he also bought Sony's for comparison, whether it is appearance, sound quality, or price. are all in the lead.

Especially the sound quality, which is the most important. I believe that after the introduction of the high-fidelity concept in the mainland, the sales will definitely not be too bad.

...

"Do you want the contact information of our electrical distributors of Taihua Company? Yes, I will ask Wu Zhigang to bring them to you later. However, do you know how to talk to those distributors?" Feng Yu asked with a smile.

Fu Guangzheng said,

Although you, Feng Yu, have developed rapidly in the past few years, the Fu family has talked to tens of thousands of dealers. Don't I know how to negotiate contracts?

But what Feng Yu said certainly didn't mean that. Could it be that there is some mystery in this negotiation?

"How should we negotiate?" Fu Guangzheng asked curiously.

"The dealers in my hands can be said to be leading dealers in various provinces, and the funds and channels are very good. If you talk about it, what conditions do you plan to give them?"

"A Walkman. Give them a profit of ten yuan, shouldn't this be very high?"

The current price of the Walkman is more than 100 yuan. Considering that the average annual income in the mainland is less than 1,500 yuan at this time, it is definitely a big item, and it can even be said to be a luxury.

A profit of ten yuan is already very high. Fu Guangzheng believes that the dealers should be able to accept this condition. Don't count too much. A dealer sells tens of thousands of units a year, that is a profit of more than 100,000 yuan, is that still small?

"It's not that you gave too low, but that you gave too high."

"Too high?" Fu Guangzheng looked confused. Is the profit of ten yuan still high?

"I think that for the profit of a Walkman, it is enough to give five yuan. Then set up a reward mechanism, that is, a certain percentage of the bonus will be given as much as the sales volume. In this way, the profit they may eventually get. Less than ten yuan, it is also possible More than ten yuan, but if it exceeds ten yuan, the sales volume must be higher than you expected!"

Fu Guangzheng nodded. This kind of sales reward system has also been done in their family, and he understood it immediately. But in that way, should the guaranteed sales be set lower, 10,000 units, can those people agree?

"I understand this, and I know how to operate it, but as for the guaranteed sales volume, I originally wanted to discuss with them that the guaranteed sales volume is 10,000 units per year. If this is done, will it be lowered?"

Feng Yu secretly laughed, Fu Guangzheng still doesn't know enough about the mainland market, at least Feng Yu can deduce from the sales of bladeless fans this year that there are more and more rich people in the mainland, and the consumption concept is also undergoing tremendous changes.

Not counting other brands in the previous life, Sony's Walkman, the Walkman alone, has created sales of millions of units per year. The total sales volume in the mainland definitely exceeds 10 million units a year.

Although it is relatively early now, Sony's annual sales in the mainland are less than 200,000 units, but the quality of Sony is not good, the sound quality is not good, not as good as those big tape recorders, and Sony's publicity has not grasped the key points.

The main consumers of Walkmans are teenagers and middle school students. And in the previous life, those middle school students pestered their parents to buy Walkmans, what was the excuse? learn English!

Sony's promotion is still about listening to music. In the eyes of mainland parents, listening to music is just playthings! Learning English is a good boy.

Feng Yu even thought about the advertisement. A middle school student, with a walkman, listens to English and Russian, and learns knowledge. Not only will those blind parents not stop them, they will even take the initiative to buy them for their children.

As for whether to really listen to English learning or to listen to English songs, Feng Yu has no control over this. But in this way, the one-year sales of Walkmans will definitely exceed Fu Guangzheng's expectations. At least Feng Yu believes that it will be no problem to reach 500,000 units in the first half of this year!

"Guaranteed sales of 10,000 units is too low, at least 12,000. Remember, I am talking about the average number of a province. Some of these provinces should be increased, such as the capital, Shanghai, Nanyue and other provinces, and some There are no requirements for provinces. For example, ethnic minority areas such as Mongolia, Xinjiang, and Tibet have fewer people and slower urban development. But there can be at least 20 provinces, with an annual average of more than 12,000. I’m not saying A whole year, but from now to the end of the year."

"What? From now to the end of the year? It's only half a year. Do you think the average sales volume in a province can exceed 12,000 units? Wouldn't it be possible to sell 2,000 units in a month? Is it possible? I did a market survey, Sony last year The annual sales volume is less than 150,000 units, and it is expected to reach 200,000 units this year. In the past six months, do you think we can surpass it?"

Feng Yu said with a smile: "Leave the advertisement to me. There are many reasons why Sony's sales cannot increase. The most important one is that Sony is an island company, while Aihua is our own company in China! "

In the previous life, Aihua was able to surpass Sony in the mainland because of the word Aihua, which made consumers mistakenly think that it was a Huaxia brand. But in this life, they don't need to misunderstand, this Aihua, now the Huaxia people have the final say!

Huaxia's market, let the Huaxia people control it! (To be continued.)

PS: Sorry for getting up late. Thank you Huluxianer, I think I gave a good reward, and I thank Xiaochuan Xiaochuan, Yueye Xinyu, Ziqing Xingchen, "Silence", Ruofei Suoyu, etc. for the monthly votes, thank you everyone. The fourth child hasn't had breakfast yet, and he's about to have lunch again!