Chapter 1138: Sold 500,000 Pieces
"2333... The anchor actually sells panties."
"My god, let me buy one."
"Three for $10, come come, give me three."
"Looking at this style, it's not bad, it actually has a pattern of Crayon Shin-chan."
"Anchor, give me 30."
"Fuck, why do you want so much?"
"Can't I wear one a day?"
When it comes to buying other things, many people may not have much money.
But when it comes to buying underwear, don't tell me, a lot of people have money to buy them.
Not only did they have the money to buy them, but they also bought a lot.
After all, as a necessities of underwear, he really is what everyone needs.
Moreover, his price is not expensive, and he has to buy them in reality anyway. In this case, it is not good to buy dozens of them at this time.
It's a pity that the anchor is a man and only sells men's women's pants.
In fact, many people also want to buy more underwear for their girlfriends.
If there is a male anchor who sells women's underwear, haha... Thinking about this scene, it's probably even more fun.
"Mr. Li, Mr. Li, good news, good news."
Zhang Yiming excitedly reported to Li Xuelin, "We've gone crazy with live streaming this time."
"Oh, how much did it sell?"
"500,000 panties."
"so much."
The sales of 500,000 pairs of underwear shocked even Li Xuelin.
He didn't expect it.
When the mouse and keyboard were replaced with underwear, the transaction volume he brought turned out to be hundreds of thousands of times higher.
It seems that what Mr. Chen said is right.
Inside,
Li Xuelin is again the five-body admiration for Chen Yu.
The income brought by tips and advertisements is not stable, but bringing goods can provide stable income.
Not only is it stable, but it looks like such a terrifying profit.
Take underwear as an example, his profit is at least 30%, which is still small, and some are at least 40%, or even 50%.
The profit brought by 500,000 pairs of underwear is at least hundreds of thousands of dollars.
This is just one game.
Second, third?
Of course, such a model also solves the problem of declining repurchase very well.
As before.
If you have been selling mice, it may be ok in the first few games, but if you have been selling mice and keyboards, I will take care of you later.
It can be changed to underwear today, underwear tomorrow, shoes the day after tomorrow, and other things the day after tomorrow.
These are the items that consumers usually need to buy.
Even if he buys it today, he will pay for it again tomorrow.
in this way.
This kind of income not only completely exceeds the reward, but he can also open up a sustainable profit path.
"Immediately arrange a few more live broadcasts to bring goods, and we'll see the situation again."
There was some excitement in his heart, Li Xuelin ordered.
"Yes."
the next few days.
Under the official arrangement of Douyin, they have successively promoted different products with 20 anchors.
There are clothes, food, household appliances, and others.
You can almost say.
Every live-streaming sale has aroused the madness of countless consumers, and at the same time created one record after another.
This situation has also attracted the attention of other Internet celebrities and original video enthusiasts.
"Brothers, Douyin seems to have developed a new feature."
"What function?"
"Live broadcast with goods."
"I saw it too, sister, I didn't expect that it would be possible to sell goods during the live broadcast. Why didn't I think of it before."
"It's too late to think about it now, I'll try it later."
Since the birth of Douyin, he has appeared many big and small Internet celebrities.
Some of them became Internet celebrities because of their hobbies, and some because they wanted to make money on Douyin.
Just because of the previous Douyin model, although there are many Internet celebrities who have millions of fans, the income brought by rewards and advertising alone is not much.
Some even have almost none.
Usually they watch your videos with relish. When the live broadcast is on, they shout a small gift and walk away, and the ghosts ignore you.
After all, not all internet celebrities are the top popular anchors.
Some anchors don't look very good.
Some are completely ordinary people.
Others look ugly.
But this time, Douyin has launched a new model, bringing goods.
You have so many fans, if you can make these fans buy your own products, the profit will come.
As for whether others will buy it?
Of course not everyone will buy it.
But if they bring some necessities in life, they can still impress consumers.
then.
The idea behind it becomes clear.
When a group of Internet celebrities are broadcasting live, they don't want netizens to buy small gifts anymore, they just come to bring a wave of goods.
As for how to bring goods?
Have you ever seen a salesperson sell something?
Just follow the salesperson to sell.
Of course, a group of Internet celebrities can become netizens, which naturally has more advantages than ordinary salespeople.
These people are all their own fans. As long as they shout during the live broadcast, and by the way, they will have a talent show, and the steady stream of orders will come like this.
However, they are not entirely just live broadcasts.
After the live broadcast ended, they worked harder to shoot a series of short videos.
That is required.
If you want to attract more fans, you must shoot more high-quality videos.
Only by attracting more users with more high-quality videos can their products sell more.
...
"Xuelin, you are amazing, you have created a new e-commerce model."
With the emergence of Douyin live streaming, Huang Zheng called Li Xuelin.
It can be said.
In addition to Douyin, the biggest beneficiary of Douyin's delivery of goods recently is that they are fighting a lot.
Because Douyin live streaming also requires a trading platform, otherwise the interests of consumers cannot be guaranteed.
And this trading platform is Pinduoduo.
"It's all thanks to President Chen. I understand it. Even if it's scolded by President Chen, it's worth it."
Li Xuelin was also emotional.
He didn't expect that live streaming would have such a big influence.
This influence is not just as simple as revenue.
What's deeper is that Douyin has completely tied these anchors to a boat.
The anchor earns money through Douyin.
Douyin shoots a series of high-quality short videos through the anchor.
Once this kind of binding comes out, what competitors can basically ignore.
It's a virtuous circle, and over time, he will form his own technical barriers.
This is not something that latecomers can imitate if they want to.
"Haha, you made me want to go back and be scolded by President Chen once."
Huang Zheng said with some envy.
"You don't come, this time you have also gotten huge benefits from Pinduoduo."
"So, this time, I'm here to express my gratitude to you, Xuelin."
"Hahaha, then invite me to dinner."
"Necessary, I will arrange it for you at night."
"Okay, as you said, I will eat you poor tonight."
"You're still poor, let's see how much you can eat tonight..."
The two made an appointment and hung up the phone happily.
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