Chapter 1661 Unprecedented Press Conference
Roland Mars forgot how he left Muye Technology and how he came to the hotel.
In the presidential suite of the most luxurious five-star hotel in Yanjing, he was so angry that the two assistants couldn't hold him back.
The Maas family is also a traditional Old-Money. When Li Mu’s grandfather and great-grandfather were still poor farmers, the Maas family had already started to build their own business empire. Like the Old-Moneys Li Mu met in the UK, these guys are the biggest The fault is eternal, inexplicable pride.
When the national strength of the United States rose sharply, the citizens of the declining sun never set the empire always felt that the Americans were a bunch of red-necked scumbags, looked down on the upstart emerging countries like the United States, and despised the United States without history, but their hearts were sour. suffer;
Now, veteran entrepreneurs from the United States and the United Kingdom with decades or even centuries of history do not look down on Bill Gates and Li Mu, the emerging wealthy who made their fortunes quickly from IT, and think they are upstarts and speculators who made their fortunes from bubbles. , In fact, it is five words: envy, jealousy, hate.
In Roland Mars' heart, he does think that he is a head taller than Li Mu. He feels that regardless of his family background, history, accumulation, personal knowledge, and even life experience, he is much stronger than Li Mu. Li Mu should regard himself as a The teacher is equally respectful, but this young man directly rubbed himself on the soles of his feet. This humiliation made him unable to calm down for a long time.
After scolding for a long time and hitting a lot of things, Roland Mars' anger dissipated a lot, replaced by exhaustion that spread from the bottom of his heart, he looked at the time, it was the afternoon of China time, Li Mu caused Mars to The wound was still bleeding, festering, and infected so that it wouldn't heal, and the board didn't have much time left for him.
After smoking an entire cigar, Roland Maas held a conference call with the board of directors, where he clarified Li Mu's request. Unsurprisingly, none of the entire board of directors objected to holding a press conference. Require.
Although it was a bit embarrassing to hold a press conference and publicly apologize to Li Mu at the press conference, in the face of huge public pressure and negative news harassment, Mars has lost face.
Roland Mars knew that the board of directors only cares about interests. As for the shame, it's their own actions anyway. They don't care, so they will definitely accept Li Mu's request. If they don't agree, all the pressure will be pressed again. on yourself.
So Roland Maas also gave up resistance and said on the conference call: "Since everyone has reached a consensus, I will start preparing for the press conference today, and strive to hold it tomorrow."
After hanging up the phone, Roland Mars immediately asked his assistant to contact Li Ziwei and conveyed a message from Li Ziwei: "Mars is willing to hold a press conference in Yanjing, and at the press conference, to the whole society to express its support for Muye Technology. apology.
However, Roland Maas had more attention. He was afraid that after he finished the press conference, Li Mu would pick on his own faults, so he deliberately asked his assistant to ask a question: "As for the venue and specifications of this press conference, Muye Technology has What specific requirements?"
Li Ziwei conveyed the question to Li Mu, and Li Mu replied, "Tell them, we have no requirements for the venue, nor do we have requirements for specifications, but I only ask for one point, there must be no less than 200 media present, and 90% of the world's first-line media must be present. %turn up."
Holding on to Mars is because Li Mu uses it to show his muscles to companies all over the world. A company like Mars, thinking that its products and strategies have no conflict with Muye Technology, dares to touch porcelain with Muye Technology, then he must Let them know that any form of touching porcelain must pay a heavy price.
Therefore, Mars' press conference must have sufficient social influence, and Li Mu must slap them with a big mouth in front of the whole world.
After Roland Mars received Li Mu's request, although he was very resentful, there was nothing he could do at the moment.
He guessed that Li Mu would not accept his casual dismissal, and also guessed that Li Mu would have some conditions to make things difficult. Now he has no choice but to accept it.
Determined, Roland Mars immediately called the chief executive of Huaxia to his presidential suite and gave him an order: "Contact a high-end press conference venue immediately, and then notify all the media that can be notified, and tell them that Mars A press conference will be held at 5 o'clock tomorrow afternoon in response to the previous malicious marketing of Makino Technology, and we must ensure that as many media as possible participate."
The person in charge of Huaxia District nodded and said, "Then I'll make arrangements."
Roland Mars instructed: "It must be as soon as possible, I want the press conference to start on time at 5 o'clock in the afternoon tomorrow, and as soon as the press conference is over, I will go to see Li Mu immediately, it is best to solve this matter as soon as possible, if it goes well , I will return to the United States overnight tomorrow night."
The person in charge of the Huaxia District couldn't help but ask: "Mr. Maas, are you in such a hurry to go back? Do you want to rest in Yanjing for two days, and by the way, I will also report to you the development of our business in China."
Roland Mars refused without hesitation: "If it weren't for the inability, I wouldn't want to stay here for a minute!"
...
In the evening, the PR department of Mars Huaxia Branch issued an invitation to all the media, inviting them to attend Mars' press conference in Yanjing at 5 o'clock in the afternoon the next day.
What shocked the media the most was the theme of Mars' press conference. In the invitation letter they sent to the media, it was written in black and white: "This conference, Mr. Roland Mars, chairman of the board of directors of Mars, will On the spot, we made a public apology for Mars' previous malicious marketing behavior using Makino Technology."
Since the news of Roland Maas' arrival in Beijing was not known to the media, when the invitation letter was issued, the media immediately exploded, and before the press conference started, they had already reported this major news.
Mars deliberately touched porcelain Muye Technology, no one knew about it, and Muye Technology punished Mars on its own Weibo Twitter platform, and this incident also caused a lot of uproar, but no one thought that Mars would admit it so quickly. .
Moreover, Mars is basically the highest-level confession. Not only did they have to hold a press conference to publicly apologize, but even their chairman of the board came to Yanjing in person. Such a thing was almost unheard of before.
Suddenly, the media coverage was overwhelming.
Some media focus on Mars' confession, believing that this is the worst time ever for a Fortune 500 company;
Some media focus on the strong influence of Muye Technology, believing that Muye Technology has now become the only super-first-class enterprise in the world. Unparalleled global influence;
There are also media reports focusing on Li Mu, believing that this is Li Mu's victory over Mars alone, and that from today onwards, Li Mu's influence in the business field can already be recorded in the annals of history.
As for the vast majority of people who eat melons, most of them feel that they are very happy. The chairman of the board of directors of the world's top 500 companies can come out and apologize in person. Li Mu's courage and ability are also unparalleled in the field of entrepreneurs. Such a crushing victory , which made his fans extremely excited, and also made people all over the world look at him with admiration again.
When the outside media was flooding the sky with this incident, Li Mu was at home figuring out how much meat should be cut from Mars before he could let Roland Mars get out.
After thinking about it, he called Li Ziwei.
When the call was connected, Li Mu instructed Li Ziwei: "Ziwei, after the press conference tomorrow, Roland Mars will definitely ask to meet with me again, and then you can ask him to come directly to Muye Technology to find me."
Li Ziwei immediately said, "Okay, Mr. Li, I see."
Li Mu added: "By the way, you can help me print a few copies, so I can show Roland Mars a look tomorrow."
Li Ziwei hurriedly asked, "What copywriting do you want to write?"
Li Mu said, "I'll text you a list later."
"OK."
...
The following afternoon.
In the banquet hall of a foreign-owned hotel in Yanjing, Mars' press conference is about to begin.
More than 1,000 people attended the press conference, and the scene was almost overcrowded.
A reporter from Muye Technology was also invited to attend the press conference.
Roland Maas, who was resting in the VIP room on the second floor, overlooked the entire scene through the floor-to-ceiling windows. The scene below was full of reporters, which made his scalp tingle.
Although Mars is a Fortune 500 company, Mars has never held such a large-scale press conference since its inception.
In fact, Mars also wanted to make some big news in the past, but after all, they were just a private enterprise mainly focusing on food. Except for occasional small scandals, it was difficult to make any real big news. Trying to invite, can not invite so much media attention, after all, many media have very high requirements for the quality of news, and will not take a food company's press conference seriously.
However, when the press conference was related to Li Mu, the press conference became a lot of attention. Almost all the media that received the invitation sent their own reporters to attend the conference. In such a grand scene, even Roland Ma Neither Stacey nor the Mars staff expected it.
Only 500 seats were prepared at the scene, but at present, the 500 seats are already full, and almost all other places are full of people. There are countless cameras and cameras below, and the flashes are crackling in every corner. Strobe.
Roland Mars was startled when he saw it, and thought to himself, the reporter has already started to take pictures with all his might before the fucking even started. Wouldn't the light below be connected to a day by the flash?
Moreover, the blackness below, how many people are there! They're all here to see that they are embarrassed...
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