Chapter 287, Then a Hero of 1 Billion Dollars
In the studio, Chen Mo is considering the early promotion of "League of Legends".
Although the game "League of Legends" itself has strong diffusion properties, the promotion strategy in the early stage is still very important, because the current channel capabilities of the Thunder game platform are far from that of the penguins in the previous life.
Also, League of Legends has a worse player base in this world.
In the previous life, after all, there was DOTA Zhuyu in front. When "League of Legends" was launched, it happened to be stuck in a very critical break period. DOTA was very popular among young people, especially the student group, but it was limited by the engine, exhaust, etc. The development is limited by many factors such as bit mechanism, difficulty of getting started, cheating and so on.
"League of Legends" has reduced the difficulty of getting started, and coupled with the powerful operation and promotion capabilities of Penguin, it has gradually become popular.
The grievances and grievances among them are put aside for the time being. It is an indisputable fact that "League of Legends" is dipped in the light of DOTA. After all, DOTA is a pioneer in this market.
But what about this world?
Although COG also initially has some prototypes of MOBA games, it is an imperfect map after all, and it is far from DOTA.
Compared with the previous life, the player group of "Warcraft" is also much smaller, and the players who have actually come into contact with COG are only a very small number of the entire player group.
It is conceivable that when Chen Mo launches "League of Legends", the response of most players will be "what kind of moth game is this" rather than "wow finally a reliable MOBA game appears".
Therefore, how to promote "League of Legends" still has to be carefully considered.
While thinking about it, the phone on the table rang.
Chen Mo picked it up and saw that it was an unfamiliar number in the magic capital.
Chen Mo picked it up: "Hello?"
There was a male voice over the phone, very polite: "Hello, is this Mr. Chen Mo from Thunder Entertainment?"
Chen Mo said, "It's me."
The male voice over the phone said, "Hello, let me introduce myself first. I'm the person in charge of the GA Magic Capital Branch. You can call me Peter."
Chen Mo frowned, Peter?
Although it is an English name,
But he speaks Chinese very well and should not be a foreigner. Chen Mo thought about it, after all, he is an executive of a foreign company, so it is normal to use an English name.
GA has a branch in Magic City, which matches the location of the phone number.
Chen Mo asked, "Hello, is something wrong?"
Peter said: "It's like this, our GA headquarters is developing a new game called COG, I don't know if you know it. Because this game was originally a map in your game "Warcraft", using There are many resources in the game, so we would like to ask, can you sell us the relevant art copyrights? Of course, the price is negotiable."
Chen Mo said without hesitation: "Not for sale."
"Cough cough." Peter coughed dryly after being choked, and then said, "Mr. Chen Mo, it's just some art copyrights, in fact, in terms of GA's R&D strength and art level, we can make a game that surpasses Warcraft in an all-round way. The game is not difficult, the reason why we want to buy your art copyright is mainly to continue the habit of players to COG original images, and to ensure the consistency of this game to the greatest extent..."
Chen Mo: "I won't sell it, if it's all right, I'll hang up."
"Please wait!" Peter was a little surprised that Chen Mo's attitude was so firm that he didn't even ask for the price. "You should know that GA is a company with very strong economic strength. Regarding these copyrights..."
Chen Mo: "Oh, how about a billion heroes?"
Peter: "Huh?"
This time Peter's fancy, one billion?
Are your heroes made of gold? Moreover, even if it is made of gold, it can't be worth so much!
Peter asked tentatively, "You mean, Soft Girl Coin?"
Chen Mo: "No, beautiful knife."
Peter: "..."
One billion dollars is a hero, why not grab it! Does that mean that if COG wants to produce 30 heroes, it has to spend 30 billion dollars?
That is already the valuation of the entire GA company!
Peter was a little unhappy, obviously Chen Mo's attitude was insincere: "Mr. Chen Mo, although I don't know the reason, but I feel that you may have misunderstood this matter..."
Chen Mo said: "There is no misunderstanding, I have already told you that I will not sell anything from "Warcraft"."
"By the way, tell Raman Clive for me, although COG is a good map, but in my opinion it is still far from it, nerdy Chinese will make a game that completely crushes COG."
Peter: "Mr. Chen Mo..."
Before he could finish his words, Chen Mo had already hung up the phone.
In fact, it is not uncommon to buy and sell copyrights, and it is not a big deal at all. For most game companies, as long as they have enough money, they can talk about anything.
As for why Chen Mo's attitude is so firm?
First, the IP value of "Warcraft" is difficult to measure with money, and COG is a competitor, so Chen Mo can't shoot himself in the foot for short-term benefits; secondly, Chen Mo is very dissatisfied with these people and some contempt Attitude.
Apparently, Raman Clive and GA looked down on themselves a bit too much.
Raman Clive doesn't believe that Chen Mo can do a good job in the game mode of COG, but GA thinks, isn't it the art copyright of a few heroes? It's just a small company in a developing country, just plug in some money and buy the copyright.
Moreover, Chen Mo doesn't have a good opinion of GA, and he will eventually become an opponent in the future, so there is no need to worry about their feelings now.
However, Chen Mo is also very clear that changing a set of art resources is not difficult for GA, and the impact on COG is minimal.
After all, there are not many players in COG now. When the time comes to change the hero name, change the model, and add some new heroes, players will surely accept it slowly.
However, at least they have to toss a little more.
...
For the next period of time, it seemed a little calm.
Although Dichao Interactive Entertainment and Shenhuan Game Platform have established the largest channel business alliance in China, there are still many independent game designers who choose to publish their games on Chen Mo's game platform.
In the final analysis, it is because this new big channel lacks a decisive work to prove its power.
Just like in the live broadcast platform war, digging anchors through price wars is just a means. What can really highlight the heritage and hard power of a live broadcast platform is to create gods.
It doesn't matter if you poach my popular anchor, I will push another big anchor in a month or two, even more popular than the one you poached.
The same is true for channel dealers. It is meaningless to unilaterally brag about how many players they have in their hands. If they can launch a harvest-level PC or VR game masterpiece, they can prove their strength.
Therefore, before such a game appeared, all players and designers were still in a wait-and-see state. Although Chen Mo's Thunder game platform is currently in a very unfavorable situation, it is important to say that the victory of Emperor Dynasty and Shenhuan That's too early.
The key is to see how the next games of Emperor Dynasty and Shenhuan perform.