Chapter 132 Give a Class to the People From Central Station

The director looked at Cheng Baojun in front of him and was so angry that he wanted to call the document in front of him on the other side's face. Let you take down the advertisement and remove the naming rights. You pat your chest and promise me that you can do it. Is that how you did it?

Let our host advertise for him, how dare you agree? The host, who is paid, does not represent herself, but the TV station, or even the image of the publicity department. Can you advertise for private companies? What does it look like? The leader of the propaganda department needs to know, and he must not point at his nose and say that he is scheming for money!

"Tell me, does this manager Feng of Taihua Company have anything to do with you?" The head of the station patted the table and asked.

Cheng Baojun was shocked: "Director, it really has nothing to do with me. He was introduced by Director Lu from the Second Division of the Propaganda Department."

"Chairman Lu, Lu Wenbo? Tsk~~~ So, you can talk to Manager Feng again. Shen Li's advertising is definitely not acceptable!"

"Director, Manager Feng is in my office. He said that if possible, he would like to talk to you in person. He has some ideas and promises not to violate the policy and achieve a win-win situation!"

"Tell him to come in." The director also wanted to meet Manager Feng who came up with the naming rights advertisement. Besides, he wanted to give Lu Wenbo a face, so he hesitated and agreed.

But when he first saw Feng Yu, the director still couldn't believe it. Cheng Baojun told him that Manager Feng was very young, but he didn't say that he was still a student!

"You are Manager Feng Yu of Taihua Company?"

"If it's fake!" Feng Yu shook hands with the director enthusiastically. He was used to being despised because of his age. Feng Yu thought this was still his advantage.

"Manager Feng wants to buy advertisements from our station. Of course we welcome this. Even if you said that you want a yearly subscription, Xiaocheng deliberately adjusted the time period of other advertisements and squeezed out five advertisements in the best time period for you. But you What kind of naming rights do you want to get, and you want our host to advertise a private company for you? This is out of order, don’t think about it.”

Private company? Why, look down on private companies? Ten years later, private companies are everywhere, and the future advertising leader of CCTV will be occupied by private companies. You don't like private enterprises, well, I'll give you the skin of a state-owned enterprise!

"Private company? Yes, we are a private company, but this product is not produced by us, it is Bingcheng Motor Factory, and the research and development is Bingcheng Aircraft Factory. These are all old state-owned enterprises. Our company is only responsible for sales. This advertisement is sold. It is also a product, not our Taihua company. Besides, our product has relevant patented technologies in China, Asia, Europe and America, and has created a lot of foreign exchange for the country. Fengyu brand is our first private brand of high-tech home appliances. It can be said that It's the pride of the country and the nation, why can't you invite a good-looking host to advertise?"

Feng Yu began to raise a high profile, and he must calm down the other party first. His first private brand of high-tech home appliances confuses the director. Although Feng Yu said it very quickly, he didn't quite understand it, but he felt that this Fengyu brand seemed to be a very good brand, and it could also represent national pride.

"Are you really a company that cooperates with Bingcheng Electric Machinery Factory and Bingcheng Aircraft Factory?" the head of the station wondered.

"Of course, you can call and ask now. We are a three-party cooperation. The design is mine, the creativity is mine, and the sales are mine. We distribute the profits among the three parties." Feng Yu didn't say it clearly. Together, the big factories are not as profitable as Feng Yu's share.

The director was deceived by Feng Yu's determined expression. Naturally, he would not call the two factories in front of Feng Yu to inquire. Anyway, it should be written in the contract. If Feng Yu deceived them, he just took the advertising fee. Advertise! Those who dare to lie to CCTV haven't come out yet!

"But let the host advertise, we don't have this precedent."

"No no no, the director misunderstood. Maybe I didn't make it clear, the host is only going abroad. We intercepted a scene of hosting "For You" and added a voice-over, which is not considered a host to advertise.

This advertising fee can help Taiwan to relieve a lot of economic pressure, right? And I also said that you can buy it for three years at a time, but if the title is not good, it will be changed to an exclusive sponsorship. Sponsorship is not against the rules, right? The stage cannot be built according to our requirements, but our products must appear..."

Feng Yu began to brainwash the director, this job is not too difficult.

The director hesitated for a long time: "Then can you make a sample for us to see first?"

"No problem, can I borrow the studio of "For You"?"

The director nodded and took Feng Yu to the studio in person. At this time, CCTV did not have so many programs, but there were also very few studios, and another program was being recorded.

Feng Yu looked at the dilapidated studio and shook his head. Before his rebirth, a city-level TV station was better than this. What the hell. Although he is not professional at all, he can definitely make the set twice as good as it is now!

"Director, the background behind is turned into a painting, no longer such a monotonous curtain. We can put a humidifier in front of the host, with the words "Serve you" printed on it, which fits the name of our program and Theme. When the indoor air is dry, turn on the humidifier, it will not affect the effect of the picture, even if it is not turned on, you can put it there as a decoration. But in the commercials, the humidifier should be turned on. Also, the program needs to penetrate into the public and broadcast some The things that the masses care about. The location shooting should also be done well, don’t always broadcast the capital, and go to other places to shoot the scene, the capital can’t represent China as big as us…”

Feng Yu talked about the characteristics of later columns such as "Focus Interview", "Oriental Time and Space", "Today's Talk", etc. Anyway, "Serving You" itself is relatively complicated, and these can be done. At this time, it is guaranteed that there are Ratings.

At first Feng Yu pointed and pointed here, and some people were still asking, whose child is this, the director personally took him to watch the recording of the program. But soon after hearing Feng Yu pointing and pointing, some TV station employees were not happy.

These professional things, the director does not command, you are a little boy, what are you doing in there?

But after a while, many people gathered around. What this kid said seemed to make sense. Do as he said, and the audience will definitely like to watch it. It's not that no one else has thought of this, but they can't be realized, just for one reason, poor money!

You don’t need money to change the set, the host doesn’t need money to go out on location, and it’s difficult to reimburse the capital if you return it to other places. At most, you can go to the surrounding areas of the capital. If you want to go to the Northeast and Nanyue, how much is the train ticket alone? Is it time to make it again?

The more people, the more excited Feng Yu said. Unfortunately, there was no applause he expected, and many people looked at him like a monkey, which made him very unhappy.

The program over there just ended, and Feng Yu said loudly: "Director, if you do as I say, the audience will definitely love to watch this show. As for the issue of funding, there is an exclusive sponsorship of one million from our Fengyu brand humidifier. It's not a problem anymore!"

The people who were planning to laugh at Feng Yu just now were stunned. What did the kid say, how much was the exclusive sponsorship? one million? ! ~~Thanks to Emperor Guiwu, I think I am very good, the reward for burning white, thank you

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