Chapter 206 Intellectual Property Protection Strategies

\Foreign Color Chapter 206 Intellectual Property Protection Strategy

Li Beibei. It is the first domestic children's science fiction fantasy filmed in 1988, which has a lot to do with the country's scientific productivity and the development of space technology. At that time, there were already films in the United States because of the comparison of 3D technology. Filming funds are also limited. There are many things that I wanted to shoot but failed to shoot. I had to shoot the model first and then perform special effects technology synthesis. The film is technically weak. Then you have to make use of your strengths and avoid your weaknesses. So the director puts more emphasis on the human aspect. The main thing is to impress people with the plot. The first part of the film is that the children go to the Great Wall to call for the aliens. This is because at that time it was believed that the only trace of China that could be seen in distant outer space was the Great Wall.

A spaceman who appears several times in the film. It was Feng Xiaoning who worked as an artist in Erying back then. He made the suit with the full metal shell. It is covered with sequins used when performing on stage. He was afraid that others would wear it out. So he dressed himself up and played the role.

Fan Wubing didn't know why he suddenly thought of this name. Or it was because when I saw this school-booked movie back then. Impressive, right?

But now it seems. The technological gap between China and the United States is too great. Especially in the development of computer technology. It is even farther apart. If you don't make up your mind to catch up now. Technology development in both software and hardware will be slower and slower.

Fortunately. Fan Wubing has now started a comprehensive layout. Whether it is with the cooperative I packaging factory. It is still the I anti-virus business department that is investing heavily now. All for one purpose.

"Pili Beibei. Why is it called this name?" Both Fan Ting and Han Chu have seen this movie. Hearing this, I was a little curious. I don't know how Fan Wubing got in touch with the title of this movie?

Movies of the time. Especially children's movies. Not just for kids. Generally, it is to support domestic original films. Coupled with the lack of film resources. So many units will go to charter. So the movie was still very popular at the time. Everyone basically has an impression.

Fan Wubing waved his hand. He also said a little inexplicably. "I feel. The little boy who can discharge electricity seems cool! We are making anti-virus software. This name will bring a very intuitive feeling to many people. It is that our software is like lightning. Kill those viruses."

"It sounds reasonable." Generally speaking. Fan Ting blindly trusted Fan Wubing. So I didn't think much about it. Just a question. "Will there be copyright issues?"

"It's easy to handle. We can buy out the right to use the trademark with money." Fan Wubing replied casually.

The two suddenly got involved in copyright issues. But not without reason. This year China and the United States continued to blame each other on intellectual property issues. At this time, China has joined major international conventions for the protection of intellectual property rights, such as the Paris Convention for the Protection of Industrial Property and the Madrid Agreement on the International Registration of Marks.

Although China's legislation is gradually improving. However, the phenomenon of copyright infringement and piracy is still repeated.

The rapid development of all walks of life in China under the operation of the bubble economy this year. It gave birth to the birth of many cities where counterfeiting flourished. Enterprises in places such as Jinjiang and Wenzhou. A large number of production and operation activities involving infringement of intellectual property rights. And from this home. In the process of combating intellectual property infringement. Because the interests of enterprises are closely related to the performance of local governments. Therefore, local governments do not have much incentive to pay attention to this matter.

last year. The U.S. Trade Representative claims to make sure the U.S. government’s goals are clear. Other countries can understand what the United States needs. He pointedly said. Enforcement measures in some countries are a gust of wind. There is no continuous steady progress to be made.

Arrived this year. Americans find that mainland China is still full of rampant pirated discs. China was once again included in the list of key countries. Re-investigate China's Special I.

The United States believes that China has not taken effective law enforcement measures. Piracy is particularly serious. Trademark infringement is very common. They asked China to formulate standards for criminal convictions for infringement. Infringement is sufficient for a loss of more than 10,000 yuan to be convicted.

China expressed dissatisfaction with this. In the U.S. You Americans can decide what constitutes a crime. But in China. We decide what constitutes a crime for the Chinese.

But during this time. The country began to seize and burn pirated audio-visual products. Even a steamroller was dispatched. Propaganda machines such as television broadcasts frequently broadcast the results of cracking down on pirated audio-visual products.

in this case. The siblings are of course more concerned about this intellectual property. The first thing that comes to mind is the issue of the right to use trademarks and patents. This matter cannot be ignored. The province was caught by others. Zoom in again. That's more troublesome.

Sued in court for copyright infringement in China. That is, compensation for a small amount of money. nothing. But let the Americans understand this situation. But it will be blacklisted. Maybe it will create some obstacles for you at any time. affect international trade. if that is the case. But it was too much of a loss.

"You don't need that, do you? The software I use is all pirated copies." Han Chu really felt that the siblings were a little coquettish.

The grass and trees are all soldiers. Intellectual property or something. It takes a lot of effort to protect. Invasion is very easy. domestic. Who cares if you are using pirated software?

For genuine software imported from the United States, the price can easily be hundreds or thousands or more. Even a high-income class like Han Chu would feel very distressed. Not to mention ordinary people? Even if someone buys a computer. But it may not be equipped with all the required genuine software.

Fan Wubing explained this. "We are a large international group company. We must pay attention to these details. Otherwise, when we become legends in history in the future, we will leave many stains."

"What does that matter?" Han Chu said indifferently. "Even if it's such a big company, don't they secretly use some despicable little tricks to attack their opponents?"

What Chu said was not empty-handed. The strongest competitor right now is the company. Both are I providers for personal computers. Insider news came out a while ago. It is said that the company's top executives are negotiating with Dell and other personal computer manufacturers for the purchase of computer accessories. It is proposed that the other company must use the I produced by the company as the main component. It cannot be less than 90% of the company's total computer products.

this method. It should be said to be a very domineering monopoly behavior. And it also involves unfair competition. It is said that the U.S. Department of Commerce has started a related investigation. The consequences are not very clear.

According to usual practice. This kind of thing often ends without a disease. There won't be any big moves.

Although Americans have been accusing China of this and that. But when it's their turn. Often also a giant of language. Shorty in action. Using double standards to measure the same thing. That's what they're good at.

"They are them. We are us. We cannot lower our moral standards." Fan Wubing said to Han Chu righteously.

He took a look at Fan Wubing. There was some admiration in my heart. Boss Xindao really deserves to be the boss. No wonder it was able to build such a huge business empire. It seems that those little people who run around like dogs. It's only worthy of lying on the ground and looking up at others.

But the next moment Fan Wubing immediately revealed his true thoughts. He said to Han Chu. "Actually. The issue of piracy needs to be viewed in two parts. If it is a domestic company, we need to respect their labor achievements and protect their rights and interests. But for some overseas monopoly companies, we can only count them as piracy. The economy of our country is still relatively backward. The purchasing power of the people is relatively weak. All the money is given to them. What do we earn?"

I thought Fan Dong's tone changed really quickly. The importance of intellectual property protection was vigorously advocated a moment ago. In a blink of an eye, it became a rational defense for piracy. Reality is elusive.

"However. On this issue, we must pay attention to the method." Since Fan Wubing started. It is inevitable that I will say a few more words. He pulled Han Chu and asked. "The new anti-virus software products you have developed need to hit the market at the initial stage. There are just two ways. One is to pre-install for free for old customers, and then pay for upgrades. The other is to sell directly on the market. But these two ways are Customer approval is needed. So you should be more flexible._For example, selling the company’s anti-virus software. Match a series of operating system software CDs. Or their word processing system and the like. These are very effective There are also various games developed by foreign game companies. It is absolutely possible to produce a complete set. It can be given as a gift for people who purchase our company’s software products. This is all feasible.”

"This seems to be a blatant copyright infringement?" Han Chu wiped the cold sweat off his brow. asked with some apprehension.

Fan Wubing shook his head again and again. "You can't say that. This is called resource sharing. It belongs to the category of technical exchanges. Have you produced large-scale production? It's just a private exchange. It's not pirated. And this level is not up to the formal standard. Even administrative punishment It's not enough. Don't worry."

He was sentenced to prison just for giving away a pirated CD to others. There is no basis for this in China's current laws. Fan Wubing grasped this loophole very keenly.

"Since the law doesn't even define whether this kind of behavior should be punished, it is equivalent to telling us that this kind of behavior is legal. We don't need to have too many concerns." Fan Wubing said to Han Chu righteously. "The essence of the software industry is sharing. Sharing is an important means to promote the development of the software industry as a whole. Therefore, we are also the driving force behind the development of the entire software industry."

Well. Han Chu couldn't help but took a sip of tea. He felt that he should take back his positive comments on Fan Wubing just now.

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