Chapter 208 Don't Just Sell Computers

95 trial version, in fact, the gap with the official version is also limited\3Although this operating system has not reached the level of perfection later, it is not as easy to use and powerful as the later system, but it is not intuitive for users who have used it or simple For most Microsoft users of the operating system, it is already a qualitative leap.

With the listing of the system, Microsoft is about to establish its unshakable and solid foundation in the industry, and gradually become a giant in the global computer operating system market, which is unrivaled.

For Fan Wubing, he admires the unremitting efforts made by Microsoft under the leadership of Gates to develop the personal computer operating system and many general-purpose software. Without Gates' genius mind, the personal computer operating system could not be developed so quickly. development, and it is impossible for me to get a large amount of stock income from Microsoft.

But in addition, he is also dissatisfied with Microsoft's high price strategy and price discrimination strategy against underdeveloped countries. Other countries are fine, but for the Chinese whose annual per capita income is only a few thousand yuan, it is a big deal. It is obviously inappropriate to set up an operating system worth thousands of dollars.

As the shareholder with the largest number of shares in Microsoft except for the two founders, Fan Wubing acquired many of his shares in the initial stage of their listing, and has already snowballed to obtain very large returns after holding them until now. And that number is continuing to expand.

It is conceivable that Fan Wubing's book wealth can reach a very astonishing level until the next time the global stock market bursts due to the Internet stock bubble, and until Microsoft's stock is dragged down by the plummeting Nasdaq index. the point.

At the same time, the stock performance of the network equipment manufacturer Cisco, which he controls and holds, is also very eye-catching in the market. The orders placed by the US government when promoting the domestic information highway project have made Cisco's stock value even higher. It has doubled several times, and it is likely to become one of the top ten most valuable companies in the world within a few years.

From this point of view, the economic situation that Fan Wubing is facing is very good, not a small one, but a great one.

Because of this situation, Fan Wubing thought about a problem after his anti-virus software expanded rapidly by donating other people's shareware, how to fundamentally cultivate Chinese people's copyright awareness?

Although before his rebirth, Fan Wubing lived in an era of rampant piracy. In that era, everyone was justified in the name of piracy. Why? The reason is the price discrimination policy of multinational companies. Americans may pay only one day’s salary or less than one day’s salary for purchasing a computer operating system, while Chinese people need to pay a month or even less to buy a computer operating system. All earned income for several months.

The huge contrast is enough to arouse the national sentiment of the Chinese people, and will wantonly trample on unreasonable intellectual copyright protection. Since it is unreasonable, it should not exist.

Therefore, the software of foreign software vendors is very serious in China, and genuine software is rarely seen. The software protection and cracking technology of the Chinese can also keep pace with the Russians. This probably has a lot to do with the similarities in the national conditions of the two countries. Relationship.

As an important shareholder of Microsoft Corporation. Fan Wubing also once expressed doubts about the Chinese price strategy implemented by the company's board of directors through written materials. But it is clear that Gates and others are worried that the price difference will lead to market turmoil in developed countries. Therefore, Fan Wubing's flexible pricing strategy based on the actual situation of different markets was not accepted. This is expected though. But it also made Fan Wubing feel a little uncomfortable.

But he thought again. Anyway, I am not a major shareholder. Just follow to make money. There is no need to be so serious. As for the domestic software market. That must be well cultivated. Although it is said that general-purpose software cannot survive under the pressure of piracy. However, the market capacity of some special-purpose software is still very large. It is very economically meaningful. For example, anti-virus software or financial software, industry office software and the like.

So he held a small working meeting with some high-level personnel of the club's anti-virus department and some executives of the company. The main purpose is to prepare the work of deploying the company to enter the professional software market.

Fan Ting and secretary Wang Xuyun. Han Ba, the head of the Anti-Virus Division. As well as Shen Manhua and others who were transferred by Fan Wubing to be in charge of the group's northern affairs coordination. All attended the meeting.

Fan Wubing first analyzed the software market at home and abroad. Then said. "The market capacity of the domestic information industry is huge. The development potential is huge. There are huge business opportunities. Everyone can see these three aspects. But why has the domestic self-owned software industry been unable to develop?"

"Piracy." Fan Ting replied blankly. Then she asked, frowning. "Speak straight up if you have something to say. It's not a government report. There are so many nonsense. And. Don't use those set of questions to test everyone in the school."

Uh, Fan Wubing paused, a little embarrassed

Look at Fan Ting, and then continue to say, wrong, it is because of the theft of T| that the domestic software industry has not been able to develop. Although some software companies are trying to develop general commercial software, the effect is not satisfactory. "

What Fan Wubing said is unsatisfactory is that compared with Microsoft and other international companies, in fact, in the early years, the domestic self-owned software market was relatively prosperous, and many people wrote A lot of representative software has obtained good income.

Among them, for example, one person who was not mentioned by Wang Yongmin, a Ming Dynasty man who made Yan Yuanchao and Wubi, was Qiu Bojun.

However, Fan Wubing also understands that after personal computers gradually move from generation to generation, the fate of these talented programmers working alone will also undergo different changes, and most of them will gradually disappear from the front desk. In this era, it is impossible for one person to develop a large-scale software system. Only the strength of a team can ensure that China's software industry will continue to thrive.

The problem in China is that the treatment of software talents is too poor. Five years ago, the processing system developed by Qiu Bojun only got a little bonus, but Hong Kong Jinshan Company made a lot of money, selling about 30,000 sets a year , The batch price is 2,200 yuan. This situation has been maintained until last year. When Microsoft's column software entered the Chinese market, the good times were considered to be over.

Doing the math, this is an income of hundreds of millions. It took less than a year and a half for a programmer to create such a large value. This is unimaginable to many people. It is no wonder that Gates is so rich , People develop software, but thousands of people are doing it.

But in the past two years, the situation has not been good. One is the fierce international competition, and the other is the impact of the rampant pirated market. Now the production line for a set of optical discs does not cost much, so the business of pirated editions is very good. The complete works of software can be bought for only a few tens of yuan, and the price is still falling.

After the domestic piracy formed an industrial chain, it not only quickly promoted the growth of the domestic personal computer market, but also blocked the livelihood of these individual programmers, and there were really few people left who could persist.

As far as a company is concerned, it is very difficult to raise a large group of people to develop software with uncertain prospects, and to survive in the cracks between international software giants and domestic piracy industry after it is developed. How many people are willing to develop general commercial software, but only focus on some software markets with strong professional nature and relatively low competitive pressure.

"Although I also think that domestic general commercial software is being eroded by foreign companies, but to develop such software, one requires a large amount of financial support, and the other requires more human resources. The most important thing is that the market is not expected. Mingming, it is very likely that we will not get a reasonable return after launch. But even so, I think we should stick to it, otherwise, the national software industry will be in a slump.” It is also different, so I raised this question very frankly.

"Are you using word processing now?" Fan Wubing asked everyone.

It's a little troublesome. "Many people have answered this way.

In the processing of s, many shortcut keys are used. Although it looks very convenient for professionals, it is indeed a bit troublesome for ordinary people who don’t usually use computers. How can there be a Microsoft mouse that is easy to operate?

Fan Wubing nodded and asked, "If Qiu Bojun develops a new software that can be used better than others, will you like to use it?"

A senior executive immediately replied, "It's not whether you like it or not, but you must use it! To be honest, these habits really make me feel discriminated against by the West. If there is an alternative product, ghosts will use it!"

Fan Wubing nodded and said, "Well, our company can't just sell computers. The next goal is to expand the anti-virus department, continue to recruit programmers, and expand it into a software department. The level is adjusted to the level of the company's vice president, and it will be directly guided by Ms. Fan Ting, my sister."

"Software is easy to get, but hard to find!" Han Chu sighed, "Without an excellent programmer as a leader, it is very difficult to achieve success."

"I plan to poach people." Fan Wubing replied immediately.

Everyone asked, the talent that Fan Wubing can personally dig out is obviously very important.

"Of course I'm begging Bojun." Fan Wubing said with a smile.

Today's first update is sent to be continued, if you want to know what will happen next, please go to 6, there are more chapters, support writing, support genuine reading! )