Chapter 507 Teaching Failure Experience

Sunday, May 1.

Pei Qian came to the cafe near the school again, today he was going to meet a new game producer.

The 1.6 million quota allowed by the system to pay tuition fees is currently only 1 million, leaving 600,000 unspent.

Therefore, Pei Qian asked Assistant Xin to find a famous designer who had done some failed projects and wanted to learn some successful experience.

As for what it takes to be famous while failing, this is because Pei Qian wants to eliminate the interference of personal ability factors as much as possible.

If a producer is a failure and worthless, on the one hand, the system does not allow him to pay so much tuition, and on the other hand, his failure factors are not prominent enough to make it difficult to learn.

If a person is full of failure factors, which one should Pei Qian learn from? If what you learn is an insignificant factor, isn't it a waste of work?

You have to find a designer who is capable and has successful experience. The failure factors on them will be very obvious, as if they are directly "highlighted" and marked, which is easy to learn.

What He An talked about was mainly the reason for the success of the Tenda project. For Pei Qian, it was a wrong question book and a large-scale error-correction exercise;

Today, the boss is mainly talking about his own failure experience, which is a standard exercise book for Pei Qian.

Combining what He An said with what the producer said today, wouldn't it be enough?

And I invited two big guys to give me lectures, successfully digested 1.6 million, and learned the professional knowledge of game production.

If you can pass the system's assessment during the settlement, you can use what you have learned to make money-losing games in the future...

Wouldn't it be blood money?

Compared with He An's "teaching wrong questions", today this boss will directly "tell standard answers". For Pei Qian, the knowledge of losing money will be easier to absorb.

Therefore, Pei Qian is very much looking forward to this meeting!

Not long after arriving at the cafe, the game producer arrived.

"Hello, Mr. Ma! I'm Qiu Hong." A man with fluttering long hair who looked to be in his thirties shook hands with Pei Qian cordially.

Before coming, Pei Qian had roughly checked Qiu Hong's resume.

Unlike He An's glamorous resume of an ancient tycoon, this Qiu Hong's game production career can be said to be quite bumpy and fateful.

His resume can be regarded as a template for the mature generation in the current domestic game market.

I entered the industry around 2001. After entering the industry, I entered a large domestic game company as a numerical planner, and successfully developed a successful fairy-themed end game. Of course, it is a krypton gold game.

Two years later, relying on his successful project experience, he jumped to another game company and worked as the main planner to develop a Western fantasy background end game. The project hit the street and was developed for a whole year. However, the final test data was extremely poor and he had no choice but to die.

Afterwards, he changed to another game company and continued to be the chief planner to produce a krypton gold game with a national war theme. This time he succeeded, and successfully achieved an impressive monthly turnover of over 100 million.

This national war game can be regarded as an evergreen tree. Although the income declined after half a year, it still maintained operation for three years, and it also accumulated a good reputation for Qiu Hong.

Relying on the reputation accumulated by this project, Qiu Hong decided to set up his own business, found investment and established a game company, developed a Krypton gold mobile game, and hit the street again.

At present, because his game project has failed, Qiu Hong is a little disheartened, just in a state of doing nothing and wanting to relax, so when he heard that someone paid 100,000 yuan to listen to his lecture, he readily agreed. Came to Jingzhou.

Pei Qian is very satisfied with Qiu Hong's resume.

To sum it up simply: stand high enough, fall hard enough!

This guy is obviously focused on the field of domestic krypton gold games, and has already achieved a monthly turnover of over 100 million as the main planner five or six years ago, which is something to be proud of.

Moreover, Qiu Hongzhi's two failures did not seem to be because of money.

The first time he failed, the company he switched to was rich and powerful, and was going to spend a lot of money to create a masterpiece that looked like it at that time, and there was no shortage of money at all;

The second time he failed, he also got enough funds from investors to start a business, and he was not short of money.

But even so, Qiu Hong, who has successful game experience and rich accumulation in the game industry, failed to start a business.

The investment was huge and the losses were heavy. Tens of millions of funds were wasted directly, which was very in line with Pei Qian's expectations!

Pei Qian firmly believes that in Qiu Hong's experience, there must be something worth learning and learning from!

The waiter served coffee, and the two chatted while drinking.

Qiu Hong briefly introduced his resume. Judging from his attitude, the difference between him and He An is very obvious.

He An is obviously the kind of tycoon and successful person in the industry. In terms of qualifications, he has crushed 99% of the designers in the industry. He also gives lectures based on his interest. The old man has a kind of arrogance.

Even if "Ma Yang" asks him to teach at a price of 200,000 yuan, He An will resolutely tell what he wants to say, whether you want to listen or not, and I will leave.

But Qiu Hong is completely different. Although he has a successful experience, he knows that he is not a top game producer in the game industry, so he is very polite. If the "Mr. willing to say anything.

After all, Qiu Hong is a numerical planner, and only makes domestic krypton gold games. Most of this type of designers have a distinctive feature, that is, they will not be troubled by money.

Qiu Hong feels that since this "President Ma" pays 100,000 yuan for a class to attend the class, and also includes expenses such as round-trip air tickets, it is the same as the relationship between the krypton gold local tycoon player and himself. parents.

It is definitely necessary to do everything possible to meet the needs of "President Ma".

Therefore, when "Mr. Ma" said that he wanted to listen to his own failure experience, Qiu Hong was not angry, he just confirmed it and readily agreed.

"Alright, since Mr. Ma wants to hear it, I'll talk about it."

"But there is one thing I want to declare in advance."

"If we talk about success stories, I will definitely spend some time preparing. After all, every successful case is a combination of countless success factors. It is necessary to clarify every success factor in order to restore the whole picture of this successful game."

"But the failure experience is much easier to talk about, and I don't need to spend time preparing."

"As the saying goes, 'The embankment of a thousand miles collapses in an ant's nest'. Many times you make 99 choices right, but you only make one wrong choice, which will still lead to failure."

"Analyze the cause of failure, as long as you find the most critical failure factor in the failed project."

While drinking coffee, Qiu Hong explained his teaching ideas to "President Ma", with a very clear attitude, that is, to obtain the consent of "President Ma" as much as possible.

Pei Qian was very happy: "Great, I just want to learn the lesson of 'collapsed in an ant's nest', please be sure to talk about it!"

Qiu Hong nodded: "Okay, then in the following courses, I will talk about a key factor that will lead to project failure in each lesson. I believe that with Mr. Ma's ingenuity, he will be able to avoid it well, or come up with a solution. Program."

Pei Qian showed a smile: "That's for sure."

Qiu Hong took a sip of coffee and sorted out his thoughts a bit: "Then for today's first class, I want to start with a relatively basic but most easily overlooked aspect."

"project management."

"Compared with novels, self-media, etc., industries such as games, movies, and animation, the biggest difference is that they are industries that require close division of labor and cooperation."

"That is to say, no matter how good you are alone, it's useless. If your colleagues are a group of people who fish and dawdle, no matter how good an idea is, you won't be able to come up with it."

"Even a talented game producer needs a strong production team to turn his design into a successful game project."

"And people are lazy. Many employees in game projects just regard their position as a job to earn a living wage and support their families, and they don't regard it as a career they are fighting for. So everyone Sometimes, their enthusiasm for work is suppressed by themselves."

"At this time, the method of project management has become the top priority."

"The reason why I have made successful projects but failed to start my own business is that there is a big reason for my lack of project management ability."

"The result of this is that the development plan I made in my original company can always be successfully completed, with a delay of at most one week; while in my own company, the development plan made is always delayed again and again, even if it is postponed many times. The game that came out still didn’t meet my own expectations.”

"Every department always has various reasons to push each other. It seems that everyone has done their job, but if you look closely, you will find that they don't seem to be promoting the progress of the whole project. Everyone delays a little bit. In a short time, the development progress of the project completely collapsed..."

Pei Qian listened silently, with a fascinated expression on his face.

Well... so envious!

Look at other people's employees, the boss doesn't need to say anything, he will fish for himself!

And what about Tenda's employees? The boss tried his best to encourage everyone to paddle and fish, but they all tried their best to work overtime!

It's just that apart from envy, Pei Qian didn't learn any practical methods from this precious failure experience.

According to Qiu Hong, failed project management will turn the company into a mess, and no one will cooperate with the awesome design, and it will not be done at all.

But at this time Pei Qian had doubts.

I haven't done any project management at all?

Then why did my employees not only not become a mess, but a monolith?

The needles can't get in, the water can't get in, I want to find a breakthrough, but I can't find it!

Pei Qian was very fascinated by what Qiu Hong said, but after listening to it, he still didn't know what to do.

According to Qiu Hong, his failure is that he did not do enough, did not make good use of project management to motivate employees, or in other words, did not effectively supervise lazy employees.

But Pei Qian thought, Qiu Hong just didn't do enough, and he didn't do anything!

Not only did I not supervise the employees positively, but I also supervised in reverse, driving all those overtime dogs home!

It stands to reason that I have already exceeded the task, so why did it have the opposite effect?

Is there something wrong with me, or is something wrong with my employees?

It's really balding...