Chapter Seven Hundred and Forty-Eight New Preparations

What everyone did not expect was that, as a VR game, "Seaside Mansion", after adding the "warm dress up" gameplay, actually led to real clothing brands.

On the official website of "Warm Wardrobe", many popular clothes have been completely sold out, and even some clothes that look mediocre are on the verge of being out of stock.

Many traditional clothing brands, including sellers of various clothing products on the Internet, are shocked. Why?

In fact, if you study it carefully, the "Warm Wardrobe" can become popular because of the linkage with the game. If there is no such a perfect "Internet fitting room", how many people will buy a piece of clothing that they have never heard of before. brand?

Many domestic clothing brands, including some large shopping websites, are all urgently researching countermeasures, hoping to develop their own VR game cabin version of the online fitting room.

Obviously, the "warm wardrobe" has brought a wave. In the future, the online fitting room is very likely to become a revolution for traditional online shopping.

Just like the impact of online shopping on the physical industry, the "online fitting room" model will also have a serious impact on the traditional online shopping model, and even represent the future development direction of online shopping. If any clothing brand or shopping website realizes this later, it is very likely to be eliminated.

Those brick-and-mortar stores that didn't pay attention to online shopping a few years ago are still not cold enough.

However, many manufacturers have investigated and found that the threshold for this seemingly uncomplicated "network fitting room" is actually very high!

These manufacturers must not understand game design, so they can only contact some domestic game companies. But after asking, I found out that if you want to make a game of the same level as "Seaside Mansion", this is a big investment!

In terms of the cost of previous VR games, the production cost of first-line 3A masterpieces can easily cost hundreds of millions of dollars. If it is an open world game, the price will be increased, and there is no cap.

Benefiting from the advancement of artificial intelligence technology, designers at home and abroad have used a brand-new physics engine, and the game R&D expenditure has dropped slightly, but not by much.

What's more, "Seaside Mansion" is made with leftovers from "Uncharted Sea", and its expressiveness in terms of art is of the first-class level. If other game developers want to do it, the threshold is really not low.

Chen Mo can do it because "Seaside Mansion" was born out of "Uncharted", and Chen Mo himself knew that "Uncharted" would definitely make money, so he launched "Seaside Mansion" at no cost at all, and the follow-up Extremely scalable.

But other game developers want to copy "Seaside Mansion" from scratch, and still achieve the same level of art... that requires a lot of investment, and also requires a group of top domestic art talents.

Therefore, some small game vendors and small clothing brands are not eligible to participate in the competition at all.

Some well-known domestic apparel brands are also considering cooperating with big companies like Dichao and Zenyi to develop an "online fitting room", but the development also requires a lot of investment and some time. In the process of research and development, the "warm wardrobe" has gradually become a climate, and it is constantly expanding every day.

What's more, "Warm Wardrobe" also has a virtual idol as a spokesperson, and it has multiple linkages with the game "Seaside Mansion" with a very high share, which is an advantage that other clothing brands do not have at all.

Many people sighed that the appearance of the "Warm Wardrobe" this time was completely unexpected, and Serent was really playing more and more.

...

On the other hand, many players have been inspired by the "Warm Wardrobe", and have imagined possible future expansion content of "Seaside Mansion".

For example, online shopping malls, friend visits, self-planning room layouts, and linkages with real estate developers or furniture brands?

As soon as the brain hole is opened, they can't stop. Many people realize at this time that "Seaside Mansion" is definitely not a simple gift. Chen Mo has his own ambitions in this product, which is to preempt virtual reality in advance. The heights of the times!

but,

What players don't know is that Chen Mo has no plans to continue expanding "Seaside Mansion" for the time being.

The reason is simple, the time has not come.

"Warm Wardrobe" is a clothing brand that is closely related to everyone. But other expansion plans have their own problems, either due to immature conditions or lack of special competitiveness, so they have little impact.

For example, online shopping malls can't make any advantages.

Friends visit, most of them are only two days fresh when they are just online, this can only be regarded as a basic function.

Self-planning room layout is actually a virtual home layout gameplay. This gameplay is now available on the market, but it cannot be used as a core gameplay, but can only be used as an additional gameplay for dressing up gameplay.

Linking with real furniture brands can also be done, but the effect will not be as good as "warm wardrobe".

Players are more entangled in trying on clothes when buying clothes. If you buy furniture, measure the size and look at the photos of the furniture. Basically, you have a good idea, and you don't need to try it in "Seaside Mansion" at all.

Of course, "Seaside Mansion" will have more expansion content in the future, but for Chen Mo, there is no need to develop those moth games at present, and it will not be too late to consider when the time is right.

The research and development plan of "Uncharted" is still in progress, and the game production itself does not have too many difficulties, the only problem is time.

Strictly speaking, the current "Uncharted Sea" has brought similar adventure-themed gameplay to the extreme. Chen Mo took out the previous "Uncharted Sea" series content just to complete the completeness of the entire series of plots, which is equivalent to a continuation. The popularity of this theme, but it is difficult to push this theme to a new height.

While developing the new content of "Uncharted Sea", Chen Mo has also begun to consider recruiting staff to prepare for the establishment of the new game.

...

In the European and American markets, the popularity of "Lost Treasure" was also completely exploded by "Uncharted". In terms of sales, the data of "Lost Treasure" during the same period was only one-tenth of that of "Uncharted", which was extremely miserable.

Such a tragic crash reminds many players of COG and "League of Legends" many years ago.

It seems that every time GA wants to develop a conscientious work with confidence, Chen Mo will suddenly jump out and step on him.

But this time for GA, it is really a heavy loss. After all, COG is just a PC game. Even if it loses money, the rich and powerful GA will not frown more, which is completely within the acceptable range.

But "Lost Treasure" is different. GA has invested too much in this game!

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