Chapter 1340: Repurchase of National Brands

"Mr. Feng, according to the statistical reports from the people below, our new Fengyu mobile phones are selling very well these days, especially many people are most satisfied with the improved camera function. Well, the sales of Aihua mobile phones have also increased a lot. There are other sponsors The sales of commercial products have increased a lot. It seems that a good program with advertisements is very effective. It has only been broadcast for two episodes. If it is broadcast for more than ten episodes, the effect will definitely be even better!" Zong Qingxian said with a smile.

"The quality of our mobile phone itself is also very good. What's more, this new model has other advertisements. It is not surprising that it sells well. Ad placement is to implant the concept of advertising into people's subconscious. When they need When looking at this type of product, this brand is the first thing that comes to mind.” Feng Yu said calmly.

In China, the advertisements of Fengyu and Aihua mobile phones are made together, and the words "Jointly produced by Fengyu and Aihua" are printed on the bottom to let people know that the performance of these two mobile phones is exactly the same.

Although the Aihua brand is mainly promoted in China, the Fengyu brand is not sold. What's more, the title of this program is Fengyu Mobile, because Feng Yu intends to sell the copyright of this program.

At present, I have contacted Discovery Channel, and they said that they have to watch four episodes before deciding whether to introduce it. However, the current performance of the program still satisfies them.

It's just that they have a doubt, do Chinese people already have money to travel by car? And when I go to a city, I always take pictures of the scenery on the road. Why are there so many high-rise buildings?

In the impression of many foreigners, Huaxia is poor and backward. Although Feng Yu is the richest man in the world, there are more people from the United States on the world's richest list, right?

Another Feng Yu's assets, aren't most of them overseas assets? Among them, the United States and Xiangjiang invested the most, which proves that the development of mainland China is still not good.

Look at those Chinese movies, all of them are poor mountains and valleys, you know that China is still a poor place, and their country does not promote it, are they still developing countries?

In fact, Huaxia gives foreigners the impression that Huaxia is still poor and dregs, and it has nothing to do with these movies. Film itself is a cultural product, one of the most easily disseminated cultural products. Through film, one can understand the economic situation of a country.

For example, there are always sci-fi blockbusters in the United States, such as flying to alien planets, alien attacks, robots, mutants, etc., which give people the impression that the technology in the United States is so advanced.

The former Soviet Union was fooled in this way and was dragged into the cheating plan of Star Wars, which eventually led to a serious imbalance in domestic industrial development and economic collapse, which led to its disintegration.

But you said there is no poor place in the United States? there must be,

And not less. Those black gathering areas in the United States are simply synonymous with dirty and messy. And some of their farm areas are not doing well. Don't think that those big farmers in the United States seem to be cool. Many farms don't even have electricity.

It’s okay to live in that kind of place for a day or two as a vacation, but if you live there for a long time, not many people will be willing. Most rich people like to live in the suburbs of the city, but few rich people like to live in deserted places.

No matter how good the propaganda in the United States is, the division between rich and poor areas in a city is very open. During the day, those people are afraid to go to the poor areas where black people live. At night, many white people are afraid to leave their communities. The only exception may be Las Vegas, where day and night are reversed, and there is no one during the day.

Most of these facts have been covered up. If these are counted, how many people would like to go to the United States? The so-called fairness and equality are just a joke in the eyes of Americans. Their white people are born with a sense of superiority, even if they are ignorant, they can easily apply for social security.

But for blacks, it is more difficult to get education. But these blacks are still relatively extreme, always clamoring for equality, but they haven't tried hard themselves.

As for Huaxia's movies, many people say that as long as you make Huaxia poor and hard, you can win awards. Others will think that it is worth encouraging to make a movie under such difficult circumstances!

Huaxia people are called by many countries as one of the hardest working people. They work hard to make progress, but the country's propaganda can't keep up. But now, Huaxia sees the importance of national propaganda.

Because if there is not enough publicity, it will not work to attract investment. In the past, in order to attract foreign capital, most of Huaxia adopted a method, that is, to use high-quality assets to form a joint venture with the other party. It was called attracting foreign capital to improve the economy, but in fact it suffered a big loss.

For example, Huaxia's most popular daily chemical product at that time was a laundry detergent called Vitality 28, which was Huaxia's laundry detergent with a market share of more than 70% at that time. As a result, in response to the superior's policy of attracting foreign capital, their company introduced foreign capital.

As a result, the Vitality 28 brand disappeared. Many of you have heard of the new brand of washing powder produced by this factory, which is called Qiaoshou.

There are too many examples of this in previous lives, such as Le Baishi, Lehaha, Shuanghui, Xi’an Janssen, Zhonghua Toothpaste, Nanfu Battery, Bingcheng Beer, etc. These are all profitable companies, quite national brands, and joint ventures with foreign companies , and eventually was slowly swallowed by foreign companies.

These once quite national brands have eventually become money-making machines for foreign companies, but it is ironic that these companies still use the banner of Huaxia brands.

In the previous life and later, some people also made resistance, such as Zong Qingxian, who broke up with Danone, the brand was still in his hands, and then established several new companies, which fell under the name of his daughter, and slowly Move the business over to get rid of Danone.

Huarun Snowflake also repurchased its shares later, so that the state-owned brand was not controlled by foreign businessmen.

Now many companies are like this. When they advertise, they are still Huaxia brands, but the major shareholders have become foreign investors.

Feng Yu is not opposed to joint ventures, and he doesn't even oppose the sale of enterprises to foreign companies, but it is obviously a foreign company, and it is still promoting under the banner of a national brand, using everyone's national complex to sell, which is a bit disgusting.

To put it bluntly, this is a kind of fraud! A fraud that exploits the emotions of the public.

Deceiving people's emotions, sometimes, is more disgusting than deceiving people's money!

Thinking of this, Feng Yu made a decision: "Lao Zong, ask someone to investigate how many companies with best-selling brands are currently controlled by foreign investors, or foreign investors are major shareholders."

Zong Qingxian looked at Feng Yu curiously: "Mr. Feng, what do you care about this? You don't mean to. Buy these brands?"

He knew that Feng Yu was particularly xenophobic at certain times, and he didn't want Chinese people's money to be taken away by foreigners.

"Why not? Let someone investigate it. I guess local companies want to buy back these brands, but they don't have the money. If we help, we won't lose money. We can't just sit back and watch those foreign brands grow bigger in China, or even buy them back. Form an invisible monopoly!"

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