Chapter 252: Just Bullying You without Money
"If you love the Internet, drink as many oranges as you like. This advertisement..."
"This advertisement is very unique. He associates drinks with the Internet. It seems to be a niche, but in the future, the number of people online will become more and more terrifying."
Just after speaking, Ma Huateng felt that this advertisement seemed to have been heard somewhere before.
For a while, he couldn't remember.
However, soon, Ma Huateng remembered.
Because in addition to the many oranges and many advertisements, the picture of YY flashed in the camera.
In the advertisement, a netizen was drinking a lot of oranges while playing YY.
"Huanyu Technology."
Almost subconsciously, Ma Huateng stood up abruptly.
He remembered.
"When playing games, drink as many oranges as possible."
This is a lot of orange ads before.
At that time, Huanyu Technology linked playing games with Duochengduo, and suddenly created a new business model combining games and beverages. As soon as this model came out, not only did Duocheng Duo sell well, but the games that cooperated with Duocheng Duo also continuously reached new highs in the number of online users.
Unexpectedly, after a period of time, Duochengduo turned the original game advertising into the Internet.
Going online is definitely more popular than playing games.
There are many people who play games, and even more people love the Internet.
If such advertisements continue, it can almost be said that people who go online will drink more oranges in the future.
"What’s wrong with you?"
Wang Danjun looked at Ma Huateng strangely.
"No, nothing."
Staring at the advertisement, Ma Huateng clenched his fist tightly.
Many oranges are mostly in the beverage industry, and Ma Huateng will naturally not enter the beverage industry.
But Duocheng Duo is tied to the Internet and tied to YY, which is extremely terrifying.
In particular, they also advertised on satellite TV.
You know, whether it is now or in the future, the most powerful advertising power is still the TV station.
Unparalleled audience, as long as the advertisement is spread, no matter how bad the product can be sold.
Ma Huateng has seen such an advertisement.
In addition to the surge in sales of Duochengduo, their YY will also instantly flood into countless new users.
Do not.
Not just new users.
It's fine if it's just a new user.
If such advertisements continue, YY will not only grab new users, but they will also grab old QQ players.
Yes.
You see, even the TV station has advertised YY, and it looks like a lot of tall people.
That being the case, why use QQ instead of YY?
Now the market of YY is much larger than that of QQ. What is the purpose of using QQ all the time?
"Ah, where are you going?"
"Dan Shun, I'm sorry, I wanted to accompany you at home today, but I have to go back to the company now."
Almost subconsciously, Ma Huateng rushed back to the company immediately.
"pony, what happened?"
"Yes, pony,
In such a hurry to call us all back, what happened? "
"Look at this ad."
Ma Huateng felt a heavy blow in his heart.
Turn on the TV, just wait for ten minutes, and then the advertisements with more oranges and more are released.
Seeing such dense advertisements of Duochengduo, Ma Huateng's brows were almost wrinkled into Sichuan characters.
"This……"
After watching the advertisement, the founders of Penguin looked as ugly as Ma Huateng.
"Huanyu Technology has made a lot of money."
"No, Huanyu Technology earns more than 2 billion a year, which is not a lot of money for them."
"It's bullying that we don't have the money he has."
Zeng Liqing also knew the seriousness of the matter.
This time is more dangerous than ever before.
Although they had competed with Huanyu Technology before, they also lost the battle. But even so, it is impossible for Huanyu Technology to defeat them. They still have a certain market and have a certain ability to fight back. But now, Huanyu Technology spends a lot of money on advertisements, but it makes them feel powerless.
Compared to technology, they are actually average.
Compared with creativity, they can't compare with Huanyu Technology.
Compared with money, they are even less than Huanyu Technology.
How to fight this?
"Or we'll throw some money at advertising too."
Chen Yidan suggested.
"Throw money, how many days can we spend?"
Zeng Liqing directly opposed it.
Although Triumph made some profits, it may not last for one month by advertising on TV.
"They are clearly bullying us."
"Nonsense, so obvious."
"How to solve the problem now?"
"pony..."
A group of people turned their attention to Ma Huateng's side.
Not only is Ma Huateng the largest shareholder of Penguin, but most importantly, Ma Huateng has always made the most correct decisions at critical moments.
"There is only one way now, drag."
"How to procrastinate?"
"The longer it takes, the better it will be for us."
Ma Huateng's eyes are firm: "Instant communication is the cornerstone of the Internet. As long as we can survive, our future valuation will not be low."
"Say so, but how do we drag on."
Advertisements like Huanyu Technology are smashed, which is not something that ordinary companies can withstand.
I am afraid that in a few months, the number of QQ users will drop wildly.
"First, we QQ Games recovered the original profit share and returned all the profits to the game manufacturers."
"pony, all the shares will be returned, we are going to lose money."
"There is no way to lose money, and now users must be kept."
"But even so, we may not be able to retain users. After all, Huanyu Technology's advertisements are too fierce."
Zeng Liqing said.
Just now he switched to several channels, and several of them had advertisements with many oranges.
Such intensive advertising is like a nuclear bomb explosion, and there is no room for counterattack at all.
"I know, this is only one. Second, we also have to advertise. But our advertisements are not placed on TV stations, but on the major Internet."
"If so, our strength is much smaller than that of Huanyu Technology."
"That's the only way. Our funds can't be compared to Universal Technology. It's good to keep the original users."
Ma Huateng is also very helpless: "The other one, do a good job in the operation of Triumph. QQ games may have to pay back, and QQ instant messaging can't make much money. The biggest profit is only Triumph. If Triumph collapses, we will..."
Everyone's heart is tight.
Although Ma Huateng did not continue, they knew the future outcome.
...
The penguin placed hope in the triumph, and Chen Yu naturally knew it.
At present, the most profitable penguin is Triumph.
If the triumph falls, it is equivalent to breaking the limbs of the penguin.
It is impossible for Chen Yu to let the penguin survive forever. The longer instant messaging is used, the more dependent others will be on him.
Fortunately, the entire instant messaging social circle has not fully appeared.
The cost for a user to replace an instant messenger is not large.
Therefore, if you want to kill the penguins, you must kill the triumph first.
"Brother Jian, 5173 stops cooperating with Kaixuan."
"Yes."
"Zou Tao, will you be a plug-in for Triumph?"
"what……"
Zou Tao was stunned: "This seems to be illegal."
"It's illegal to sell out for money, what if we don't sell money."
"this……"
After thinking about it for a while, Zou Tao said: "There is not much difficulty in plug-ins. We can do plug-ins for any game. However, whatever we do with plug-ins, Penguin will block plug-ins."
"It's okay, let them seal it."
Chen Yu said with a smile: "I'm afraid they won't dare to seal it."
Although Triumph performed well, to be honest, the early Penguins did not have much experience in the operation of the game.
In the previous life, the victory was in the hands of the penguin, and the service was stopped in a short time. So far, in the three years after acting as Triumph, I have not acted for any game. Chen Yu can do nothing, and Triumph will also die in Penguin's hands.
But if Chen Yu stepped up, he would die faster.