Chapter 2045 OEM and Self-Made

Chen Zigui thought that Yin Jun didn't understand the specific financial situation, so he gave Yin Jun a careful analysis.

For example, at Shangmei Factory, the animation "Oolongyuan" is still in continuous production.

From the initial remuneration plus bonus of 60,000 yuan for one episode, it has risen to 200,000 yuan per episode five years later.

The rest of the three cartoons "Life in the Tropical Rainforest", "Tomb Raider" and "The Little Master of China" also cost 200,000 RMB per episode.

Only the most classic and the most profitable "Dragon Ball", the production cost of an episode is 300,000 RMB.

Such a production cost is already an absolute high price in Shangmei Factory.

Because according to Chang Guangxi's own estimates, the actual production cost is about 100,000 RMB per episode, and their profit margin is as high as 100%.

It is precisely because of so much profit that they dare to build factories and houses around the enclosure, and the welfare is so good that they have become the most profitable enterprise in Shanghai, and it is also the most profitable enterprise in Shanghai that most people in Shanghai want to join. state-owned factories.

Japan's Asahi Group is responsible for the production of "Conan", "The Prince of Tennis", "Inuyasha" and "Chibi Maruko". .

The price is definitely not low.

Because after 2015, Japan’s animation industry has entered a stable period. Usually, the production cost of a 24-minute animation episode is 10 million to 20 million yen, which is 600,000 to 1.2 million yuan.

Of course, if it is the three major migrant comics, or "Attack on Titan", "Natsume's Book of Friends" and so on that require exquisite artistry, it may increase to 3 million to 5 million yuan per episode.

That's the price in 2105!

In contrast, 30 years ago in 1985, the production cost of 500,000 yuan per episode was enough to produce a beautiful cartoon with a very good effect.

And considering that because of this order, all the peripheral products of "Kirin Weekly" sold in Japan are distributed by their Asahi Group. This transaction with sales of tens of billions of yen per year is simply A cornucopia.

So they would rather spend more production costs on animation production to make it more refined, not to mention making money, or even losing money, they have to do a good job to attract more anime fans to watch, so as to attract them to buy peripheral products.

"Kylin Weekly" and even Kylin Culture know their consideration.

It's just that Yin Jun is kind and wants to have a huge news media group in Japan as an ally, so he didn't lower their animation production prices and discounts in the distribution of comic peripheral products.

Although Kirin Culture is a bit jealous when they see such a profit of more than one billion Hong Kong dollars, they are the ones who earn more. Asahi Shimbun Group only makes less than 2 billion Hong Kong dollars a year, and the profit of 2 billion Hong Kong dollars is not enough. They earn half a month.

After analyzing the expenditures of Japan and the Mainland, Chen Zigui began to talk about income again.

Today's "Kirin Weekly" involves comic adaptations and animations, which are divided into three categories.

The first category is for specific groups of people.

For example, "The First God Fist" is watched by boxing enthusiasts and hot-blooded teenagers. Girls don't watch it, and many adults don't like it either.

"Yu-Gi-Oh" is a favorite among boys under 18.

"Fist of the North Star" is very popular with violent boys.

Compared with the heavy taste of "Resident Evil", "Fist of the North Star" is a little fresher.

The second category is for viewing by all age groups.

"Conan", "The Little Master of China", "Chibi Maruko", "Yu Yu Hakusho", and "City Hunter" are all included.

The third category is the Speedmaster level.

The so-called super master means that among so many excellent comics, the strength is far superior to others.

So far, there are only two in total.

"Dragon Ball" in 1981.

"Slam Dunk" in 1983.

Although these two books are far inferior to "Transformers" in terms of selling peripheral products, but in terms of the content of the comic book, they do not know how many blocks are left behind by "Transformers".

They are the two comics that have been hailed as "a century-old classic" so far.

The sales volume of each of their individual volumes can easily exceed 10 million copies. They are the two most popular comics in Asia as well as in Europe and the United States.

Therefore, "Kylin Weekly" and Kylin Culture also treat them separately when making animations.

The cost of producing an episode of "Dragon Ball" at Shangmei Factory has reached 800,000 Hong Kong dollars per episode.

"Slam Dunk" has been confirmed to be produced by Toei Animation, and the cost of each episode is as high as 1 million Hong Kong dollars. Starting next summer, four episodes will be broadcast every month.

Of course, the level of production costs is directly consistent with the copyright fees they sell.

Take this year as an example, the price of the first category of animation is almost 500,000 US dollars per episode.

The price of the second type of animation is about to rise to 800,000 US dollars per episode.

The third type of animation, "Dragon Ball" has been sold to 57 countries and regions, and the price is 2 million US dollars per episode.

"Slam Dunk" was also fiercely contested. After hearing that it was going to be animated, TV stations in dozens of countries and regions have already applied for the copyright purchase, and the price should not be lower than 2 million US dollars per episode.

Compared with the investment, the copyright income of these animations is almost 15:1.

The income is as high as 1500%! !

"This is our animation income so far. Although the absolute profit amount is not high, it has a great effect on the sales of comic magazines, booklets, and various peripheral copyrights." Chen Zigui said Yin Jun said, "But you definitely don't know how much the same episode of animation will cost in our Kirin culture."

"How much?" Yin Jun vaguely guessed what he wanted to say.

"The "Transformers" they produced, so far, the average cost per episode is 2 million Hong Kong dollars." Chen Zigui said with a wry smile, "It's more than "Dragon Ball" and "Slam Dunk" combined."

"How is this possible?" Yin Jun was surprised.

Since Chen Zigui specifically mentioned the production cost of "Transformers", it must be higher than usual, but Yin Jun did not expect it to be so high.

2 million Hong Kong dollars for an episode?

Or a silly cartoon like "Transformers"?

Are these people dead bodies, or are they just wasting money on purpose?

No, it won't.

The boy immediately denied this idea. If they were really like this, then Kirin Culture would have gone to war long ago, so they would not indulge them just because "Transformers" is the most profitable industry.

It was even more impossible for them to pass Le Yiling's test. Sister Le's title of "Queen of Violence" was not for nothing.

With her stingy character, how could she tolerate such behavior?

"You misunderstood." Chen Zigui shook his hand hastily, "I'm not saying that they did a poor job and wasted the company's resources. Mr. Jun, it's been a long time since you watched the "Transformers" cartoon, right?"

"Very rarely." Yin Jun felt a little embarrassed.

"Transformers" has already entered the stage of a virtuous cycle. As long as the comics and cartoons are not broken, and toys can continue to be introduced, then "Transformers" will not have any problems in the next 30 years. It is definitely one of the biggest gold-absorbing weapons of Kirin culture.

Therefore, Yin Jun's eyes, of course, did not stay on it.

Moreover, as the business grows, Yin Jun spends half a year making movies every year. He rarely does things like watching cartoons.

The last time I read comics, I went to Zhou Huimin's house. She showed Yin Jun the first issue of "Three Sisters with Super Vitality".

"They..." Chen Zigui said halfway, and immediately said, "Why don't you go to our place and watch the episode to find out, it won't take much time."

"good!"

Yin Jun agreed after thinking about it.

The headquarters of "Kirin Weekly" is not far from the headquarters of the group. Forty minutes later, Yin Jun, who was sitting in the studio, watched an episode of "Transformers".

Then he couldn't help applauding, "Good! Really good! Take me to the animation group later, I'm going to see these guys and girls, they are amazing!"

Chen Zigui: "!?"

After a while, he said cautiously: "Do you think...do you think such things are unnecessary?"

"For this cartoon, it must be a waste." Yin Jun smiled, "However, they are able to produce such good technology and animation scenes, which is definitely worthy of praise."

After watching this episode of "Transformers" just now, Yin Jun finally understands why the production cost is so high.

General animations are made with special animation workbenches. Usually ten workbenches can produce a 24-minute episode of cartoons a week. , seems a bit dull.

But "Transformers" is obviously not made with a traditional animation workbench. Its movements, speech, appearance, background, etc., look as smooth as TV dramas.

Such an effect, of course, increases the look and feel several times, ten times, and the visibility is greatly improved.

Of course, for "Transformers", there is actually not much need, because it is not famous for its fineness.

But when people see that the whole process of car deformation is so full of action and smoothness, the feeling of amazement is also very obvious.

It is also for this reason that they spent a lot of time and energy, and only consumed a production cost of 2 million yuan per episode.

When Chen Zigui heard Yin Jun's words, he stopped talking.

The boss has said that it is worthy of praise, do you still worry about the cost?

This is a private company, and the boss is a famous genius. Can you still be better than the boss?

...

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