Chapter 159 The Uncle Six Who Swallows His Wrath
"Mr. Yin, if you have time now, Mr. Shao Yifu would like to treat you to a cup of coffee."
Just after Yin Jun finished greeting everyone and said goodbye to Guan Zhilin, on the way out, a middle-aged man suddenly rushed to Yin Jun's side and said this to him.
Following his eyes, I saw an ordinary Toyota car parked diagonally across from the theater. Although Yin Jun couldn't see Shao Yifu, he could feel him inside.
After thinking about it, Yin Jun nodded, followed him and walked there.
Sitting in the back seat, Yin Jun really saw Shao Yifu looking towards the theater through the window.
"This movie theater was built 17 years ago. At that time, I came here to watch their first movie, called "The Spring of Dead Wood", starring Lin Jiao and Han Sheng. I can't recall the specific content, but this is Movies produced by our Shaw Brothers movies." When the car started, Shao Yifu sighed and said to himself: "Every time I think about these things, I feel old. But Shaw Brothers movies can't be old, It has room to grow and develop!"
Yin Jun listened and said nothing.
Seeing that Yin Jun didn't answer the conversation, Shao Yifu also smiled, "I invite Ah Jun to come here today. I have two things to ask for your help. The first one is that I also want to have a variety show, and we can easily negotiate the price; The second is that if I want a movie script, I will give you as much as Golden Harvest will give you."
"Variety show?" Yin Jun asked in surprise, "Don't TVB have "Happy Tonight"?"
Hearing Yin Jun's question, Shao Yifu smiled, "Wireless TVB is such a big TV station, can't it accommodate two variety shows?"
"Happy Tonight" is continuously broadcast seven days a week. It used to be broadcast from 21:30 to 23:30 every day. The culmination of variety shows, TVB has dominated the ratings of this time period for more than ten years with this comprehensive program.
That is, the super boom of "Chu Liuxiang" made "Happy Tonight" retreat for the first time, shortening it by half an hour, and it didn't start playing until 22:00.
But this does not mean that "Happy Tonight" is not good, it is still the No. 1 variety show in Xiangjiang, and "Millionaire" will have to wait a long time to fully surpass it.
The audience rating of the first episode yesterday was 29%, which is the best proof.
No matter how big the temptation of 1 million is, "Happy Tonight" is still much more popular than "Millionaire" because of its program positioning for all age groups.
However, there is also one important point.
That is, "Millionaire" definitely set a precedent for a variety show, letting everyone know that a variety show can actually do this, and a single show can be so interesting.
Moreover, there is no variety show giant like "Happy Tonight" in other cities, even if it can't win the championship in Xiangjiang, but with the topicality and controversy of "Millionaire", as well as the reward of 1 million, it will definitely trigger the competition for ratings , becoming an excellent variety show with high ratings.
This is why Shao Yifu thinks Yin Jun is a genius.
Xiangjiang is just that big, and many things simply cannot survive with their income in Xiangjiang.
Although TVB has dominated the TV market in Xiangjiang before, more than half of their advertising expenses come from advertisers in Taiwan, Singapore and other places, as well as world-class advertisers. Advertised in Chinese circles.
Therefore, income from other cities is very important to Xiangjiang TV stations.
In the past, TVB's TV series in other cities sold well. At the peak, an episode could earn about 100,000-130,000 Hong Kong dollars. Usually, the income of an episode is 50,000, which is a part of their overall profit that cannot be ignored.
But they have never sold more than 200,000 an episode, so seeing Jiashi selling high-priced TV series one after another, TVB is jealous.
Even the 200,000 yuan they are envious of, let alone the sky-high price of 400,000 yuan for an episode of "Chu Liuxiang", if Shao Yifu still has a little restraint, he would have come to ask Yin Jun to help write the TV drama script.
TV dramas are the foundation of a TV station. No matter how difficult it is, you need to do it yourself and continue to develop yourself. If you rely on others alone, you will never have the motivation and ability to continue to climb and break through.
Therefore, no matter how hard it is, Shao Yifu must grit his teeth and insist on making his own TV series.
Variety shows are different. A good variety show can last for three to five years, or even seven or eight years.
If there is such an operation cycle, it is not a fault to cooperate with Yin Junlai and give him enough benefits, but it is the foundation for wireless to continue to grow.
What Shao Yifu said was very straightforward and very confident.
Yin Jun couldn't help but smile, "Mr. Shao, why do you think that I have good variety shows suitable for TVB? Giving good variety shows to the most powerful TVB has suppressed Jiashi, which has the closest relationship with me, and even TVB. It is completely different from my wish to step on Li's again."
"As long as there are more than one TV station, there will be competition." Shao Yifu said, "If a TV station is not good enough, it will always fail. Can you help them for a year, two or three years, or for a lifetime? Natural selection, survival of the fittest, this is also the iron law of TV stations."
Yin Jun smiled.
This statement sounds reasonable at first glance, but it is completely inapplicable in Xiangjiang.
In the beginning, wireless TVB, such as the current wireless TV station, was definitely very aggressive and innovative, but when Jiashi was defeated and ATV was brought down, and wireless TVB became the only TV station in Hong Kong, it immediately Falling into slack, anyway, no matter what programs and TV dramas are produced, the audience will only watch them, so TVB can survive well without working hard.
This principle tells people that as long as an absolute monopoly is formed in a fixed area, it will be absolutely invincible, and it is impossible for another opponent to defeat it.
When another competitor appeared, such as Wang Weiji, who was planning to start Xiangjiang TV Station, TVB immediately launched the most violent offensive, blocking Wang Weiji's TV station from the top level, and finally made Wang Weiji only start an Internet TV station. operate.
In this way, wireless TVB has been poached too many talents, and almost collapsed.
It is conceivable what will happen to Wireless TVB if Xiangjiang TV Station really appears and loses its monopoly position.
Therefore, in order to preserve their position, any company that appears in the TV field will be attacked by Wireless TVB.
At this time, they themselves have never thought about what is called "natural selection, survival of the fittest". When it comes to benefits, wireless's modesty has long been thrown out of the blue.
"Mr. Shao, if you just want to say these things, then I can only say sorry." Yin Jun said unmoved: "Not only can I not give you variety shows, but I can't even do anything about movie scripts."
"Why?" Shao Yifu didn't get angry, and asked lightly.
"I can't put TVB's interests above Jiashi, and I don't like my own works to be compared with my own." Yin Jun said, "Besides, I have no doubts about the operation mode of TVB or Shaw Brothers movies." Don't appreciate it."
"Oh? Why?" Shao Yifu asked again.
"Because a good program can't be produced by saving money, nor can it be done well by sticking to the rules." Yin Jun said in a harmonious voice, "Right now, TVB seems to be the only one with an unshakable foundation, but this is because The reason is that there is no strong competitor. If there is a competitor, can wireless be so leisurely? Only an environment where a hundred schools of thought contend can become a true hero, so I think that with Jiashi and Lidi catching up Stimulation is the best incentive for TVB. As for Shaw Brothers movies, the emergence and growth of Golden Harvest has already explained everything. Only three to five years later, other movie companies will rise up to compete for this market. , there is no second way out."
Shao Yifu shut up and fell silent.
The car slowly stopped in the underground garage of a building.
Shao Yifu and Yin Jun got on the elevator and sat down in the coffee shop on the 7th floor. After the coffee and milk tea were served, Shao Yifu said again, "Wireless TVB, I admit that you are doing a good job in TV dramas, but alone No matter how talented he is, he won't win all the time. We have the best team in TVB. If we survive all battles, we will surpass Jiashi and Lidi again one day.
For variety shows, I want to make a show that suits most people around 8pm on Saturdays and Sundays. For this purpose, I am willing to accept 30% of the advertising share, and the condition of non-competition for copyright in other places. You can think about it, since you have decided to support them to fight me, you have to be strong and you are more valuable. "
Shao Yifu's words were very clear, Yin Jun nodded, "I will think about it."
"As for movies, I actually know that the model of a major studio may decline when it encounters the model of Golden Harvest." Shao Yifu continued, "It's just that after so many years, I'm also used to this kind of movie. Model. Self-produced and self-marketed, I have the most theaters in Xiangjiang, backed by a large number of stars, and supported by Nanyang theaters, within ten years, Shaw Films will definitely not fail! We can wait and see !"
"I'll wait and see." Yin Jun smiled.
"If you've made up your mind, just call me." Shao Yifu didn't even drink the coffee he just called up, and wanted to leave when he got up.
There are two purposes for looking for Yin Jun today, one is the movie script, which was rejected without hesitation, and the other is to consider the aspect of variety shows, which makes Shao Yifu very annoyed.
He has been in the film and television industry of Xiangjiang and even the whole of Asia for so many years, and he has never been so ignored.
However, Yin Jun is indeed a genius, so he can't treat a genius as simply and rudely as he treats his subordinates, he still has to endure it.
In fact, Shao Yifu doesn't disrespect talents, he just doesn't have such far-sighted vision, or he doesn't want to discover those talents.
Li Xiaolong was just a martial artist who knew how to fight back then. At most, he was famous for running a martial arts gym and acting in TV dramas in the United States. He was going to exceed the salary requirement of 20 times the salary of a top star in Shaw Brothers movies. Of course, Shao Yifu refused. So he directly missed this superstar who could make Shaw Brothers famous all over the world.
The same is true for Xu Guanwen. Although he is talented and can write, direct and act, there are many such talents under Shao Yifu. Why should he ask for a share? Shaw Brothers movies do not have this rule!
Therefore, Shao Yifu once again missed the super fighter who could dominate the Xiangjiang film industry for ten years, and he was a talent from the Xu family.
After becoming the butt of jokes again and again, he was finally much more enlightened than before, especially since Yin Jun was already a recognized genius, no matter how Shao Yifu could be courteous and virtuous, he would not get angry if he failed to meet the conditions.