Chapter 158 Successful Consumption of Word of Mouth? (First Update!)
The second day after the first episode of "Millionaire" aired, there happened to be another statistic.
That was the first week result of Cheng Long's "Drunken Master".
"Drunken Master" scored 2.82 million Hong Kong dollars in the first week, which did not break the box office records of "Seven Days of Love" and "Selling a Deed", but it was 130,000 more than the 2.69 million of "Ghost Fighting Ghosts". ranked third this year.
As an up-and-coming star, Cheng Long's second self-directed and self-acted film can achieve such a result, which is considered very good.
The key is that the audience has a very good reputation, and anyone who has watched it will recommend it to their friends. Therefore, Golden Harvest predicts that even if the original number of theater screenings is maintained, the decline should not exceed 40% in the second week.
However, Golden Harvest did not do this. They did the opposite and directly increased the number of movie theaters by five, which surprised and delighted Wu Siyuan and Cheng Long.
Because "Drunken Master" is in its second week of release, the attendance rate will definitely drop. Golden Harvest will not make a lot of money by doing this. In turn, it will make "Drunken Master" sell more and help Cheng Long hit a higher market. box office record.
But Wu Siyuan quickly came back to his senses.
He remembered what Yin Jun had said to himself before, if it was according to what Yin Jun said, Jiahe was purely pushing up Cheng Long's market value, thus making him more confident and inflated.
After he returned to Luo Wei's side and helped Luo Wei make movies, but he still got so little, he would definitely feel that Golden Harvest was more sincere.
At that time, if Golden Harvest raised the price to recruit people, it would definitely be a sure thing!
Wu Siyuan originally wanted to tell Cheng Long about Jiahe's plan, but seeing Cheng Long's gratitude to Dade, he remembered that he was only borrowing Cheng Long for a year. In fact, no matter where Cheng Long went, it was impossible to come back. After cooperating with himself, he forcibly endured it.
Anyway, it wasn't him who lost in the end, but Luo Wei, a miser.
The extra money I earned on "Drunken Master" is the reward for cultivating and building Cheng Long!
Golden Harvest announced that "Drunken Master" will be screened in five more theaters, which aroused Guan Shan's dissatisfaction.
Of course, Golden Harvest announced that the added canvas for "Drunken Master" does not occupy the share of the 15 cinemas in its own theater chain, but they joined the friendly cinemas outside. "It didn't affect it, and "Seven Days of Love" was still screened in a total of 25 cinemas.
During the premiere, Yin Jun did not appear outside, nor did he accept interviews from reporters.
It's not Yin Jun's evasion, but Guan Zhilin knew that Brother Jun didn't like socializing, so she pushed him away in advance, which made Zhang Bingqian a little unhappy.
But Yin Jun didn't know that he entered the movie theater early and chatted with those film industry bigwigs who came to support him.
Knowing that Yin Jun was coming, even Zou Wenhuai came over in person, chatted with Yin Jun for a few words before leaving, Cai Yongchang simply took Yin Jun to meet people in the film industry everywhere.
Although Yin Jun is a bit shy and doesn't take the initiative to meet others, but this is the premiere scene of "Seven Days of Love", Yin Jun naturally wants to give Guan Shan face and help greet others-this is actually not the first time Ying, it's just that people come to cheer for face, and everyone sits and chats together.
The fact that Yin Jun wrote "Seven Days of Love" for Guan Shan has already spread from Golden Harvest. In the past few days, everyone in the film industry has known it. Although everyone just heard about it, it is not It does not hinder everyone's recognition of this rumor.
Except for Yin Jun, there should not be such an excellent screenwriter who wrote such a good script for Guan Shan, a fast-paced person.
Because of this matter, Cai Yongchang called Yin Jun to apologize, saying that someone in the company accidentally got drunk and leaked it. The problem is that the leak was made when "Ghosts Fighting Ghosts" had already finished its release, and it wasn't because they were doing it for hype. Even though Yin Jun was a little unhappy about the news, he didn't say anything.
Yin Jun is not saying that he is like a tortoise, unwilling to come out of the water.
It's just that he was worried that this would make Guan Shan lose face.
Others are already saying that Guan Shan relied on Yin Jun's book to make "Seven Days of Love" a blockbuster. This is a big belittling or insult to Guan Shan, a once brilliant film star, so on weekdays When Li Yinjun saw Guan Shan, he never mentioned this matter. He didn't even comment on "Seven Days of Love", pretending not to know.
Now that almost everyone knows about it, Guan Shan feels even more uncomfortable.
If "Seven Days of Love" is a big hit at the box office, Guan Shan can definitely ignore it.
But what if the box office of "Seven Days of Love" is not good?
That Guan Shan would probably be even more ashamed and angry.
Yin Jun didn't want Guan Shan to be the result of this, but according to his understanding of Guan Shan and the details of some movies told to him by Guan Zhilin, he already felt in his heart that Guan Shan was probably going to give up his old capital this time. Finished.
Yin Jun naturally couldn't do anything for Guan Shan. Guan Shan is in his 40s and 50s, and he needs a 16-year-old to save him.
But it was impossible for Yin Jun to do nothing.
Not for Guan Shan's sake of taking him in for a month, but also for Guan Zhilin's sake.
There was no way that Yin Jun could let this delicate girl who had put her whole body and mind on herself face such an unfortunate situation.
Fortunately, this time, at any rate, Guan Shan still has his money to eat. Although it is very likely that there will be no next time after eating this time, at least a profit of 2 million or 3 million can be guaranteed.
If Guan Shan had listened to Yin Jun's advice from Guan Zhilin and sold the rights to other places before the movie was released, he would have earned at least one or two million more.
However, Guan Shan's self-confidence is particularly strong, and he feels that "Seven Days of Love" is at least not much worse than "Seven Days of Love", so he plans to wait for the first week's high box office before discussing foreign copyrights.
Zhang Bingqian and Guan Zhilin are both women who don't understand business, to be precise, they are women with average IQ, so they don't think there is anything wrong with Guan Shan's doing so, and the pursuit of maximizing profits is the best.
Guan Zhilin objected because of what Yin Jun said, so she immediately changed her position and resolutely followed what Brother Jun said.
Except for those speculative film companies that went bankrupt after making a film, there are only dozens of film companies in Xiangjiang, which is far less than the hundreds of crazy companies in the 1990s.
Today, people from five or six film companies and managers from more than a dozen theaters came to the scene. Cai Yongchang introduced the important ones to Yin Jun. They saw that Jiahe was by Yin Jun's side, so they would naturally behave a little better. He would run up and ask Yin Jun for the script or something.
After finishing dealing with the reporters outside, Guan Zhilin rushed in and took Yin Jun's hand, and smiled sweetly to accompany him to talk to others, even ignoring the parents who were chatting with others, which really made Zhang Bingqian very angry. I think this girl is like this before she got married, and if she gets married in the future, why don't she forget her parents and younger brother?
But on the other hand, Zhang Bingqian was very proud.
My daughter's vision and luck are much better than her own. Before Yin Jun became famous, she discovered him and became his closest little girlfriend. According to Yin Jun's kind and nostalgic character, her daughter will definitely not have to worry about it in her life.
Even if the Guan family was in distress in the future, with their daughter around, there would be absolutely no hardship.
Half an hour of entertainment passed quickly, and when it reached 7 o'clock in the evening, everyone sat in the seats of the cinema on time and started watching the movie.
Even though he thought it would be ugly before, Yin Jun still watched it very seriously. He took every TV series and movie, whether it was a bad movie or a good one, and he would watch it carefully. He never gave up halfway.
"Seven Days of Love" tells the story of two years after "Seven Days of Love for Wrong".
Yang Naidong's husband disappeared again because of non-repayment of the loan, and the house was confiscated by the court.
In desperation, Yang Naidong went to Hong Kong Island to join Li Du.
But Li Du now has a girlfriend Zhang Yuchun, Zhang Yuchun naturally can't accommodate Yang Naidong, and targets Yang Naidong everywhere.
Fortunately, the neighbor's younger sister, A Zhi, helped Yang Naidong. Finally, after a series of misunderstandings and resolving misunderstandings, Yang Naidong finally got together with Li Du, a perfect ending.
After watching the movie, the lights flickered and the audience left one after another.
Judging from their reactions, "Seven Days of Love" is not bad. Some jokes in it, Guan Zhilin and other "Wulin Biography" stars' guest appearances, as well as the perfect ending, have attracted many people's discussion.
Many movie theater owners and people in the industry also warmly congratulated Guan Shan for making another good movie.
Guan Zhilin looked very proud.
Looking at the smiling girl on Jiao dimple, Yin Jun also smiled, hiding the increasingly pessimistic thoughts in his heart.
Why is "Seven Days of Love" so successful?
On the one hand, it is its jokes, on the other hand, it is the cohabitation life of a lonely man and a widow, and finally there is the slight regret of "love but not together" in the farewell scene at the pier.
Zhang Tingjian's sequel "Goodbye for Seven Days", not only did not continue such advantages, but instead explored deeper literary and spiritual connotations. Naturally, the effect of this will not be good, and it is normal that it cannot get a high box office.
However, Guan Shan's sequel "Seven Days of Love" has gone to another extreme and turned into an urban farce. However, Guan Zhilin's performance in it was completely devoid of aura, and Wen Bixia, who passed by in a hurry, was like a little fool, let alone brilliant.
Then the final comedy ending, of course, satisfies the appeal of some people, but just like the novel routine of "tragedy is eternal", such a happy ending, for a literary style like "Seven Days of Love" For comedy movies, it is not necessary, at least there is no regret that you can't stay together.
According to Yin Jun's experience and his understanding of Xiangjiang's film industry in the past few months, Guan Shan's box office in the first week should be more than 2 million. Whether it can reach 3 million depends on word of mouth and audience preference.
But that's all.
If there are no major surprises, half of the dive in the second week is certain. It can be regarded as a surprise to reach 4 million in the end.
Coupled with the two to three million income from other places, Guan Shan has succeeded in consuming "Seven Days of Love".
I just don't know, will Guan Shan be satisfied, will he feel that he can make persistent efforts and shoot the third part again?
If that was the case, it would be a disaster for Guan Shan. Yin Jun didn't even know how he would persuade Guan Shan to give up.
Or, can only helplessly watch him go to the road of no return to failure?