Chapter 181 Li's Mutation (First Update! Please Subscribe! Please Ask for a Monthly Pass!)

Brother Xing is very good at life.

Negotiations between Yin Jun and Li Chaoren failed. Seeing that the time was almost up, Li Chaoren and Yin Jun were about to leave.

As a result, Brother Xing, who was standing at the door, told Li Chaoren that there were reporters from Wireless, Lidi and Jiashi waiting outside, hoping to interview him.

Li Chaoren came to Yin Jun this time because of the land in Tianshuiwei. Before the matter was completely settled, he certainly didn't want the reporter to talk about it.

So, he and Yin Jun left through the back door under the leadership of Brother Xing.

For this reason, Brother Xing also got the opportunity to take a photo with Superman Li, which made Brother Xing very happy.

Yin Jun couldn't help feeling that Brother Xing was lucky.

If after next year, Superman Li eats Hutchison Whampoa in one go, his wealth and influence will increase dramatically, and he will naturally be more reserved. The photo with the owner of the small tea restaurant is basically It can't happen.

And the photo of Brother Xing and Li Chaoren now, next year, it will be even more famous and it will be a big sign.

Until the time of leaving, Yin Jun did not talk to Li Chaoren about Hutchison Whampoa and Cheung Kong Group.

Li Chaoren now has some Hutchison Whampoa stocks in his hands, but the amount is very small.

He will have to wait until next year to get a sudden fortune from Shen Bi, and mastering Hutchison Whampoa will be the beginning of Changshi Group's take-off.

Yin Jun didn't want to affect anything, he just wanted to follow behind and make some money.

Moreover, in order to get more for himself, Yin Jun may also compete with Li Chaoren in Hutchison Whampoa.

Li Chaoren doesn't have the advantage of being reborn, so he naturally doesn't know as much about Hutchison Whampoa as Yin Jun.

Of course, if it is not very necessary, Yin Jun will not stop Li Chaoren from getting Hutchison Whampoa.

After all, it is the Chinese who got it, which is much better than letting Jardine and other foreign consortiums get it.

It's just that among the assets of Hutchison Whampoa, there is a very important property, but it is something that Yin Jun must get.

Only when Yin Jun has enough exchange conditions in his hands can Li Chaoren willingly hand over this property to Yin Jun.

It's too early to say these things now, Yin Jun has nothing to exchange in front of Li Chaoren.

Even though Li Chaoren came to discuss matters with Yin Jun in person, it was only related to Tianshuiwei. If he were to talk with Yin Jun about Hutchison Whampoa, Yin Jun had no qualifications at all.

When I got home, it was already 9:30.

At this time, "Chu Liuxiang" on Li's TV station was broadcasting, and it was also the most watched TV series.

Since Jiashi can only broadcast educational programs during this most golden time, basically there is no ratings, only TVB and Li's have the possibility of fighting.

The choice of wireless is very sensible.

After "Detective Li Qi" ended in a hurry, they took the weakest "House of Men" among their three TV series "Rainbow", "Ping Zongxia Video Record" and "House of Men" to compare with "Chu Liuxiang" "The war against Taiwan.

Naturally, the effect was not very good. Although "House of Men" was directed by Zhao Zhenqiang and obviously absorbed some of the jokes from "Wulin Biography", the ratings were still fixed at around 20%, and "Chu Liuxiang" still held more than 20%. 75% market share.

But TVB is also satisfied with this, and if "Chu Liuxiang" can get 20% of the ratings, it is at least better than "Detective Li Qi".

Through the investigation, we can know that "A Man's House" full of jokes gave many Xiangjiang people a chance to relax and laugh, and many jokes are close to life, so under the high pressure of "Chu Liuxiang", they can still get about 20% ratings.

However, "Rainbow" at 8 o'clock suffered another setback.

It wasn't because "Bao Qingtian" suddenly showed its strength, but because Li's "Grace from the Earth" suddenly appeared, grabbing the ratings of the 8 o'clock file.

"Rainbow" originally had a ratings of about 35%, but when "Grace of the Earth" came, "Rainbow" was almost cut in half, leaving only 17% of the ratings.

And "Bao Qingtian" also dropped a lot, leaving only about 50% of the ratings.

"Grace of the Earth" has only aired five episodes, and it has already stood at the top of the high ratings of 33%. The audience's response is particularly strong. It is expected that it may squeeze the ratings of "Bao Qingtian" and "Tianhong" again .

Such a result was actually not as high as Li's expected.

Li's original plan was to overwhelm wireless TVB, and then she won 40% of the ratings, leaving "Bao Qingtian" at around 55%.

But I didn't expect that "Tianhong" will be stronger than expected, while "Bao Qingtian" will decline more.

The reason is that "Bao Qingtian" has been broadcast for too long, it has been more than 4 months, and the audience will inevitably feel a little tired.

However, there is no doubt that the inertia of watching TV dramas is the greatest, and Xiangjiang still has the most 8 o'clock viewers who like "Bao Qingtian".

And overseas, the ratings of "Bao Qingtian" have always remained above 75%, second only to "Chu Liuxiang" at around 80%, and the third place is "Wulin Biography".

By the way, although in Xiangjiang, "Legend of the Condor Heroes" played together with "Wulin Biography" at 7 o'clock can still maintain a ratings of 36%, but in other markets, "Wulin Biography" and "The Condor Heroes" In Malaysia and Thailand, swordsmen met each other, but "The Legend of the Condor Heroes" was a complete failure, and it couldn't even grab 15% of the ratings on "Wulin Biography".

This proves that although Jin Yong's martial arts dramas had a great market in Xiangjiang, they may not have much influence overseas—even in these countries, there are many Chinese people, but "Wulin Biography" is more inclusive. Some, more suitable for the public.

The same is true of "Bao Qingtian", because it tells about Bao Qingtian in people's minds for thousands of years, so everyone loves to watch it, especially older people, and they won't let go of it.

But although "Bao Qingtian" is very powerful, it is not without opponents.

One of the opponents is itself as I just mentioned, and the playing time is relatively long.

The previous 120-episode "Crazy Tide" broadcast one episode a day, and the ratings dropped significantly in the third month. In the fourth month, 30% of the ratings were good in all countries and regions. - Of course, in any place, a movie with 30% ratings cannot be considered a bad movie.

Like "Bao Qingtian", after 4 months of broadcasting, it is still 75%, which is simply a miracle.

However, seeing "Grace from the Earth" under the strong pressure of "Bao Qingtian", it still has a ratings of 33%, many TV stations in other cities also contacted Li's, wanting to buy it and broadcast it.

Li's fully studied what Yin Jun suggested to Jiashi before, and sold all the copyrights in less than three days, and the price was not very high. The average price per episode was less than 120,000. TV stations in various regions have achieved a good broadcast result.

Such a price is naturally a bit cheap.

The 12% dividends received by Yin Jun from other cities are now only 14,400 episodes, which is incomparable with the previous 40,000 episodes of "Chu Liuxiang".

For this reason, Huang Xizhao personally called Yin Jun to explain, and promised that he would compensate Yin Jun in other ways.

Of course, Li's didn't choose partners indiscriminately. Taking Baodao as an example, the only ones who don't buy TV series with high ratings are Taiwan TV, which likes to cooperate with TVB on weekdays.

TTV had bought several wireless TVs before, but the ratings were still not going up. This time, when they came to find Li's, Li's gave them an idea, let them choose to start broadcasting at 7 o'clock in the evening.

"Wulin Biography" at 7 o'clock is undoubtedly the weakest of the three previous dramas. "Grace of the Earth" failed to win against "Bao Qingtian" in Xiangjiang. stand up.

The results showed that this trick really worked.

"Wulin Biography", which did not have the support of a strong student party, encountered "Grace from the Earth", which is popular among middle-aged and elderly people, and the ratings dropped sharply.

At 7 o'clock, "Wulin Biography" can account for 49% of the ratings, "The Grace of the Earth" soared to 43% of the ratings, and the rest of China Television's 7 o'clock programs are so miserable that they only have 8% of the ratings. It's really embarrassing to go out and meet people.

The same goes for the rest of the place.

Basically, if other TV stations bought "The Grace of the Earth", they would not be so stupid as to compete recklessly with "Bao Qingtian" and "Chu Liuxiang". During the three-hour prime time from 7 to 10 o'clock, they could only choose 7 It's on file.

The performance of the facts is similar to what they guessed. "Grace of the Earth" and "Wulin Biography" are very close to each other. Basically, they are 40-60, and they are only a little short of catching up with "Wulin Biography".

With such momentum, Li's suddenly seemed to become Jiashi two months ago, and became the most prominent leader in the TV industry.

With such status and status, Lidi achieved great success at the 1979 Advertising Investment Promotion Conference in November, just like Jiashi two months ago.

They received a total of 460 million in advertising fees, an increase of more than 50% from the previous year.

Most importantly, advertisers have fully expressed their confidence in them.

Once Li's did better in 1979, it might even reach an unprecedented 600 million Hong Kong dollars in advertising expenses.

This is just the advertising fee. Now Lide still has the expected foreign income of "Chu Liuxiang" and "Grace from the Earth", which will reach about 60 million, as well as the income from "A Thousand Rivers and Thousand Mountains Are Always Love" and "The Change of Silkworms", plus Together, the total profit may exceed 100 million Hong Kong dollars next year.

Originally, this was a very happy thing.

But to the surprise of all Li's staff, on the second day after the advertising investment promotion conference ended, after the first advertising fee of 170 million yuan was recorded, Li's voice company in the UK actually ordered Li's TV station to take the The sum of money plus the 30 million dividends from "Chu Liuxiang" and "The Grace of the Earth" that arrived in the account one after another, a total of 200 million Hong Kong dollars, was immediately transferred to the account of the head office.

And they also said that of the 460 million Hong Kong dollars, 300 million will go to the head office, and only the remaining 160 million Hong Kong dollars, plus dividends from other TV dramas in the future, will be freely distributed by Li's TV station.

Such an overbearing decision immediately made Li's staff all over the place angry.

They have worked so hard, and although they will only start to make a profit next year, it is only natural that the head office will share part of the profits, after all, they have lost a lot in the past few years.

But you took away 300 million all at once, leaving only 160 million, what is this?

Oh, it's not only 300 million, but now I don't have most of the foreign dividends of "Chu Liuxiang" and "Grace from the Earth" in my hand, and I have been drawn 30 million!

No matter how powerful "Thousands of Waters and Thousand Mountains Are Always Love" and "The Change of the Silkworm" are, they cannot exceed Chu Liuxiang's 46.8 million, and if there are about 30 million, they are the best.

According to this calculation, Li's fixed expenses next year will only be 250 million Hong Kong dollars, which is not enough at all!

Unless Yin Jun gives them a few more good books, and I pray that the books Yin Jun gave to Jiashi will not be too strong, and Wireless will not turn around again... Only by meeting such harsh conditions can Li's next year be able to cope with the expenses in front of her .

There was some slim hope, which made Lidi's staff very depressed.

Especially the front-line staff, Huang Xizhao and Zhong Jinghui had agreed with them that a big red envelope would be given out during the Chinese New Year to thank everyone for their hard work in the past six months.

But now even next year's salary may not be paid in full, it is impossible for Lide to give out big red envelopes again, how can everyone be happy.

The staff work hard, isn't it just to support their families?

In order to let the employees have a good year, the boss of Xiangjiang has the habit of giving out bonuses during the New Year. If this habit is gone, it proves that the company's situation is already very bad.

What scares Huang Xizhao, Zhong Jinghui and the others the most is that if Li's can't guarantee the treatment of the staff, especially the treatment of the stars, then the stars they finally created, such as Chu Xiangshuai, Su Rongrong, Shen Huishan, Hu Tiehua...etc. , and even the original stars are very likely to leave Li's and be poached by TVB or Jiashi.

If it gets to that point, Lidi can't even gather the basic stars to make a TV series. Even if the script of the TV series is good, what's the use? How many viewers will buy it?

At that time, won't Li's collapse?

How could they be reconciled to how they worked so hard to fight a way out, but now they are about to fall apart?

The actors and ordinary staff were nothing more than that, and the high-level executives who were dedicated to Li's prosperity really almost collapsed.

But they can't do anything to stop it.

The United Kingdom's Li's Husheng head office controls 62% of the shares of Li's Yingsheng TV. In recent years, they have invested the most and suffered the most losses. Therefore, even if they took away a total of 330 million Hong Kong dollars this time, Standard Chartered, Yee Minority shareholders such as the He, Kadoorie family, Xu Shixiong family, etc. have nothing to say.

Besides, Li's voice has promised to the small shareholders that they will get more this year, and next year, Li's voice will get no more than 40% of the dividends, and the rest will be fully compensated to them. These small shareholders are naturally happy to see It's done.

Even the shareholders have reached a unified opinion. These wage earners are at best high-end wage earners, so what else can they say?

Speaking of which, Li's voice was also helpless.

Their overseas investment has been somewhat sluggish in the past two years, and many of them are losing money.

For this reason, they also reduced the investment subsidy for Li Yingsheng TV station this year.

After finally seeing that Li Yingsheng actually made a lot of money, they naturally wanted to take it back to make up for other losses.

In the eyes of the British guys, this TV station in Xiangjiang used to lose money, and when it finally made money, it must contribute to the head office.

Even the main brain does not exist, so what is the value of the branches?