Chapter 799 Great Benefits!

On Monday morning, Li Mu's long-awaited good news finally came out.

First, Taobao officially received the red-headed document from the Economic and Trade Commission. The document stated that the Economic and Trade Commission decided to position Taobao.com and Taobao Logistics as "high-tech key demonstration enterprises" after evaluation. The specific policies are as follows: from the first year to the second year, the corporate income tax is exempted, and the third to the fifth year is levied by half of the corporate income tax.

For Taobao Logistics, while implementing the same five-year tax reduction and exemption policy, Taobao Logistics will be given three-year freight vehicle purchase tax exemption, import tax exemption and value-added tax refund preferential policies, with the only additional restriction. Yes: All freight vehicles purchased under this preferential policy shall not be sold or leased to third-party companies in any form within five years.

The five-year tax reduction and exemption policy is of great significance to the two companies. Because Internet companies have to continue to invest and burn money, it is very difficult to make profits on the books. Often an Internet company with a market value of hundreds of billions The company has continued to make losses on the books for several years. However, despite the losses on the books, the company's turnover is huge and the scale of the tax burden it bears is also extremely large. In this case, when the preferential policies for tax reduction and exemption came out, Li Mu and Liu Qidong were excited. hug and cry.

In addition, high-level leaders issued instructions, and local governments should give the green light to high-tech demonstration enterprises, and must give full support in terms of land resources, transportation resources and human resources.

The title of "High-tech Key Demonstration Enterprise" directly awarded by the Economic and Trade Commission is too high. With this title alone, Taobao and Taobao Logistics can stand out among all Internet companies. Although several other software and hardware R&D companies There are also demonstration enterprises, but only Taobao and Taobao Logistics are crowned with the word "key".

A large part of the reason why Taobao has received such attention is because it has already shown its influence and promotion on the real economy since its establishment. Technology doesn't work.

The previous brand day completely achieved Li Mu's goal of holding high and high, and directly pushed Taobao to an unprecedented position. Unlike those hardware manufacturers that generate tax and income to drive the industrial chain and employment, Taobao's influence is not limited. It is limited to any kind of hardware production, but has a huge stimulating effect on the entire retail industry and manufacturing industry. The government will naturally pay special attention to this enterprise that can greatly stimulate domestic demand.

In addition to the name of great significance, as well as the tax reduction and exemption policy that is beneficial to home, the policy of exempting the purchase of trucks at every tax also confirms the government's huge expectations for Taobao and e-commerce. The government's attitude is very obvious. This is to help Taobao. And Taobao Logistics took off all the tax burdens, letting them get rid of the posture and rush forward desperately.

As soon as these policies are released, Taobao Logistics has almost all the conditions for taking off.

Li Mu, who was on Taobao.com, and Brother Liu, who were with him, were very excited. Brother Liu had already started to calculate how much these tax relief policies could save Taobao.com and Taobao Logistics. However, before he could figure it out, twenty minutes later , and another huge good news came.

At the same time, the Economic and Trade Commission sent invitations to many well-known computer manufacturers and well-known home appliance manufacturers, and Shenzhou was also invited. According to the news from Shenzhou, the reason why the Economic and Trade Commission invited Shenzhou this time was: to discuss in Beijing. Issues related to accelerating the penetration of home computers.

Although he did not disclose the specific rules of "computers entering the city", Li Mu knew very well that the Economic and Trade Commission had come forward to interview computer and household appliance manufacturers, which means that the high-level officials must have passed the "computers entering the city" and "home appliances going to the countryside". "These two national policies, after interviewing relevant companies and formulating relevant rules, should immediately start pilot projects in some provinces and cities.

Home appliances going to the countryside has nothing to do with Li Mu, and he is not going to get involved in it.

But "computers into the city" means too much to him. Once the tone is set, it means that the country has entered a stage of open policy support for the development of the Internet, which is a huge benefit for the entire industry. information.

Brother Liu said excitedly: "Shenzhou is really going to take off this time. We already have the space to reduce the 4999 to 4299. If it is combined with government subsidies, it will not be a problem to reduce the whole machine to less than 4000 yuan! Four thousand The price friendliness of desktop computers within RMB is simply too high, and it is unparalleled in terms of market acceptance and competitiveness.”

Li Mu said: "Shenzhou's production capacity is a big problem. When the policy of 'computers entering the city' is finalized, Wu Haijun should quickly make a round of financing in exchange for cash to expand production capacity. If the development continues at this rate, Shenzhou will be able to do so by this time next year. listed."

Senior Brother Liu said: "Wu Haijun will soon open Yanjing to participate in the symposium of the Economic and Trade Commission. I will communicate with him at that time."

Li Mu nodded and asked him, "Is there no reply from Lei Jun?"

Brother Liu said, "Not yet."

Li Mu said: "Then wait, I believe that Lei Jun will eventually agree to our acquisition invitation. Now you have the people under your command to start preparing for the promotion of book sales. Once we accept the excellent website, we will Use the fastest speed to drive Dangdang to death and never let it survive until next year."

"Okay." Senior Brother Liu nodded, "I'll order it today."

Li Mu asked him, "Have the daily chemical department store sales talents you recruited from Procter & Gamble and Unilever been in place?"

Senior Brother Liu said: "Several key candidates have basically negotiated terms and are waiting for them to leave the office."

Li Mu said: "I urge them to get to their posts as soon as possible. If they really can't get to work in a short time, let them directly breach the contract. We will bear the specific compensation liability for them, and quickly get the people in place. I want to start the second promotion. , slammed a wave of daily necessities."

From the data of the brand day, Li Mu realized that Taobao's current big problem - the frequency of online shopping is too low, especially the users are not used to the online shopping behavior of daily necessities, and the brand day allows users to buy electronic products online. Habits and awareness, now Li Mu will use a new round of promotional activities to let users develop the habit of buying daily necessities online.

Seeing that Li Mu was in such a hurry, Senior Brother Liu immediately agreed, saying, "I'll have people connect as soon as possible, and urge them to come to their posts soon."

Li Mu nodded and asked him, "What's going on in Berman, Germany?"

Brother Liu said: "I asked them to live in the best local hotel, rent the best local car and driver according to your instructions, and spend money very generously in front of the Germans. One weekend, they asked Berman's People have eaten two meals, and Berman's people have changed their attitude towards them. Last night, Berman's people invited them to visit the production line and equipment demonstration today. Berlin time is seven hours later than us. It is estimated that they will swallow it today. Visit Berman in the afternoon of Beijing time."

Speaking, Senior Brother Liu added: "From the feedback from the person in charge in front, Berman has really changed a lot. Our representative mentioned the visit before, and they have been vague and unwilling to arrange it. This time it was them. actively invited."

Li Mu nodded and said with satisfaction: "As long as they treat us as real potential customers, the five-year tax reduction and exemption will bring us great benefits. It is easy to use the redundant funds in Taobao's account period, but with this favorable support, I think we can use that money first. The first important use is to add additional logistics investment and automatically sort directly on the six major logistics bases. equipment."

Liu Yongdong also agreed very much: "Since the government's support is so firm, we speed up the development speed, which can be regarded as a positive response to the government."

Li Mu nodded and said, "In the future, your focus will be on logistics, and I will be responsible for the daily operations of Taobao.com."

After that, Li Mu sighed: "If I can dig Lei Jun over, then I will be so relieved!"

...

By the afternoon, the news that Taobao and Taobao Logistics had received huge support policies spread throughout the Internet industry.

For other industry peers other than e-commerce, this news is enviable. The Internet industry is struggling to start a business, and it is not easy to have a relationship with an investment bank, but Li Mu is favored by high-level officials and recognized by the government Compared with the "proud sons", they are simply nothing.

There has never been any Internet company in history that has received such strong support from the government, and Li Mu is always creating various histories.

Boss Ma, who is in Hangzhou, has been tortured to the point of going mad by Li Mu. As soon as Li Mu's exclusive interview came out, the news was overwhelming, and Taobao was in the limelight for a while. to a good opportunity to go online.

To Boss Ma, Letao is like the four threes in Dou Dizhu. It is the smallest bomb in the whole deck, and it is also his only bomb, but the smallest bomb is also a bomb. It can also lock the victory, but if the timing is bad and the four threes are thrown out in advance, then Le Tao is likely to become cannon fodder as soon as it goes online.

Originally, Boss Ma wanted to wait for the popularity of Taobao to drop, and immediately launch LeTao with strong online and offline promotion, but after waiting until now, the popularity of Taobao has just begun to decrease, and the government gave Li Mu a huge benefit. , I believe that Taobao will soon become the object of attention of the whole society by virtue of its reputation as a "high-tech key demonstration enterprise" and various support policies.

Seeing that the opponent kept running the cards, Boss Ma was not just impatient. If Li Mu developed smoothly and quickly, and when the two kings were left in the end, he would have to suffocate even if he didn't become cannon fodder. in hand!

How to do! ! !