Chapter 781 Sorry, No Team to Stand!

The genius remembers "love ♂ go ÷ small? talk → net" in one second, and provide you with wonderful novels to read.

Li Mu's rejection was so direct and thoughtless, although it was not beyond Lei Jun's expectations, it still made him feel quite disappointed.

He had long realized that Li Mu would negotiate with him with money in one hand and gun in the other, but he still hoped to win a chance to mediate.

It's a pity that Li Mu wasn't going to give him such thoughts at all.

The reason why Li Mu refused so bluntly was not because he was pretending to be coercive, nor because he had any obsession with Joyo.com, but because he had to be careful about Amazon.

Amazon is the world's No. 1 e-commerce company. In Li Mu's view, there are three key reasons why Amazon has not developed in China in its previous life.

First, Amazon and Joyo.com took the same detour. When they first came up, they started with the audio and video of books, but they ignored that the audio and video of genuine books are not just needed in China at all, but the fan economy. Those who will buy the audio and video of genuine books are either habitual. genuine users, or real fans who don’t care about the price difference between overspending and piracy, the genuine book audio and video industry is a niche market in China with a population of more than one billion people, and you still bind your image to this In terms of categories, the image shackles are too serious. Under the influence of JD.com, how many domestic consumers will think of Amazon first when buying electricity? To some extent, the reason why Dangdang.com has been half-dead is also the same;

Second, Amazon doesn't understand the Chinese market. From online operations, website algorithms, and offline logistics and distribution, they are all playing the same way as the American market.

Third, the overall level of the excellent Amazon team is insufficient. Wang Hanhua has been in charge of the excellent Amazon for so many years, not only is there nothing good to say, but in the era of several blowouts of China Internet and e-commerce, he has not been able to lead the excellent Amazon to keep up with the rhythm;

It may sound like Amazon isn't something to fear, but at the end of the day, that's been the case in a past life.

In the last life, there was no such abnormal Taobao in the Huaxia e-commerce market in 2002; in the last life, even when Amazon acquired Zhuoyue, domestic e-commerce was just beginning to sprout, and everyone was crossing the river by feeling the stones; The steelmaking furnace has been ignited in advance by itself, overseas capital must be paying attention, and will definitely make corresponding actions soon, and overseas giants will also realize the strong potential of the domestic market, and thus make the decision to enter China earlier than in the previous life. .

What's more, Li Mu has already brought out the relatively mature B2C and C2C models. Other companies don't need to cross the river by feeling the stones, they just need to stare at themselves and chase after them with all their might.

Before Apple launched the iPhone,

No mobile phone manufacturer would have thought of promoting multi-touch and abolishing physical buttons. If it weren't for Jobs, the most sought-after mobile phone today might be the Nokia N200. However, once Jobs launched the iPhone, it immediately promoted the global mobile phone industry. A huge revolution. From the beginning, there was only an iPhone, a mobile phone without a physical keyboard. In just a few years, it has become almost impossible to find a mobile phone with a physical keyboard. Even the BlackBerry is GG, is that not enough to explain the situation?

Li Mu did not dare to compete with Jobs, but the revolution brought about by his rebirth of the bug to the domestic Internet industry is the same in terms of impact, because he has come up with a new way of playing and achieved unprecedented success, and the entire industry will play in the future. Change.

If Amazon came to China in advance, if Amazon changed the routine of the previous life because of its own appearance, what should I do when the time comes? Amazon's current market value has reached at least 8 billion US dollars. If he changes his routine and comes to China to play this game seriously, he may not be his opponent.

Li Mu didn't want to bring in the world-class giant Amazon after he finally included Brother Liu and deleted JD.com from history. If the leader of China's B2C market in ten years is Amazon, then he will become the leader of China's Internet industry. sinner.

So Li Mu has an idea now, while developing himself rapidly, and preparing for Amazon's entry into China in advance!

If Amazon develops in China, there are only two companies that are suitable for them to acquire in China, Zhuoyue and Dangdang. If Amazon acquires any of these two companies, Amazon can directly have a certain foundation in China, which is equivalent to capturing Normandy first, and then follow-up. The landing becomes much simpler, and the follow-up attack can be launched directly by gathering troops.

Therefore, Li Mu has an idea at the moment, the acquisition of Joyo Network is one, and the second is to die.

If the acquisition of Zhuoyue fails, they will kill both of them, so that when Amazon comes to China, they will have to build a landing point first, then gather troops, and then launch an attack. Let's go all out, and even if it is worth tens of billions of dollars, it will not be able to help itself in the Chinese market.

In this case, he must buy Joyo.com wholly. If he only holds a small amount of holdings, and uses money and resources to make it stand in line, once someone gives more money and resources than himself, it will immediately consider re-aligning himself. Yizhen is ready to betray himself and stand in the opponent's camp, but he has absolutely no choice, after all, he is only a shareholder and not a controlling party.

Ele.me and Meituan, two take-out O2O companies, have had “brand changes”. Tengxun only entered during Ele.me’s D round, and it has a small share. Ali has been around since Meituan’s B round. After investing in the D round, the proportion of shares was not high, and the subsequent events were very tragic. Boss Ma wanted to control Meituan, but Wang Xing, a stubborn young man, took Meituan to merge with Dianping in a rage, and then he He was transferred to Teng Xun's command and became Teng Xun's own son. Ali could only cry against Teng Xun's god son. Are you hungry?

Li Mu didn't want to have an unstable factor like Meituan in his camp, nor did he want to have a stubborn young man like Wang Xing under his command. In the case of great strategic significance, he prepared with both hands, either a wholly-owned acquisition or a full-scale war. .

Therefore, his attitude to the leader of Lei is also very clear: no team can stand, you, or Zhuoyue.com, currently do not have the qualifications to stand in front of Taobao.

Master Lei adjusts his mood at this moment. Since there is no chance for mediation, let’s talk about acquisitions. He is not willing to fight with Taobao with Joyo. There are two fathers: Jinshan and Lenovo, but these two fathers can only provide money, but not any really useful resources.

What's more serious is that Li Mu's Taobao.com has given such a huge impact on Joyo.com that the two fathers have no interest in investing money, and just want to sell their children quickly.

Therefore, in this case, Lei Cult Master just hesitated for a while, and then asked Li Mu: "Mr. Li, what kind of offer are you willing to make for Zhuoyue.com?"

The future of Zhuoyue is not very optimistic. In the last life, I insisted that it only sold 75 million US dollars in 2004. Even if Taobao did not appear in 2002, its valuation at most was 30 million US dollars. However, Taobao sold its audio and video products. The business impact of sales will come and go, and the overall valuation of the company will definitely be greatly reduced.

The Internet is an industry that attaches great importance to the future development space. If the revenue increases by 50% on the original basis, the company's valuation may increase by 100%. On the contrary, if the revenue decreases by 50% on the original basis, then the company's valuation may increase. The decline of 75% or even higher is mainly because the valuation bubble in this industry is already very high, so once the performance collapses, the speed of the valuation bubble bursting is amazing.

Considering this level, Li Mu said: "The offer I can currently offer is a cash purchase of 830,000 yuan."

83 million, according to the exchange rate of RMB 8.27 to the US dollar, which is exactly 10 million US dollars...

Mr. Lei's expression was startled, and he really respected and hated Li Mu in his heart.

Sincerely, he is very precise in grasping the pain points. Before coming here, Mr. Lei had psychological expectations. Given Li Mu's consistent routines and skills, he would definitely not give a premium. Therefore, Mr. Lei's own highest psychological estimate is Fifteen million dollars, if he asks for fifteen million dollars, I am afraid that he will accept the offer without hesitation, and Jinshan and Lenovo, two fathers who are eager to sell, will certainly not refuse, but if he asks for a low price If it was $10 million, then he would definitely reject him without hesitation. If it was lower than this price, he would not be able to accept it, and neither would his two fathers. Li Mu just asked for $10 million, which was his lowest price. , the calculation is really too shrewd.

What I hate is also Li Mu's precise grasp. This price is too cruel. If Li Mu insists on this price, then this price will definitely make him curse in his heart, while tearfully sign the agreement, and then in the next few years , Every time I think of Joyo.com, I feel a pain in my heart.

Mr. Lei also hoped that Li Mu would just come up with a low price. In order to facilitate the subsequent bargaining, he opened his mouth and said to Li Mu: "The more acceptable valuation on our side should be no less than 15 million US dollars. Your offer is really high. A little too low."

"Is it low?" Li Mu smiled slightly and said, "The business of Joyo.com has suffered a lot, and it is inevitable that the valuation will be greatly discounted. The most important thing is that Taobao.com only produces audio-visual products, and we do not have books yet. Intervention, if we start the book business, after a few months, the business of Joyo.com will definitely be more strongly impacted, and at that time, my offer will definitely be lower, and maybe even give up the offer.”

What Li Mu said is not alarmist. If Taobao wants to kill Zhuoyue, it will not be difficult at all. The reason for the acquisition is to save time. Time is far more important than money.

Hearing what Li Mu said so directly, Master Lei was somewhat unconvinced, and said seriously: "Mr. Li, in terms of audio and video products, Taobao has the resources of Star Post Bar, which is indeed very easy to expand, but the book business, Joyo.com We have been doing this for a long time, and we have very close cooperative relations with major publishing houses and publishing companies, and these resources themselves are of great value."

Li Mu smiled lightly and changed the subject: "Mr. Lei, I don't know if you understand, except for small and medium-sized sellers, all other products sold on Taobao have a settlement period, and our B2C business is lying on Alipay's book. The rolling cash pool of more than 3 billion, and it is still increasing with the increase of Taobao's daily sales. Even if the account period of the brand day expires, we can at least ensure that the book cash pool is not less than 1.5 billion and steadily. Growth, on the premise of ensuring the growth rate of Taobao's transaction volume, I can theoretically dispose of this cash freely, as long as Taobao does not go bankrupt, I will never need to make up the money."

Lei Jun was horrified, but after a moment he immediately understood that Li Mu's remarks were true. The brand alone has sales of 2.683 billion a day. This money is real money. If Taobao's B2C business presses the partner's monthly account Period, if the normal sales of 2 billion a month, then Li Mu will have 2 billion available on his account. When the next month needs to be settled, there is another 2 billion or more sales in the past month. This money comes in After that, the partner will settle the bill for the previous month, and the rest will be rolled over with the previous 2 billion.

For a long time, Li Mu has always pressed the partner's one-month account period, until the day when the partner terminates cooperation with Taobao, or the month following the day when Taobao stops B2C business.

But which partner would foolishly give up the cooperation with Taobao? Which company has the ability to make Li Mu stop B2C business? Not now, and probably not in the next few years.

Therefore, in theory, Li Mu will always have a sum of money that does not belong to him, but is completely at his discretion. This money is constantly changing according to the sales volume of Taobao's B2C business. If Taobao's B2C business can achieve 100 per month 100 million in sales, then he has 10 billion in cash to use.

This money is the money that the merchants have settled in the account period and is naturally revitalized. The merchants will not have any opinions. As long as Li Mu can pay on time, even the central bank has no right to interfere with how Li Mu uses it.

Seeing that Master Lei's expression was a little unnatural, Li Mu smiled and showed his fangs at this time: "Mr. Lei, if I spend 30 million to support Taobao's book industry, every book sold will not only make no money, but also subsidize users. For three yuan, sell 10 million copies first, what will you do with excellence then?"

Lei Cult Master looked stunned.

Li Mu felt that he seemed to see his inner monologue from the expression of Lei Cult Master: How can you be so shameless? !

So, Li Mu smiled again, and said casually: "If you think it's too extravagant to burn money like this, then I'll change the routine, for example: every time you buy a book from Taobao, you can get 3 YY currency exchange codes, What will excellence do then?"

Religion Master Lei was stunned.

Li Mu felt that he saw a new inner monologue from the expression of the leader of Lei: Are you still human? !

Afterwards, Li Mu smiled even more, and said, "Or I can just do a two-pronged approach. The user buys a book, subsidizes three yuan in cash, and gives three YY coins. What should Zhuoyue do?"

...