Losing Money to Be a Tycoon

Chapter 213 The New Version of the Boat that Jiesili Has Never Pulled

Lin Wan continued to experience the game seriously.

Although he still couldn't like this type of game, in order to complete this historic initiative and witness the birth of a new game mode, Lin Wan decided to show enough professionalism.

As a designer, even if it is a type of game that you don't like, in order to complete the work, you must play hard and understand it completely!

"Huh? I got the choice!"

On the screen, Lin Wan's game character suddenly glowed with golden light, and the entire model swelled two or three times, making it as majestic as a giant among a group of players.

This is the performance drawn by the Heavenly Selection System. At this moment, the combat power of Lin Wan's game characters skyrocketed!

Lin Wan immediately began to "work hard" and rushed into the battlefield to kill.

About half an hour later, the national war was over.

Ye Zhizhou knocked on the door lightly to discuss something with Lin Wan.

He had been here before, and seeing that Lin Wan was seriously studying the game, he didn't feel embarrassed to disturb him, and he came back after the end of the national war.

"Director Lin, I want to discuss a little about the promotion."

"Although there is still more than a month before the game is actually released, the promotion must be prepared in advance."

According to the previous research and development experience, Ye Zhizhou and Wang Xiaobin felt that it was almost time to prepare a publicity plan.

Lin Wan was taken aback: "Ah? Is it so early?"

In her impression, Tenda seems to be a period of time after the game is launched, and the publicity effect will appear, and then it will explode in an instant.

Lin Wan has always felt that this is the norm in the game.

But on second thought, it may just be because I don't know.

The performance art-style announcement of "Game Producer" was obviously arranged by President Pei long ago. The publicity effect came after the game was launched, but the preparations for the publicity work must have already been carried out.

Thinking of this, Lin Wan nodded: "Okay, according to the original experience, how should we promote it?"

Ye Zhizhou thought for a while: "According to my original experience, the best way to do this is to buy webpage advertisements, video website advertisements, or the kind that automatically pop up the game window when you click..."

Lin Wan frowned subconsciously.

Also too low.

Lin Wan has always hated this kind of psoriasis advertisement on the website that sells dog meat, but now his game also relies on this promotion?

resist!

Ye Zhizhou added: "However, the problem now is that our game is micro-end."

"Even if the window pops up, players who want to play our game need to download a small installation package, which will greatly reduce the click conversion rate of our game."

"This is a very serious problem. If the conversion rate is too low and the difficulty of acquiring players is too high... then our advertising costs may not be recovered."

Lin Wan was a little speechless.

It means that even this low and annoying way of publicity is not necessarily easy to use?

Lin Wan thought for a moment and said, "I'd better ask President Pei for advice on this issue."

Ye Zhizhou was very happy: "This is the best!"

Pei Qian said before that if there is any problem in the process of game production, just listen to Director Lin.

Ye Zhizhou and Wang Xiaobin did exactly that. After that, some small problems in the research and development were all discussed internally, and then Lin Wan came to make up their minds.

However, if you encounter some problems that everyone is undecided about, you must still ask President Pei.

In terms of publicity, everyone didn't think of a good way, so they could only ask President Pei.

With a little nervousness, Lin Wan sent a message to Pei Qian asking for the promotion plan of "Blood War Song Power Enhanced Edition".

What if President Pei doesn't have any good publicity methods?

After all, after changing from a web game to a micro-end game, the type of this game has changed, and traditional publicity methods are not necessarily easy to use.

Even President Pei, I'm afraid it will take a few days to get an answer, right?

However, within a few minutes, Pei Qian replied.

"Wait a minute, I'll send you a copy."

After another five minutes, Pei Qian sent a document.

Lin Wan opened the document and read it with Ye Zhizhou.

The publicity plan given by President Pei is very simple, and the advertisements are bombarded!

Still in accordance with the traditional way, advertisements are placed on webpages, video websites and other places.

It seems to be no different from the original propaganda method.

However, the publicity plan given by Mr. Pei even specifically asked to spend money to find stars to wear cos costumes for filming, and specifically stated that Hong Kong and Taiwan movie stars must be invited, and they had to read the advertisements themselves, even the content of the advertisements. It's already written!

"Hello everyone, I'm XXX, I've acted in a lot of dramas, but in the game, I only play "Blood War Song Power Enhanced Edition", a fair game, so that everyone can experience the pleasure of local tyrants, come here is to earn, Jie Wan On the battlefield, I am your brother!"

"XXX packaged "Blood War Song Power Enhanced Edition", this game is really fun, if you miss it, you will have to wait for 120 years!"

"The new version of the boat that Jiesili has never pulled, it takes three minutes to experience it, and Li will do it like me, and fall in love with the Jiejie game!"

...

and so on.

Lin Wan and Ye Zhizhou were stunned.

Close the document and reopen it again.

I almost thought it was the wrong way to open it...

Ye Zhizhou felt that he had completely lost his mind.

Boss Pei sent a copy so quickly, obviously he had already made up his mind.

This way of publicity may have been what he thought of early in the morning.

But why choose this way of publicity?

These lines... just look very low!

Are you afraid of being scolded to death?

Ye Zhizhou feels that "Blood War Song Power Enhanced Edition" is no longer a krypton gold game. It can be said to be a game of conscience, and we have all cleaned up!

Since it has been cleaned up, why do you still do this kind of advertisement? Isn't this pouring dirty water on yourself?

If it is a traditional krypton gold page game, then this kind of publicity is really good.

Because the main players of the page game are local tyrants and coal bosses, they all prefer Hong Kong and Taiwan movie stars, and the advertisements are written very directly, so it should be easier to win their favor.

However, the main target group of "Blood War Song Power Enhanced Edition" is no longer those local tyrants!

What's more, this kind of publicity seems very crude and outdated. Even if it is judged by the advertisements of ordinary web games, it is quite low...

It's over, I don't understand what Pei always thinks!

Ye Zhizhou looked at Lin Wan with inquiring eyes.

Lin Wan was also thinking. Obviously, her rejection of this advertisement was much higher than Ye Zhizhou.

However, she knows President Pei better than Ye Zhizhou.

Anything that is unreasonable has a deep meaning behind it!

After thinking for a long time, Lin Wan nodded slightly: "I understand."

"President Pei's goal was originally to make players stop being slaves of money, in order to change players' tastes!"

"That is to say, when promoting, it is necessary to attract the target players of the krypton gold game as much as possible, so that this game can be used to reverse their consumption concept!"

"If traditional web game players don't enter this game, how can they change their minds?"

Ye Zhizhou was a little confused.

"No... not so much, right? This is a more conventional way of promoting web games?"

"It does seem to be the case now, but many things can't just be seen on the surface." Lin Wan shook his head: "President Pei must have something to do, let's wait and see."

Push a friend's book, "I will never be an emperor"~ Regarding the previous two questions: the out-of-print weapons will no longer be returned, and the villa has been changed to commercial and residential use. The previous article has been slightly modified. In the new January, ask for a guaranteed monthly pass~ I spent some time today because of the revision, and there will be more updates during the day.

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Losing Money to Be a TycoonCh.213/1703 [12.51%]