Chapter 224 The New Goal of Feihuang Studio
Pei Qian happily handed over the stall.
Of course, considering that Lu Mingliang is his confidant and favorite after all, in order to prevent him from having some wrong perceptions of the positioning of the headwind logistics, some words still have to be said in the front.
"Headwind logistics is part of the long-term layout in the future, so it is temporarily in a state of loss."
"But you don't have to worry about this. Even if you lose more in the future, even if you lose a few months or even a few years, it doesn't matter."
"Making money is only the last goal of headwind logistics, and you must keep this in mind."
After hearing Pei Qian's words, Lu Mingliang couldn't help but be taken aback.
Making money is the last goal?
What are the goals ahead?
Lu Mingliang thought for a while: "Mr. Pei, what do you mean, the main goal is to expand the customer base, and use the method of burning money to achieve rapid expansion in the early stage?"
Pei Qian took a sip of coffee: "This is just one aspect, there are many other goals."
"For example: to create convenience for everyone."
Lu Mingliang was taken aback for a moment, he really didn't expect this.
Pei Qian continued earnestly: "In the current express delivery industry, most of them pursue profits too much, and the actual experience is very bad. An important goal of our headwind logistics is to provide everyone with the best express service."
"Other couriers don't deliver to your door, we deliver."
"Other couriers don't help with unpacking and throwing garbage, we help."
"Other couriers ignore complaints. When we receive complaints, we can neither wrong our own employees nor allow customers to be wronged. We must find a proper solution.
"In short, what we need is not only the number of customers and money, but also good word of mouth, and even word of mouth should be at the top!"
"The task I give you is to do your best to get the word of mouth of Headwind Logistics, and even encourage you to burn money to buy word of mouth."
"Remember, you are a Tenda employee, don't be afraid to spend money, understand?"
Lu Mingliang nodded sharply: "I understand, President Pei!"
After listening to President Pei's words, Lu Mingliang felt more and more that his choice was correct.
Doing a business that can provide convenience for everyone with your heart, even if it doesn't make money, is very meaningful and valuable!
Seeing Lu Mingliang's reaction, Pei Qian was also very happy.
Sure enough, I found the right person!
Pei Qian is most satisfied with Lu Mingliang's obedience. Pei Qian will do whatever he says and never make his own decisions.
And now, Lu Mingliang has clearly recognized Pei Qian's idea of "burning money for word-of-mouth", so Headwind Logistics will definitely not have any possibility of making profits for a long time in the future.
Putting Lu Mingliang in Tenda Games would not necessarily be a loss, but putting Lu Mingliang in the headwind logistics would be completely different!
As long as Lu Mingliang can completely follow Pei Qian's ideas, it is impossible not to lose money!
...
...
After arranging Lu Mingliang, Pei Qian played games at Moyu Internet Cafe for a while.
It can be felt that the traffic of Moyu Internet Cafe Mingyun Villa has decreased significantly recently. Indeed, many people have been intercepted by the newly opened stores around.
Especially in the Internet cafe area, there are absurdly few people on the Internet.
While playing, Ma Yang arrived.
"Brother Qian, something is bad!"
"Recently, Jingzhou has opened a new chain of Internet cafes, called Xingle Internet Cafe, which also wants to take the high-end route."
"And they also got investment from Fuhui Capital, which is a bit menacing!"
Pei Qian was stunned: "I remember that there seems to be a new Internet cafe nearby..."
Ma Yang said anxiously, "It's the branch of Xingle Internet Cafe here!"
"And I also inquired about some information. The environment of Xingle Internet Cafe is slightly worse than ours, and the computer configuration can't compare with ours, but the price is much cheaper, so it is quite popular!"
"I took a look and there are indeed a lot more customers than us!"
Pei Qian didn't speak, and quickly considered the cause and effect of this matter.
To put it bluntly, the model of Xingle Internet Cafe is a low-profile version of Moyu Internet Cafe. Although the machine configuration is low, the environment is slightly poor, and the space is relatively crowded, it reduces the cost and can be priced cheaply.
In this way, for customers who are accustomed to traditional Internet cafes, it is easier to transition, and they will not be discouraged by the price at once.
And this chain of Internet cafes has received investment from Fuhui Capital...
Sure enough, Mr. Li was behind this incident...
Pei Qian knew that Mr. Li would not give up so willingly, and he was still paying attention to himself, otherwise, how could he go to such a wrong place to invest money in Internet cafes, bars and chess and card rooms.
Pei Qian was so moved that he wanted to cry.
This Mr. Li is his true love, that's right!
Mr. Li always tries his best to help. He is such a good person!
"What should I do, Brother Qian? Is it possible, still the same as before?" Ma Yang was also a little anxious.
This kind of thing happened once before, when it was targeted at the flagship store of Moyu Internet Cafe.
But this time, the enemy is a chain Internet cafe brand, and all Moyu Internet cafes are targeted!
Moreover, it was Chen Lei who was able to turn the tables last time, and it was a secret move that Pei Qian had laid out long ago.
But now, what to turn the tables on? Pei Qian doesn't necessarily have a second Chen Lei in his hands.
Pei Qian forcibly suppressed his smile: "Don't worry, I have my own way."
After appeasing Ma Yang, Pei Qian planned to go back to rest with a happy mood.
The phone rang, it was Huang Sibo calling.
Pei Qian was stunned for a moment, then immediately became vigilant.
What is he calling to do!
Feihuang Studio has been in a state of confusion since the last time he filmed the documentary "Broken Cocoon Becomes a Butterfly".
This documentary was lost. Although Mr. Pei didn't say anything, Huang Sibo and Zhu Xiaoce both blamed themselves, and they dared not make a documentary when their minds were hot like before.
It's still too early for the system to judge "passive sabotage", so Pei Qian naturally won't rush them.
But this time on the call, most of them have already thought about the next plan.
Pei Qian calmed down and answered the phone.
Huang Sibo's somewhat excited voice came from the phone: "Mr. Pei, we have determined the goal of Feihuang Studio for the next stage. We plan to combine digital product evaluation with short videos to make a brand-new evaluation short play. !"
Pei Qian: "??"
Kind of scratching my head.
Combining digital product reviews with short videos? Who came up with a whimsical idea?
Pei Qian asked with some doubts: "Why are you planning to do this?"
Huang Sibo said excitedly: "It was inspired by an UP master called 'Hardcore Review' on Elli Island!"
"Actually, the evaluation of digital products has always been a promising industry, but we have not considered this aspect before, mainly because we feel that the professional quality is not too high, and compared with other professional evaluation media, it is not competitive. "
"But after watching the 'hardcore review', we were inspired to do similar shows without necessarily having so much professional knowledge!"
"We can start with the daily experience of ordinary consumers and introduce products to the audience in the form of short plays, which will be more grounded and interesting."
"Moreover, the digital field should be easier to realize, and there will be no big losses like the last time."
"What's more, we started out by making short videos, and we have great advantages in this regard, as well as a fixed audience!"
Pei Qian was dumbfounded.
What's up with me here? ? ?
I made that video for other purposes, not to provide you with ideas! !
Thank you to the leader who gave me a reward where I read. The writing has been a bit slow recently. Every time I finish writing it... I have worked hard to squeeze out more updates in the past two days, thank you!