Chapter 231 The New Bonus Distribution Method

After Zhang Zuting was sent away, everyone in Shangyang Games started busy cutting this material into a suitable advertisement.

Ads on web pages, video sites, and some other places require different formats and lengths. For example, the advertisement in some places can only be a banner or a pop-up window, while the advertisement in some places is a short video of a few seconds or ten seconds.

Therefore, the same material has to be changed into many different forms.

If you cut dozens of seconds of advertisements into a few seconds, naturally you have to find a way to retain the most essential part of the advertisement.

At this time, everyone began to discover President Pei's foresight.

This video recorded is a perfect page game advertisement if you cut it casually!

Because these lines said by Zhang Zuting are basically short sentences, and the amount of information contained is not small. After cutting and splicing at will, it will not affect the original meaning too much, which gives great play to the later cutting. space.

If there is an advertisement in the future and players are tired of watching it, it will be a new advertisement if it is slightly cropped.

"Mr. Pei, Zhang Zuting's Mandarin is not very good, I feel a little embarrassed. Would you like to find a voice actor to dub it? Anyway, the current dubbing is not expensive." Ye Zhizhou suggested.

Pei Qian immediately shook his head: "No, that's it! You have to believe in the actor's acting skills and lines. Besides, this natural feeling can invisibly narrow the distance with the audience. If you find someone to dub it, you will lose your soul. ,Understand?"

"Uh..." Ye Zhizhou vaguely felt that there was something wrong with what Pei Qian said.

But then I thought about it again, such an embarrassing video has already been filmed, do you still care how to cut it?

According to Director Lin's guess, the reason why President Pei deliberately recruited Qigang stars to shoot this kind of embarrassing video is to attract those traditional page game players to play the game as much as possible.

In this case, this advertisement has nothing to do with being tall, and it seems reasonable and reasonable to cut it a little embarrassingly.

Thinking of this, Ye Zhizhou didn't say anything, just prepared the promotional materials honestly, and after the game development was completed, these advertisements would be scattered directly.

"Blood War Song Power Enhanced Edition" has been developed for about a month and a half so far.

Although this game is made from scratch, the gameplay basically applies the mature gameplay of "Blood War Song", and the needs of many art resources are also very clear, as long as it is updated.

The main workload is in the art, and the art in the game has been outsourced to several companies, and the speed of resources is very fast.

According to estimates, the game should be completed in early September, which is slightly faster than expected.

After the game is developed early, you can spend a little more time testing, fine-tuning for specific game data, and competing with other competing games for time...

In short, there are many advantages.

Now that the publicity has been done, Ye Zhizhou intends to devote all his energy to research and development, so that this game can meet players as soon as possible.

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On the other side, Pei Qian was also busy.

While paying attention to the development progress of Tenda Games, he was vigilant about the situation at Feihuang Studio.

The research and development work of "Going Back to the Shore" is also going smoothly. The completion rate so far has reached about 60%. According to this progress estimate, plus the time for testing, adjustment, and optimization, the official release of the game will probably be in mid-October.

Pei Qian asked Li Yada to make a demo that can be played in the near future, because he wanted to experience it for himself.

On the one hand, it is to see if the difficulty of the game has reached the level that I expected, and on the other hand, it is to find an opportunity to secretly stuff President Pei's exclusive weapons into a place that no one can imagine.

The requirement of the system is that Pei Qian must use his own strength to get through the game.

In all fairness, Pei Qian is not a special dish, and of course, not particularly strong.

He is just an ordinary player, the kind who can carry a little in the patient game.

The system has set such a requirement mainly to prevent Pei Qian from taking advantage of it.

For example, Pei Qian set the mobs in the first level to be N times stronger than the player's basic attributes. Whether it's attack power, attack frequency, movement speed, etc., they all overwhelm the player. You can only lie down for a second, or only a very small number of great gods can barely pass.

In this case, it is tantamount to maliciously persuading players to quit, which is actually very unreasonable.

Now, the system puts forward such a requirement, which means that an ordinary player with an upper-middle level can successfully pass the level after having a good understanding of the game (Pei Qian can fully understand the game mechanism) and trying hard many times.

In this way, although the game may still be difficult, it will at least give the vast majority of players a possibility to persevere.

However, Pei Qian is so smart, he can naturally come up with corresponding countermeasures.

He mainly considers it from three aspects:

First of all, the system asked me to clear the level, but it didn't say how long it would take me to clear it!

I played the game a hundred times, started playing it from the demo, and played it until the game was cleared the day before the game was released, which is considered a clearance.

Secondly, the system did not ask me to use any method to clear the customs.

There is a particularly powerful weapon secretly hidden in it, the kind that most people can't find. I used it to chop melons and vegetables all the way, and this can be considered a customs clearance.

In the end, the system didn't ask me which ending to clear.

There are many endings that can be made for this game. One ending only needs to play about 30% of the game content in the game. Then I only need to get through the ending with the shortest process. Isn't it a customs clearance?

Therefore, Pei Qian is ready, waiting for the demo of "Back to the Shore", he will arrange the exclusive weapons in it, and then practice.

Maybe in two or three days, the demo of the game will come out, and President Pei will have to get busy.

It sounds a bit hard, but as the saying goes, if you endure hardships, you will be a superior person. If you want to lose money, how can you not work hard?

The investment before and after "Going Back to the Shore" is nearly 20 million, absolutely not to be missed!

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In addition, Pei Qian considered changing some company systems slightly.

At present, Tenda Games has project bonuses and dividends, and 15% of the game's net profit is distributed to all employees as bonuses.

Feihuang Studio is similar, and 30% of the profit is distributed to the members of the studio as a reward.

Pei Qian's original intention for this system was to distribute as much money as possible, so that he would have less system funds on hand.

But after thinking about it for a while, Pei Qian suddenly felt that there was a big problem with this system!

The project dividend is so high, of course the employees are all focused on making money!

Just like Feihuang Studio, they didn't make any money from the documentary last time, so Huang Sibo and Zhu Xiaoce still received the basic salary, and there was no bonus.

Although Pei Qian offered them a high base salary, for them, although the documentary gained word of mouth, their income has actually dropped.

So, this time, they decided to do a digital evaluation + short video program, and increased their efforts to make a meal. Is it also related to this?

Of course, they must also hope to live up to President Pei's hope and make Feihuang Studio more profitable, and don't always let President Pei fill in the holes.

But earning more bonuses for yourself should also be part of the motivation.

So the more Pei Qian thought about it, the more wrong it was.

This bonus distribution system seems a bit like drinking poison to quench thirst!

Although more money was sent out in the short term, it greatly stimulated the enthusiasm of employees to make money, and made those evil money closer to President Pei!

Therefore, this system must be changed!

Of course, it's impossible to deduct these bonuses, that's not what people do.

Moreover, these bonuses are all in their own hands, isn't it that they are causing trouble for themselves and increasing the pressure of losses?

Therefore, Pei Qian needs a way to get the best of both worlds.

It not only sends money out, but also makes employees less keen to make money.

After a little consideration, Pei Qian quickly thought of a good solution.

On the premise of ensuring that employee benefits remain largely unchanged or even slightly increased, the standard for bonuses will be changed from profit to word of mouth!

That is to say, in the past, the bonus was based on how much money the project made, but now the bonus is based on the reputation of the project!

The better the word-of-mouth of the project, the higher the bonus. Even for a project that lost money like the documentary "Broken Cocoon into a Butterfly", as long as the word-of-mouth is good enough, the bonus can be filled.

For example, the word-of-mouth rating for each project is divided into four ratings of SABC. According to the input of the project, each different word-of-mouth rating can get different percentages of bonuses, which are distributed to project members.

Specific to different projects, the allocation method will also be different.

For example, game projects are basically long-term profitable projects, so the cycle of bonus distribution will be longer; and the popularity of videos is mainly concentrated in the first three months, so these awards will be distributed at one time.

In this way, employees are gradually guided to shift their focus from profitability to word-of-mouth.

We should encourage everyone to do more projects that are not profitable but earn word-of-mouth. In this way, President Pei will not make any money, but he will also give employees a large bonus, killing two birds with one stone. Isn't it beautiful?

Of course, there must be projects that make money and have a good reputation.

But such projects are in the minority.

In most cases, good reputation and more money are in conflict, and it is difficult to do both.

Therefore, Pei Qian intends to think a little about the feasibility of this approach and formulate a specific rule to try to implement it before the new game is launched.

As long as such a rule can be established and recognized by all employees, the impact will be very far-reaching, which can be said to be beneficial for the future.

Thinking that in the future, all employees will rack their brains to do word of mouth instead of racking their brains to think about how to make money, Pei Qian feels as if the entire company has become noble!

There is a paragraph written that is not particularly satisfactory, so I deleted it, so I didn't update it at 0 o'clock today, so it will be daylight tomorrow.