Chapter 1027 The Charging Model of the Fitness Battle?
"Mr. Pei, this way please."
Chang You led Mr. Pei and Meng Chang to the recreation room of Outu Technology.
Meng Chang saw this special machine in the corner of the entertainment room at a glance.
The shape is unique, but you can still tell it is some kind of fitness equipment at a glance.
Chang You introduced: "This is a sample sent by the foundry a few days ago. To be honest, it is a little more troublesome to assemble than ordinary fitness equipment. After all, the structure is more complicated and the parts are very heavy. So we must pack it for you." It is relatively difficult for customers to install it themselves.”
Pei Qian nodded: "Of course it needs to be packaged and installed. Isn't this a matter of course?"
In fact, the installation of the package is not difficult. Many fitness equipment adopt a similar model: find some special dealers all over the country to cooperate, give them a sum of money, and let the workers on the dealer's side learn how to disassemble and assemble the equipment and perform simple exercises. Troubleshooting and maintenance, after the goods are delivered, just let the workers in the same city come to install them.
Of course, if it is in a city with Headwind Logistics, it will be even easier. These things can be done by the courier brother of Headwind Logistics.
Pei Qian thought for a while, and added: "We not only provide installation, but also moving. After purchasing the 'smart drying rack', if customers want to move, they can have a free moving opportunity every year: our after-sales personnel will come to the door The product is disassembled, boxed, and moved to a new home in the same city.”
"Of course, if the number of times is exceeded, or if it is transported across cities, the money will have to be calculated separately."
Pei Qian's idea is to give more benefits if he can give more benefits. Once this promise is made, won't he lose some money every time he moves?
Chang You pondered for a moment: "Uh... this is not difficult to do, but it will further increase our later maintenance costs."
"Our product itself may not be able to make much money, and if we move it for free, the cost will add up, but it will be terrible!"
"However... this is great news for customers. After all, a large part of those who buy fitness equipment are young people who do not own their own houses, rent houses and often need to move. Such a large piece of equipment, They can’t move it by themselves, and if they give it to the mover, the mover will not dismantle it, and it may cost extra. If we can solve this problem, these renters should be very happy.”
Pei Qian said: "That's fine, making customers happy is our goal all along."
"As for the cost, it's a small problem, and you can always make up for it in other places."
Chang You nodded: "Well, Mr. Pei is right."
With an idea, Pei Qian was very happy to spend another sum of money.
He and Meng Chang continued to look up and down this "smart fitness drying rack".
The actual product is very different from what Pei Qian imagined. Obviously, after repeated communication between the product manager of Outu Technology and the foundry, the comprehensive safety, practicality, portability of the package after disassembly, etc. Factors, the design scheme has been revised many times.
Chang You introduced: "This machine can perform a total of nine kinds of exercises, namely butterfly chest, straight back chest, reverse stretch arm, high back, seated rowing, pull-ups, rope curls, bench press and Weight-bearing squats, the muscles exercised include chest, back, waist, arms, legs and other core muscles of the whole body, but when doing different movements, the machine needs to be adjusted..."
While introducing, Chang You adjusted the shape of the machine.
It is worth mentioning that although many functions of this machine are exactly the same as some equipment in the gym, there is a big difference in appearance.
For example, the bench press, when squatting in the gym, a gantry frame is used, on which there are barbell bars, hooks and barbell plates.
But there are two problems with squatting in this way. The first is to use the shoulders and neck to hard-top the metal barbell. Unless the trapezius muscles are particularly developed, it will be very uncomfortable. Many people will use yoga mats on the neck It is very inconvenient to do squats; the second is that if you want to change the weight, you need to manually replace the barbell, which is quite troublesome.
The smart fitness drying rack optimizes this problem. First, a protective cushion is added in the middle of the barbell, and secondly, a basic counterweight module is added on both sides of the barbell to maintain balance. It also clips the chest with a butterfly. , High pull back and other actions share the counterweight, which saves the trouble of replacing the barbell plate, just change the position of the counterweight directly.
Moreover, this also further saves the occupied space.
The only problem is that this means that all the parts used on the smart fitness drying rack cannot be used in common with other fitness equipment.
But that shouldn't have been a big deal, after all, in most usage scenarios, it's the customer's only piece of fitness equipment.
After listening to Chang You's introduction, Pei Qian looked solemn.
It seems... quite reliable?
But the more reliable, the more outrageous it is!
This "Smart Fitness Clothes Rack" was an idea that Pei Qian came up with all of a sudden. At that time, he felt that what he made was definitely a pile of steel garbage, and it was impossible for anyone to buy it.
But now that he finished watching the samples, Pei Qian suddenly felt that this thing seemed to be attractive to ordinary consumers?
Dangerous, very dangerous!
Chang You has already introduced the basic usage of this device, and he looked at Pei Qian: "Mr. Pei, the game "Fitness Battle" supporting the 'Smart Fitness Clothes Hanger' has almost been developed, and the DEMO has been sent over." , how about you experience it yourself?"
Pei Qian was silent for a moment, then looked at Meng Chang: "Go!"
Meng Chang was dumbfounded.
What Chang You said was to let you go!
Seeing Meng Chang's blank expression, Pei Qian coughed lightly: "You are in charge of making a publicity plan, so how can you do it if you don't experience it yourself? I'll give you the opportunity to experience it first, go."
Meng Chang felt MMP in his heart, but there was nothing he could do, so he sat on it anyway.
Chang You brought a tablet computer from the side, and pulled down a simple retractable and foldable stand from the top of the smart fitness drying rack, and put the tablet computer on it just right.
Chang You explained: "We designed the size of this bracket according to the size of a tablet computer, and of course mobile phones also support it."
"If it is some particularly wealthy customers, they can also use this bracket instead of placing a TV directly opposite the equipment."
"After "Fitness Battle" and the smart fitness drying rack are connected through Bluetooth, the current state will be sensed through the sensors inside the equipment, and when the customer wants to do a certain action, it will guide the customer to make corresponding adjustments to the equipment."
While Chang You introduced, Meng Chang experienced it.
He decided to do a relatively basic movement first, the butterfly chest.
For male beginners, the chest is obviously one of the most worthwhile parts to practice. Because compared with the back, abdomen and other parts, the pectoral muscles are relatively large, and they are the fastest to be practiced, and they can be practiced to the arms by the way.
As long as the muscles of the arms and chest are trained, it will have an obvious effect of "supporting clothes", and the temperament of the whole person will also be significantly improved.
Moreover, as long as the pectoral muscles are large enough, the small belly will appear less obvious. On the contrary, working hard on the abdominal muscles can't actually reduce the fat on the small belly.
Because it is a DEMO, many of the previous guidance functions are temporarily missing. Meng Chang clicked on the screen, chose a character, and started exercising.
He chose a cute and cute girl. The cute girl first guided him to adjust the state of the smart fitness drying rack, then began to explain the essentials of the butterfly chest movement and the location of the force, and finally did the movements with him.
The figure of this cute girl is slightly fat.
For young women, 20% body fat is considered a relatively good state, 25% is basically invisible to the belly fat, 30% is not visible when wearing clothes, but the belly can be seen if the waist is exposed, and it reaches 35% You can clearly see the "swimming ring" on the stomach.
The body fat rate of this character has basically reached nearly 35%, and her development goal is to train the body fat rate below 20%.
During the exercise, the cute girl on the screen will continue to cheer Meng Chang on.
Pei Qian suddenly thought of a question, and asked: "The characters, costumes, props, scenes... These things should be value-added services, right? Do they have to be smoked or bought directly?"
Chang You replied: "Before, we only determined the profit method of free games + value-added services, but the specific method has not yet been determined."
"If you buy it directly, you may have a little conscience and a better reputation; if you smoke it, you may make more money, but you may also be scolded."
"Of course, unless it's like "Ghost General". But the investment in "Fitness Battle" is much larger than "Ghost General". If the conscience reaches that level, to be honest, it will not be able to recover the cost at all. "
"It's up to Mr. Pei to make up your mind on how to do it."
Pei Qian fell into deep thought.
His first reaction was to buy directly, whether it was costumes, props or scenes, all of which were clearly priced. Set the price a little lower, for example, you can buy a complete set for one or two hundred yuan, which should be less profitable than lottery.
But on second thought, something was wrong.
Wasn't "Ghost General" popular in the first place because of this?
At that time, what Pei Qian wanted was to make an online game that didn't use krypton gold, but he didn't expect that the players would shout their consciences, throw money into it without thinking, and make a lot of money by relying on small profits but quick sales.
The same is true for "Fitness Battle". What if the pricing is too conscientious and players say that they will buy it?
Mistakes that have already been made should never be repeated.
If you do a lottery, you can lower the probability of shipment, so you will definitely be scolded. But the problem is that some people will smoke while scolding, the more they can't smoke, the more motivated those local tyrants will be.
In the end, being scolded and making money at the same time, how uncomfortable is that?
Can you think of another in-app purchase consumption model?