Chapter 1494: Marketing Master

the capital.

As Li Dong's voice fell, the headquarters was moved.

Someone said solemnly: "The voice version of WeChat will definitely have a huge impact on our SMS business, including voice call business!"

"Yes, we can't let WeChat survive, or we'll be in big trouble!"

"It's nice to say, it won't impact the telephone call market, but the appearance of the voice function, how can it not impact."

"President Wang, I can't wait any longer..."

Everyone was discussing, Wang Jianzhou coughed lightly, and then said lightly: "How to suppress them?

Now it's live broadcast, and the whole world knows it.

At this time, the only thing we have to do and can do is to make technological breakthroughs and expand other channels.

The era of mobile Internet is officially here!

Everything that Li Dong is promoting now is not necessarily a bad thing.

At least, 3G users will increase at the fastest speed because of his promotion.

Traffic income, other value-added income, perhaps, will not be lower than traditional voice and SMS income?

It's not our job to rush to make decisions before things are settled. "

"But if WeChat becomes bigger and stronger, we won't have a chance..."

Wang Jianzhou snorted suddenly: "Worrying about the opponent becoming bigger and stronger, this is not the mentality that a big company should have!

The stronger the enemy, the better it is!

This is also a test for us, including the government, and we are happy to see it succeed!

The application and development of new technologies, breaking the barriers of traditional industries, including breaking the monopoly of some industries... are all what the government wants to see! "

As soon as these words came out, everyone was speechless.

Breaking industry monopoly, does the government want to see it?

think!

3G license is a proof!

As the invincible giant of the previous communication operators, China Mobile and China Unicom and China Telecom are not rivals of China Mobile.

But because of 3G, the mobile cost hundreds of billions, and the user experience is not very good.

If it weren't for the cooperation with Yuanfang to promote mobile services, Unicom and China Telecom would join hands to seize some of their users, that would be inevitable.

Why did Wang Jianzhou not want to entangle too much with Li Dong?

Why did you stop talking about the audio version after a phone call?

Some scruples, that's for sure.

But the key point is that they are the target of distant cooperation, not China Unicom and China Telecom!

Because of the distance, they may add tens of millions or even hundreds of millions of 3G users, and help China Mobile continue to consolidate its position as the industry leader. Doesn't Wang Jianzhou understand this?

China Mobile is now taking action to suppress Yuanfang, and it is guaranteed that the other two will choose to cooperate.

This is very likely.

Wang Jianzhou was too lazy to say much. Could it be that these people present couldn't tell that it was just as Li Dong said, they were lonely.

Want to grab everything, don't want to take any losses, just want to pick up the cheap, how can it be so simple.

There are gains and losses, and in the end it depends on the pros and cons.

As long as the advantages outweigh the disadvantages, what about the impact?

What about lower voice call and SMS revenues?

This point, Wang Jianzhou can see clearly, and many people can understand it, it depends on how everyone chooses.

...

Moving here, because the pros and cons are temporarily unknown, no decision has been made.

Shenzhen.

Ma Huateng took a deep breath, stared at the screen and said, "We're done chatting!"

Zhang Zidong's face was heavy, and he said bitterly: "There is still a chance..."

"How many days?"

"10 days, 10 days is enough..."

"In 10 days, how many WeChat users do you think there will be in 10 days?" Ma Huateng asked again.

Everyone was speechless, the distance is not Xiaomi.

Xiaomi has no user base, and Lei Jun is not Li Dong.

Li Dong's live broadcast, on a single platform, can attract tens of millions of users to watch. In 2009, no one can surpass it.

Adding hundreds of millions of old users far away, how many WeChat users can reach in 10 days?

this problem,

It is difficult for everyone to answer.

Ma Huateng did not hide it, and laughed at himself: "30 million, I think the difficulty is not too big, it may be more.

Especially the few inconspicuous things he said before, did you understand?

When downloading WeChat, don't consider traffic issues, he will negotiate with the operator and send it back.

OL mobile phone, will cut prices again.

Download a WeChat for your parents, and you can communicate well later...

You see, he started again..."

Everyone turned their attention to the screen when they heard the words, and Li Dong said with emotion on his face: "It's not easy for parents, and they usually make phone calls, and they are reluctant to spend money, and they don't dare to talk more.

It's okay, we have 30 million OL customized machines.

The traffic fee is very low, and it costs almost nothing.

There is also WeChat software on it, no need to download it, just log in directly with your mobile phone number.

Add friends with your parents and chat with them when you have time.

The emergence of the voice version, in fact, my original intention is to serve the elderly all over the world.

Some people say that WeChat is positioned at the white-collar class, at the elite class, wrong, wrong!

Am I, Li Dong, that kind of person?

Am I promoting WeChat to serve you?

I am not serving you, I am serving these middle-aged and elderly people, so if you save money, you have to buy an OL custom machine for your parents.

Of course, you can also buy one for yourself, and there are discount packages for the whole family.

Greetings when you wake up early, greetings on the way to work, and don’t forget to chat with your parents and family when you go to the bathroom.

By the way, our WeChat still has many functions.

Everyone should know the red envelope function, and WeChat has it.

Send a red envelope to your parents, why do you want to send a red envelope, not for fun, but for convenience.

Because WeChat, like Wanka, has a code-scanning payment function.

Parents are reluctant to spend money to buy vegetables, and go to the vegetable market to care about how many cents and cents, how sad.

You usually send a small red envelope, the kind that costs tens of dollars, and put it on WeChat, so why not just go and buy some food or something to eat.

Everyone, look at my operation, this is the counter of Yuanfang Supermarket..."

...

In the live broadcast room.

There are a lot of dishes in Li Dong's hands, which are real dishes.

Holding the vegetables, Li Dong said with a smile: "Going to the supermarket in the distance is a pleasure for many middle-aged and elderly people, and it's so convenient to buy vegetables by the way.

And payment is even more convenient.

While you are handing out red envelopes, your parents walk to the counter with vegetables, and you don’t need to pay. You can open the QR code on your mobile phone, or scan it yourself, and you can just scan it to see how much you should pay.

And after scanning, you can also get a red envelope.

It can cost tens of dollars or hundreds of dollars, or it can cost a few cents. If you accumulate it over time, you can buy some delicious food.

In the future, Yuanfang will promote the WeChat code scanning payment business all over the country, which is actually the Wanka scanning code payment business.

However, many people are not very familiar with Onecard, and when you are chatting, you don't want to open another client, which is troublesome.

It’s all right now, I don’t need to switch while chatting, I can pay directly with WeChat, how convenient.

I once said that in the near future, you will not need to carry a wallet or even cash when you go out. This is not a lie.

In the future, we will cooperate with bus companies, subway companies, taxi companies, major shopping malls, major tourist attractions...

We will cooperate and promote wherever we need to spend money!

What are you paying for?

What trouble!

Scan code!

Wechat code scanning, Wanka scanning code, and PP can also scan codes. Someday I will open the code scanning service on Weibo, and Yuanfang Mall will also add it.

Anyway, as long as you use a remote software, I will provide you with scanning code payment services.

Whether you take a taxi or take a bus, while chatting with friends and relatives, take three seconds to scan the QR code once, everything is perfectly solved!

The current WeChat is actually not the ultimate version.

I'm afraid that everyone didn't use up all the good things in a while, and it was wasted.

Take your time, after a while, we still have good things to come out.

But I absolutely believe that the present alone should probably be enough.

So, there's nothing to wait for, now it's 9 o'clock, everyone should download it.

It’s okay if you don’t have a smart phone, but it’s too late and it’s not convenient to buy it?

What are you afraid of, go to Yuanfang Mall, order now, and I will deliver it to you before noon tomorrow.

In the afternoon, you can play WeChat.

Our Yuanfang Mall has first-class service, first-class quality, and first-class logistics speed!

Maybe, some are close to the storage center, you place an order now, half an hour later, you will get your mobile phone, and I, Li Dong, are not lying.

As long as the local supply is sufficient, if you can't get it in half an hour, contact me and I will send it to you for free!

Of course, it depends on the distance. If it is more than 30 kilometers away from the storage center, or if it is out of stock, don't use this to run on me.

Our courier team is now ready to go.

Have you placed an order now?

I will live broadcast for another hour, wait and see, does anyone get the phone right away.

Got it, everyone can use the new version of WeChat.

And friends who get their mobile phones after my live broadcast can send a message on the screen. I want to see how fast our express delivery is!

It was the first one to be posted, and it was confirmed, but it has a big prize. Do you want to give it a try? "

As Li Dong's voice fell, in the live broadcast room, Liu Hong said softly: "Outsiders say that Li is always a marketing master, and this is indeed true!"

Everyone nodded.

A live broadcast, just a few words, WeChat, Wanka, Yuanfang Mall, OPPO mobile phone, Yuanfang Express, Yuanfang Supermarket, PP video...

Almost all the industries under Yuanfang were brought in by Li Dong, and they were also linked together.

From WeChat, to everyone going to the mall to order a mobile phone, and going to the supermarket to pay by scanning the code, Li Dong said it naturally.

At this time, Li Dong was still talking freely.

After chatting for a while, Li Dong suddenly said: "8 million?

So fast?

You guys are not afraid of my bad debts. I actually downloaded it. I was just kidding. Downloading the new version of WeChat takes a lot of traffic.

Forget it, let me make it up for you.

In addition, since I haven't reached 10 million users yet, I won't be streaming for the time being, and I'm still idle. How about I play a small game with the big guys? "

There was a lot of approval in the barrage area, and I also hope that Li Dong can play some new tricks.

At this time, Li Dong smiled treacherously.

Seeing this expression, many people's hearts suddenly turned cold, and they all muttered, it has nothing to do with me, right?

...

Lin'an.

Ma Yun rubbed his nose and murmured: "I'm far away from him, so it should have nothing to do with me."

Everyone nodded quickly, what does it have to do with you, you think too much.

...

Ma Huateng from Shenzhen City frowned, and suddenly, he threw the mobile phone aside, stood up and said, "The meeting is over!"

Before he could leave the meeting, Li Dong on the screen said with a smile: "I'll enter Ma Huateng's mobile phone number now, and I'm sure that he has 100% registered a WeChat account, and he has downloaded the latest version and is watching the live broadcast.

Everyone is optimistic, if I add him as a friend, if he doesn't add me, he will have a guilty conscience.

If he adds me, I will chat with Brother Xiao Ma, let everyone see the functions of the voice version, and send him a red envelope to appease him.

In the future, brother Ma can use the red envelope I sent to buy a few packs of tissues in the distant supermarket, don't cry too badly. "

While speaking, Li Dong quickly entered Ma Huateng's mobile phone number, and then said in surprise: "I'm going, I really used my mobile phone number to register WeChat, so stupid!

I'm just joking, brother Ma, your IQ... Forget it, I won't irritate you.

Don't hide it, big man, be bold, add me as a friend.

Didn’t I also sign up for Weichat, and I’ll advertise for you during the live broadcast, add me as a friend, and give me a test of the new function, do you think it will work?

No, I'll try with Ma Yun, that guy must have registered..."

Li Dong continued, but Ma Huateng gritted his teeth and said ruthlessly, "You are ruthless!"

Zhang Zidong said angrily, "Don't talk to him!"

Ma Huateng took a deep breath and said, "I missed a move, I just forgot about it."

He just took his mobile phone and wanted to experience the latest version of WeChat for the first time, so he bound his mobile phone to register.

Under normal circumstances, they all use the company's mobile phone and number to register for a trial.

Now that Li Dong found out, and even talked about it in the live broadcast room, if he ignored it, it would be a blow to morale.

Seeing him picking up the phone, Zhang Zidong suddenly said, "Pony, just pretend you don't know."

It's not that Zhang Zidong doesn't understand Ma Huateng's choice, the key is that he is very worried that Ma Huateng's talkative skills are far inferior to Li Dong's.

It's not worry, but the fact that Ma Huateng is indeed not as shameless as Li Dong, and he is not as shameless, at least in public, Ma Huateng is still very shameless.

Rather than being spit out blood by Li Dong angrily later, it is better to pretend not to know now and let Li Dong harm others.

...

And at the same time.

Lin'an.

Ma Yun hurriedly said: "How to untie? He, I knew I shouldn't register, but I didn't expect it just now. I was cheated before, and I was cheated for the second time!"

Before what he said, when Yuanfang Mall was just established, he used his address to participate in the seckill activity, and was used by Li Dong for a while.

Fortunately, Li Dong didn't target him in the first place. Taking advantage of Li Dong and Ma Huateng's hard work, he had to untie them as soon as possible.

Seeing that the chairman was in a hurry, many others were a little dumbfounded.

Cai Chongxin said helplessly: "Not today, the bondage can only be untied the next day..."

"I……"

Ma Yun said angrily: "What broken software, the user experience is extremely poor, I will complain to them later!"

No one else said anything, you downloaded it yourself, who can blame this?

If you have to test the function, you can test it. The company has too many mobile phones, and there are a lot of dedicated machines. If you insist on using your own mobile phone to download, this is not the fault of others.

However, everyone can also understand that the products developed by Yuanfang, and after Li Dong demonstrated them in the video, for these big guys, they can't wait to use them.

Everyone bet that at this time, there will be many big names who use their mobile phones to download and register, and I dare not say all the big names in the Internet industry, at least more than half of them are bound to their mobile phones at this time.

Li Dong really wants to try one by one, and guarantee to catch a few.

At this time, Ma Yun is not the only one who is eager to untie the big guy with Ma Yun.

This scene appeared in the mind, and many people wanted to laugh.

It is said that Li Dong is a scammer. If you insist on entering the scam and giving him a chance to cheat, there is really no way.

...

Faraway Building.

In the live broadcast room.

Li Dong suddenly said pleasantly: "Brother Xiao Ma added me, a big man is a big man, this bearing is extraordinary!

If it were me, if I was caught, I would definitely pretend to be asleep.

Forget it, let's not talk about this, let me say hello, brother Ma, don't pretend you can't hear it, you can't hear it on your phone, you can also see it in the live broadcast room. "

As he spoke, Li Dong pressed the phone's microphone and said, "Pony, Pony... please reply!"

After about seven or eight seconds, Li Dong smiled and said: "I replied to the message, and it was still in voice. Brother Xiao Ma is very interesting, Dada is Dana, so I will learn to speak in a while.

Now that it's back, I don't think Brother Ma doesn't care if it's played for everyone to listen to at this time.

Let me play it for you to see how the sound quality is.

After all, we are separated by thousands of miles, maybe there is something wrong with our products. "

After Li Dong finished speaking, he turned on the voice, and Ma Huateng's slightly deep voice came from the phone: "Congratulations, the product is doing well."

Li Dong listened for a while, then he was disappointed and said: "Just answer this one? Brother Ma, say a few more words.

Forget it, you are a boring gourd, and you can't shoot a cannon. I didn't bother to pick up the cannon two days ago.

I won't chat with you anymore, it seems that the signal and data conversion in Shenzhen City is doing well, I will try to contact other people, Ma Yun, Zhang Jindong, Liu Chuanzhi...

These big brothers are very supportive of me. At this time, they must have downloaded WeChat and bound their mobile phones.

Let me add friends, chat with them, and let everyone understand that WeChat is a product suitable for all ages and everyone is using it!

These big brothers are using it, and there are countless celebrities who are also using it. I still have the phone numbers of many celebrities in my mobile phone. I will also add friends later, so that everyone can chat at once.

You can use me as a transit point to chat with these favorite business giants and stars.

Whoever you like, you can post barrage, I will prepare in advance, so that everyone has the opportunity to participate..."

As soon as his proposal came out, the barrage area went crazy again.

Liu Hong and the others who were not far away hurriedly said: "Contact some celebrities immediately, and if you haven't registered on WeChat, register quickly. As for the notification fee, Yuanfang will make up for it later!

Contact Dongxing and ask them to support..."

Everyone quickly began to arrange, and the charm of WeChat was utilized to the extreme by Li Dong at this moment.

Business tycoons and celebrities are almost all topics of interest to ordinary people.

In addition, Li Dong, the world's richest man, is live broadcasting, and those people will also give face.

What Li Dong did just now was actually not too much. He ran on Ma Huateng for a few words, and then he didn't continue. I'm afraid it was beyond Ma Huateng's expectations.

Even Ma Huateng, Yuanfang's biggest opponent at present, Li Dong is not too run on, and Li Dong will not go too far if other people give face cooperation at this time.

...

And it is true.

As some celebrities and business tycoons joined the live broadcast interaction, the enthusiasm of the audience increased even more.

From 10 million online viewers at the beginning, to later, peak period, the number of people is close to the 20 million mark!

And the download volume of WeChat, from 8 million to 9 million, took almost half an hour, which is the domestic registration volume.

When approaching 10 o'clock, the domestic users of WeChat officially exceeded 10 million!

At the moment, there are about 40 million domestic users of 3G smartphones.

Some people may not have watched the live broadcast, or due to other factors, they have not chosen to download it for the time being.

However, the coverage rate reached more than 25% in an instant, which has exceeded everyone's expectations.

And this is still now, with the reports and discussions about the live broadcast in the next few days, and there will definitely be many people choosing to buy smartphones this time, 20 million or even 30 million are within easy reach.

This is the case with social software, it is difficult to accumulate users at the beginning.

But as long as the scale increases, it will snowball.

It is not impossible to make 10 million today and double it tomorrow.

Until Li Dong's official broadcast at 10:30, the number of viewers has reached 22 million, the number of registered WeChat users in China has reached 11 million, and the number of registered WeChat users has exceeded 5 million in foreign countries!

16 million global users!

This number is still growing, and before Li Dong's live broadcast, this number was 8.6 million.

In two and a half hours, 7.4 million new registered users were added, which is still limited by hardware.

Liu Hong and the others almost dare to conclude that if everyone has a smart phone now, this number may increase tenfold.

Five years later, Li Dong's live broadcast may bring more than 50 million users, a terrifying celebrity effect to the extreme!

...

The moment Li Dong walked out of the studio, there was thunderous applause!

Everyone looked at Li Dong with admiration. This master looked unremarkable, but in fact there was almost no time when he was unreliable.

When the others were about to report their results, Li Dong waved his hand and said, "We'll talk about it tomorrow, and besides, the mobile IM battle is over.

Get ready, the competition on PC is here!

Ma Huateng, I am afraid that the meeting should be held overnight, so I will not hold the meeting.

Go back early and rest well. Tomorrow, our war will really start! "

The people who were still in high spirits just now were slightly condensed when they heard the words.

Yes, the mobile IM battle is really over, because Li Dong's live broadcast and WeChat's mature system have surpassed the progress of more than three versions of WeChat, and it is difficult for the other party to catch up.

But the battle on the PC side has only just begun.

For a while, everyone's excitement subsided.