Chapter 1498 All the Means

April 30th.

On the last day of April, Yuan Fang and Teng Xun made moves at the same time!

On this day, all of Teng Xun's software and platforms, including the platforms that cooperate with companies such as Sina, have Teng Xun's advertisements.

"Remember such a companionship?

When you are alone, she will never leave.

When you are sad, she guards silently.

Accompany you through the ignorant time, accompany you through the youthful years...

When you step into the society and have a job, it is she who silently accompanies you.

When you step into marriage and have a lover, it is her who silently gives.

...

She needs companionship and protection now.

Come back, my dear ones!

Little Penguin misses you! "

Text propaganda, video propaganda, Teng Xun is as sensational as it is.

At this moment, Teng Xun does not have such a bad reputation as later generations. Relatively speaking, Teng Xun still has a large user base.

When all kinds of sensational advertisements came out, and all kinds of old user returning welfare policies came out, the Internet was ignited in an instant!

...

Weibo.

A big V user shouted loudly: "I first came into contact with OICQ in 1999. In that year, I went north alone, surrounded by strangers, unfamiliar faces and incomprehensible local accents.

It is OICQ, who accompanied me through the most difficult time in my life when I was the loneliest and most lonely!

Everyone has a heart of gratitude!

Now, QQ needs us. I went back and gave up Weibo and WeChat. My partners back then, where are you?

I am waiting for you in the chat room! "

Big V users, according to Yuanfang's standards, have a minimum number of fans of more than 1 million!

Moreover, Yuanfang Weibo has very few zombie fans, Weibo has been cracked down several times, and there are many active users, and it is even more difficult to become a big V.

Several big V users with many fans publicly announced that they would abandon Weibo and WeChat, choose to return to QQ, and even used the title of "chat room" back then. For a while, countless people's memories were aroused!

The major portals started to hype.

The big V users in Yuanfang chose to give up Yuanfang products and return to QQ, and they are not alone. For Li Dong, who is now in full swing, it is unbelievable!

At the same time, the major PP groups also began to publicly promote the return plan of QQ old users.

On the forums and portals, there are discussions about returning to QQ.

The little penguin who has been with her for many years, misses them and needs them. When the little penguin is most difficult, QQ needs their return, needs their support, and needs them to accompany her through the most difficult time!

At the same time, super famous stars began to promote Teng Xun's platform!

There are successful people from all walks of life, in the media and in the enterprise, to promote QQ, and even force employees to uninstall PP and WeChat.

Some veterans of Ma Huateng and Teng Xun personally appeared in the major media, calling affectionately: "Partners, come back!"

According to the number of years of using QQ for old users, Teng Xun gave various benefits in return.

Even created a batch of exclusive titles, specially given to these old users.

Ma Huateng even personally issued invitation letters, inviting some old users to return to participate in Teng Xun's anniversary celebration.

As for new users, including PP users, Teng Xun has not forgotten, and also provided a large number of welfare policies.

...

Teng Xun summons old users to come back, name and name, and accept users from far away to join Teng Xun!

All of a sudden, the sky boils!

And at this moment, Yuan Fang also made a counterattack.

At the same time as Teng Xun launched it, Yuanfang's various propaganda methods went online. Compared with Teng Xun, Yuanfang has more platforms.

All PP value-added services, free for three months!

Within three months, the user's online time reaches the standard, and the user can continue to renew for free!

In addition, Yuanfang also used star resources.

A large number of signed photos of celebrities and celebrity albums will be mailed to users for 30 consecutive days after PP sign-in.

Even including the 7.18 charity dinner, Yuanfang and Dongxing jointly invited hundreds of famous stars at home and abroad to participate.

In the distance, a group of PP users will be selected to participate on the spot!

Nowadays, most of those who use PC-side social software are concentrated in the age group of 15-35.

These people haven't passed the age of chasing stars.

Especially with the emergence of mobile IM software such as WeChat, the positioning of PCs is actually more concentrated in the stage of teenagers.

Today's teenagers rarely don't follow stars.

If you don’t chase stars, you still have to play games. Yuanfang launched a large number of game competitions at the same time, inviting some users to participate in the competitions.

For those who enter the finals, Yuanfang will hold peak king competitions around the world, and Li Dong will personally come forward to present awards to some kings!

And all kinds of bonuses and gifts are also dazzling!

The finalists of the 12 major events can join Li Dong in his private jet and travel around the world!

And for each king, the bonus is as high as tens of millions!

In addition to the king of the game competition, Yuanfang also has some reward plans in other aspects.

The user with the longest online time, the user who invites the most new friends, the user with the highest spending...

These users are all eligible to participate in charity dinners, and are all eligible to take Li Dong's private jet and travel around the world.

Some users can even participate in private dinners organized by Li Dong.

Li Dong will invite some business giants, including himself, to give some answers and help to the users attending the meeting, including starting a business.

...

All in all, Teng Xun is playing the emotional card, while Yuanfang is burning money!

Li Dong is just bullying Teng Xun because he has no money!

Yes, no money!

Although the market value of Internet companies is very high, in fact, Teng Xun’s total revenue in 2008 was only less than 7 billion, and the unit is RMB. This is the total revenue, not the total profit.

In terms of profit, Teng Xun's profit is not low, about 2 billion.

But starting in 2009, Teng Xun used Paipai.com and 4 billion in cash just to invest in Yuanfang Mall in the early stage.

At present, 2 billion cash has been paid, and Teng Xun, as a listed company, has to distribute income to shareholders and shareholders.

Up to now, Teng Xun still has so much money to burn.

We developed and promoted Weichat in the early stage, including cooperating with E Fund to promote virtual currency funds. Now we call on old users to return, and a large number of celebrities cooperate with them. Don’t you want money?

After a few times, Teng Xun was already empty.

The Teng Xun at this time is not the Teng Xun of the later generations. The cash cow game industry, not to mention being robbed of a large number by the distance, even if it is not robbed, in 2009, Teng Xun's income will not be too much.

Compared with Yuanfang, Yuanfang has a real cash cow industry, Yuanfang Retail!

Of course, after Yuanfang Retail paid off its debts, there was no food left.

Even if there is, since Yuanfang Retail has shares from other partners, Li Dong cannot embezzle funds without authorization to subsidize Yuanfang Technology.

But Yuanfang Holdings currently has 2.5 billion in cash, and Teng Xun still has 2 billion in cash that has not arrived in the account. Li Dong has already prepared to burn money on it.

Compared with rich and powerful, the two are not at the same level.

One family has an annual revenue of 7 billion, and the other has an annual revenue of hundreds of billions. Teng Xun will definitely not be able to burn through Li Dong.

Therefore, emotional cards are their best means at present.

People have feelings, and there will always be some people who will choose to return under the chicken soup for their souls.

And likewise, people are real.

There will also be people who will choose to fall into Yuanfang's arms because of the high bonuses from Yuanfang, various high-level evening parties, banquets, and even the chance to win Li Dong's favor.

There will never be fewer such people!

...

The two families used all kinds of methods.

While netizens and the media were still watching, Li Dong posted a message on Weibo: "Brother Ma, you owe me 2 billion, it's time to pay it off!"

And Ma Huateng did not log in to Weibo, but chose Tencent Weibo, which has a small number of users, and also replied: "According to the contract, in addition, I have the right to let you choose to repurchase the shares of Yuanfang Mall at any time, Teng Xun Don't worry about money!"

Li Dong immediately replied on Weibo: "It seems that the only bargaining chip in your hand is Yuanfang Mall."

"Let's wait and see!" Ma Huateng did not continue to argue with him, but just wait and see, which was a summary of the funding issue.

And Yuanfang did not miss the opportunity to attack Teng Xun's weakness.

On the Internet, the news that Teng Xun's stock price plummeted soon appeared!

In two days, Teng Xun's share price plummeted by 18%!

Some small and medium-sized investment institutions, as well as a large number of shareholders, chose to sell Teng Xun's stock.

Some experts have also stood up and analyzed that Teng Xun's situation is not as good as that of Ali.

Ali at least has other industries, and can raise funds to choose privatization, and shareholders can recover part of their capital at any rate.

However, Teng Xun is already cash-strapped at the moment.

Once the stock price falls below the bottom line, they don't even have the capital to go private.

Teng Xun listed at 3.7 Hong Kong dollars, and the stock price reached 82 Hong Kong dollars in the first two days. Once Teng Xun, like Ali, chooses to privatize Teng Xun at the issue price, countless shareholders will go bankrupt and jump off the building!

Some experts even pointed out that Teng Xun Ma Huateng sold a large number of Teng Xun stocks in the past two years and chose to cash out!

At this moment, once Teng Xun goes bankrupt, only the majority of shareholders will go bankrupt, not Ma Huateng and a group of executives of Teng Xun.

The funds they cash out are enough for them to live a lifetime.

As soon as the news came out, Xiangjiang stockholders immediately panicked!

As the news fermented, Teng Xun's share price fell again!

...

Shenzhen.

meeting room.

Ma Huateng's face was calm, while the others were a little heavy and panicked.

In two days, Teng Xun's share price plummeted by 20%!

Teng Xun, which was originally 82 Hong Kong dollars per share, is now seeing a trend of falling below 60 Hong Kong dollars.

For Hong Kong stocks, there is no price limit.

Unlike A shares, there is still a limit on the rise and fall. No matter how much it falls, there is also an upper and lower limit.

In two days, Teng Xun has fallen by 20%, and its market value has evaporated by 4 billion US dollars. Let alone a further decline, even now, a large number of people want to jump off the building.

Previously, due to the economic recovery, Teng Xun’s market was good, and some institutions gave a price of more than 100 Hong Kong dollars.

Many people bought at the peak because Teng Xun's stock price has risen fairly fast this year.

As a result, within a few days, it shrank by 20%. How many people can still sit still?

Not only ordinary stockholders can’t sit still, some large institutions have also lowered their target prices for Teng Xun. For example, the internationally renowned Citigroup previously set a target price of 120 Hong Kong dollars for Teng Xun.

But with the launch of WeChat, Citigroup has continuously lowered the target price of Teng Xun.

On the 29th, the target price was even as low as 50 Hong Kong dollars, which directly plummeted a lot.

On the afternoon of the 30th, Citigroup directly adjusted its rating from "buy" to "sell", which is considered to have given up on Teng Xun.

According to the reasons given by some analysts at Citigroup, the key is that Teng Xun lost the mobile market!

On the 30th, China's 3G users officially broke through the 40 million mark!

As for WeChat, domestic users have reached 24 million, accounting for 60% of the total population!

Don't forget, not all of these people know how to use chat software. In fact, the only products of the same type on the market are WeChat and Weichat.

There are 24 million WeChat users, but Weichat users can barely reach 3.5 million.

In terms of market share, WeChat has a market share of over 87% in mobile IM software.

And the size of this user group is still skyrocketing.

Once the number of 3G users exceeds 100 million and the market share of WeChat is still as high as 80%, it will be completely invincible on the mobile side.

Teng Xun, now working on the PC side, in the eyes of Citi analysts, is nothing more than drinking poison to quench thirst and delay the time of being eliminated.

What they should do is actually continue to make efforts on the mobile terminal.

Of course, Teng Xun has Teng Xun's considerations, plus their opponent is Yuanfang Li Dong, this is understandable.

However, Teng Xun's efforts on the PC side are not favored by the outside world.

Playing the emotional card is only temporary.

People are realistic, if there is no money to burn, sooner or later Teng Xun's last confidence will be consumed.

When feelings are useless, what else can Teng Xun use to resist?

Enterprises and products cannot be discarded if they are not really used for a long time.

Didn't some former giant companies disappear into the rolling river for one reason or another?

Not only the analysts of Citigroup analyzed, but some international investment banks also gave similar analysis.

More than 80% of the analysts gave "buy" ratings before, and these days, most of them have adjusted to "sell" ratings,

This also means that, in their view, Teng Xun's stock has no holding value.

This effect is terrible.

The ratings given by the analysts of these large institutions may not seem to be very useful at ordinary times, but once the crisis comes, it will definitely be one of the triggers for the stock price to plummet!

When Baidu broke out the bidding problem at the 315 party, only some institutions lowered their ratings. In this way, Baidu almost fell into a desperate situation.

Now, on Teng Xun's side, most of the institutions have downgraded their ratings. The impact of this will be beyond everyone's imagination.

Looking at the heavy faces of everyone in the conference room, Ma Huateng said slowly: "What are you doing with this expression?

For capital institutions, everything depends on interests, and it is normal to adjust ratings.

The level of the stock price has little effect on us at this time.

As long as we release good news, the stock price will still go up!

Today's old user return campaign has worked well, and so far, more than 2 million silent accounts have been reactivated.

I haven't arrived in a day, and it's very good to have such a result.

There is no need to care about the opinions of the outside world, our own success, we know it ourselves. "

After all, Ma Huateng said: "Continue to increase the publicity and hype, and call users to come back.

In addition, other plans have also begun to be implemented. The road has to be taken step by step. It is very difficult to defeat the distant place in one day. I know this well.

But what do you think, how much money can be burned in the distance?

They are probably holding on now, not to mention, don't forget, in the distance, our family is not the only opponent!

Tomorrow, May 1st, Wanjia will be online!

Yu'E Bao is online!

The launch of these two will add a lot of powerful opponents to Li Dong, but we don't have that much pressure. We only need to face the distance.

Contact Sina, and give a good publicity to the distance tomorrow!

I let him eat his own fruit and stare at Yu'e Bao. Once he really used the money, we stood still and started attacking Yuanfang immediately. The user chose T+0 to get his money back.

Perhaps, just this time, the distance will collapse!

Does he think I'm at the end of my rope?

We're suffering, isn't he?

I'm looking forward to it, don't wait until June, if he doesn't even think about getting married, then I feel sorry for Mr. Shen. "

In the conference room, many people laughed suddenly, and their faces became much more relaxed.

These people are all elders and direct descendants of Teng Xun, and Ma Huateng is not afraid of them leaking secrets.

Now that everyone is on the same rope, if Teng Xun really makes Yuan Fang suffer a big loss, or even collapse, he will definitely release a super star!

Not to mention the market value of 20 billion US dollars, they really want to do it, 50 billion US dollars, 100 billion US dollars in market value, that is not a big deal!

Thinking of this, many people's hearts are not as heavy as before.

As for Ma Huateng, watching this scene, his face was calm, but he still couldn't calm down in his heart.

This is also the reason why he has never wanted to be hostile to Li Dong. Teng Xun is still too weak now.

Li Dong has no scruples about burning money, but Teng Xun has no such capital.

In the end, even if Li Dong is dragged down, can Teng Xun really reap the fruits of victory?

What's more, whether Li Dong can be dragged down, he said that he was confident, but he didn't have the slightest confidence in his heart.