Chapter 1454: A Battle Against the Water, Life or Death

meeting room.

Li Dong didn't keep his venomous tongue, he just joked a few times when he was nervous, to let everyone relax.

After the joke was over, Li Dongcai said slowly: "What is our goal for this year, do you know it by now?"

Everyone's expressions were slightly condensed. Today's meeting is a high-level meeting.

Except for a few people who are specially present, the others are group directors or headquarters directors.

When Li Dong said the target, many people fell silent, obviously pondering how to answer.

Without them answering, Li Dong smiled and said: "Our goals are actually many, many, and I can't finish them.

Since the beginning of the year, or in other words, since 5 years ago, we have always had opponents that we can never surpass, and they are all our goals.

But this year is different. This year, I want to completely surpass and defeat the opponent in some fields, so that they have no chance to stand up again.

The business world can coexist peacefully.

Harmony makes money, I understand this truth.

But everyone knows that this is aimed at opponents who are weaker than you.

When they cannot pose a threat to you, we can coexist peacefully with them, cooperate with them, and even support them.

But when there are one or several opponents who are similar in strength to you standing in front of or behind you, is there still peace to speak of? "

Everyone listened intently, but did not answer.

And Li Dong didn't need them to answer the conversation, and suddenly said excitedly: "This possibility does not exist!

We are not children anymore, we should know this truth.

Whether it is us or our opponents with similar strength, they will not choose peace!

There are too many such examples!

Let’s not talk about it, let’s talk about the industries that are closely related to us, let’s talk about the Internet industry first.

When the three BAT companies rose, what did they do?

When Baidu rose, its first goal was to embezzle Google's market in China, and all kinds of means were used, including some administrative means, in order not to give Google a chance to stand up!

Why?

Because Google has brought them a great threat, and there is a threat of being overturned anytime, anywhere.

Similarly, when Taobao appeared, the battle with eBay was an endless war.

The battle between QQ and MSN in the instant messaging market is also killing everyone.

Either one party has completely disappeared from the market, or the suppressed opponent has no power to fight back and no longer has a sense of existence. At this time, they will choose to strike.

The three BAT companies are like this. On the other hand, don’t their opponents have this idea?

Of course, foreign capital competes with our local companies at home, and they are ultimately against the trend, so the final winner is BAT.

But now, our various industries have developed to a peak period, but it is not the period of absolute invincibility.

At this time, it is actually the most dangerous.

Everyone is staring at you, everyone is looking at you, everyone wants to pull you off the horse, everyone wants to kill you!

Ali is watching us, Tencent is watching us, and Sina is watching us.

They are looking for opportunities, they are checking our loopholes, and they may give us a fatal blow at any time.

Besides them, the same goes for their counterparts in the retail industry.

What is Overlord?

In all walks of life, there is actually only one real overlord!

Only the supreme existence of a family can be called the overlord.

When there are two or three families, unless their areas do not overlap, at this time, they are not the overlord, and the so-called hegemony is nothing more than self-proclaimed.

In the industry, only the distance between the first and the second can make people feel safe.

Now, our opponents are having trouble sleeping and eating, staring at us every day, wanting to beat us, want to kill us, why?

Because we are not strong enough, not absolutely strong enough!

In their view, they still have a chance, they can come back, and they can climb to the top again!

So at this moment, we are under a lot of pressure, there are many opponents, and we are always being challenged.

If you want to break this situation, you have to be strong, only stronger, so strong that they can suffocate them!

The appearance of a new overlord means the fall of the old overlord.

This year, I want to see some overlords fall, can you guys do it? "

"able!"

Excitement on everyone's face

-----This is a gorgeous dividing line--

Tips for novel netizens: please pay attention to rest your eyes when reading for a long time. Recommended reading:

----This is a gorgeous dividing line---

, Whenever Li Dong made a long speech and started to boost morale, it meant that a big war was coming.

Before this time, when Li Dong spoke in this tone, there had been a giant fall.

In these years, the most difficult fight was not other companies, but the battle with Suguo when Yuanfang was not strong enough.

In that battle, it seemed that it was not as good as the acquisition of Carrefour later, and the acquisition of Gome was shocking.

But in fact, it was that battle that established Yuanfang's position as a giant in the retail industry in East China.

If Suguo hadn't been defeated first, Yuanfang would not be able to get out of East China at all, and would not be able to develop and grow stronger.

At that time, Li Dong was also impassioned and wanted to fight a big battle.

At that time, Yuanfang devoted all its resources and manpower to investing in southern Jiangsu, and even gave up some foreign markets in order to defeat Suguo in southern Jiangsu.

How can you allow others to sleep soundly on the side of the couch!

Sunan was right under Jiangbei's nose. Li Dong wanted to defeat Suguo, and so did Suguo. Therefore, Ma Jialiang started the war first.

In fact, sometimes, Li Dong was forced to fight.

Because his strength is not enough, he takes the initiative to attack, and the winning rate is not high.

But now, although Yuanfang's strength has not yet reached its peak, it is enough to support Yuanfang to initiate some wars.

Everyone's morale was high, and Li Dong also laughed heartily and said: "It's good to have confidence!

Since the beginning of this year, our previous actions have actually been focused on the retail industry.

Whether it is a retail alliance or e-commerce, it is actually retail, including our logistics. The combination of these three is our new retail industry!

Therefore, colleagues in the retail industry, including those in the e-commerce field, have always felt that our next main goal is the online and offline retail industry.

This guess is actually correct!

My goal is new retail, it has always been!

But now, we are not strong enough to support such a big battle.

Therefore, whether I provoke or admit defeat, whether I am strong or weak, I actually have no intention of starting a large-scale battle.

I let Weibo go public with financing, on the one hand to expand our influence, and on the other hand to raise part of the funds.

Letting Yu'e Bao go online is also raising funds to prepare us for the later battle.

Abandoning the real estate industry to continue to expand is also to save money.

All of these are actually preparations for the ultimate new retail monopoly.

Before that, we have to prepare enough guns and ammunition, enough for us to fight a large-scale battle sweeping across China, that is our ultimate goal.

Before that, we are actually preparing.

In our industry, what other things are valuable and have little to do with retailing?

Weibo is, PP is too! "

Everyone's expressions were concentrated, they knew that the point was here!

Sure enough, Li Dong said in a deep voice: "Weibo is the first to go public, and PP is the second industry to go public!

The emergence of PP was actually beyond my expectation, and it was not my plan.

But now that it has appeared, and since it has grown, there is no reason to give up.

Today, our PP industry is not just instant messaging.

Our game industry is constantly growing.

When it comes to games alone, we are second only to Shanda and Netease, and we are ahead of Tencent.

Besides, in the field of online vertical video, we are inferior to Youku and Tudou, and our strength is not weak.

In terms of browsers, it goes without saying that IE dominates the pack, but their era is almost over, and mobile terminals are not in the era of IE.

The market share of domestic browsers ranks No. 1 in Yuanfang!

Yuanfang has surpassed Maxthon, Tencent TT, and 360, and has become the browser with the largest market share of P-side domestic browsers!

And the mobile phone market is coming soon. Our mobile phone terminal is constantly being promoted and developed, occupying the absolute first opportunity, and the number one will only be ours.

Besides, in terms of portals, although our portals are not as good as the four major portals, at least there is no crane tail.

Our distribution platform is currently the number one platform.

All of this explains one thing..."

Li Dong didn't continue talking, but looked at Liu Hong.

Liu Hong said in a deep voice: "It means that we have become the second Tencent, and have even surpassed Tencent in some fields!

---This is a gorgeous dividing line---

Tips for novel netizens: please pay attention to rest your eyes when reading for a long time. Recommended reading:

-----This is a gorgeous dividing line-

The market does not require the existence of two dominant companies.

The only gap between us and Tencent lies in the number of users, but now, the gap is not as big as imagined!

Tencent's oldest group of users is their biggest foundation and foundation, and they have a lot of stickiness.

But in recent years, many Internet users who have access to the Internet and users who have access to instant messaging are using PP and QQ at the same time.

The impact of PP can be traced back three years.

That is to say, for users who signed up for Tencent after 2002, in their opinion, comparing PP and QQ, there is no question of which one is more sticky.

In 2002, QQ announced that it had 100 million registered users, but the total number of Chinese netizens at the end of that year was only over 50 million.

Even if everyone has QQ, that is to say, the group of old users with the highest QQ stickiness is among the 50 million.

In fact, this data will only be less. How many die-hard QQ users there are, in fact, it does not affect PP at present.

There are two social softwares on the market with a small gap in market share, both of which are diversified, and most of their functions are duplicated.

Such software, in fact, one is enough.

In fact, Tencent has long had ideas and actions against us. In the past two years, we have actually had small-scale conflicts in many fields.

Game industry, web portals, browsers, distribution platforms...

It can be said that we have all fought and scolded.

The final result, everyone may be a little surprised, seven or three open! "

When Liu Hong said that Qisan opened, his eyes lit up and said: "It's our seven, and the three of them!

I don't know if Tencent has done statistics, but within the scope of our statistics, our winning rate is higher than theirs!

In addition, although our PP users are less than Tencent, there are even hundreds of millions less registered users!

But in fact, there are not so many, registered users do not mean real users.

We have launched several activities, large-scale sign-in active activities, and found that our PP users are very active, higher than QQ.

Some of their old users may be very sticky, but they have lost their activity for too long.

These users are their confidence, but these users are no longer active, but they cannot bring new popularity.

New users, more still poured into PP.

A large number of young people, because of Mr. Li's influence, when they first came into contact with the Internet, their first choice was the products from the distance!

During the period from 2005 to 2009, the number of Internet users increased greatly. Since 2007, our number of registered users has been higher than that of Tencent.

Because since 2007, Mr. Li has become a myth and legend in the eyes of the younger generation.

Just at this time, it is also the peak period of the development of our domestic Internet industry. While the number of Internet users has increased greatly, it also means that it is easier for them to choose us far away. "

As Liu Hong said, Zhao Ting, who was the president of Yuanfang Communications at the time, answered: "It is true, we have done special statistics, and more users over the age of 30 still choose Tencent's business.

But for people under the age of 30, the first choice is the distance!

In terms of spending power and social influence, Tencent's users are naturally more powerful.

In terms of potential, the post-80s and post-90s have actually begun to explode.

The future still belongs to them.

Those old users of Tencent will be surpassed sooner or later, which also means that Tencent can already withdraw from the stage of history! "

As soon as these words came out, everyone was completely awake.

No matter how stupid they are at this time, they all know who Li Dong's target is!

Not Taobao, not Bailian, not Suning, and not three express companies, but Tencent!

Yuan Chengdao, who had been silent all the time, said suddenly: "Is it because of WeChat?"

Li Dong answered, "Yes, and no!

WeChat is not the deciding factor.

The key is that our strength is not much weaker than Tencent.

And it's just a single PP-related industry.

In terms of overall strength, there is not much difference between us and the other party. I think it is not impossible for us to surpass the other party after several large-scale drainage activities.

QQ, their little penguin, has not yet become the memory of a generation!

Now that mobile phones are exploding, QQ mobile phones and PP mobile phones are no longer the mainstream in this market, but I believe WeChat will be.

We seize the opportunity on the mobile phone end and completely make the QQ mobile end a thing of the past!

while in other industries

----This is a gorgeous dividing line--

Tips for novel netizens: please pay attention to rest your eyes when reading for a long time. Recommended reading:

--- THIS IS A GORGEOUS SECTION ---

, We also continued to work hard, and Tencent was unable to raise its head under pressure.

In the end, they only had instant messaging on the P side.

Can a single instant messaging software continue to live?

With the upgrading of the market and the increasing number of young netizens, I, Li Dong, are the myths and legends of this era. When they were young, they only heard my name, Li Dong!

The choice will only be products from far away!

And I will not give Tencent a chance to struggle. As long as it has an absolute advantage on the mobile phone side, we will immediately launch a P-side war.

I have always said that Taobao is easy to surpass, but QQ is not easy to surpass.

Because Taobao is dead, Ali still has a way out.

But when QQ is dead, Tencent has no way out!

In the war with Tencent, there is no other possibility.

As long as the war is started, fight until the end, until one side is destroyed!

That's my purpose this time!

If we win this time, then the PP industry integration is going to go public, but if we lose..."

Li Dong paused for a moment, and said calmly: "If you lose, you will completely give up this business, choose to cooperate with Tencent, and sell your business to Tencent. We will concentrate on other fields."

The conference room vibrated instantly!

You die!

Win to go public, lose to give up.

They didn't expect that Li Dong had such an idea.

Liu Hong didn't expect this to happen, so he couldn't help but said, "Even if we lose in instant messaging, the single development of other industries still has a bright future..."

Before he finished speaking, Li Dong stared at him sharply and said, "I don't care if there is a prospect or not!

A single industry is not what I need!

Going all the way to the last stand is our slogan!

Winner takes all, I want to be a winner, I don't want to lose!

Now, all I need is whether you can win or lose. If you lose, the management in related fields can find their own way out! "

Liu Hong's face froze, and he didn't speak any more.

Li Dong didn't continue to look at him, and said in a deep voice: "According to current statistics, the number of 3G smartphones on the market has reached 25 million!

Moreover, the daily growth rate has also continued to grow on a large scale with shipments of about 500,000 units.

If there is no accident, by the end of this month, before entering April, China's smartphone shipments will reach more than 30 million units.

Although compared with the 700 million mobile phone users, there are still very few, but these smartphone users are actually the main consumers, and it is the young people who are the main body, so they have a stronger ability to accept.

30 million users is enough.

If these 30 million people can be covered, a single spark can start a prairie fire, and as long as we don't have problems and don't seek death, then no one can replace us.

So I decided to officially launch WeChat on April 1st.

Keep silent for a month, Yu'e Bao will be launched on May 1, starting the Internet financial battle.

At that time, regardless of whether Tencent has noticed it or not, we will vigorously promote WeChat while starting the Internet financial battle.

One month, Tencent is unable to develop this kind of software, at least it takes more than 40 days.

In May, we launched version 20 of WeChat. In the middle of their development, they suddenly found that our functions were different. It would be a waste of time to update and develop again.

We launch new versions little by little, and Tencent will only be exhausted.

Want to plagiarize, want to improve, I let them have no time at all!

By the time their products are launched, our products have already become mainstream products.

This time, I will once and for all, after winning the mobile phone end, I will officially start the P battle and completely eliminate Tencent! "

Seeing the silence of the crowd, Li Dong shouted: "Do you understand!"

"clear!"

Everyone responded immediately, but their hearts were still hard to calm down.

It turned out that Li Dong had really decided to start a life-and-death battle with Tencent first.

Either you die or I die, it seems that I have made up my mind.

If it works, everyone is happy.

If it fails, give up this part of the business and concentrate on e-commerce, or new retail business.

This year's first battle is not Taobao, not offline retail, not logistics, but the target is Tencent. In fact, it is really beyond some people's expectations.