Chapter 2030 Follow Closely
The reporters in Xiangjiang are the most powerful.
"Pear News" and "Oriental Daily" have been paying attention to Teresa Teng's concert.
Especially the box office of the concert and the audio tape, they are most concerned about it.
Not because of anything else, but because people in Xiangjiang value money the most.
Money is right for everything, this unhealthy concept is very popular in Xiangjiang, and it is a truth.
So as soon as Teresa Teng's Chang'an concert ended the day before yesterday, they calculated all the income of Teresa Teng so far yesterday.
The ticket price is easy to calculate. You can know the number of people in each venue and the approximate range of the ticket price.
About 30 million RMB, that is 60 million Hong Kong dollars.
Then the sales of audio tapes are also very statistical. I can go directly to the Lin’an factory of Kirin Records for statistics, and just ask for their sales figures.
The conclusion reached is that 80 million sets have been shipped, so far about 60 million sets have been sold, and the rest are still being sold slowly.
60 million sets is 300 million cassettes.
The price of audio tapes that Kirin Records sells in the mainland has always been 3 yuan a box. Even if the price has risen for four consecutive years recently, they have not changed at all.
This is a good way to maintain their genuine sales.
After all, compared with four years ago, people's wages have increased by no less than 50%, or even 100% higher, and the genuine music tapes are still 3 yuan a box, so of course they will feel cheap.
In addition, on the advertisements of Huaxia TV, there are stars they like from time to time, and they use 3 seconds or 5 seconds to appeal to fans to support the genuine version, not to buy pirated versions, and let the genuine version have nowhere to go. It is also an important reason for the continuous increase in genuine sales.
Of course, due to the various pressures of cost and labor, the price of the pirated version has been rising, and it has infinitely approached the price of 3 yuan a box, which has also contributed to the increase in the sales of genuine copies.
Xiangjiang newspapers are very appreciative of this behavior of Kylin Records.
Although they can't make much money from a single tape, relying on the method of small profits but quick turnover, they can still get good sales in the urban agglomeration with a population of 500 million in the Mainland.
Kirin Records is a private company, and its production and marketing costs have never been disclosed to the public. However, according to the estimates of Xiangjiang Newspaper, their net profit should be kept at least 20%.
Don't doubt that the profits of music tapes are so high.
The production cost of the music tape itself is not high, calculated according to the exchange rate, that is, the cost of 1 RMB.
In addition, the raw materials, labor, production lines, etc. of Kylin Records Factory are all made in the mainland, and the price is even cheaper.
The other part of the company's share for singers is generally 5%-10% in Europe and the United States, but it is lower in Asia. It is not bad for ordinary singers to get 3%, and only superstars can get about 6%.
If Kirin Records hadn't set the price so low, I'm afraid it would have directly earned 50% of the net profit.
This time Teresa Teng's share, because Deng Lijun gave birth to Yin Jun's daughter is already a well-known secret, so Kirin Records can only give a 10% share.
In fact, given Teresa Teng's status as a celebrity, it is natural to give 10%. She can get such a high share if she switches to any record company.
Calculated in this way, after selling such 300 million music tapes, Kirin Records earned a profit of 180 million yuan, or 360 million Hong Kong dollars.
Teresa Teng received 90 million Hong Kong dollars, or 180 million Hong Kong dollars.
Adding in the 30 million Hong Kong dollars for the concert, Teresa Teng's income reached a terrifying 210 million Hong Kong dollars before the performance was over!
There are tens of thousands of companies in Hong Kong, how many companies have a yearly net profit of 2.1 Hong Kong dollars?
Even if it is the three big TVs sitting here now, the ATV that makes the most money, the remaining money every year is probably only 500 or 600 million Hong Kong dollars!
Well, the reason why we don’t talk about Kylin TV is because the various costs of Kylin TV are the highest.
Whether it is labor expenses, dividends and production costs, etc., they are far more than TVB and ATV.
With a balance of 100 to 200 million a year, Liang Shuyi should be laughing.
Not to mention that after Teresa Teng's national tour, her overall income is likely to break 300 million Hong Kong dollars.
Kirin Records can also exceed 500 million Hong Kong dollars.
That is, because Teresa Teng and Kylin Records earned so much money, it was an idea for people from the three David TV companies to make a living.
That is, can we also follow this shareholder trend and organize a group of stars to go to the mainland for a tour?
Following Teresa Teng and following her trajectory, let dozens of singers go on a nationwide tour?
Deng Lijun is alone, but we have so many singers and stars, just like Kylin Satellite TV's annual "Asian Tour Concert", performing in every city in turn, and a singer sings one or two songs a night.
That way, with just two days of rest in between each city, you'll be making money almost non-stop...well, touring!
At first, Chen Shufen had such an idea, and then during the internal discussion, ATV and TVB somehow found out about it, and then the two people approached Chen Shufen, wanting to perform together.
They also euphemistically said, "Our three David TVs are advancing and retreating together in other areas. Miss Chen, you will not leave us behind in this area, right?"
Facing their shamelessness, Chen Shufen had nothing to say.
She had no choice but to ask Liang Shuyi for instructions, Liang Shuyi didn't dare to make a decision herself, so she finally went to ask Le Yiling.
Le Yiling agreed to their request, and Chen Shufen was willing to take them to play together.
"I think we should have 30 singers and celebrities in each family." Fang Yihua first suggested, "It's not necessarily possible to get 90 people every day. On the contrary, it can increase fans' expectations to see one more show."
"Well, it doesn't have to be a group of people singing to the end." Zhong Jinghui is also very smart, "Some singers and actors have jobs in Xiangjiang. station performances, and some people participated in other performances at several stations..."
Chen Shufen knew the attitude of the higher-ups, that was to try their best to satisfy them, so as not to cause any troubles when the situation in Xiangjiang had just stabilized, and it would be difficult to suppress them.
The three David TVs teamed up, that was the real crushing, even the Xiangjiang government didn't dare to tear their faces easily.
So she nodded, "Okay, we'll do this in terms of personnel... But please don't let those unknown singers and actors go, otherwise the mainland has watched so many Xiangjiang movies and TV series, and if we find that we are not sincere, we will be fined in the future." If you want to perform again, you will be unpopular."
"Don't worry, TVB will definitely send out elite soldiers, and they will sing the golden songs they are familiar with!" Fang Yihua assured.
"Our ATV stars have gone to the mainland many times. Regarding this point, we also understand the proportion." Zhong Jinghui also said.
"That's good, and since we have decided to take advantage of Ms. Deng's popularity, we need to prepare quickly, and don't wait until the tofu is cold before going into battle." Chen Shufen said, "Our Kylin Satellite TV can finish the preparation within a week, you guys Woolen cloth?"
"No problem." The two said in unison.
Then Zhong Jinghui said, "This time we go to the mainland, the concert can earn back everyone's cost, which is pretty good. And the mainland doesn't have the entertainment culture of countries like Japan, South Korea, and Singapore, and there are no TV stations and commercial endorsements. .So our main way of making money is still by selling music tapes, and we need Kirin Records to make good preparations for this.”
"Their production speed is very fast. If we confirm the song, then let these actors and actors record it in Xiangjiang. Then bring the master to them, let them make a batch first, and send it to all parts of the country for sale. Look." Chen Shufen said with great experience, "They are all comprehensive hits, even if they bought them before, but this time everyone will be there to sing, of course it's different."
"I think we can be more active." Fang Yihua said, "Miss Deng only goes to big cities above the provincial capital. We can definitely include some medium-sized cities with dense populations and developed economies! If we don't have enough time , then divide into two or three groups of people to go to several adjacent cities, and then rotate the performances in the cities, so that you can earn more."
"Wonderful!"
Chen Shufen was dumbfounded when she heard it, and thought to herself that there is such a trick, why didn't I learn it before?
No, the Asian tour concert at the beginning of next year should be like this, in order to earn more and have greater influence!
Zhong Jinghui nodded, and added: "Besides, every time we go to a city, we can set up a few stalls in the southeast, southeast, northwest, and outside the stadium or stadium where the concert is held, selling music tapes every day. There are at least 20,000 to 30,000 people at the scene, plus the crowd outside, how can we sell tens of thousands of tapes a day? Maybe hundreds of thousands of tapes if we are lucky! After accumulating so much, it is another one. Small sales!"
This time even Fang Yihua's eyes lit up when he heard it, "Zhong Sheng, it's no wonder the sixth brother praised you as a genius, your idea is great! Yes! We should sell it on the spot! It doesn't take much labor, these are all for nothing. earned!"
Chen Shufen was also emotional, "Since this is the case, let's quickly write down these regulations, everyone hurry up and prepare! The sooner we start, the more beneficial it will be for us!"
"By the way, from tomorrow onwards, the advertisements of Kylin Culture Huajing Branch in the Mainland Huaxia TV Station should also advertise our tour performances?" Zhong Jinghui urged, "Don't be afraid to spend money, the more times you advertise, The better it works for us. It's not a one-time deal, we can go every two or three years if done right!"
If Kylin Satellite TV wants to advertise on Huaxia TV, it must use the advertising share of Kylin Culture Huajing Branch.
Although the two companies are the same boss, they are accounted for separately, so if you want to advertise on it, you have to pay the Kylin Culture Huajing Branch.
Regarding this fee, Fang Yihua, who has always been stingy, nodded in agreement: "There is not much time. Including our preparation time, it will take 10 days to complete the campaign. While Ms. Deng's popularity is not over, the better the advertisement, the better the advertisement. Effective."
"good!"
Chen Shufen was also very straightforward, "I'll go and discuss with them right away to see which time slot can be inserted... Our three satellite TVs are also hurrying to make a promotional video. We will make the first batch today. We will ask Wu Weiguo, Mingxue, Liu Dehua, and Tan Yonglin are here, and you also send out the most famous ones, and try to get it done in the evening."
"no problem."
The two agreed positively, then turned around and went out to go back to work.
In Xiangjiang, the efficiency of the entertainment industry should be the least of their worries. As long as they are motivated by profit, they can move faster than anyone else!