Chapter 1653 Recruitment and Rectification
In modern society, what people pay most attention to is business and making money.
In peacetime, it is naturally the best way to make money.
The more you earn, the better you can enjoy a better life.
Many people believe that the bigger the company, the more money it makes, and the more glamorous the industry, the more money it makes.
For example, celebrities earn a lot of money. They can earn tens of millions of dollars for a movie, and some even earn 100 million for a TV series.
However, these are just empty words and words.
According to statistics, in 2015, the total output value of the film industry was 30 billion yuan.
It looks a little high, right?
Then do you know what the output value of the spicy strip industry was in the same year?
60 billion yuan!
Yes, you read that right.
Those spicy strips that sell for 50 cents and 1 yuan a pack, those junk foods that elementary and middle school students eat happily, small spicy strips.
Such a seemingly inconspicuous industry can actually sell for 60 billion yuan a year. It sounds like a fantasy!
So from that time Yin Jun knew that when doing things outside, you can broaden your horizons a little. Those are not necessarily the only things that really make money.
For example, to put it simply, in the 60 years since the birth of Barbie, a simple little girl, until 2019, its total sales have exceeded 30 billion US dollars!
How simple, just a plastic doll!
How much does it cost?
Less than one-tenth of the selling price!
But this toy series alone by Mattel is enough to last a lifetime.
It is precisely because he knows the benefits of Barbie dolls that Yin Jun attaches great importance to Qilin Toy Company.
In fact, if broken down, Kirin Toy Company is the most profitable company under the Kirin Group, bar none.
The combined annual output value of Kirin Toy Company's two flagship products, Transformers toys and Saint Seiya dolls, exceeds US$3 billion!
Although various marketing and distribution profit concessions cost a lot, they still have a gross profit of 40%, which is jaw-dropping.
But Kirin Toy Company is not just these two things.
Now Qilin Toy Company has already made a name for itself and has become a sudden rise in the world's toy industry.
The most important thing is that everyone knows that it relies on Qilin Culture.
What is Qilin Culture most famous for?
Of course it's "Qilin Weekly" and its accompanying volumes.
"Qilin Weekly" currently has more than 20 comics being serialized and published in separate volumes, and each of them has the ability to develop peripheral products.
Take the recent "Slam Dunk" as an example.
Since the Spring Festival, "Slam Dunk", which is getting better and better, has been gaining a lot of reputation and aroused everyone's crazy love.
Everyone likes the Shonan Five, Haruko Akagi, and the enemies with their own characteristics.
Collecting a set of posters and a set of dolls are the wishes of many men and women.
Although piracy has long been rampant in many countries where supervision is not strict, countries such as Europe, the United States, Japan and South Korea still protect these intellectual property rights very well.
Only the toy dolls, posters, cards, clothes, schoolbags and stationery produced by Qilin Toy Company can be seriously sold in shopping malls and toy stores.
And the price is definitely not cheap.
A set of five color posters can be sold for 10 US dollars - if there are millions of sets, the printing cost will be less than 20 cents.
But such expensive posters were all sold out within two months. Many boys and girls who couldn't buy them even called and wrote letters to complain.
So Qilin Toy Company placed an order for another 10 million sets, hoping to last three months.
Yes.
Qilin Toys Company only produces toys based on various comics. The rest of the peripheral products such as posters, cards, clothes, etc. are purchased directly from outside.
If everything needs to be done, Kirin Toy Company will not only have 30,000 people now, but doubling the number of people will not be enough.
Yin Jun feels that it is better to be more focused and professional when doing things.
Dolls are definitely something that Qilin Toys Company has always made by itself, and will continue to do so in the future.
But there is no need to get involved in other industries including printing, stationery, clothing, etc.
In these aspects, as long as you set the price and control the quality well, and leave the orders to the best companies in the world, it will be a worry-free and labor-saving thing, and it will be cheaper than producing it yourself.
So whether it's Slam Dunk, Conan, Tomb Raider, Chibi Maruko-chan, Oolongin, or even Resident Evil... etc., Yin Jun distributed hundreds of various orders to Japan and South Korea. of various factories.
Their prices are a bit more expensive than those in countries like the Philippines and Malaysia, but the quality is definitely several times better.
If you want to treat these industries as long-term operations instead of just making a quick buck, you must still pay attention to quality.
Even if the quality of OEM products in mainland China is so good in the future that it can almost be considered world-class, it is still far behind compared to Japan and Germany.
This is related to the entire industrial system from top to bottom, and it is also related to the quality education of the people that has been persevered for hundreds of years.
However, in three to five years, these peripheral products of Kirin Toy Company will definitely be moved to the mainland one after another.
Either in the Yangtze River Delta or the Pearl River Delta.
The essence of China's small industry is concentrated here, and it is also the area with the most convenient transportation and shipping.
If we go further inland, I'm afraid we will have to wait another twenty years until the national transportation network is established, and then some of the orders will be sent over.
Starting from Transformers toys, Yin Jun knew that the profits of the toy industry were greater than he imagined.
But he didn't expect that the peripheral products of "Resident Evil" would have sold 500 million US dollars a year, which is really unimaginable.
"Resident Evil" basically has few normal characters except Alice.
This peripheral product, which is almost entirely based on various zombie cultures, sells for more than 40 million US dollars every month. Hundreds of thousands of T-shirts alone are sold a month, and it has become a favorite of many young singers and movie stars. The trendy culture has aroused the pursuit of many young people.
In the past two years, Yin Jun has often seen young people wearing "Resident Evil" peripheral cultural products on the streets of Europe and the United States.
It can be seen from this that Kirin Toy Company's total annual revenue now exceeds 6 billion U.S. dollars, and its gross profit has reached 2.4 billion U.S. dollars, which is naturally not an exaggeration.
It is also with such a large amount of income that banks dare to lend money to Qilin Group with confidence and boldness. Anyway, they are not afraid that you will not be able to repay it.
If we can’t afford the best, then Qilin Culture will definitely be ours.
This is a golden doll!
Under such good sales conditions, even though it has 30,000 workers, Qilin Toy Company still applied to the headquarters to recruit an additional 10,000 people.
In the report submitted by General Manager Cheng Sheng, even though 10,000 people is a lot, it was really digested in no time if you were assigned to more than a dozen branches and assigned to various jobs.
However, after discussing with Yin Jun, Le Yiling rejected his expansion proposal.
The reason is simple. Kirin Group now has a total number of employees in Xiangjiang of more than 130,000, which does not include tens of thousands in the mainland and tens of thousands in Western Australia.
At this time last year, the Xiangjiang headquarters employed just over 70,000 people.
With so many people added at once, there has been a lot of confusion in management.
Including Kirin Toy Company, which has successively recruited 15,000 people last year.
According to the evaluation and investigation of the head office, there are actually many problems here, including duplication of positions, waste of manpower, reduction of various efficiencies, etc.
If the integration is completed, at least the productivity of Qilin Toy Company can be increased by 50%.
At this level, Cheng Sheng actually wanted to recruit 10,000 more people, which made Le Yiling very doubtful about his ability to manage an increasingly large and complex toy company.
So Le Yiling not only refused, but also called him over, threw the investigation report to him, and scolded him.
After Cheng Sheng went back in fright, he quickly made various adjustments.
Fifteen middle- and low-level managers alone were fired, and more than 100 people below were fired for neglecting their duties and procrastinating on work.
This set a record for the most employees fired by Kirin Group at one time.
If it weren't for the fact that Kirin Group is now going around and buying land and houses like crazy, people outside would have wondered whether Kirin Group might not be able to survive.
The problems that have arisen at Kirin Toy Company are actually the same problems that have arisen at Kirin Group in the past six months.
In the past, when the economy was not good, when everyone stuck to their original industries, they were still careful not to make any mistakes.
But now that it has entered a period of growth, and it is about to start a big fight, people's hearts are a little unstable, but they are not as solid as before.
To put it bluntly, this is because the treatment of Qilin Group is too good and the environment is too favorable. Everyone thinks that the company is getting better and better and richer, so they will naturally desire more.
Le Yiling also saw this trend.
Kirin Group's Lantau Island development plan will be approved in the second half of the year at the latest, and the company's energy will definitely be focused there by then.
If the Lau Fau Shan headquarters is not properly handled first, then both ends will be busy, which will definitely be detrimental to development.
Fortunately, Huo Jianning is back and can take over the real estate business.
The goal Le Yiling has set for himself is to spend one year sorting out all the factories at the headquarters and restoring the company's previous vitality instead of the current impetuous and inefficient model.
Yin Jun heard about it, and after Sister Le told the following people about this idea at a meeting, within just two days, the atmosphere of the company took on a new look, and the work efficiency increased by 30%!
She is indeed the most resolute and feared Queen of Music!
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